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Era

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uuid0006rqk

Namestring
Era
Legal namestring
Era Funds
Websiteurl
erafunds.com
Company typeenum
Private
Founded yearint
2022
Descriptiontext

Era Funds is a multi-strategy investment management firm founded by Jasper Lau in 2022 and headquartered in New York City, with additional offices in Palo Alto and Taipei. The firm is anchored by leading family enterprises and institutions and mobilizes their strategic capital and industry intelligence to build and back world-class technology companies. Its stated ambition is to deliver superior long-term returns for investors while unlocking breakthrough technology with lasting value.

The firm operates with a lean team of 1-10 employees and maintains a diversified, cross-border investment posture. Disclosed 2026 portfolio activity spans a $187 million growth-stage round in fintech infrastructure company Nitra, alongside NEA and Pantera Capital; an investment in body care brand Iota alongside Sidekick Partners, Touch Capital, Palette Ventures, and Blueprint Capital to support retail expansion into Ulta Beauty and Nordstrom; and participation in Korean-inspired fragrance brand Elorea's $5 million funding round led by Willow Growth Partners. Era does not publicly disclose its AUM, fee structure, or pricing.

The firm's business model is conventional for a family-backed emerging manager: it raises capital from strategic family and institutional LPs, deploys that capital across venture and growth-stage technology and consumer investments, and generates revenue primarily through management fees and carried interest. No pricing, fund size, or revenue figures are publicly available, and the firm does not list named customers beyond its disclosed portfolio companies. The current data set is thin on revenue mechanics and on the identity and scale of the firm's LP base.

Short descriptiontext

Era Funds is a multi-strategy investment management firm founded by Jasper Lau, anchored by leading family enterprises and institutions. The firm mobilizes strategic capital and industry intelligence from its family partners to invest in technology, consumer, and fintech companies globally.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
investment management services, venture capital investing, family office capital, multi-strategy investments, technology investment firm
Industry1 code
1Multi-Strategy — Single-Manager, Multi-PM
CodeFSAHAFABPrimaryYes
NAICS code2 codes
  • Other Investment Pools and Funds5259
  • Funds, Trusts, and Other Financial Vehicles525
SIC code1 code
  • Investment Advice6282
Product category
Investment Management
No data
Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Others
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Era Funds is a multi-strategy investment management firm that mobilizes strategic capital and industry intelligence from its family partners to build and back world-class technology companies. The firm manages investment portfolios across multiple strategies through its New York City headquarters and offices in Palo Alto and Taipei, with a dedicated venture capital arm (Era VC) that deploys capital into early- and growth-stage companies.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Era is building a platform offering an intelligence layer that enables manufacturers, designers, and creators to build AI-powered intelligent devices. The platform allows creators to build devices with custom behavior without deep technical expertise. The first Era-powered product was expected to launch in May 2026.

Product and service1 record
1Multi-strategy investment management services
CategoryInvestment Management
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Multi-strategy investment and operating firm backed by the Jacobs family (Qualcomm). Highly comparable to Era Funds as a family-anchored, multi-strategy vehicle investing in technology with operating support.

TypeDirect peer
Description

Technology-focused, multi-strategy investment manager combining public and private investing. Comparable to Era Funds in technology orientation and multi-strategy mandate, though at much greater scale.

TypeDirect peer
Description

Multi-strategy investment firm with public and private technology investing. Comparable to Era Funds in multi-strategy technology focus and global mandate.

TypeDirect peer
Description

Multi-strategy investment firm backing emerging VC managers and direct technology investments. Comparable to Era Funds in multi-strategy mandate and technology orientation.

TypeBroad incumbent
Description

Multi-stage venture and growth investment firm with global technology mandate. Comparable to Era Funds in technology focus and stage flexibility, though significantly larger and longer-tenured.

TypeBroad incumbent
Description

Multi-strategy technology investment firm spanning venture, growth, and crypto. Comparable to Era Funds in multi-strategy approach to technology investing across stages and categories.

TypeBroad incumbent
Description

Premier multi-stage technology investor with global presence. Comparable to Era Funds in technology focus, multi-stage investing, and cross-border footprint.

TypeBroad incumbent
Description

Multi-stage technology investor with global presence and scale-buyout capability. Comparable to Era Funds in technology focus and stage flexibility.

TypeBroad incumbent
Description

Multi-stage global technology investor. Comparable to Era Funds in technology orientation, multi-stage mandate, and international footprint.

