App Academy
App Academy is a US coding bootcamp founded in 2012 that trains career changers into software engineers, cybersecurity, QA, and data analytics professionals through 16-week immersive and 48-week part-time programs, using both upfront tuition and Income Share Agreement pricing across San Francisco, New York, and global online cohorts.
- Company typePrivate
- Founded2012
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What App Academy does
App Academy is a US-based coding bootcamp operating under parent entity Hash Map Labs Inc., founded in 2012 and headquartered at 825 Battery Street in San Francisco. The company trains career changers with zero prior coding experience to become job-ready software engineers, offering a 16-week full-time immersive Software Engineering program (Python, JavaScript, React, SQL, Node.js, Express, Flask, Docker), as well as three additional verticals: Cybersecurity, Quality Assurance, and Data Analytics. A 48-week part-time online program and free self-paced access via App Academy Open extend the funnel; Bootcamp Prep serves as a preparatory offering with a money-back guarantee if participants are not accepted to a top bootcamp. Programs are delivered through live instruction, recorded content, and public GitHub repositories of sample code.
The business model blends upfront tuition with outcome-contingent Income Share Agreements (ISA). Part-Time Online Upfront is priced at $22,000; the ISA option carries a $3,000 refundable deposit and zero tuition until the graduate earns $50,000+, after which students pay 15% of salary for three years capped at $36,000. The ISA model has graduated over 3,000 students since 2013. A separate Enterprise Training stream targets corporate upskilling, and graduates are placed at 2,000+ companies. The company is licensed by the New York State Education Department and approved by the California Bureau for Private Postsecondary Education, with reported (2019) placement rates of 93–95% and average first-year salaries of $104,000 in San Francisco and $86,900 in New York. Leadership comprises Founder & CEO Kush Patel and Director of Product Haseeb Qureshi; a 2020 funding round included Anorak Ventures, Duro Ventures, and UpVentures Capital.
App Academy firmographics
Firmographics- Name
- App Academy
- Legal name
- Hash Map Labs Inc.
- Website
- https://appacademy.io
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- App Academy is a US coding bootcamp founded in 2012 that trains career changers into software engineers, cybersecurity, QA, and data analytics professionals through 16-week immersive and 48-week part-time programs, using both upfront tuition and Income Share Agreement pricing across San Francisco, New York, and global online cohorts.
- Ownership category
- akta.pro rank
App Academy industry classification
Industry- Product category
- Coding Bootcamp / Technical Career Education
- NAICS
- Computer Training (611420)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Technical Bootcamps & Accelerated Reskilling (Full-time/Part-time) (BPAEANAE)
- akta.pro secondary industry
- Career Training & Bootcamp Financing (ISA & Installment) (FSAKAEAI)
Keywords
Where App Academy is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
App Academy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Immersive Bootcamp Tuition: Full-time and part-time software engineering and related bootcamp programs with upfront payment or ISA structure. Students pay tuition either as a lump sum or through income-contingent payments after securing employment.
- Income Share Agreement (ISA): Students pay a refundable deposit ($3,000 for part-time) and zero tuition until hired earning $50,000+. Upon employment, they pay 15% of salary for 3 years with a maximum cap of $36,000.
- Monthly Programs: Self-paced programs with monthly subscription fees that auto-renew, providing ongoing access to curriculum and mentorship.
- Enterprise Training: Corporate training solutions for employers seeking to upskill their workforce in software engineering, data analytics, cybersecurity, and quality assurance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Multi-year contract | Part-Time Online ISA |
| One time/ perpetual license | Multi-year contract | Part-Time Online Upfront |
| Hybrid | Multi-year contract | Full-Time Immersive Programs |
| Other | Multi-year contract | Industry Comparison Range |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels5 records
App Academy product offering
Product offeringCore offering
App Academy operates a coding bootcamp that trains individuals with zero prior coding experience to become job-ready software engineers, cybersecurity specialists, quality assurance professionals, and data analysts. Programs are delivered as full-time immersive 16-week on-campus or online courses, 48-week part-time online courses, and free self-paced content via App Academy Open. The company supports students with career coaching and job placement services, monetizing through upfront tuition, monthly subscriptions, and an Income Share Agreement (ISA) model where students pay nothing until employed earning at least $50,000.
Product overview
App Academy operates a multi-product coding education platform offering both immersive in-person/online bootcamp programs and free self-paced learning options. The core portfolio consists of four immersive bootcamp programs: Software Engineering, Cybersecurity, Quality Assurance, and Data Analytics. Software Engineering is the flagship program offered in full-time (16 weeks on-campus or online), part-time (48 weeks online), and ISA-based formats. The company also provides App Academy Open as a free curriculum access platform and Bootcamp Prep as a self-paced preparatory course. Programs are delivered through a combination of live instruction, recorded content, and GitHub-hosted code samples, with student support including cohort mentors, teaching assistants, and career advisors.
Differentiator
Problem solved
Functional benefit
Brands
- App Academy Open: Free online coding curriculum platform offering the entire App Academy curriculum at no cost.
Products and services
- Software Engineering Bootcamp Full-time immersive 16-week program that trains students to become full-stack software engineers, covering Python, JavaScript, React, and back-end frameworks. Offers Income Share Agreement (ISA) model where tuition is paid only after employment earning at least $50,000.
- Cybersecurity Bootcamp Immersive program that trains students to become cybersecurity experts equipped to defend digital systems, preparing graduates for CEH and Security+ certifications.
