IMAGINiT Technologies
IMAGINiT Technologies is an Autodesk Platinum Partner providing design technology solutions, proprietary software utilities, training, and consulting services to over 22,000 AEC, manufacturing, and government customers across North America.
- Company typePrivate
- Founded1986
- HeadquartersMississauga, Canada
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What IMAGINiT Technologies does
IMAGINiT Technologies is a North American design technology solutions provider operating as a wholly owned division of Rand Worldwide, Inc. (Delaware). Founded in 1986 and headquartered in Owings Mills, Maryland, IMAGINiT serves more than 22,000 customers across architecture, engineering, and construction (AEC), manufacturing, government, and facilities management sectors through 40+ locations in the United States and Canada. The company holds Autodesk Platinum Partner status (the highest tier in Autodesk's partner program) and self-describes as the largest Autodesk Authorized Training Center Partner with the largest technical staff in the Autodesk partner ecosystem.
The portfolio is organized into three pillars: (1) proprietary IMAGINiT-branded software utilities—IMAGINiT Clarity (with Space Programming and Cloud modules), IMAGINiT Pulse, IMAGINiT Accelerate, and platform-specific utilities for Revit, Civil 3D, Vault Client, and Vault Server; (2) reseller offerings of Autodesk products (AutoCAD, Civil 3D, Forma, Inventor, Revit, FlexSim) and complementary third-party tools (Bluebeam Basics/Core/Complete/MAX, GoCanvas, Leica reality capture, SiteDocs, Eptura); and (3) professional services including training via the ProductivityNOW eLearning platform, consulting, implementation, migration (e.g., Procore-to-Forma, Bentley-to-Autodesk), and reality capture services.
IMAGINiT generates revenue primarily through software resale (recurring subscriptions and one-time licenses), training and consulting services, and proprietary utility sales. Distribution combines enterprise field sales with phone support (800.356.9050), a self-serve eStore, and the Autodesk channel partner ecosystem. The go-to-market motion is heavily event-driven (Autodesk University, AIA, APWA, IFMA, IMTS) and supported by an extensive content marketing program. Customer base is primarily enterprise and mid-market across AEC and manufacturing verticals, with named implementations including Cleveland Construction's Procore-to-Autodesk Forma migration.
IMAGINiT Technologies firmographics
Firmographics- Name
- IMAGINiT Technologies
- Legal name
- Rand Worldwide, Inc.
- Website
- http://www.imaginit.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- IMAGINiT Technologies is an Autodesk Platinum Partner providing design technology solutions, proprietary software utilities, training, and consulting services to over 22,000 AEC, manufacturing, and government customers across North America.
- Ownership category
- akta.pro rank
IMAGINiT Technologies industry classification
Industry- Product category
- CAD/BIM Software and Design Technology Solutions
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Software Publishers (51321)
- SIC
- Services-Computer Programming Services (7371), Services-Prepackaged Software (7372), Retail-Computer & Computer Software Stores (5734)
- akta.pro primary industry
- Software Engineering & Application Modernization (BPAHAEAD)
- akta.pro secondary industries
- Application Integration & API/Middleware Services (BPAEAAAF), Software Engineering & Application Development Training (Languages, Frameworks, Testing) (BPAEANAI)
Keywords
Where IMAGINiT Technologies is headquartered
LocationHeadquarters
- HQ city
- Mississauga
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
IMAGINiT Technologies business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Resale: Resale of Autodesk software (AutoCAD, Civil 3D, Inventor, Revit, Fusion 360, Vault, Forma), Bluebeam products (Basics, Core, Complete, MAX), and other third-party software including FlexSim, Leica solutions, GoCanvas, SiteDocs, and Eptura. Revenue generated through subscription and perpetual licensing models.
- Training Services: Instructor-led and self-paced training programs through ProductivityNOW eLearning platform and in-person training at training center locations. Training grants available in Canada, Massachusetts, and Ohio.
- Consulting and Implementation Services: Business and process consulting including BIM & CAD management, data management & PLM, CAD & Vault management, implementation, migration, software development, technical documentation, and process automation services.
- Proprietary Software Utilities: Sale of IMAGINiT-developed utilities for Revit, Civil 3D, and Vault. IMAGINiT Clarity, Pulse, and Accelerate products. Some utilities offered free for subscribers.
