ElectroRoute
ElectroRoute is an AI-powered energy trading and services company, owned by Mitsubishi Corporation, that provides route-to-market, PPAs, storage optimisation, and biomethane shipping for renewable generators, corporate buyers, and utilities across Europe and Japan.
- Company typePrivate
- Founded2011
- HeadquartersDublin, Ireland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What ElectroRoute does
ElectroRoute is a Dublin-headquartered, Mitsubishi Corporation-owned energy trading and services company focused on renewables, established in 2011. It serves renewable energy generators, corporate PPA buyers, battery storage asset owners, biomethane producers and users, and utilities across Ireland, the United Kingdom, eleven European markets, and Japan, with offices in Dublin, Letterkenny, London, and Tokyo (ElectroRoute Japan K.K.).
Its core offering is built on ElectroRoute CORE, a proprietary AI-powered trading and optimisation platform that schedules electricity in minutes and trades natural gas years ahead, operating 24/7 to optimise over 1.8GW of renewable and storage assets. An in-house Virtual Power Plant takes dispatch instructions directly from the EirGrid National Control Centre, and an ISCC-certified European gas platform supports cross-border biomethane shipping and certificate management. Service lines include Route-to-Market/Supplier Lite, Corporate PPAs, Trading Services (spot, futures, cross-border, green certificates), Gas Trading and Biomethane Services, and Storage Optimisation.
ElectroRoute monetises through managed-services fees on assets under management, long-term PPA structuring, transaction-based trading fees, and gas operations/biomethane shipping fees, with pricing tailored to each client. Go-to-market is sales-led, relying on direct enterprise relationships with developers (e.g., Hanwha, Lumcloon, John Laing, NTR, British Solar Renewables, Innova, Low Carbon, Cero Generation), corporate buyers (Microsoft, GE, DHL, Tesco Ireland), and counterparties in Japan and Europe.
ElectroRoute firmographics
Firmographics- Name
- ElectroRoute
- Legal name
- ElectroRoute Holdings Limited
- Website
- https://electroroute.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ElectroRoute is an AI-powered energy trading and services company, owned by Mitsubishi Corporation, that provides route-to-market, PPAs, storage optimisation, and biomethane shipping for renewable generators, corporate buyers, and utilities across Europe and Japan.
- Ownership category
- akta.pro rank
ElectroRoute industry classification
Industry- Product category
- Energy Trading Services
- NAICS
- Electric Power Generation, Transmission and Distribution (2211), Electric Power Generation (22111), Electric Power Transmission, Control, and Distribution (22112)
- SIC
- Electric Services (4911), Cogeneration Services & Small Power Producers (4991)
- akta.pro primary industry
- Ancillary Services Aggregation & Bidding Optimization (DER/VPP participation) (EUAFALAJ)
- akta.pro secondary industries
- Energy Storage Software & Controls (EMS, monitoring, optimization, cybersecurity) (IMAGAHAJ), Renewable Natural Gas (RNG) & Biomethane Trading (EUAGAGAI), DER & Microgrid Interconnection / Grid Edge Integration Services (EUAEANAF)
Keywords
Where ElectroRoute is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- Ireland
- HQ region
- Europe
Offices4 records
Markets served
ElectroRoute business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- Route to Market Services: ElectroRoute provides route-to-market services for renewable energy generators, managing the sale of energy into electricity markets on a 24/7 basis, operating and managing assets under the Supplier Lite structure.
- Power Purchase Agreements: ElectroRoute structures and manages corporate PPAs and power purchase agreements for renewable energy projects, providing long-term offtake arrangements and risk management for generators.
- Trading Services: Full end-to-end trading platform capable of scheduling electricity in minutes to trading natural gas many years ahead. Services include spot trading, futures trading, cross border trading, and green certificates trading.
- Gas Operations and Biomethane Services: ElectroRoute ships biomethane throughout Europe on behalf of clients using their European gas platform. Through 2022, ElectroRoute flowed more than 2TWh of gas across Europe.