- Quality Assurance Bootcamp Immersive program that trains students to become quality assurance specialists ensuring flawless digital experiences, covering manual testing, automated testing, and modern QA tools.
- Data Analytics Bootcamp Immersive program that trains students to become data analytics professionals, covering SQL, Python, data visualization, and machine learning skills.
- Part-Time Online Software Engineering Program Flexible 48-week part-time online program allowing students to learn while maintaining current employment. Features ISA model with $3,000 refundable deposit and zero tuition until employed earning $50,000+. Classes held Mon-Thurs evenings plus Saturday sessions.
- App Academy Open Free online self-paced learning platform offering App Academy's entire curriculum at no cost, allowing prospective students to explore coding before committing to paid programs.
- Bootcamp Prep Self-paced online preparatory course designed to help students prepare for top bootcamps on their own time, with a money-back guarantee if students don't get accepted.
- Enterprise Training Corporate training solutions for employers seeking to upskill their workforce in software engineering, data analytics, cybersecurity, and quality assurance, alongside recruiting access to App Academy graduates.
Quantifiable outcome
- 93-95% job placement rate for campus programs
- +3 more outcomes
Companies that use App Academy
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
App Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
App Academy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GitHubcoreApp Academy maintains public GitHub repositories (github.com/appacademy) containing sample code and educational materials developed by instructors. Students learn to use Git and GitHub as part of the curriculum and access sample code during their programs.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
App Academy competitors and assessment
Company assessmentDirect peers
- Hack Reactor: Hack Reactor is one of the most established full-stack JavaScript coding bootcamps offering 12-16 week immersive programs with similar career outcomes focus and ISA/payment options. Listed alongside App Academy in top-5 2026 rankings with overlapping curriculum and employer network.
- Flatiron School: Flatiron School offers immersive software engineering, data science, cybersecurity, and product design bootcamps with ISA financing and a similar career-changer focus. Directly comparable in program structure, pricing model, and outcome-based marketing.
- General Assembly: General Assembly operates short-format bootcamps in software engineering, data, and UX with global campuses and enterprise training. Also ranked alongside App Academy in top-5 bootcamp lists and competes for the same career-changer segment.
- Springboard: Springboard offers mentor-driven online bootcamps in software engineering, data science, data analytics, and cybersecurity with ISA financing. Comparable online-first delivery model and ISA structure targeting career changers.
- TripleTen: TripleTen is a software engineering and QA bootcamp with strong outcome guarantees and ISA financing, listed alongside App Academy in top-5 rankings. Targets the same career-changer cohort with similar pricing and placement claims.
- Coding Dojo: Coding Dojo operates full-time and part-time immersive software engineering bootcamps with multiple stack options and income share agreements. Direct competitor in the US bootcamp market with comparable curriculum breadth and ISA offerings.
- Le Wagon: Le Wagon is a global coding bootcamp offering full-stack web development and data science programs across 40+ cities with both full-time and part-time formats. Comparable curriculum, delivery model, and career-changer focus.
- Ironhack: Ironhack offers immersive bootcamps in web development, data analytics, UX/UI design, and cybersecurity across multiple global campuses. Direct competitor with similar program structure, pricing, and career outcomes focus.
- Galvanize: Galvanize (now part of Kenzie Academy under Southern New Hampshire University) offers immersive software engineering and data science bootcamps with similar career outcomes focus. Comparable US-based bootcamp targeting career changers.
- BrainStation: BrainStation offers industry-led bootcamps and short courses in web development, data science, and digital marketing with campuses in NYC and other major cities. Comparable in targeting career changers with full-time immersive formats.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
App Academy social profiles
Digital presenceApp Academy compliance and trust
Trust signalCompliance4 records
App Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
App Academy leadership team
Management profileNumber of profiles
Profiles2 records
App Academy funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
App Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about App Academy
What does App Academy do?
App Academy operates a coding bootcamp that trains individuals with zero prior coding experience to become job-ready software engineers, cybersecurity specialists, quality assurance professionals, and data analysts. Programs are delivered as full-time immersive 16-week on-campus or online courses, 48-week part-time online courses, and free self-paced content via App Academy Open. The company supports students with career coaching and job placement services, monetizing through upfront tuition, monthly subscriptions, and an Income Share Agreement (ISA) model where students pay nothing until employed earning at least $50,000.
Is App Academy a public or private company?
App Academy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was App Academy founded?
App Academy was founded in 2012. It employs 51 to 100 people.
Where is App Academy based?
App Academy is headquartered in San Francisco, United States, in the North America region.
How does App Academy make money?
Four revenue lines are on record. Immersive Bootcamp Tuition is the primary driver. The others are income Share Agreement (ISA), monthly Programs and enterprise Training.
Who are App Academy's main competitors?
Direct peers on record are Hack Reactor, Flatiron School, General Assembly, Springboard, TripleTen, Coding Dojo, Le Wagon, Ironhack, Galvanize and BrainStation.
Does App Academy have an API?
No public API is recorded for App Academy.
What industry is App Academy in?
App Academy's product category is Coding Bootcamp / Technical Career Education. Its primary akta.pro industry code is BPAEANAE, Technical Bootcamps & Accelerated Reskilling (Full-time/Part-time), with a secondary code of FSAKAEAI, Career Training & Bootcamp Financing (ISA & Installment). Its NAICS code is 611420 and its SIC code is 8200.