Yeti Television
Yeti Television is a Welsh, female-led independent factual production company producing multi-genre television (true crime, documentary, specialist factual, features, children's) for UK broadcasters and global streaming platforms including BBC, Channel 4, ITV, Amazon Prime Video, Discovery and AMC.
- Company typePrivate
- Founded2014
- HeadquartersCaernarfon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Yeti Television does
Yeti Television is a Welsh, female-led independent factual television production company founded in 2014 and headquartered in Cardiff, Wales, producing multi-genre content for UK public broadcasters, US cable networks, and global streaming platforms. The company operates across seven production verticals — true crime, specialist factual, premium documentary, popular factual, features & lifestyle, children's, and short-form — delivering commissioned programming for BBC, Channel 4, ITV, More4, Channel 5, S4C, Sky Arts, CBBC, Amazon Prime Video, Discovery/Food Network, AMC True Crime, and CBS Reality. Notable output includes The Truth About My Murder (seasons 1-3), Richard Burton: Wild Genius, Ancient Autopsy, Surviving the Tunisia Beach Attack, and Prue Leith's Cotswold Kitchen, supported by exclusive archive access and proprietary production techniques such as a state-of-the-art digital autopsy table.
The business model is commission-based: Yeti pitches directly to commissioners at UK and US broadcasters, secures production fees and format licensing revenue, and supplements development with non-dilutive grants from public funders including BFI's Global Screen Fund, BBC's Small Indie Fund, and Channel 4's Indie Growth Fund (where Yeti is the only Welsh participant). Go-to-market is sales-led and relationship-driven, anchored by Creative Director Siân Price (25+ years industry experience) and a dedicated US & Streamer Development team led by Executive Producer Anna Davies, with US representation secured and active pitching at industry events such as the 2025 Realscreen Summit in Miami. International distribution is layered through co-productions with Sphere Abacus/Bell Media and partnerships with FilmRise and Shout Factory for North American rights.
Operating with 11-50 employees, Yeti has achieved significant industry recognition including Bafta, RTS, Grierson nominations, New York Festival nominations, Broadcast Digital Awards Multi-Channel Production Company of the Year (2023), Top 10 Best Places to Work in TV (2024), and 2025 True Crime Awards Best Returning Series. The company is positioned as a mid-sized UK indie executing a deliberate international expansion strategy funded by stacked public sector grants, with revenue concentration risk in a small number of large broadcaster customers offset by broadening commissioner relationships across US cable and global streaming platforms.
Yeti Television firmographics
Firmographics- Name
- Yeti Television
- Legal name
- Yeti Television
- Website
- https://yetitelevision.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Yeti Television is a Welsh, female-led independent factual production company producing multi-genre television (true crime, documentary, specialist factual, features, children's) for UK broadcasters and global streaming platforms including BBC, Channel 4, ITV, Amazon Prime Video, Discovery and AMC.
- Ownership category
- akta.pro rank
Yeti Television industry classification
Industry- Product category
- Independent Television Production
- NAICS
- Motion Picture and Video Production (51211)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Docuseries & Episodic Nonfiction (TV/Streaming) (MPADADAB)
Keywords
Where Yeti Television is headquartered
LocationHeadquarters
- HQ city
- Caernarfon
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Yeti Television business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Broadcast Commissions: Yeti Television produces commissioned programming for UK broadcasters including BBC, Channel 4, ITV, More4, Channel 5, and S4C, generating revenue through production fees and format licensing.
- International Streaming & US Commissions: Revenue from US platforms and international streamers including Amazon Prime Video, Discovery, Food Network, AMC True Crime, and CBS Reality through co-productions and distribution deals.
- Development Funding & Grants: Yeti receives development funding from organisations such as BFI's Young Audiences Content Fund and Global Screen Fund, and BBC's Small Indie Fund to support creative development.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Yeti Television product offering
Product offeringCore offering
Yeti Television is an independent factual production company that develops, produces and delivers commissioned television programming across seven genres: true crime, specialist factual, premium documentary, popular factual, features & lifestyle, children's content, and short-form content. The company supplies programming to UK broadcasters (BBC, Channel 4, ITV, More4, Channel 5, S4C, Sky Arts, CBBC) and US/international streamers (Amazon Prime Video, Discovery, Food Network, AMC, CBS Reality) under commission-based production and licensing deals.
Product overview
Yeti Television is a Welsh and female-led multi-award-winning factual production company that produces a diverse portfolio of television content across seven main genres. The company's offerings include True Crime programming (including 'The Truth About My Murder' and 'Body in the Water'), Premium Documentaries (such as 'Richard Burton: Wild Genius' and 'Surviving the Tunisia Beach Attack'), Specialist Factual (like 'Ancient Autopsy'), Popular Factual (including 'Find it Fix it Flog it' and royal residence documentaries), Features & Lifestyle (such as 'Prue Leith's Cotswold Kitchen' and 'Ravneet Gill's Chop House'), Children's Programming (including CBBC's 'My Life' series), and Short-form Content. The company delivers quality content for UK and global broadcasters, ranging from popular factual formats through to high-end specialist factual and premium documentary productions.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Second-best performing CBS Reality original premiere series of 2023 for The Truth About My Murder Season 1
- +4 more outcomes
Companies that use Yeti Television
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles2 records
Yeti Television technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Yeti Television partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Bright Yellow FilmscoreYeti collaborated with Bright Yellow Films to produce 'Richard Burton – Wild Genius' premium documentary for BBC Wales and BBC Arts.