- eStore Online Purchases: Direct online purchases through IMAGINiT eStore for Bluebeam products, IMAGINiT utilities, and training enrollment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Bluebeam Basics - Essential PDF markup and collaboration |
| Subscription | Monthly | Bluebeam Core - Professional-grade markup and measurement |
| Subscription | Monthly | Bluebeam Complete - Advanced automation and workflows |
| Freemium | Annual | IMAGINiT Utilities - Free for Autodesk subscribers |
| Unit Pricing | Pay-as-you-go | Training Programs - Instructor-led and eLearning |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels9 records
IMAGINiT Technologies product offering
Product offeringCore offering
IMAGINiT Technologies is an Autodesk Platinum Partner that resells Autodesk design software (AutoCAD, Civil 3D, Revit, Inventor, Forma, FlexSim) and complementary tools (Bluebeam, GoCanvas, Leica, SiteDocs, Eptura), while developing and selling proprietary IMAGINiT-branded workflow software (Clarity, Pulse, Accelerate) and free utilities for Revit, Civil 3D, and Vault. The company also delivers professional services including instructor-led and eLearning training (ProductivityNOW), consulting and implementation, reality capture, and platform migrations for AEC and manufacturing customers across North America.
Product overview
IMAGINiT Technologies is an Autodesk Platinum Partner offering a comprehensive portfolio of design technology solutions. The portfolio is organized into three main pillars: (1) IMAGINiT-branded software utilities including Clarity (with Space Programming and Cloud modules), Pulse, Accelerate, and platform-specific utilities for Revit, Civil 3D, Vault Client, and Vault Server; (2) Reseller offerings of Autodesk products (AutoCAD, Civil 3D, Forma, Inventor, Revit, FlexSim) and third-party tools (Bluebeam Basics/Core/Complete/MAX, GoCanvas, Leica Scanning, SiteDocs, Eptura); and (3) Professional services including training (ProductivityNOW eLearning), consulting, implementation, migration, and reality capture services. The company serves architecture, engineering, construction, manufacturing, government, and facilities management industries across North America.
Differentiator
Problem solved
Functional benefit
Brands
- ProductivityNOW: IMAGINiT's eLearning platform providing on-demand CAD training, assessments, and learning paths for software skill development.
- IMAGINiT Clarity
- IMAGINiT Pulse
Products and services
- IMAGINiT Clarity A space programming and data management platform for architecture firms that enables standardized space planning processes from owners' requirements to design, with add-on modules for specific use cases.
- IMAGINiT Clarity Space Programming Module Add-on module for Clarity that enables architecture firms to capture space program data, accelerate design creation, improve design verification, and track deviations from program requirements.
- IMAGINiT Pulse Integration and monitoring solution for Autodesk environments providing workflow and collaboration capabilities.
- IMAGINiT Accelerate Solution for accelerating Autodesk workflows and productivity.
- IMAGINiT Clarity Cloud Cloud-based deployment option for IMAGINiT Clarity providing platform accessibility and scalability.
- IMAGINiT Utilities for Revit Free utilities for Autodesk Revit subscribers that expand Revit functionality and enhance productivity for building design workflows.
- IMAGINiT Utilities for Civil 3D Free utilities for Autodesk Civil 3D subscribers that expand functionality and enhance productivity for civil engineering design workflows.
- IMAGINiT Utilities for Vault Client Free utilities for Autodesk Vault subscribers that expand Vault functionality and enhance productivity for data management workflows.
- IMAGINiT Utilities for Vault Server Server-side utilities for Autodesk Vault that extend functionality with tools to automate backups, publishing, and enhanced security.
- Autodesk AutoCAD CAD software for 2D and 3D design, drafting, and documentation, resold by IMAGINiT as an Autodesk Platinum Partner.
- Autodesk Civil 3D Civil engineering design and documentation software for infrastructure projects, resold by IMAGINiT.
- Autodesk Forma Cloud-based platform for project planning and construction management (formerly Autodesk Construction Cloud), resold by IMAGINiT.
- Autodesk Inventor Professional 3D CAD software for mechanical design, simulation, and product lifecycle management, resold by IMAGINiT.