- Supplier Lite Services: Provides independent route to market for generators through operating and managing the sale of energy into markets, with settlement services.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
ElectroRoute product offering
Product offeringCore offering
ElectroRoute provides route-to-market, power purchase agreement, energy trading, and optimization services to renewable energy generators, corporate energy buyers, and battery storage asset owners across Ireland, the UK, continental Europe, and Japan. Its core operations revolve around 24/7 scheduling, trading, dispatch, and optimization of renewable and storage assets on multiple European and Japanese electricity markets, supported by the proprietary ElectroRoute CORE AI platform. The company also ships biomethane across Europe using an ISCC-certified gas platform.
Product overview
ElectroRoute offers a comprehensive suite of energy trading and services products built around its proprietary AI-powered ElectroRoute CORE platform. The core offerings include Corporate PPAs, Power Purchase Agreements, Route to Market Services, Trading Services, Supplier Lite Services, and Gas Trading Services. The platform enables optimization of over 1.8GW of renewable and storage assets across 11 European markets. Key differentiated offerings include biomethane shipping services via their ISCC-certified European gas platform (flowing over 2TWh annually), and an in-house Virtual Power Plant for direct battery storage asset operation. Services span electricity and gas trading, renewable energy marketing, and storage optimization.
Differentiator
Problem solved
Functional benefit
Products and services
- Corporate PPAs Structures and manages Corporate Power Purchase Agreements (PPAs) enabling large corporations to procure renewable energy directly from solar, wind, and other renewable generators. Provides long-term offtake arrangements, risk management, and settlement services to corporate energy buyers. Notable arrangements include Microsoft/GE PPA and virtual PPAs with DREAM Private REIT and Japan Benex Corporation in Japan.
- Power Purchase Agreements Route-to-market services and long-term Power Purchase Agreements for renewable energy project developers and operators. Provides long-term offtake arrangements with risk management for wind, solar, and battery storage generators. Examples include PPAs with British Solar Renewables (15-year), Innova (61MW), Low Carbon (140MW balancing PPAs), and Gulermak Renewables (10-year solar PPA).
- Route to Market Services Comprehensive route-to-market solutions for renewable energy assets including scheduling, dispatch, and market access across multiple European and Japanese electricity markets. Enables generators to sell energy into electricity markets on a 24/7 basis. Notable deployments include the 35.6MW Glencarbry Windfarm Supplier Lite Service Agreement and the 47MW renewable energy project in Northern Ireland.
- Trading Services End-to-end energy trading services across spot, futures, and derivatives markets. Capabilities span scheduling electricity in minutes, trading natural gas many years ahead, cross-border trading, and green certificates trading. Registered and actively trading on 14 cross-border interconnection points across 11 European markets.
- Trading Counterparties Facilitation of trading relationships and counterparty access for energy market participants. Provides clients with access to multiple European and Japanese electricity markets through ElectroRoute's established counterparty network and registration on 14 cross-border interconnection points.
- Supplier Lite Services Managed services for renewable generators providing independent route to market, operating and managing energy sales into electricity markets on a 24/7 basis with settlement services. Operates and manages the sale of energy into markets on behalf of generators under the Supplier Lite structure, providing an alternative to full supplier licensing.
- Gas Trading Services Natural gas and biomethane trading, shipping, and certificate management services across European markets. Includes cross-border biomethane shipping and certificate management using the ISCC-certified European gas platform, enabling clients like DHL to operate renewable-fueled trucks. Through 2022, ElectroRoute flowed more than 2TWh of gas across Europe.
- Biomethane Services Cross-border biomethane shipping and certificate management services utilizing the ISCC-certified European gas platform. Maintains green credentials of physical biomethane from source to use, enabling transport and logistics companies to decarbonise fuel use. Includes arrangements such as the DHL-Stream bioenergy partnership fueling up to 150 biomethane trucks.
