What Harbor Stone Advisors does

Harbor Stone Advisors is a Baltimore-headquartered commercial real estate brokerage and advisory firm that specializes exclusively in the disposition of middle-market multifamily investment assets across the Mid-Atlantic United States. The firm operates a sales-led go-to-market, representing property owners and investors as exclusive advisors on multifamily sales and providing supporting services that include value opinions, marketability analysis, in-house financial analysis, and professionally produced marketing collateral across social, email, and direct mail channels.

The firm's core technological and operational differentiator is a proprietary database of over 30,000 potential multifamily buyers, sortable by acquisition criteria, which it uses to drive maximum buyer competition on each listed property. Listings are distributed through the firm's website and the Buildout platform, and the firm also partners with Alex Cooper Auctioneers for auction-format dispositions. The firm publishes quarterly market reports covering Baltimore Metro, D.C. & Suburban Maryland, Southern Maryland, and other Mid-Atlantic submarkets, which double as top-of-funnel content marketing.

Harbor Stone Advisors earns revenue through transaction-based brokerage commissions on multifamily property sales, with rates not publicly disclosed and negotiated per deal based on property value and complexity. The senior team includes founder and President Justin Verner, Director Brooks Healy, Senior Advisor Tom Wohlgemuth, and Advisor Kevin Landolphi. The firm is privately held, founder-owned, and operates from a single headquarters at 145 W Ostend St Suite 600, Baltimore, with no disclosed external investment, parent entity, or institutional backing.

Name

Harbor Stone Advisors

Legal name

Harbor Stone Advisors

Website

https://harborstoneadvisors.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Harbor Stone Advisors is a Baltimore-based commercial real estate brokerage that exclusively represents sellers of multifamily investment properties across the Mid-Atlantic, leveraging a proprietary database of 30,000+ buyers to drive competitive sale processes and earn transaction-based commissions.

Ownership category

akta.pro rank

Headquarters

HQ city

Baltimore

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Real Estate Brokerage Commissions: The firm earns commissions on multifamily property sales transactions. As a commercial real estate brokerage specializing in middle-market multifamily investment sales, they serve as exclusive advisors to property sellers, facilitating asset dispositions throughout the Mid-Atlantic region.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Harbor Stone Advisors is a commercial real estate brokerage and advisory firm specializing in multifamily investment sales throughout the Mid-Atlantic region. The firm serves as exclusive advisor to property sellers, facilitating asset dispositions using a proprietary database of over 30,000 potential multifamily buyers to generate maximum competition among qualified buyers. Services include value opinions, asset dispositions, and marketability analysis for private clients, owners, investors, and financial organizations.

Product overview

Harbor Stone Advisors operates as a single-product commercial real estate brokerage with integrated service modules. The core offering is multifamily investment sales brokerage, supported by in-house market research, financial analysis, and marketing collateral services. The firm distributes property listings through its On Market platform and publishes proprietary market reports covering the Mid-Atlantic region. The product portfolio consists of the core brokerage service, supported by three service modules (Market Research & Analysis, Marketing Collateral & Campaigns, and Valuation Services), a listing distribution platform (On Market Offerings), and a research publication arm (Market Reports & Insights).

Differentiator

Problem solved

Functional benefit

Products and services

• Multifamily Investment Sales Services Core brokerage and advisory service for the disposition of multifamily assets across the Mid-Atlantic region. Harbor Stone Advisors acts as exclusive advisor to property sellers, leveraging a proprietary database of over 30,000 potential multifamily buyers to create maximum competition among qualified buyers. The service is targeted at private clients, owners, investors, and financial organizations seeking to sell multifamily assets.
• Valuation Services Value opinions and marketability analysis provided to private clients, owners, investors, and financial organizations. Supports pricing strategy and disposition decision-making for multifamily assets.

Quantifiable outcome

• Successfully listed and sold 440+ Mid-Atlantic apartment properties

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Alex Cooper AuctioneerscoreChannel Partner/ Reseller/ DistributorHarbor Stone Advisors collaborates with Alex Cooper Auctioneers for auction marketing of multifamily properties. The partnership was formed for marketing the Daily Record Lofts property (11 E. Saratoga St.) and Mount Vernon portfolio auctions.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Greysteel & Co. Mid-Atlantic-based commercial real estate investment sales brokerage with strong multifamily focus. Closely comparable regional niche player with similar target market and transaction-based fee model.
• Northmarq: Mid-market-focused CRE investment sales debt and equity broker with a strong multifamily specialty. Mirrors Harbor Stone's positioning on middle-market multifamily dispositions with a similar regional franchise model.
• Apartment Realty Advisors (ARA, Newmark): Multifamily investment sales brokerage originally independent, now part of Newmark. Directly comparable operating model to Harbor Stone's multifamily-exclusive disposition focus.

Broad incumbents

• Cushman & Wakefield (Multifamily): Global CRE firm with dedicated multifamily investment sales advisors. Overlaps with Harbor Stone in the Mid-Atlantic institutional and mid-market multifamily sale market.
• Walker & Dunlop: Capital markets and multifamily-focused CRE finance and investment sales firm. Comparable transaction-based revenue model on multifamily dispositions, with much larger debt origination book.
• Newmark Group: Full-service CRE services firm with multifamily capital markets capabilities. Comparable brokerage model focused on investment property dispositions.
• CBRE (Multifamily Capital Markets): Global commercial real estate services firm with a dedicated multifamily investment sales team. Competes for many of the same Mid-Atlantic institutional and mid-market multifamily listings.
• Berkadia: Multifamily-focused investment sales and debt origination platform serving investors nationwide. Comparable business model (multifamily investment sales commissions) with a much broader geographic and product footprint than Harbor Stone.
• JLL (Capital Markets, Multifamily): Global CRE services firm with active multifamily investment sales practice. Represents the upper-end institutional competition Harbor Stone faces for larger Mid-Atlantic multifamily mandates.
• Marcus & Millichap: National CRE investment sales brokerage with a large multifamily specialty group. Closest large-scale analog to Harbor Stone's multifamily investment sales focus, though operating across all asset classes and geographies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@harborstoneadvisors4513
• LinkedInlinkedin.com/company/harborstoneadvisors
• Xx.com/hs_advisors
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Harbor Stone Advisors