- Autodesk Revit BIM software for architectural design, structural engineering, and MEP engineering, resold by IMAGINiT.
- FlexSim Digital simulation and manufacturing simulation software for process optimization and operational analysis, resold by IMAGINiT.
- Bluebeam Basics Entry-level Bluebeam PDF markup and collaboration software offering essential tools for marking up and managing AECO and manufacturing office and project documents.
- Bluebeam Core Professional-grade Bluebeam offering comprehensive tools for managing and collaborating on small to mid-sized AECO and manufacturing projects with specialty markup tools for 2D and 3D PDFs.
- Bluebeam Complete Mid-tier Bluebeam offering advanced tools for automating and accelerating workflows including dynamic fill measurements, quantity link with Excel, batch automation, and scripting commands.
- Bluebeam MAX Premium Bluebeam tier with AI-powered capabilities including smart markups, automated drawing reviews, project coordination automation, and deep integration with Autodesk Revit, GoCanvas, and construction workflows.
- GoCanvas Digital forms and field data collection solution that automates field data collection, streamlines approvals, and connects directly to project ecosystems.
- Leica Scanning Solutions Reality capture technology from Leica Geosystems including laser scanners for capturing existing conditions and creating point clouds for BIM workflows.
- SiteDocs Safety management and field data collection software for construction and industrial operations.
- Eptura Solutions Asset management and workplace solutions for facilities management and real estate operations.
- ProductivityNOW IMAGINiT's eLearning platform providing on-demand CAD training, assessments, and learning paths to upskill workforces and maximize software investment.
- Training & Support Services Instructor-led and self-paced training programs with dedicated education, support, and customer advocacy teams covering Autodesk software and IMAGINiT products.
- Consulting & Implementation Services Business and process consulting services including Autodesk implementation, migration services, software development, technical documentation, and CAD/BIM management.
- Reality Capture Services Services utilizing Leica scanners and reality capture technology to reduce site visits, accelerate project timelines, and improve design accuracy.
- Procore to Autodesk Forma Migration Migration services to transition from Procore to Autodesk Construction Cloud/Forma, including data mapping and team training.
Quantifiable outcome
- Improved project timelines and cost savings
- +3 more outcomes
Companies that use IMAGINiT Technologies
Customer profileNamed customers1 record
Segments8 records
Ideal customer profiles5 records
IMAGINiT Technologies technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability6 records
Feature10 records
IMAGINiT Technologies partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship and core.
- AutodeskflagshipIMAGINiT is an Autodesk Platinum Partner, the highest tier in Autodesk's partner program. The company resells Autodesk software including AutoCAD, Civil 3D, Inventor, Revit, Fusion 360, Vault, and Forma. As a Platinum Partner, IMAGINiT provides software sales, implementation, training, and consulting services for the Autodesk ecosystem.
- Leica GeosystemscoreIMAGINiT offers Reality Capture solutions utilizing Leica scanners integrated into BIM and CAD workflows. These solutions help improve design accuracy, reduce rework, streamline collaboration, and create reliable digital records of existing conditions for AECO teams.
- BluebeamcoreIMAGINiT resells and supports Bluebeam products including Basics, Core, Complete, and MAX. The company provides sales, training, and integration services for Bluebeam Revu, a PDF collaboration and markup solution widely used in AECO and manufacturing industries.
- GoCanvascoreIMAGINiT GoCanvas solution provides digital forms and field data collection, automating field data collection, streamlining approvals, and connecting directly to project ecosystems. The solution helps construction organizations modernize safety management and improve compliance.
- FlexSimcoreIMAGINiT offers FlexSim, a digital simulation tool for manufacturing firms to improve decision-making, optimize operations, reduce costs, and enhance safety through virtual testing, process optimization, and system analysis without risking real-world disruption.
- Rand WorldwideflagshipIMAGINiT Technologies is a division of Rand Worldwide, Inc., a Delaware corporation. Rand Worldwide is the parent company providing corporate governance, legal framework, and organizational structure for IMAGINiT's operations.
