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Tablet

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uuid0006vi5

Namestring
Tablet
Company typeenum
Private
Founded yearint
2000
Short descriptiontext

Tablet Inc. (Tablet Hotels) operates a curated boutique hotel booking platform serving independent-minded travelers, monetizing through booking commissions and the Tablet Plus membership program, with a Michelin Guide partnership extending into dining content.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
boutique hotel booking, hotel curation platform, travel accommodation marketplace, hotel membership program, independent hotel discovery
Industry2 codes
1Lodging & Vacation Rental Booking Platforms
CodeBPAMAIACPrimaryYes
2Adults-Only Boutique Hotels
CodeTHAGADAIPrimaryNo
NAICS code2 codes
  • Traveler Accommodation7211
  • Bed-and-Breakfast Inns721191
Product category
Online Travel Accommodation / Boutique Hotel Booking
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Hotel Bookings Commission
TypeTransaction Fee
Description

The platform likely earns commissions on hotel bookings made through its platform, typical for hotel metasearch and booking platforms.

tablethotels.com
2Tablet Plus Membership Program
TypeSubscription Recurring
Description

Subscription/membership program offering free upgrades and member discounts at participating hotels.

tablethotels.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
Pricing details1 tier
1Tablet Plus Membership with free upgrades and discounts
ModelSubscriptionBilling cadenceAnnual
Notes

Free registration available; paid membership provides free upgrades and member discounts at hundreds of top hotels. Exact pricing not disclosed on website.

tablethotels.com
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Tablet Hotels operates a curated online platform for discovering and booking original boutique and independent hotels. The core service is supplemented by the Tablet Plus membership program, which provides free room upgrades and member-only discounts at hundreds of participating boutique properties, delivering a loyalty-style value proposition tailored to travelers who prefer independent hotels over chain accommodations.

Differentiator
Functional benefit
Problem solved
Product and service2 records
1Tablet Hotels
CategoryOnline travel accommodation / hotel booking
Description

A curated online booking platform for discovering and reserving original boutique and independent hotels, targeted at travelers seeking unique accommodations rather than mainstream chain stays.

2Tablet Plus
Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

The Tablet Hotels website features the Michelin logo ('Tablet-Michelin-Logo-White-en.svg') indicating a notable partnership or co-branding relationship with the Michelin Guide, which is renowned for its hotel and restaurant rating system. This association positions Tablet Hotels as a quality-focused boutique hotel platform aligned with Michelin Guide's standards of excellence.

Peers10 records
TypeDirect peer
Description

Relais & Châteaux is a curated association of independent luxury hotels and restaurants with a global booking directory. Like Tablet, it competes on curated independent inventory and quality-of-stay positioning rather than scale.

TypeDirect peer
Description

Mr & Mrs Smith is a curated boutique and luxury hotel booking club with a paid membership model. Like Tablet, it positions itself as a curator of distinctive independent hotels rather than a broad OTA, and monetizes through both commissions and a subscription tier.

TypeDirect peer
Description

Secret Escapes is a members-only travel club selling discounted stays at curated upscale and boutique hotels. It shares Tablet's curation-plus-membership GTM and dependence on commission economics from independent properties.

TypeDirect peer
Description

Plum Guide curates a vetted portfolio of high-quality vacation rentals and serviced apartments. It is comparable to Tablet as a curation-led booking platform targeting design-conscious, experience-driven travelers rather than mass-market inventory.

TypeBroad incumbent
Description

Hotels.com is a long-established OTA focused on hotel booking with broad inventory coverage. It competes with Tablet on hotel booking intent but lacks a curated boutique identity.

TypeDirect peer
Description

Kiwi Collection curates a handpicked portfolio of luxury boutique hotels and offers a VIP guest program with perks at member properties. It mirrors Tablet's curation-plus-extra-benefits model for independent luxury hotels.

TypeBroad incumbent
Description

Booking.com is the largest global OTA across hotel categories, including boutique inventory. It competes with Tablet for the same end traveler, particularly via its 'Unique stays' and curated luxury tabs, but operates at vastly greater scale.

TypeBroad incumbent
Description

Expedia is a broad online travel agency spanning hotels, flights, and packages. It competes with Tablet in hotel bookings but as part of a much wider portfolio and without Tablet's boutique-curation specialization.

TypeDirect peer
Description

Design Hotels (now part of Marriott) curates a portfolio of independent, design-forward boutique hotels and operates a direct booking platform for them. It is directly comparable to Tablet's curated boutique-hotel model, though backed by a major loyalty ecosystem.

TypeDirect peer
Description

SLH is a curated collection of small luxury independent hotels with its own booking platform and loyalty program. It overlaps directly with Tablet on curated independent luxury inventory and direct booking economics.

Market position
Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Tablet

Online Travel Accommodation / Boutique Hotel Bookingtablethotels.com

Tablet Inc. (Tablet Hotels) operates a curated boutique hotel booking platform serving independent-minded travelers, monetizing through booking commissions and the Tablet Plus membership program, with a Michelin Guide partnership extending into dining content.