Quantifiable outcome
- ElectroRoute trades and optimises over 1.8GW of renewable and storage assets on a 24/7 basis
- +6 more outcomes
Companies that use ElectroRoute
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles3 records
ElectroRoute technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
ElectroRoute partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- Gulermak RenewablescoreGulermak Renewables, part of Turkish conglomerate Gulermak, signed a 10-year power purchase agreement with ElectroRoute for a 19.3-MWp ready-to-build solar project in West Sussex, UK. ElectroRoute will provide route-to-market and optimisation services under the deal, with first power expected in 2027.
- British Solar RenewablescoreElectroRoute signed a 15-year PPA with British Solar Renewables for solar projects in the UK.
- InnovacoreElectroRoute announced Power Purchase Agreements with Innova for 61MW of solar projects in Great Britain.
- Low CarboncoreElectroRoute and Low Carbon announced balancing PPAs for 140 MW of UK solar projects.
- Shizuoka Gas & Power K.K.minorElectroRoute concluded a balancing market contract with Shizuoka Gas & Power K.K. for entry into the Japanese demand-supply adjustment market.
- DREAM Private REIT Inc.minorElectroRoute concluded a long-term fixed-price virtual PPA with DREAM Private REIT Inc. and Japan Benex Corporation in the Japanese market.
- Japan Benex CorporationminorElectroRoute concluded a long-term fixed-price virtual PPA with DREAM Private REIT Inc. and Japan Benex Corporation in the Japanese market.
- DHLcoreElectroRoute partnered with DHL to provide cross-border biomethane shipping and certificate management service using their ISCC-certified European gas platform. This enabled DHL to immediately operate renewable-fueled trucks in Ireland as part of their €80M deal with Stream bioenergy for up to 150 biomethane trucks.
- Stream bioenergyminorStream bioenergy partnered with DHL on an €80M deal to fuel up to 150 trucks using biomethane for 10 years. ElectroRoute provides the shipping and certificate management service for this biomethane arrangement.
- NTR PlccoreElectroRoute entered into a long-term battery trading agreement with NTR Plc for energy storage assets.
- Hanwha Energy CorporationcoreElectroRoute entered into an agreement to provide trading solutions to the 200MW battery portfolio being developed by Hanwha Energy Corporation and Lumcloon Energy. Hanwha invested €150 million in the project, supporting over 200 jobs during construction. ElectroRoute provides 24/7 trading, regulatory and risk-management solutions, submitting commercial and technical data to the SEM and operating assets through their in-house Virtual Power Plant.
- Lumcloon EnergycoreElectroRoute provides trading solutions for the 200MW battery portfolio at Lumcloon and Shannonbridge sites in Co. Offaly, representing the largest operating batteries on the island of Ireland and one of the largest portfolios in Europe.
- MicrosoftcoreElectroRoute structured and managed the energy trading activities for the Microsoft and GE PPA, one of their landmark partnerships in corporate renewable energy procurement.
- GEcoreElectroRoute structured and managed the energy trading activities for the Microsoft and GE PPA, providing trading services for this landmark corporate renewable energy arrangement.
- John Laing Group plccoreElectroRoute entered into a long-term Supplier Lite Service Agreement with Glencarbry Windfarm Limited, a 35.6MW windfarm owned by John Laing Group plc and part funded by Norddeutsche Landesbank. ElectroRoute operates and manages the sale of the windfarm's energy into the Irish Single Electricity Market.
Scale indicators16 records
Recent moves7 records
Expansion highlights6 records
ElectroRoute competitors and assessment
Company assessmentDirect peers
- Next Kraftwerke: Germany-headquartered Virtual Power Plant operator and renewable energy trader that aggregates distributed energy resources across European markets. Highly comparable to ElectroRoute's VPP and storage optimisation model and cross-border European footprint.
- Pexapark: Swiss-based provider of PPA pricing, risk management and market intelligence for renewable energy across Europe. Directly comparable to ElectroRoute's corporate PPA structuring, route-to-market and balancing services for wind and solar generators.
