POW Studios
POW Studios is a Wellington, New Zealand-based boutique post-production studio founded in 2014, delivering integrated sound and picture finishing — including Dolby Atmos and Dolby Vision — for international film, television, and animation clients across NZ, China, the UK, and the US.
- Company typePrivate
- Founded2014
- HeadquartersWellington, New Zealand
- Headcount11–50
- GTM typeB2B
- OfferingServices
What POW Studios does
POW Studios (legal name: POW Post Limited) is a Wellington, New Zealand-based boutique post-production studio founded in 2014 by co-founders John McKay and Matthew Lambourn. The company delivers integrated sound and picture post-production services for feature films, television, and animation projects, spanning sound editorial, sound design, foley recording, dialogue editing, ADR, re-recording mixing, Dolby Atmos immersive audio, picture editing, color grading, VFX, online editing, and Dolby Vision HDR mastering, alongside post-production supervision and international deliverable preparation. The studio operates from a primary facility on Adelaide Road in Wellington's Mount Cook creative district and a secondary Avalon facility in Lower Hutt, with a headcount in the 11-50 range.\n\nThe business is structured as a project-based professional services firm, quoting fees on a per-project basis with no publicly disclosed pricing, retainers, or volume tiers. Customer segments span international film studios and production companies (with marquee credits including Lord of the Rings, King Kong, Wolf Warrior 2, and the 2025 NZ Screen Award-winning The Rule of Jenny Pen), animation studios (notably a three-project relationship with Guangzhou-based Yi Animation including I Am What I Am 2 in Dolby Atmos), and New Zealand television production. POW distributes through direct enterprise engagement with directors, producers, and studios, supplemented by a website portfolio, content marketing, and long-term creative partnerships — formalized in January 2025 with London-based Leeway Films to enable cloud-based cross-border delivery.\n\nThe company is privately held with no disclosed parent, subsidiary, or material equity funding beyond a single NZD ~$57,358 Callaghan Innovation grant in September 2020, indicating a bootstrapped, founder-led capital structure. Its operating geographies span Oceania, East Asia (China, South Korea), Europe (UK), and North America (US foley work on Warner Bros' A Minecraft Movie). The technology proposition centers on a cloud-based virtual facility that extends boutique creative services beyond geographic limits rather than on software products, APIs, or AI-driven automation.
POW Studios firmographics
Firmographics- Name
- POW Studios
- Legal name
- POW Studios
- Website
- https://powpost.co.nz
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- POW Studios is a Wellington, New Zealand-based boutique post-production studio founded in 2014, delivering integrated sound and picture finishing — including Dolby Atmos and Dolby Vision — for international film, television, and animation clients across NZ, China, the UK, and the US.
- Ownership category
- akta.pro rank
POW Studios industry classification
Industry- Product category
- Film Post-Production Services
- NAICS
- Postproduction Services and Other Motion Picture and Video Industries (51219), Other Sound Recording Industries (512290)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Post-Production Facilities & Suites (Edit/Color/Sound Stages) (MPADAGAI)
- akta.pro secondary industries
- Sound Post-Production (Dialogue, ADR, Foley, Mixing) (MPADAGAC), Re-Recording Mixing (Theatrical/TV/Streaming) (MPAHAEAF), Audio Post Facilities & Stage Operations (Mix Stages, Studio Management, Booking) (MPAHAEAO)
Keywords
Where POW Studios is headquartered
LocationHeadquarters
- HQ city
- Wellington
- HQ country
- New Zealand
- HQ region
- Oceania
Offices2 records
Markets served
POW Studios business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Post-Production Services: Fee-for-service model for sound and picture post-production work on film, television, and animation projects. Services are typically contracted per project with varying scope from single deliverables to full post-production packages.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
POW Studios product offering
Product offeringCore offering
POW Studios delivers full sound and picture post-production services for film, television, and animation projects. Services span sound design, sound editorial, dialogue editing, foley recording, ADR, re-recording mixing, and Dolby Atmos mixing on the sound side, alongside picture editing, color grading, visual effects, online editing, and Dolby Vision mastering on the picture side. The studio also offers integrated full post-production packages with post-production supervision and international deliverables, supported by cloud-based remote collaboration capabilities.
Product overview
POW Studios is a Wellington, New Zealand-based post-production studio founded in 2014, offering a unified suite of sound and picture post-production services for film and television. Their core offering combines sound post services (sound design, editorial, dialogue, foley, re-recording mixing, Dolby Atmos) with picture post (color grading, VFX, online editing, Dolby Vision) as integrated full post-production packages. They specialize in international collaboration, having delivered soundtracks for Chinese blockbusters like I Am What I Am and I Am What I Am 2 with Yi Animation, and horror features including The Rule of Jenny Pen. Their services are production-focused rather than software products, delivered by a team of creative artists who complete projects for clients ranging from international blockbusters to local New Zealand productions.
