What DIGIBIRD does

DIGIBIRD (北京小鸟科技股份有限公司, branded DIGIBIRD / DigiBird) is a China-based professional audio-visual systems vendor founded in 2009 and publicly listed on the National Equities Exchange and Quotations (NEEQ: 870209). The company designs and delivers integrated AV control and display solutions — including video wall splicing processors, fiber-optic and hybrid matrix switchers, distributed visualization systems, KVM operator (seating) stations, central control platforms, digital conference and paperless meeting systems, LED display control systems, and integrated video collaboration platforms — for command centers, meeting rooms, exhibition halls, and commercial display installations. Its technology stack is anchored by proprietary IP including the DBHC shallow compression algorithm (2017), the DBMC lossless compression algorithm with DBRTC cross-domain transmission protocol, an FPGA stacked backplane switching architecture, and the Fire Phoenix (火凤) and Qingluan (青鸾) distributed system families, with a deliberate push toward full-chain domestic/indigenous technology (chips, algorithms, operating system adaptation on Kylin, UOS, and HarmonyOS) certified by CAICT/泰尔实验室 in 2025. The portfolio is delivered under the DIGIBIRD brand and, since 2023, the YuKit (羽控) sub-brand targeting LED display integrators.

DIGIBIRD serves primarily mission-critical enterprise and government customers across China — including State Grid, China Aerospace, PetroChina / CNPC, CNOOC, Hongyanhe Nuclear Power, China Mobile/Unicom/Telecom, CETC, Huawei, and various municipal emergency management bureaus — with a secondary footprint in transportation (airports such as Urumqi Tianshan and Tianjin Metro Z4), public security, education, healthcare, and commercial display. The company operates three R&D centers (Beijing, Zhengzhou, Nanjing), eight domestic branch offices (Beijing, Shanghai, Guangzhou, Chengdu, Xi'an, Shenyang, Jinan, Nanjing), a service network covering all 30 Chinese provincial capitals, and an international channel presence across 56 countries and regions. Technology and integration partnerships with Kylin Software, Phytium (domestic CPU), UnionTech (UOS), Huawei, and Leyard anchor an ecosystem play around the domestic stack.

The business model combines hardware sales (professional AV equipment), recurring software and platform revenue (video collaboration platform, cloud meeting management, AI-enabled broadcast control and central control systems), and professional services (7x24 support, installation, training, maintenance with 2-hour major-project and 4-hour regular-project response SLAs). Go-to-market is enterprise field sales augmented by an engineering partner network across all major Chinese regions, with a complementary JD.com storefront and WeChat/Douyin presence for smaller and long-tail customers. Revenue mechanics are quote-based for the enterprise channel with no publicly disclosed pricing tiers, and the company is largely self-funded: only approximately $0.95M of equity capital has been disclosed across 2017-2018 rounds, with a 2022 strategic investment led by China Electronics Technology Group Corporation (CETC).

Name

DIGIBIRD

Legal name

北京小鸟科技股份有限公司

Website

https://digibird.com.cn

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

101–250 employees

Short description

DIGIBIRD (北京小鸟科技股份有限公司) is a China-based, NEEQ-listed professional audio-visual systems vendor founded in 2009 that designs video wall processors, distributed visualization systems, KVM operator stations, and control platforms for government command centers, SOEs, transportation, and military customers across China and 56 international markets.

Ownership category

akta.pro rank

Product category

Professional Audio-Visual Equipment & Control Systems

NAICS

Audio and Video Equipment Manufacturing (334310), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Integrated Systems Design (7373), Computer Communications Equipment (3576)

akta.pro primary industry

Interoperability & Integration Tooling (APIs, connectors, standards support) (MPAHANAJ)

Keywords

• Professional audio-visual systems
• Video wall processing
• Distributed visualization systems
• KVM operator stations
• Centralized AV control

Headquarters

HQ city

Changping

HQ country

China

HQ region

Asia

Offices10 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Products: Professional AV hardware including video wall processors, matrices, distributed systems, KVM systems, control systems, LED display control systems, audio systems, conference systems. One-time hardware sales with potential after-sales service revenue
2. Software Platforms: Integrated management and control software platforms including video collaboration platform, cloud meeting management, presentation control systems. Subscription or license-based revenue
3. Professional Services: After-sales service, 7x24 support, training, installation, and maintenance services. Response times of 2 hours for major projects and 4 hours for regular projects

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

DIGIBIRD designs, manufactures, and integrates professional audio-visual control and visualization hardware and software, including video wall splicing processors, fiber and hybrid matrices, distributed visualization nodes, KVM fiber operator stations, integrated central control systems, LED display controllers, professional audio systems, and AI-powered video collaboration and meeting platforms. Its offerings target command centers, conference rooms, exhibition halls, and smart-city deployments for government/emergency response, transportation, energy, oil & gas, public security, and other mission-critical verticals, with a strong emphasis on full-chain domestic technology for security-sensitive customers.

