UserWay
UserWay is a cloud-based AI-powered web accessibility SaaS platform offering an automated overlay widget, scanner, and compliance tooling that help website owners achieve ADA and WCAG compliance, now operating as a subsidiary of Level Access.
- Company typePrivate
- Founded2015
- HeadquartersWilmington, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What UserWay does
UserWay is a cloud-based digital accessibility SaaS platform that helps website owners achieve and maintain compliance with ADA, WCAG, Section 508, and international accessibility standards through an AI-powered overlay widget and supporting tooling. The platform's core product is the accessWidget — an AI-driven script that automatically identifies and remediates accessibility violations on the front end in real time, supported by a scanner, continuous monitor (capable of up to 30,000 scans per hour), audit service, VPAT generator, litigation support module, contrast checker, content moderator, video remediation, voice navigation, and a proprietary Dyslexia-Friendly Font (UDF) licensed separately. The technical architecture is centered on a dedicated accessibility server serving widget code via official plugins for more than 20 CMS and website builder platforms including WordPress, Shopify, Squarespace, Wix, Webflow, and HubSpot.
The company operates a hybrid go-to-market model: a self-serve product-led funnel with a free trial and annual subscriptions priced at $490–$1,490 per year for SMBs, supplemented by an enterprise sales motion with custom pricing and a "Request a Demo" path. Distribution extends through horizontal positioning across government, BFSI, healthcare, education, retail, and consumer verticals, plus channel partnerships such as the December 2024 integration with UK intranet provider Sorce. Named enterprise customers include Coca-Cola. The platform is certified to ISO 27001 and UserWay holds W3C membership, both used as trust signals in regulated procurement.
UserWay was founded in 2015 and headquartered in Wilmington, Delaware (UserWay Inc., Delaware-incorporated). In 2023, the company was acquired by Level Access, a competing digital accessibility provider; a definitive agreement for the combination was disclosed in July 2024. UserWay now operates as a subsidiary within Level Access, retaining its brand, product portfolio, and 1M+ widget installation base while benefiting from the parent's broader professional-services and enterprise footprint.
UserWay firmographics
Firmographics- Name
- UserWay
- Legal name
- UserWay Inc.
- Website
- https://userway.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- UserWay is a cloud-based AI-powered web accessibility SaaS platform offering an automated overlay widget, scanner, and compliance tooling that help website owners achieve ADA and WCAG compliance, now operating as a subsidiary of Level Access.
- Ownership category
- akta.pro rank
UserWay industry classification
Industry- Product category
- Web Accessibility Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Digital Accessibility & Web/App Compliance (WCAG) (EDALAGAG)
- akta.pro secondary industries
- App Security, Compliance & Review Automation Platforms (BPAMADAJ), Workplace Accessibility, Adoption & Change Management (Digital Adoption, training, comms) (BPAEAIAN)
Keywords
Where UserWay is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
UserWay business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription Licensing: Annual subscription-based SaaS model for the accessibility widget and platform tools. Pricing tiers range from $490/year to $1,490/year for annual plans. The subscription covers the widget, scanner, and monitoring tools, with enterprise pricing available.
- Font License (UDF): Licensing of the proprietary Dyslexia Friendly Font (UDF) to website operators, governed by a dedicated End User License Agreement. Fonts are domain-restricted and cannot be embedded or redistributed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Entry-level annual plan |
| Subscription | Annual | Mid-tier annual plan |
| Subscription | Annual | Enterprise pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
UserWay product offering
Product offeringCore offering
UserWay provides a cloud-based AI-powered web accessibility platform centered on an accessibility widget with over 100 built-in tools that automatically identifies and fixes WCAG and ADA compliance violations on websites in real-time. The platform supports continuous automated monitoring (up to 30,000 scans per hour), compliance auditing, VPAT generation, content moderation, contrast checking, video remediation, voice navigation, and a proprietary dyslexia-friendly font. The offering is distributed via SaaS subscription with integrations across 20+ website builders and CMS platforms.
Product overview
UserWay is a cloud-based digital accessibility platform that offers a comprehensive suite of tools to help website owners achieve and maintain WCAG and ADA compliance. The core product is the AI-powered Accessibility Widget, which automatically identifies and remediates accessibility violations in real-time. This is complemented by supporting tools including the Accessibility Checker (scanner), Accessibility Monitor (continuous monitoring), and Accessibility Audit services. Additional modules include Contrast Checker, Content Moderator, Video Remediation, Accessibility Statement Generator, VPAT document generation, Dyslexia Font (UDF), Compare tool, Litigation Support, and Voice Navigation. The platform supports integrations with over 23 website builders and CMS platforms including WordPress, Shopify, Squarespace, Wix, Webflow, HubSpot, and others. UserWay was acquired by Level Access in 2023.
Differentiator
Problem solved
Functional benefit
Brands
- UserWay Accessibility Widget: AI-powered website accessibility widget with over 100 tools for WCAG and ADA compliance
- UserWay Accessibility Scanner
- UserWay Accessibility Monitor
- UserWay Accessibility Statement Generator
- UserWay Contrast Checker
- UserWay Dyslexia Font (UDF)
- UserWay Voice Navigation
- UserWay Video Remediation
- UserWay Content Moderator
- UserWay Accessibility Audit
- UserWay Litigation Support
- UserWay VPAT - Voluntary Disclosure
Products and services
- Accessibility Widget (accessWidget)
Quantifiable outcome
- Over 1 million website installations of UserWay's accessibility widget
- +2 more outcomes
Companies that use UserWay
Customer profileNamed customers1 record
Segments7 records
Ideal customer profiles5 records
UserWay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration22 records
AI capability4 records
Feature12 records
UserWay partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
UserWay competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat6 records
Key risks2 records
Key highlights6 records
Customer concentration
UserWay social profiles
Digital presenceUserWay compliance and trust
Trust signalCompliance1 record
UserWay financial estimates
Financial estimateRevenue estimate
Valuation estimate
UserWay leadership team
Management profileNumber of profiles
Profiles8 records
UserWay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UserWay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UserWay
What does UserWay do?
UserWay provides a cloud-based AI-powered web accessibility platform centered on an accessibility widget with over 100 built-in tools that automatically identifies and fixes WCAG and ADA compliance violations on websites in real-time. The platform supports continuous automated monitoring (up to 30,000 scans per hour), compliance auditing, VPAT generation, content moderation, contrast checking, video remediation, voice navigation, and a proprietary dyslexia-friendly font. The offering is distributed via SaaS subscription with integrations across 20+ website builders and CMS platforms.
Is UserWay a public or private company?
UserWay is a private company. It is classified as corporate owned and is currently operating.
When was UserWay founded?
UserWay was founded in 2015. It employs 51 to 100 people.
Where is UserWay based?
UserWay is headquartered in Wilmington, United States, in the North America region.
How does UserWay make money?
Two revenue lines are on record. SaaS Subscription Licensing is the primary driver. The others are font License (UDF).
Does UserWay have an API?
Yes. UserWay provides API documentation at https://userway.org/docs/. The API allows developers to build or automate accessibility solutions. Specific API types (REST, GraphQL), authentication methods, rate limits, and versioning details are not specified in the available source material. Developer documentation is at userway.org/docs.
What industry is UserWay in?
UserWay's product category is Web Accessibility Software. Its primary akta.pro industry code is EDALAGAG, Digital Accessibility & Web/App Compliance (WCAG), with a secondary code of BPAMADAJ, App Security, Compliance & Review Automation Platforms. Its NAICS code is 5182 and its SIC code is 7372.