MeDirect Bank
- Company typePrivate
- Founded2004
- HeadquartersSliema, Malta
- Headcount251–500
- GTM typeB2C
- OfferingServices
MeDirect Bank firmographics
Firmographics- Name
- MeDirect Bank
- Legal name
- MeDirect Bank (Malta) plc
- Website
- https://medirect.com.mt
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
MeDirect Bank industry classification
Industry- Product category
- Retail Banking
- NAICS
- Depository Credit Intermediation (5221), Miscellaneous Intermediation (523910)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Digital Brokerage & Self-Directed Investing Platforms (FSAGAEAC)
- akta.pro secondary industry
- Full-Service Retail Brokerage & Wealth Platforms (FSAAAAAA)
Keywords
Where MeDirect Bank is headquartered
LocationHeadquarters
- HQ city
- Sliema
- HQ country
- Malta
- HQ region
- Europe
Offices1 record
Markets served
MeDirect Bank business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others
Revenue model
- Trading Fees: The bank charges trading fees for buying and selling ETFs, equities, and mutual funds through its investment platform. The minimum trading fee was recently reduced from €5-10 to €2.50 per trade as part of a new pricing structure aimed at making investing more affordable.
- Mutual Fund Subscription Fees: MeDirect charges a flat €2.50 subscription fee for mutual funds available through the platform, providing simplified and predictable pricing for investors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard trading fee for ETFs, equities, and mutual funds |
| Subscription | Monthly | Mutual fund subscription fee |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels1 record
MeDirect Bank product offering
Product offeringCore offering
MeDirect Bank operates a digital investment services platform that enables retail investors to trade ETFs, equities, and mutual funds through a single online interface. The bank charges a minimum trading fee of €2.50 per trade and a flat €2.50 subscription fee for mutual fund investments. Services are delivered exclusively through its digital platform in core markets of Malta and Belgium.
Product overview
MeDirect Bank operates as a digital bank offering an investment services platform for trading ETFs, equities, and mutual funds. The core product is the investment services platform which was enhanced in May 2026 with new lower pricing. The bank serves core markets in Malta and Belgium, having discontinued retail and wealth activities in the Netherlands. Following acquisition by Banka CREDITAS a.s. in September 2025, €40 million in new capital was invested to support the platform's growth and expansion.
Differentiator
Problem solved
Functional benefit
Products and services
- Investment Services Platform A digital investment platform enabling retail investors in Malta and Belgium to trade ETFs, equities, and mutual funds through a single online interface, with a €2.50 minimum trading fee per trade and a flat €2.50 subscription fee for mutual fund investments.
Quantifiable outcome
- 34% growth in Belgian investing client base
- +1 more outcomes
Companies that use MeDirect Bank
Customer profileSegments3 records
Ideal customer profiles2 records
MeDirect Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MeDirect Bank partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
MeDirect Bank competitors and assessment
Company assessmentDirect peers
- bunq: European digital-only bank offering retail banking and investing products. Comparable challenger-bank positioning and digital-first distribution to MeDirect's model.
- Revolut: European digital bank with a growing investing product (ETFs, stocks, commodities). Overlaps with MeDirect on digital-first retail banking/investing in Europe and aggressive pricing.
- Trade Republic: European neobroker offering low-cost self-directed ETF/equity/fund trading via a mobile-first platform. Directly comparable to MeDirect's digital investment services platform targeting regular retail investors in Europe.
- Saxo Bank: Danish online broker and bank offering multi-asset trading and investment services across Europe. Comparable to MeDirect in self-directed retail investing with a regulated bank wrapper.
- eToro: European-headquartered multi-asset brokerage serving retail investors with stocks, ETFs, and funds on a digital platform. Comparable on customer base (self-directed retail) and product breadth.
- DEGIRO: Low-cost European online broker offering equities, ETFs, funds, and derivatives to retail investors. Highly comparable to MeDirect on product set, target customer (cost-sensitive retail), and European geographic footprint.
- N26: Pan-European digital bank with retail banking and investment products. Comparable to MeDirect on challenger positioning, digital distribution, and EU retail focus.
Regional players
- Belfius: Belgian retail and digital bank offering investment products to Belgian consumers. Most direct competitor inside MeDirect's Belgian home market with established brand and large deposit base.
- ING Belgium: Belgian arm of a major European bank with broad retail banking and investment offerings. Represents the legacy incumbent MeDirect is positioning against in Belgium.
Broad incumbents
- Interactive Brokers: Global low-cost multi-asset broker serving retail and professional investors. Comparable on low-cost self-directed brokerage economics, but operates at much larger scale and broader geographic scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
MeDirect Bank social profiles
Digital presenceMeDirect Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
MeDirect Bank leadership team
Management profileNumber of profiles
Profiles3 records
MeDirect Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MeDirect Bank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MeDirect Bank
What does MeDirect Bank do?
MeDirect Bank operates a digital investment services platform that enables retail investors to trade ETFs, equities, and mutual funds through a single online interface. The bank charges a minimum trading fee of €2.50 per trade and a flat €2.50 subscription fee for mutual fund investments. Services are delivered exclusively through its digital platform in core markets of Malta and Belgium.
Is MeDirect Bank a public or private company?
MeDirect Bank is a private company. It is classified as corporate owned and is currently operating.
When was MeDirect Bank founded?
MeDirect Bank was founded in 2004. It employs 251 to 500 people.
Where is MeDirect Bank based?
MeDirect Bank is headquartered in Sliema, Malta, in the Europe region.
How does MeDirect Bank make money?
Two revenue lines are on record. Trading Fees are the primary driver. The others are mutual Fund Subscription Fees.
Who are MeDirect Bank's main competitors?
Direct peers on record are bunq, Revolut, Trade Republic, Saxo Bank, eToro, DEGIRO and N26. Regional players are Belfius and ING Belgium. Interactive Brokers is listed as a broad incumbent.
Does MeDirect Bank have an API?
No public API is recorded for MeDirect Bank.
What industry is MeDirect Bank in?
MeDirect Bank's product category is Retail Banking. Its primary akta.pro industry code is FSAGAEAC, Digital Brokerage & Self-Directed Investing Platforms, with a secondary code of FSAAAAAA, Full-Service Retail Brokerage & Wealth Platforms. Its NAICS code is 5221 and its SIC code is 6200.