TypeBroad incumbent
Description

Technology-focused venture investment firm with concentrated portfolio approach. Comparable to Era Funds in technology focus, though narrower in stage and strategy.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment17 records

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Era

Investment Managementerafunds.com

Era Funds is a multi-strategy investment management firm founded by Jasper Lau, anchored by leading family enterprises and institutions. The firm mobilizes strategic capital and industry intelligence from its family partners to invest in technology, consumer, and fintech companies globally.

What Era does

Era Funds is a multi-strategy investment management firm founded by Jasper Lau in 2022 and headquartered in New York City, with additional offices in Palo Alto and Taipei. The firm is anchored by leading family enterprises and institutions and mobilizes their strategic capital and industry intelligence to build and back world-class technology companies. Its stated ambition is to deliver superior long-term returns for investors while unlocking breakthrough technology with lasting value.

The firm operates with a lean team of 1-10 employees and maintains a diversified, cross-border investment posture. Disclosed 2026 portfolio activity spans a $187 million growth-stage round in fintech infrastructure company Nitra, alongside NEA and Pantera Capital; an investment in body care brand Iota alongside Sidekick Partners, Touch Capital, Palette Ventures, and Blueprint Capital to support retail expansion into Ulta Beauty and Nordstrom; and participation in Korean-inspired fragrance brand Elorea's $5 million funding round led by Willow Growth Partners. Era does not publicly disclose its AUM, fee structure, or pricing.

The firm's business model is conventional for a family-backed emerging manager: it raises capital from strategic family and institutional LPs, deploys that capital across venture and growth-stage technology and consumer investments, and generates revenue primarily through management fees and carried interest. No pricing, fund size, or revenue figures are publicly available, and the firm does not list named customers beyond its disclosed portfolio companies. The current data set is thin on revenue mechanics and on the identity and scale of the firm's LP base.

Era firmographics

Firmographics
Name
Era
Legal name
Era Funds
Website
https://erafunds.com
Company type
Private
Founded year
2022
Operating status
Operating
Headcount range
1–10 employees
Short description
Era Funds is a multi-strategy investment management firm founded by Jasper Lau, anchored by leading family enterprises and institutions. The firm mobilizes strategic capital and industry intelligence from its family partners to invest in technology, consumer, and fintech companies globally.
Ownership category
akta.pro rank

Era industry classification

Industry
Product category
Investment Management
NAICS
Other Investment Pools and Funds (5259), Funds, Trusts, and Other Financial Vehicles (525)
SIC
Investment Advice (6282)
akta.pro primary industry
Multi-Strategy — Single-Manager, Multi-PM (FSAHAFAB)

Keywords

  • Investment management services
  • Venture capital investing
  • Family office capital
  • Multi-strategy investments
  • Technology investment firm

Where Era is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Offices3 records

Markets served

Era business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Era product offering

Product offering

Core offering

Era Funds is a multi-strategy investment management firm that mobilizes strategic capital and industry intelligence from its family partners to build and back world-class technology companies. The firm manages investment portfolios across multiple strategies through its New York City headquarters and offices in Palo Alto and Taipei, with a dedicated venture capital arm (Era VC) that deploys capital into early- and growth-stage companies.

Product overview

Era is building a platform offering an intelligence layer that enables manufacturers, designers, and creators to build AI-powered intelligent devices. The platform allows creators to build devices with custom behavior without deep technical expertise. The first Era-powered product was expected to launch in May 2026.

Differentiator

Problem solved

Functional benefit

Products and services

  • Multi-strategy investment management services

Companies that use Era

Customer profile

Segments1 record

Ideal customer profiles2 records

Era technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Era partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Era competitors and assessment

Company assessment

Direct peers

  • WndrCo: Multi-strategy investment and operating firm backed by the Jacobs family (Qualcomm). Highly comparable to Era Funds as a family-anchored, multi-strategy vehicle investing in technology with operating support.
  • Coatue Management: Technology-focused, multi-strategy investment manager combining public and private investing. Comparable to Era Funds in technology orientation and multi-strategy mandate, though at much greater scale.
  • Tiger Global Management: Multi-strategy investment firm with public and private technology investing. Comparable to Era Funds in multi-strategy technology focus and global mandate.
  • Cendana Capital: Multi-strategy investment firm backing emerging VC managers and direct technology investments. Comparable to Era Funds in multi-strategy mandate and technology orientation.