Product overview

DIGIBIRD (小鸟科技) offers a comprehensive portfolio of professional audiovisual display and control products and solutions. The portfolio includes: (1) Image splicing and processing products (VWC series拼接处理器, 4K光纤拼接矩阵, 高性能混合矩阵, 一体化矩阵) for video wall management; (2) Distributed products (青鸾/火凤 series) for networked signal transmission with domestically-produced options supporting 8K codec, AI recognition, and lossless compression; (3) KVM operator station systems (高性能一体化光纤坐席) for ergonomic control room operations; (4) Central control systems (朱雀E/B series) for integrated equipment management; (5) Audio systems (百灵音频系统) with 5A algorithms for professional sound; (6) Meeting solutions (无纸化会议系统, 会议录播摄像系统, 云会务管理) covering the full meeting lifecycle; (7) LED display control (LED智能显控系统) with NBit technology; (8) Media playback control (DECS播控主机) for digital signage; (9) Integrated video collaboration platform (视讯一体化平台) with AI capabilities. The YuKit sub-brand provides additional LED control, video transmission, and audio products. These products work together as an integrated professional audiovisual ecosystem serving government, transportation, energy, public safety, education, healthcare, and commercial display industries.

Differentiator

Problem solved

Functional benefit

Brands

• 羽控 (YuKit): 北京小鸟科技旗下子品牌，集产品设计研发、生产制造、销售及技术服务为一体，产品涵盖LED显示控制系统、视频传输处理切换系统、音频采集处理扩声系统、可视化集中管控系统等