Tablet firmographics

Firmographics
Name
Tablet
Website
http://www.tablethotels.com
Company type
Private
Founded year
2000
Operating status
Operating
Headcount range
51–100 employees
Short description
Tablet Inc. (Tablet Hotels) operates a curated boutique hotel booking platform serving independent-minded travelers, monetizing through booking commissions and the Tablet Plus membership program, with a Michelin Guide partnership extending into dining content.
Ownership category
akta.pro rank

Tablet industry classification

Industry
Product category
Online Travel Accommodation / Boutique Hotel Booking
NAICS
Traveler Accommodation (7211), Bed-and-Breakfast Inns (721191)
akta.pro primary industry
Lodging & Vacation Rental Booking Platforms (BPAMAIAC)
akta.pro secondary industry
Adults-Only Boutique Hotels (THAGADAI)

Keywords

  • Boutique hotel booking
  • Hotel curation platform
  • Travel accommodation marketplace
  • Hotel membership program
  • Independent hotel discovery

Where Tablet is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Markets served

Tablet business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. Hotel Bookings Commission: The platform likely earns commissions on hotel bookings made through its platform, typical for hotel metasearch and booking platforms.
  2. Tablet Plus Membership Program: Subscription/membership program offering free upgrades and member discounts at participating hotels.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualTablet Plus Membership with free upgrades and discounts

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Tablet product offering

Product offering

Core offering

Tablet Hotels operates a curated online platform for discovering and booking original boutique and independent hotels. The core service is supplemented by the Tablet Plus membership program, which provides free room upgrades and member-only discounts at hundreds of participating boutique properties, delivering a loyalty-style value proposition tailored to travelers who prefer independent hotels over chain accommodations.

Differentiator

Problem solved

Functional benefit

Products and services

  • Tablet Hotels A curated online booking platform for discovering and reserving original boutique and independent hotels, targeted at travelers seeking unique accommodations rather than mainstream chain stays.
  • Tablet Plus

Companies that use Tablet

Customer profile

Segments1 record

Ideal customer profiles1 record

Tablet technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Tablet partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Michelin GuidecoreStrategic or Co-development PartnerThe Tablet Hotels website features the Michelin logo ('Tablet-Michelin-Logo-White-en.svg') indicating a notable partnership or co-branding relationship with the Michelin Guide, which is renowned for its hotel and restaurant rating system. This association positions Tablet Hotels as a quality-focused boutique hotel platform aligned with Michelin Guide's standards of excellence.

Tablet competitors and assessment

Company assessment

Direct peers

  • Relais & Châteaux: Relais & Châteaux is a curated association of independent luxury hotels and restaurants with a global booking directory. Like Tablet, it competes on curated independent inventory and quality-of-stay positioning rather than scale.
  • Mr & Mrs Smith: Mr & Mrs Smith is a curated boutique and luxury hotel booking club with a paid membership model. Like Tablet, it positions itself as a curator of distinctive independent hotels rather than a broad OTA, and monetizes through both commissions and a subscription tier.
  • Secret Escapes: Secret Escapes is a members-only travel club selling discounted stays at curated upscale and boutique hotels. It shares Tablet's curation-plus-membership GTM and dependence on commission economics from independent properties.
  • Plum Guide: Plum Guide curates a vetted portfolio of high-quality vacation rentals and serviced apartments. It is comparable to Tablet as a curation-led booking platform targeting design-conscious, experience-driven travelers rather than mass-market inventory.
  • Kiwi Collection: Kiwi Collection curates a handpicked portfolio of luxury boutique hotels and offers a VIP guest program with perks at member properties. It mirrors Tablet's curation-plus-extra-benefits model for independent luxury hotels.
  • Design Hotels: Design Hotels (now part of Marriott) curates a portfolio of independent, design-forward boutique hotels and operates a direct booking platform for them. It is directly comparable to Tablet's curated boutique-hotel model, though backed by a major loyalty ecosystem.
  • Small Luxury Hotels of the World: SLH is a curated collection of small luxury independent hotels with its own booking platform and loyalty program. It overlaps directly with Tablet on curated independent luxury inventory and direct booking economics.

Broad incumbents

  • Hotels.com: Hotels.com is a long-established OTA focused on hotel booking with broad inventory coverage. It competes with Tablet on hotel booking intent but lacks a curated boutique identity.
  • Booking.com: Booking.com is the largest global OTA across hotel categories, including boutique inventory. It competes with Tablet for the same end traveler, particularly via its 'Unique stays' and curated luxury tabs, but operates at vastly greater scale.
  • Expedia: Expedia is a broad online travel agency spanning hotels, flights, and packages. It competes with Tablet in hotel bookings but as part of a much wider portfolio and without Tablet's boutique-curation specialization.

Market position

Customer concentration

Tablet social profiles

Digital presence

Tablet financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Tablet leadership team

Management profile

Number of profiles

Profiles3 records

Tablet funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Tablet M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tablet

What does Tablet do?

Tablet Hotels operates a curated online platform for discovering and booking original boutique and independent hotels. The core service is supplemented by the Tablet Plus membership program, which provides free room upgrades and member-only discounts at hundreds of participating boutique properties, delivering a loyalty-style value proposition tailored to travelers who prefer independent hotels over chain accommodations.