Broad incumbents

  • General Catalyst: Multi-stage venture and growth investment firm with global technology mandate. Comparable to Era Funds in technology focus and stage flexibility, though significantly larger and longer-tenured.
  • Andreessen Horowitz: Multi-strategy technology investment firm spanning venture, growth, and crypto. Comparable to Era Funds in multi-strategy approach to technology investing across stages and categories.
  • Sequoia Capital: Premier multi-stage technology investor with global presence. Comparable to Era Funds in technology focus, multi-stage investing, and cross-border footprint.
  • Insight Partners: Multi-stage technology investor with global presence and scale-buyout capability. Comparable to Era Funds in technology focus and stage flexibility.
  • Lightspeed Venture Partners: Multi-stage global technology investor. Comparable to Era Funds in technology orientation, multi-stage mandate, and international footprint.
  • Founders Fund: Technology-focused venture investment firm with concentrated portfolio approach. Comparable to Era Funds in technology focus, though narrower in stage and strategy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Era financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Era leadership team

Management profile

Number of profiles

Profiles1 record

Era funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Era M&A and investment

M&A and investment

M&A

Investments17 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Era

What does Era do?

Era Funds is a multi-strategy investment management firm that mobilizes strategic capital and industry intelligence from its family partners to build and back world-class technology companies. The firm manages investment portfolios across multiple strategies through its New York City headquarters and offices in Palo Alto and Taipei, with a dedicated venture capital arm (Era VC) that deploys capital into early- and growth-stage companies.

Is Era a public or private company?

Era is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Era founded?

Era was founded in 2022. It employs 1 to 10 people.

Where is Era based?

Era is headquartered in New York, United States, in the North America region.

Who are Era's main competitors?

Direct peers on record are WndrCo, Coatue Management, Tiger Global Management and Cendana Capital. Broad incumbents are General Catalyst, Andreessen Horowitz, Sequoia Capital, Insight Partners, Lightspeed Venture Partners and Founders Fund.

Does Era have an API?

No public API is recorded for Era.

What industry is Era in?

Era's product category is Investment Management. Its primary akta.pro industry code is FSAHAFAB, Multi-Strategy — Single-Manager, Multi-PM. Its NAICS code is 5259 and its SIC code is 6282.

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This represents a growth-stage capital raise to advance Exponent's financial infrastructure offerings for the U.S. franchise sector.PR NewswireExponent Raises $40M to Build the Financial Operating System for America's Franchise OperatorsExponent raised over $40 million in equity and credit to expand its financial platform for franchise operators. The round is led by Chailease with $7.5 million, and includes $30 million in credit facilities. The company serves 100+ operators across 10,000 locations.Pulse 2.0Era: $11 Million Raised To Build The Intelligence Layer For A New Ecosystem Of AI-Powered DevicesEra, a startup building a platform that enables manufacturers, designers, and creators to build AI-powered intelligent devices, has raised $11 million in seed funding led by Topology Ventures with participation from betaworks, AIR, Abstract, BoxGroup, Mozilla Ventures, and Collaborative Fund. The company was founded by former Humane, Apple, HP, and io employees and offers an intelligence layer allowing creators to build devices with custom behavior without deep technical expertise. The first Era-powered product is expected to launch in May.BloombergNvidia Alumni Join AI-Focused Investment Firm Named EraTwo senior Nvidia executives—Geoffrey Levene, former director of global AI initiatives, and Max Cohen, former director of North American cloud business—have departed the chipmaker to join Era, a New York-based investment firm backed by billionaires including Taiwanese businessman Andre Koo Sr. Era, which invests in AI companies on behalf of wealthy families and holds stakes in Anduril Industries Inc. and Thinking Machines Lab, is currently raising $250 million and has already secured $140 million in an oversubscribed funding round. Nvidia CEO Jensen Huang has previously encouraged wealthy families to back AI infrastructure by investing in Era, which maintains a close strategic relationship with the world's largest company by market value.The Business TimesAsia tycoon backs US$1.5 billion AI bet with private credit fundAndre Koo Sr has committed at least US$100 million to anchor two private credit and equity funds managed by Chailease Holding and Era, which are targeting a total raise of US$1.5 billion for AI infrastructure investments. These funds will allocate capital to companies partnering with chipmaker Nvidia and other AI technology providers. The move highlights continued institutional interest in AI assets despite some ultra-wealthy investors expressing caution over soaring valuations.PR NewswireJericho Unveils a Self-Service AI-Powered Phishing Defense Experience at ScaleJericho Security launched a self-service AI-powered phishing simulation platform and announced a $15M Series A led by Era Fund. The company also won four Global InfoSec Awards at RSA 2025. The funding will accelerate go-to-market and R&D, including platform expansion.JoinadroPre Seed AnnouncementAdro, a New York-based fintech startup, announced the closing of a $1.5 million pre-seed funding round led by Era with participation from Ex Nihilo Ventures and the Cornell Tech Syndicate. The company plans to use the capital to scale its engineering team and accelerate the development of financial services tailored for international students and workers arriving in the U.S.