Differentiator
Problem solved
Functional benefit
Products and services
- Sound Post Production Services Comprehensive sound post-production services including sound design, sound editorial, dialogue editing, foley recording, sound effects, re-recording mixing, and Dolby Atmos mixing for film and television projects, delivered to film studios, production companies, and animation studios.
- Picture Post Production Services Complete picture post-production services including color grading, visual effects, online editing, and HDR/Dolby Vision mastering for broadcast, streaming, and theatrical releases, delivered to film and television clients.
- Full Post Production (Combined Sound & Picture) Integrated full post-production service combining both sound and picture post-production, including post-production management and international deliverables, for end-to-end project delivery to film studios and production companies.
- Dolby Atmos Sound Mixing Immersive Dolby Atmos surround sound mixing for cinema and streaming releases, used for major productions including I Am What I Am 2 and The Rule of Jenny Pen, delivered to film and animation studios.
- Dolby Vision Color Grading High dynamic range color grading and Dolby Vision mastering for broadcast and theatrical releases, ensuring compliance with global distribution standards for film and television clients.
- Foley Recording Services Professional foley recording for footstep effects, character movement, and object interaction sounds, including specialist work delivered for major Hollywood productions such as Warner Bros A Minecraft Movie.
- International Collaboration Services Remote international collaboration capabilities allowing sound and picture post-production to be managed across multiple locations including Wellington, Beijing, Shanghai, and London, for film and animation studios worldwide.
Quantifiable outcome
- I Am What I Am 2 achieved audience score of 8.3 on Douban (China's equivalent to IMDB) on opening weekend
- +3 more outcomes
Companies that use POW Studios
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
POW Studios technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
POW Studios partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Leeway FilmscoreAfter years of successful collaboration, POW Studios formalised a creative partnership with London-based Leeway Films. Lee Herrick leads Leeway Films with impressive credentials including Slumdog Millionaire, Mr. Turner, and 28 Weeks Later. The partnership combines Lee's dialogue editing mastery with POW Studios' sound design expertise (John McKay and Matthew Lambourn). Operating through a virtual cloud-based facility, the team transcends geographic limitations to deliver worldwide service.
- Yi AnimationcoreGuangzhou-based animation studio and POW Studios' third collaboration (2024's I Am What I Am 2, following 2021's I Am What I Am and 2018's Kung Food). Yi Animation is described as an innovative and exploratory boutique animation film company raising the bar for Chinese animation. POW delivered all sound post services in Dolby Atmos for I Am What I Am 2.
- Hyenas Rule ProducerscoreProduction company behind The Rule of Jenny Pen, led by Catherine Fitzgerald and Orlando Stewart. POW Studios provided comprehensive post-production services for this award-winning psychological thriller.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
POW Studios competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
POW Studios social profiles
Digital presencePOW Studios financial estimates
Financial estimateRevenue estimate
Valuation estimate
POW Studios leadership team
Management profileNumber of profiles
Profiles4 records
POW Studios funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
POW Studios M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about POW Studios
What does POW Studios do?
POW Studios delivers full sound and picture post-production services for film, television, and animation projects. Services span sound design, sound editorial, dialogue editing, foley recording, ADR, re-recording mixing, and Dolby Atmos mixing on the sound side, alongside picture editing, color grading, visual effects, online editing, and Dolby Vision mastering on the picture side. The studio also offers integrated full post-production packages with post-production supervision and international deliverables, supported by cloud-based remote collaboration capabilities.
Is POW Studios a public or private company?
POW Studios is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was POW Studios founded?
POW Studios was founded in 2014. It employs 11 to 50 people.
Where is POW Studios based?
POW Studios is headquartered in Wellington, New Zealand, in the Oceania region.
How does POW Studios make money?
One revenue line is on record: post-Production Services.
Does POW Studios have an API?
No public API is recorded for POW Studios.
What industry is POW Studios in?
POW Studios's product category is Film Post-Production Services. Its primary akta.pro industry code is MPADAGAI, Post-Production Facilities & Suites (Edit/Color/Sound Stages), with a secondary code of MPADAGAC, Sound Post-Production (Dialogue, ADR, Foley, Mixing). Its NAICS code is 51219 and its SIC code is 7812.