Israir
- Company typePrivate
- Founded1989
- HeadquartersTel Aviv, Israel
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
Israir firmographics
Firmographics- Name
- Israir
- Legal name
- Israir Airlines & Tourism
- Website
- https://israirairlines.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Israir industry classification
Industry- Product category
- Passenger Air Transportation and Tour Operator Services
- NAICS
- Scheduled Passenger Air Transportation (481111), Nonscheduled Air Transportation (4812), Tour Operators (561520)
- SIC
- Air Transportation, Scheduled (4512), Air Transportation, Nonscheduled (4522)
- akta.pro primary industry
- Full-Service Airlines (Passenger + Belly Cargo Integrated) (THABAAAF)
- akta.pro secondary industries
- Long-Haul Full-Service Airlines (Widebody Operators) (THABAAAH), Group & ACMI Charter Airlines (Ad-hoc/Wet Lease) (TLAFABAC)
Keywords
Where Israir is headquartered
LocationHeadquarters
- HQ city
- Tel Aviv
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
Israir business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Airline Ticket Sales: Israir generates primary revenue from scheduled and charter passenger flights to European and Mediterranean destinations, as well as domestic routes to Eilat. The airline carries over 1 million passengers annually on international and domestic flights.
- Tour Packages and Ground Services: As a tour operator, Israir packages flights with hotels, transfers, and other ground services, selling complete vacation packages at competitive prices. The company is described as a one-stop-shop with overall responsibility for customer experience.
- Block-Seat Agreements: Israir is negotiating block-seat deals with tour operators such as ISSTA for approximately $35 million in advanced payments over 10 years to help finance aircraft acquisitions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Economy flights with basic amenities |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels1 record
Israir product offering
Product offeringCore offering
Israir operates scheduled and charter passenger flights from Tel Aviv to European and Mediterranean destinations plus domestic flights to Eilat, carrying over 1 million passengers per year. As Israel's biggest tour operator, it packages flights with hotels, transfers, and ground services into one-stop-shop vacation packages for medium-class Israeli travelers at competitive prices, assuming overall responsibility for the customer experience.
Product overview
Israir is a unified airline and tour operator platform offering both air travel and comprehensive vacation packages. The core offering consists of Israir Airlines & Tourism (1.2 million passengers annually) providing scheduled and charter flights across Europe and domestic routes to Eilat. Beyond airlines, the company operates as a one-stop-shop through multiple specialized sub-brands including NATOUR (worldwide organized tours), Ski Deal (European ski packages), Senior Tours (senior-focused travel), Cruise Tour (group cruises), Tik Tik (sports/concert tickets), Summer Cool (English summer school packages), Israir Young (youth travel), and Tayelet Travel (boutique premium travel). These brands function as an integrated portfolio under the Israir Group, enabling customers to purchase flights, hotels, transfers, and ground services as complete packages with unified customer experience responsibility.
Differentiator
Problem solved
Functional benefit
Brands
- NATOUR: Wholesale company specializing in Organized Tours all over the world with over 25,000 Travelers per year
- Ski Deal
- Senior Tours
- Cruise Tour
- Tik Tik
- Summer Cool
- Israir Young
- Tayelet Travel
Products and services
- Domestic Flights Scheduled and charter domestic flight services primarily between Tel Aviv and Eilat, available to Israeli travelers through the Israir website and Ben Gurion Airport.
- International Flights Scheduled and charter international flights to European and Mediterranean destinations, with planned long-haul intercontinental routes to New York and Asia-Pacific destinations from 2026.
- Israir Package Holidays One-stop-shop vacation packages bundling flights, hotel accommodations, airport transfers, and ground services at competitive prices for medium-class Israeli travelers, with overall responsibility for the customer experience.
- NATOUR Organized Tours Wholesale organized tour packages to destinations worldwide, serving over 25,000 travelers per year under the Israir Group.
- Ski Deal Ski Packages Premium ski package offerings to various destinations across Europe under the Israir Group.
- Senior Tours Organized tour packages designed specifically for senior travelers to destinations worldwide under the Israir Group.
- Cruise Tour Worldwide cruise packages tailored for group travel under the Israir Group.
- Tik Tik Event Packages Package offerings that include tickets to sports events and concert performances under the Israir Group.
- Summer Cool English Summer School Packages English summer school packages for educational travel experiences under the Israir Group.
- Israir Young Youth Vacations Vacation packages and services organized specifically for young travelers under the Israir Group.
- Tayelet Travel Boutique Premium Travel Boutique premium travel services offering high-end, personalized travel experiences under the Israir Group.
Quantifiable outcome
- Record 807,000 passengers carried in Q3 2025, a 43% increase year-over-year
- +3 more outcomes
Companies that use Israir
Customer profileSegments2 records
Ideal customer profiles1 record
Israir technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Israir partnerships and signals
Strategic signalScale indicators11 records
Recent moves4 records
Expansion highlights6 records
Israir competitors and assessment
Company assessmentDirect peers
- Aegean Airlines: Greece's flag carrier operating scheduled and charter flights from Athens and Thessaloniki to Israel, the Mediterranean, and broader Europe. Overlaps directly with Israir on Greek island and mainland leisure routes, with comparable scale and a similar dual leisure/scheduled operating model.