Broad incumbents
- Statkraft: Europe's largest generator of renewable energy and a major European power trader with broad origination and market access capabilities. Comparable in scale and breadth to ElectroRoute's renewables trading, market access and PPA business, but as a vertically integrated incumbent.
- EDF Trading: Wholesale energy trading arm of EDF Group, active across European power, gas and environmental products. Comparable to ElectroRoute's cross-border electricity and gas trading, but operating at materially larger scale with proprietary balance sheet.
- Macquarie Energy: Global commodities and energy markets business of Macquarie Group providing physical and financial trading across power, gas and environmental products. Comparable to ElectroRoute's cross-border trading and PPA activities but with materially larger balance sheet and product breadth.
- Centrica Business Solutions: UK-headquartered energy services and trading arm of Centrica, active in optimisation, flexibility and PPA services across European markets. Comparable to ElectroRoute's Supplier Lite, balancing and corporate PPA offerings in GB and Ireland.
- Vitol: Global energy and commodities trading house with significant European power and gas trading operations. Comparable to ElectroRoute's cross-border trading and gas/biomethane business, but at far greater scale and with proprietary balance-sheet capacity.
- RWE Supply & Trading: Energy trading arm of RWE AG, active across European power, gas and environmental product markets. Comparable to ElectroRoute's European cross-border trading, balancing and renewables optimisation services but with substantially larger scale and asset base.
- Uniper: European energy company with significant power and gas trading operations across continental European markets. Comparable to ElectroRoute's cross-border trading, gas operations and flexibility market participation, but as a large incumbent utility.
Emerging players
- Lightsource bp: Global solar developer and renewable energy solutions provider, increasingly offering PPA origination and asset management services. Partially comparable to ElectroRoute's route-to-market and PPA structuring for solar projects, particularly in the UK and Ireland.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
ElectroRoute social profiles
Digital presenceElectroRoute compliance and trust
Trust signalCompliance1 record
ElectroRoute financial estimates
Financial estimateRevenue estimate
Valuation estimate
ElectroRoute leadership team
Management profileNumber of profiles
Profiles10 records
ElectroRoute subsidiaries and ownership
Company hierarchySubsidiaries1 record
ElectroRoute funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ElectroRoute M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ElectroRoute
What does ElectroRoute do?
ElectroRoute provides route-to-market, power purchase agreement, energy trading, and optimization services to renewable energy generators, corporate energy buyers, and battery storage asset owners across Ireland, the UK, continental Europe, and Japan. Its core operations revolve around 24/7 scheduling, trading, dispatch, and optimization of renewable and storage assets on multiple European and Japanese electricity markets, supported by the proprietary ElectroRoute CORE AI platform. The company also ships biomethane across Europe using an ISCC-certified gas platform.
Is ElectroRoute a public or private company?
ElectroRoute is a private company. It is classified as corporate owned and is currently operating.
When was ElectroRoute founded?
ElectroRoute was founded in 2011. It employs 11 to 50 people.
Where is ElectroRoute based?
ElectroRoute is headquartered in Dublin, Ireland, in the Europe region.
How does ElectroRoute make money?
Five revenue lines are on record. Route to Market Services are the primary driver. The others are power Purchase Agreements, trading Services, gas Operations and Biomethane Services and supplier Lite Services.
Who are ElectroRoute's main competitors?
Direct peers on record are Next Kraftwerke and Pexapark. Broad incumbents are Statkraft, EDF Trading, Macquarie Energy, Centrica Business Solutions, Vitol, RWE Supply & Trading and Uniper. Lightsource bp is listed as an emerging player.
Does ElectroRoute have an API?
No public API is recorded for ElectroRoute.
What industry is ElectroRoute in?
ElectroRoute's product category is Energy Trading Services. Its primary akta.pro industry code is EUAFALAJ, Ancillary Services Aggregation & Bidding Optimization (DER/VPP participation), with a secondary code of IMAGAHAJ, Energy Storage Software & Controls (EMS, monitoring, optimization, cybersecurity). Its NAICS code is 2211 and its SIC code is 4911.