Tankee
Tankee, Inc. operates a kid-safe gaming video entertainment platform for children ages 6-12, offering 2,100+ original episodes across iOS, Android, Roku, and connected TV devices under a subscription model, with kidSAFE and COPPA compliance as core trust credentials.
- Company typePrivate
- Founded2017
- HeadquartersAustin, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Tankee does
Tankee, Inc. is an Austin, Texas-based media company founded in 2017 that operates a kid-safe gaming video entertainment platform targeting children ages 6 to 12. The company produces and curates original video content tied to popular gaming franchises including Minecraft, Roblox, Nintendo, and Fortnite, with a library of more than 2,100 original episodes spanning over 40 series produced in collaboration with 14 creators. The platform is distributed as the Tankee App across iOS, Android, Roku, Comcast, Vizio, and Samsung TV devices, and the service holds kidSAFE certification and COPPA compliance as its core trust positioning in a regulated under-13 category.
The business operates as a consumer subscription service serving end-user families rather than enterprise customers. Tankee is privately held, employs between 1 and 10 people, and has raised only a single disclosed funding round of $100,000 from Google for Startups in October 2020. Co-founders Henry Lee, Candice Youngblood, and Gerald Youngblood continue to lead the company. The company has won the Kidscreen Award for Best Streaming Video Platform and the SXSW Pitch Award for Best Entertainment and Content Technology. There are no disclosed revenue figures, no parent organization, no acquisitions, and no strategic partnerships in the available data, and the company operates exclusively in the United States.
Tankee firmographics
Firmographics- Name
- Tankee
- Legal name
- Tankee, Inc.
- Website
- https://tankee.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tankee, Inc. operates a kid-safe gaming video entertainment platform for children ages 6-12, offering 2,100+ original episodes across iOS, Android, Roku, and connected TV devices under a subscription model, with kidSAFE and COPPA compliance as core trust credentials.
- Ownership category
- akta.pro rank
Tankee industry classification
Industry- Product category
- Kids Streaming Video Platform
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro primary industry
- Kids & Family Streaming Platforms (MPACAAAG)
- akta.pro secondary industry
- Subscription Game Libraries & Storefront Bundles (MPAFACAE)
Keywords
Where Tankee is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tankee business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel
Revenue model
- Mobile App Subscriptions: Tankee offers its app for download on iOS App Store and Google Play, with a subscription model implied by the mention of paid subscription accounts in the Terms of Service and the app-based distribution structure.
Go-to-market motion1 record
Distribution channels6 records
Marketing channels3 records
Tankee product offering
Product offeringCore offering
Tankee operates a kid-safe, hand-curated mobile and connected-TV streaming platform that delivers original gaming video entertainment for children ages 6–12. The Tankee App hosts over 2,100 original episodes across 40+ series featuring popular gaming franchises (Minecraft, Roblox, Fortnite, Nintendo, Among Us, etc.), with all content hand-selected by a human curation team and built to be COPPA-compliant and kidSAFE certified. It is distributed as a single consumer app across iOS, Android, Roku, Comcast, Vizio, and Samsung TVs.
Product overview
Tankee is a single unified mobile and connected-TV entertainment platform — a curated kids gaming video network — rather than a modular or multi-product portfolio. Its sole consumer-facing offering is the Tankee App, which delivers over 2,100 original episodes of kid-safe gaming entertainment across iOS, Android, Roku, Comcast, Vizio, and Samsung TVs. No distinct sub-brands, add-on modules, or separately named product lines are referenced in the available source material.
Differentiator
Problem solved
Functional benefit
Products and services
- Tankee App A mobile and connected-TV entertainment platform delivering a curated library of original kid-safe gaming video episodes (2,100+ episodes across 40+ series) for children ages 6–12. Available on iOS, Android, Roku, Comcast, Vizio, and Samsung TVs, with COPPA-compliant parental controls and kidSAFE certification.
Quantifiable outcome
- 2,100+ original episodes available across 40+ series
- +1 more outcomes
Companies that use Tankee
Customer profileSegments1 record
Ideal customer profiles1 record
Tankee technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Tankee partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights3 records
Tankee competitors and assessment
Company assessmentDirect peers
- Kidoodle.TV: Subscription-based, ad-free kids' streaming service with parental controls and COPPA-style compliance. Closest direct competitor to Tankee — similar safe-streaming positioning, multi-platform distribution (mobile, CTV, web), and parent-trust-driven GTM.