- Radial EntertainmentcoreYeti Television produced 'Case Files: Dark Waters' (also known as 'Body in the Water') in collaboration with Radial Entertainment for FilmRise distribution.
- Sphere Abacus (Bell Media)minorYeti Television collaborated with Sphere Abacus, a Bell Media company, on 'Case Files: Dark Waters' true crime anthology series.
- CBS AMC Networks UK Channels PartnershipminorPartnership involved in distribution of 'Case Files: Dark Waters' true crime series.
- AMC NetworkscoreAMC True Crime commissioned The Truth About My Murder seasons 1 and 2. Season 3 moved to BBC after success on AMC.
- Shout Factory / FilmRisecoreFilmRise holds US and Canada distribution rights for 'Body in the Water'. Shout Factory also involved in North American distribution.
Scale indicators4 records
Recent moves3 records
Expansion highlights6 records
Yeti Television competitors and assessment
Company assessmentDirect peers
- Darlow Smithson Productions: UK factual and documentary indie producing premium specialist factual, true crime and history programming for UK and international broadcasters; comparable genre mix and commissioner base to Yeti.
- Twenty Twenty Productions: Endemol Shine factual indie producing entertainment, features and lifestyle programming for UK broadcasters; directly comparable genre mix (lifestyle, popular factual, formatted series).
- Bright Yellow Films: Welsh factual production company that co-produced 'Richard Burton - Wild Genius' with Yeti for BBC Wales; regional/Welsh peer with comparable factual output and BBC relationships.
- Raw TV: UK factual indie behind formats like 24 Hours in A&E and Louis Theroux documentaries; operates in the same factual/premium documentary space and comparable size.
- Studio Lambert: All3Media factual and drama indie behind Gogglebox, The Voice and premium documentary; comparable factual output and UK broadcaster relationships.
- Dragonfly Film and Television: Endemol Shine-owned factual indie producing premium documentary and popular factual for UK broadcasters and streamers; similar genre portfolio and commissioning footprint to Yeti.
- Label1: UK factual indie producing specialist factual, true crime and documentary programming for BBC and Channel 4; overlapping commissioner relationships and genre coverage.
Broad incumbents
- BBC Studios: In-house BBC production arm producing factual and documentary content for the BBC and international buyers; broad incumbent competing for the same factual commissions and streamer deals.
- Tinopolis Group: Wales-based independent production group housing multiple factual and entertainment labels; larger Welsh indie group that competes for the same regional/UK commissioner budgets.
- Endemol Shine Group (Banijay UK): Global indie group with major UK factual labels (Dragonfly, Twenty Twenty, Initial, Zeppotron); broad incumbent competing across factual genres and with deeper international distribution reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Yeti Television social profiles
Digital presenceYeti Television financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yeti Television leadership team
Management profileNumber of profiles
Profiles8 records
Yeti Television funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yeti Television M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yeti Television
What does Yeti Television do?
Yeti Television is an independent factual production company that develops, produces and delivers commissioned television programming across seven genres: true crime, specialist factual, premium documentary, popular factual, features & lifestyle, children's content, and short-form content. The company supplies programming to UK broadcasters (BBC, Channel 4, ITV, More4, Channel 5, S4C, Sky Arts, CBBC) and US/international streamers (Amazon Prime Video, Discovery, Food Network, AMC, CBS Reality) under commission-based production and licensing deals.
Is Yeti Television a public or private company?
Yeti Television is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Yeti Television founded?
Yeti Television was founded in 2014. It employs 11 to 50 people.
Where is Yeti Television based?
Yeti Television is headquartered in Caernarfon, United Kingdom, in the Europe region.
How does Yeti Television make money?
Three revenue lines are on record. Broadcast Commissions are the primary driver. The others are international Streaming & US Commissions and development Funding & Grants.
Who are Yeti Television's main competitors?
Direct peers on record are Darlow Smithson Productions, Twenty Twenty Productions, Bright Yellow Films, Raw TV, Studio Lambert, Dragonfly Film and Television and Label1. Broad incumbents are BBC Studios, Tinopolis Group and Endemol Shine Group (Banijay UK).
Does Yeti Television have an API?
No public API is recorded for Yeti Television.
What industry is Yeti Television in?
Yeti Television's product category is Independent Television Production. Its primary akta.pro industry code is MPADADAB, Docuseries & Episodic Nonfiction (TV/Streaming). Its NAICS code is 51211 and its SIC code is 7812.