- Pegasus Airlines: Turkish low-cost leisure carrier with a comparable single-hub-from-Israel analog from Istanbul Sabiha Gokcen, offering scheduled and charter flights to Mediterranean, Balkan, and European leisure destinations. Comparable business model combining low fares with tour-operator-style ancillary packaging in a regional hub-and-spoke structure.
- easyJet: Pan-European leisure-focused low-cost carrier serving Mediterranean and primary holiday routes from multiple bases. Overlaps directly with Israir's short-haul European network to Greece, Italy, Spain, Cyprus, and Eastern Europe, and competes for similar price-sensitive leisure travelers.
- SunExpress: Joint-venture leisure carrier between Lufthansa and Turkish Airlines serving Mediterranean and European holiday destinations. Operates with a similar charter and scheduled blend focused on leisure travelers and tour-operator distribution — directly analogous to Israir's integrated carrier-plus-tour-operator positioning in the Eastern Mediterranean.
- Arkia Airlines: Israel's third airline and Israir's closest domestic competitor. Arkia operates scheduled and charter flights from Ben Gurion and Eilat, is also expanding to 18 aircraft by 2026, and targets overlapping European leisure and Mediterranean routes — making it a near-identical operational peer for fleet, network, and customer-base benchmarking.
- Wizz Air: Central and Eastern European ultra-low-cost carrier specializing in leisure and VFR traffic to destinations including Budapest, Tirana, Bourgas, Varna, Tivat, and Prague — cities explicitly listed in Israir's network. Closest cost-structure and route-portfolio peer for Israir's European point-to-point leisure flying.
- Jet2.com / Jet2holidays: UK leisure airline and package holiday operator combining low-cost flights with bundled ATOL-protected holidays (flights + hotels + transfers). Jet2holidays is the textbook example of an integrated leisure carrier achieving higher EBITDAR margins than pure-play airlines, providing a direct business-model analogue to Israir's airline-plus-tour-operator positioning.
- TUI Group: European integrated tourism group combining airlines, hotels, cruise ships, and tour operator brands. TUI mirrors Israir's one-stop-shop model of selling flights bundled with hotels, transfers, and ground services — making it the global benchmark for Israir's integrated leisure strategy and tour-operator consolidation thesis.
- El Al: Flag carrier of Israel and Israir's primary domestic competitor. El Al operates scheduled international passenger and cargo services from Ben Gurion, including long-haul routes to North America, Europe, and Asia — the same intercontinental markets Israir is now entering with A330s. Direct overlap on European leisure and aspirational overlap on long-haul make El Al Israir's most relevant peer.
Broad incumbents
- Ryanair: Europe's largest low-cost carrier and a benchmark for cost-efficient leisure airline operations across the continent. While not serving Israel heavily, Ryanair represents the cost-disciplined European ULCC template against which Israir's narrow-body leisure network must ultimately compete on price.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Israir social profiles
Digital presenceIsrair financial estimates
Financial estimateRevenue estimate
Valuation estimate
Israir leadership team
Management profileNumber of profiles
Profiles1 record
Israir subsidiaries and ownership
Company hierarchySubsidiaries9 records
Israir funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Israir M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Israir
What does Israir do?
Israir operates scheduled and charter passenger flights from Tel Aviv to European and Mediterranean destinations plus domestic flights to Eilat, carrying over 1 million passengers per year. As Israel's biggest tour operator, it packages flights with hotels, transfers, and ground services into one-stop-shop vacation packages for medium-class Israeli travelers at competitive prices, assuming overall responsibility for the customer experience.
Is Israir a public or private company?
Israir is a private company. It is classified as unknown and is currently operating.
When was Israir founded?
Israir was founded in 1989. It employs 501 to 1,000 people.
Where is Israir based?
Israir is headquartered in Tel Aviv, Israel, in the Middle East region.
How does Israir make money?
Three revenue lines are on record. Airline Ticket Sales are the primary driver. The others are tour Packages and Ground Services and block-Seat Agreements.
Who are Israir's main competitors?
Direct peers on record are Aegean Airlines, Pegasus Airlines, easyJet, SunExpress, Arkia Airlines, Wizz Air, Jet2.com / Jet2holidays, TUI Group and El Al. Ryanair is listed as a broad incumbent.
Does Israir have an API?
No public API is recorded for Israir.
What industry is Israir in?
Israir's product category is Passenger Air Transportation and Tour Operator Services. Its primary akta.pro industry code is THABAAAF, Full-Service Airlines (Passenger + Belly Cargo Integrated), with a secondary code of THABAAAH, Long-Haul Full-Service Airlines (Widebody Operators). Its NAICS code is 481111 and its SIC code is 4512.