- pocket.watch: Kids' digital media company that turns YouTube creator IP (Ryan's World, etc.) into multi-platform entertainment, including CTV apps and branded content. Direct peer in monetizing kid gaming/creator content with a safety/compliance wrapper.
- Super Simple: Kids' educational content brand offering curated, ad-free video and music for young children across apps and YouTube. Comparable hand-curation philosophy and parent-trust positioning, though more skewed toward early-learning than gaming.
- Kidoodle.TV / SafeTube: Note: SafeTube and Kidoodle.TV operate under related family-safe kids' streaming brands; included here as adjacent curated kids video platforms emphasizing parental controls and ad-free viewing similar to Tankee.
Broad incumbents
- WildBrain Spark (now WildBrain): Canadian kids' entertainment company managing massive kids' IP libraries (Peppa Pig, Teletubbies, etc.) with YouTube channels and streaming apps. Broad incumbent in the kids' digital video category with CTV and mobile distribution comparable to Tankee.
- YouTube Kids: Google's kids-focused video app, the dominant free incumbent in kid-safe video. Competes for the same parent-child viewing time on mobile and CTV; Tankee differentiates on hand-curation, no UGC, and gaming-specific focus rather than algorithmic recommendation.
- Cartoon Network App: Warner Bros. Discovery's flagship kids' streaming app with curated animated content and parental controls. Competes for the same 6–12 age cohort on mobile and CTV; broader catalog but less gaming-specific than Tankee.
Regional players
- Azoomee / Da Vinci Kids: International (UK-headquartered) kids' streaming and learning app with strong safety/editorial positioning, distributed across mobile and CTV. Regional peer — comparable safe-curation model but primarily serves non-US markets where Tankee is not available.
Others
- Mainframe Studios (Mighty Express, etc.): Kids' animation production studio supplying content into the kids' streaming ecosystem (Netflix, YouTube, broadcasters). Adjacent enabler — could supply Tankee with original content but does not directly compete with its curated streaming service.
Emerging players
- Curio Kids / CuriosityKids: Curated kids' content service built around safety, parental controls, and themed content packs. Emerging player with overlapping positioning on trust/safety but broader educational rather than gaming focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Tankee social profiles
Digital presenceTankee compliance and trust
Trust signalCompliance8 records
Tankee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tankee leadership team
Management profileNumber of profiles
Profiles3 records
Tankee funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tankee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tankee
What does Tankee do?
Tankee operates a kid-safe, hand-curated mobile and connected-TV streaming platform that delivers original gaming video entertainment for children ages 6–12. The Tankee App hosts over 2,100 original episodes across 40+ series featuring popular gaming franchises (Minecraft, Roblox, Fortnite, Nintendo, Among Us, etc.), with all content hand-selected by a human curation team and built to be COPPA-compliant and kidSAFE certified. It is distributed as a single consumer app across iOS, Android, Roku, Comcast, Vizio, and Samsung TVs.
Is Tankee a public or private company?
Tankee is a private company. It is classified as venture growth investor backed and is currently operating.
When was Tankee founded?
Tankee was founded in 2017. It employs 1 to 10 people.
Where is Tankee based?
Tankee is headquartered in Austin, United States, in the North America region.
How does Tankee make money?
One revenue line is on record: mobile App Subscriptions.
Who are Tankee's main competitors?
Direct peers on record are Kidoodle.TV, pocket.watch, Super Simple and Kidoodle.TV / SafeTube. Broad incumbents are WildBrain Spark (now WildBrain), YouTube Kids and Cartoon Network App. Azoomee / Da Vinci Kids is listed as a regional player. Mainframe Studios (Mighty Express, etc.) is listed as an others. Curio Kids / CuriosityKids is listed as an emerging player.
Does Tankee have an API?
No public API is recorded for Tankee.
What industry is Tankee in?
Tankee's product category is Kids Streaming Video Platform. Its primary akta.pro industry code is MPACAAAG, Kids & Family Streaming Platforms, with a secondary code of MPAFACAE, Subscription Game Libraries & Storefront Bundles. Its NAICS code is 5162 and its SIC code is 7822.