Is Tablet a public or private company?

Tablet is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Tablet founded?

Tablet was founded in 2000. It employs 51 to 100 people.

Where is Tablet based?

Tablet is headquartered in New York, United States, in the North America region.

How does Tablet make money?

Two revenue lines are on record. Hotel Bookings Commission is the primary driver. The others are tablet Plus Membership Program.

Who are Tablet's main competitors?

Direct peers on record are Relais & Châteaux, Mr & Mrs Smith, Secret Escapes, Plum Guide, Kiwi Collection, Design Hotels and Small Luxury Hotels of the World. Broad incumbents are Hotels.com, Booking.com and Expedia.

Does Tablet have an API?

No public API is recorded for Tablet.

What industry is Tablet in?

Tablet's product category is Online Travel Accommodation / Boutique Hotel Booking. Its primary akta.pro industry code is BPAMAIAC, Lodging & Vacation Rental Booking Platforms, with a secondary code of THAGADAI, Adults-Only Boutique Hotels. Its NAICS code is 7211.

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Live signals
QlooDevelop Personalized Experiences With Taste AIQloo promotes its Taste AI engine, which uses a database of over 3.7 billion lifestyle entities and 10 trillion anonymized consumer signals to deliver privacy-compliant personalized recommendations and audience intelligence. The company highlights a case study with Tablet Hotels and Michelin, where the implementation of their AI solution reportedly increased bookings by 273%. This service allows organizations to integrate consumer preference data into their own platforms, including LLMs and on-device applications, to enhance user engagement.QlooPersonalize Recommendations With Minimal Consumer DataQloo promotes its Taste AI engine, which enables personalized recommendations using minimal consumer data inputs to address privacy concerns and cold start challenges. The company highlights a case study with Tablet Hotels where the integration of Qloo's API resulted in a 273% increase in bookings.TravelweeklyFora host agency grows rapidly with new and part-time advisorsHost agency Fora Travel has grown to over 5,000 active travel advisors and $500 million in sales since its founding, driven by a strategy that welcomes part-time newcomers to the industry. The company offers tiered affiliation levels and comprehensive training support, which has attracted supplier partnerships such as an exclusive agreement with Michelin's Tablet Hotels. This partnership led to a tripling of bookings from the agency following the integration of Tablet's boutique hotel selection into Fora's platform.SalesToolsTablet Hotels Raises $10M in Series ATablet Hotels successfully raised $10 million in a Series A funding round at an $80 million valuation, led by Pilot Group, on March 30, 2024. The boutique hotel booking platform, founded in 2000 and headquartered in New York, plans to use the capital to scale operations, develop products, expand into new markets, and invest in technology infrastructure. Reaching an $80 million valuation positions the company among notable players in the Travel industry sector.PR NewswireConsumers Optimistic About Travel In 2021, According To New Data From Tablet Hotels, The Hotel Experts At The Michelin GuideTablet Hotels, part of the MICHELIN Guide, reported a 208% increase in bookings for stays more than 90 days out compared to the previous four-month period, signaling strong pent-up demand and consumer optimism for travel in 2021. To support this confidence, the company launched the Tablet Recovery Pledge, adopted by over 1,000 partner hotels to demonstrate enhanced safety measures against COVID-19. Additionally, Tablet expanded its services by offering daily room rentals for remote work and increasing its VIP program membership.PR NewswireTablet Hotels, The Hotel Experts At The MICHELIN Guide, Selects 2,000 Hotels To Add To Its PlatformTablet Hotels, the hotel curation platform owned by Michelin Group since 2018, announced it has selected 2,000 new properties to add to its platform, bringing its total to 6,000 hotel destinations worldwide. The company also launched a new "Take Me Away" discovery feature that allows travelers to search for hotels based on experience type, setting, and vibe rather than traditional date and location parameters, targeting safety-conscious travelers seeking nearby getaways during the pandemic. The expansion leverages Michelin\'s scouting resources, particularly in Europe, and includes 120 French properties curated by Le Fooding and 30 Japanese ryokans.PR NewswireVolvo Cars y Tablet Hotels inauguran el recóndito Get Away Lodge en las montañas de SueciaVolvo Cars and Tablet Hotels announced the inauguration of a Get Away Lodge in northern Sweden, described as a tranquil refuge for people seeking to reconnect with their passions. The collaboration between the premium vehicle manufacturer and luxury hotel booking platform represents a lifestyle-focused marketing initiative. The article is a brief press release announcement with limited details about the lodge or its offerings.PR NewswireVolvo Cars and Tablet Hotels Open Secluded Get Away Lodge in the Swedish MountainsVolvo Cars and Tablet Hotels have launched a joint promotional campaign called the Get Away Lodge in Northern Sweden, offering a luxury retreat experience paired with the Volvo V90 Cross Country vehicle as part of a broader work-life balance initiative.Business Insider10 once-in-a-lifetime hotels for the perfect honeymoonTablet Hotels curated a list of 10 luxurious properties for honeymoons, including a villa in Rome and a waterfront suite in Zanzibar. The list aims to offer romantic and relaxing stays for couples.