- Cleveland ConstructioncoreIMAGINiT served as implementation partner for Cleveland Construction's transition from Procore to Autodesk Construction Cloud. The engagement involved structured migration process with transparent communication, process improvements, field adoption support, and enhanced collaboration with external partners.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
IMAGINiT Technologies competitors and assessment
Company assessmentBroad incumbents
- Trimble: Major AEC and design technology provider with overlapping software, hardware (including reality-capture sensors competing with Leica), and services. Adjacent incumbent whose SketchUp, Tekla, and Trimble Connect stack competes for the same design-technology wallet.
- Autodesk: The underlying software vendor whose products IMAGINiT resells, implements, trains, and extends. A critical partner but also a potential competitor as Autodesk expands direct enterprise sales and bundled services.
- Nemetschek Group: AEC software platform owner (Graphisoft/Vectorworks/Bluebeam) and broader incumbent in the design technology space. Comparable to IMAGINiT's verticals at the portfolio level and owner of one of IMAGINiT's key resale partners (Bluebeam).
Direct peers
- Hagerman & Company: Autodesk Gold/Platinum partner providing software, training, and consulting across AEC and manufacturing in the US Midwest. Comparable customer base, Autodesk-reseller motion, and professional services depth.
- Microsol Resources: Autodesk Platinum Partner serving AEC and manufacturing customers in the US with software, training, and consulting. Direct overlap with IMAGINiT's value proposition, customer segments, and product portfolio across Revit, Civil 3D, and Inventor.
- CADD Microsystems: Authorized Autodesk partner specializing in AEC software, training, and consulting with a focus on Revit and BIM workflows. Mirrors IMAGINiT's training-center-heavy model and AEC vertical specialization.
- KETIV Technologies: Autodesk Platinum Partner focused on manufacturing, AEC, and process industries, offering software resale, training, and implementation services. Closely comparable business model and customer profile to IMAGINiT, with similar proprietary tooling and Vault expertise.
- Symetri (Addnode Group): European Autodesk Platinum partner owned by Addnode Group offering software, training, consulting, and proprietary AEC tools. Operates the same Autodesk-centric services-plus-IP model as IMAGINiT, but across EMEA rather than North America.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
IMAGINiT Technologies social profiles
Digital presenceIMAGINiT Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
IMAGINiT Technologies leadership team
Management profileNumber of profiles
Profiles2 records
IMAGINiT Technologies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IMAGINiT Technologies M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IMAGINiT Technologies
What does IMAGINiT Technologies do?
IMAGINiT Technologies is an Autodesk Platinum Partner that resells Autodesk design software (AutoCAD, Civil 3D, Revit, Inventor, Forma, FlexSim) and complementary tools (Bluebeam, GoCanvas, Leica, SiteDocs, Eptura), while developing and selling proprietary IMAGINiT-branded workflow software (Clarity, Pulse, Accelerate) and free utilities for Revit, Civil 3D, and Vault. The company also delivers professional services including instructor-led and eLearning training (ProductivityNOW), consulting and implementation, reality capture, and platform migrations for AEC and manufacturing customers across North America.
Is IMAGINiT Technologies a public or private company?
IMAGINiT Technologies is a private company. It is classified as corporate owned and is currently operating.
When was IMAGINiT Technologies founded?
IMAGINiT Technologies was founded in 1986. It employs 251 to 500 people.
Where is IMAGINiT Technologies based?
IMAGINiT Technologies is headquartered in Mississauga, Canada, in the North America region.
How does IMAGINiT Technologies make money?
Five revenue lines are on record. Software Resale is the primary driver. The others are training Services, consulting and Implementation Services, proprietary Software Utilities and eStore Online Purchases.
Who are IMAGINiT Technologies's main competitors?
Broad incumbents on record are Trimble, Autodesk and Nemetschek Group. Direct peers are Hagerman & Company, Microsol Resources, CADD Microsystems, KETIV Technologies and Symetri (Addnode Group).
Does IMAGINiT Technologies have an API?
No public API is recorded for IMAGINiT Technologies.
What industry is IMAGINiT Technologies in?
IMAGINiT Technologies's product category is CAD/BIM Software and Design Technology Solutions. Its primary akta.pro industry code is BPAHAEAD, Software Engineering & Application Modernization, with a secondary code of BPAEAAAF, Application Integration & API/Middleware Services. Its NAICS code is 54151 and its SIC code is 7371.