Products and services

• VWC2-Hpro Series Intelligent Splicing Processor Intelligent splicing processor using a 4:4:4 full-frame processing algorithm and scaling algorithm for 4K@60 UHD signal processing with vertical synchronization; for command centers and video wall deployments requiring lossless multi-screen visualization.
• VWC2-Tpro Series Smart Splicing Processor Smart splicing processor with single-link transmission bandwidth twice that of traditional processors, supporting 16 4K signals displayed simultaneously on a single screen; for high-density video wall applications.
• VWC3-H Series FPGA Stacked-Architecture Splicing Processor Splicing processor with self-developed FPGA stacked backplane switching architecture delivering 4K@60 UHD lossless transmission and 4:4:4 color processing for mission-critical video wall deployments.
• 4K Ultra-HD Optical-Fiber Splicing Matrix (1280-channel) 1280-channel 4K optical-fiber splicing matrix built on FPGA architecture for video signal lossless collection and ultra-low-latency transmission in large command centers and control rooms.
• High-Performance Hybrid Matrix Hybrid matrix supporting 4K@60Hz lossless transmission with seamless switching between 4K sources at 2K/4K resolutions and redundant main/standby control cards for fault-tolerant switching.
• Integrated Matrix (一体化矩阵) Integrated matrix with professional audio embed/de-embed functionality, supporting 4K@60 ultra-HD lossless transmission and instantaneous seamless switching in a modular hardware design.
• High-Performance Integrated Fiber Operator Station (KVM) KVM operator-station system delivering man-machine separation with safe, reliable operator experience and cross-system, cross-screen KVM operation for control rooms.
• Qingluan (青鸾) Domestic Deep-Compression Distributed System Unistream Qingluan distributed system supporting 8K codec, AI image recognition, seat video conferencing, and stream encryption for very-large-scale cross-domain distributed deployments using domestic chips and self-developed algorithms.
• Qingluan (青鸾) Domestic Dual-Stream Distributed System Very-large-scale cross-domain distributed collaboration system with intra-domain high image quality low latency, inter-domain high reliability low bit rate, and native support for domestic chips plus the self-developed DBMC lossless compression algorithm.
• Qingluan (青鸾) Domestic Shallow-Compression Lossless Distributed System Self-developed algorithm plus domestic-chip lossless transmission system with intra-frame compression at zero latency, YUV4:4:4 sampling and transmission, and cross-system KVM frame-accurate switching for real-time LED display walls.
• Huofeng (火凤) Self-Controlled Dual-Stream Distributed System Fully-domestic distributed system where both hardware and software, plus core algorithms and protocols, are self-controlled, supporting optical and dual-network hot-standby seamless switching.
• Zhuque E Series (朱雀E) Centralized Control System Domestic, self-controlled centralized control platform with plug-in card design for flexible expansion and network distributed expansion support for enterprise and government control systems.
• Zhuque B Series (朱雀B) Centralized Control System All-domestic integrated central control unit supporting full-function control interfaces, a self-developed offline configurator, and intelligent preset/scene management for AV and environment equipment.
• Video Collaboration Integrated Platform (视讯一体化平台) Video collaboration platform that integrates AI-based intelligent human-machine interaction for unified management and control of audio, video, environmental, and other subsystems with consolidated resource access.
• Bailing (百灵) Professional Audio System Digital conference audio system supporting ring networking, dual-modular redundant backup, and host dual-machine hot standby with integrated AGC/AFC/AEC/ANS/AM 5A audio algorithms for professional conference rooms.
• Paperless Conference System (无纸化会议系统) Paperless conference lift-up display system supporting voice-to-text real-time translation (97%+ Mandarin accuracy), fingerprint sign-in, wireless charging, and IC/ID-card sign-in modular components for executive meeting rooms.
• LED Intelligent Display Control System LED display controller using NBit18/22 technology to deliver 22-bit+ processing with 64x dynamic-contrast improvement, grayscale precision adjustment, full-grayscale calibration, thermal compensation, scene recall, and system backup for large LED video walls.
• DECS Broadcast Control Host (播控主机) Integrated multimedia broadcast control system supporting centralized management of multiple display resources, environment and large-screen scene linkage, and intelligent automated presets for digital signage and exhibition halls.
• Cloud Meeting Management System (云会务管理) Intelligent cloud meeting management system supporting multi-channel reservations, meeting rule configuration, sign-in management (card/face/QR), and integrated control-room door access linkage for enterprise conference administration.
• Conference Recording & Camera System (会议录播摄像系统) All-in-one recording host integrating audio/video capture, codec, processing, recording storage, live streaming, on-demand streaming, directing, and interactive features with multi-channel 4K HD video support for conference recording and broadcasting.
• YuKit (羽控) Sub-Brand Product Line Sub-brand of DIGIBIRD covering LED display control systems, video transmission/processing/switching systems, audio acquisition/processing/amplification systems, and visualized centralized control systems, focused on command centers, conference rooms, exhibition halls, and advertising applications.

Quantifiable outcome

• Delivered 4000+ node distributed projects since 2019
• +4 more outcomes

Named customers13 records

Segments9 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability13 records

Feature8 records

Partnerships

Eight partnerships are on record, tiered core and major.

• Hungarian Enterprise (匈牙利企业)coreStrategic or Co-development Partner · 1 January 2024Deepening cooperative relationship with Hungarian enterprise for technical collaboration in professional audio-visual field. Discussions included city governance and enterprise efficiency applications with initial intent for in-depth cooperation. Visit by Hungarian Embassy Commercial Counselor Baloian to DigiBird headquarters facilitated by Chinese-Hungarian diplomatic relations milestone (75th anniversary of diplomatic relations).
• National Grid (国家电网)majorOthersMajor enterprise customer utilizing DigiBird's command center and display control solutions for power grid operations and monitoring.
• China Aerospace (中国航天)majorOthersStrategic customer for aerospace measurement and control applications, using fiber KVM matrix for mission-critical space launch and orbital control operations since 2021.
• Huawei (华为)majorTechnology or IntegrationTechnology partner for integrated AV solutions, listed as partner customer requiring interoperability and compatibility with Huawei technology ecosystem.
• Kylin Software (麒麟软件)coreTechnology or IntegrationDomestic OS partner for full-chain indigenous technology solutions, enabling DigiBird products to run on certified domestic operating systems.
• Phytium (飞腾)coreTechnology or IntegrationDomestic CPU partner for indigenous technology stack, providing Phytium processors for use in DigiBird's fully domestically-produced solutions.
• UnionTech (统信软件)coreTechnology or IntegrationDomestic OS partner (UOS) for indigenous technology solutions, enabling DigiBird's control systems to operate on certified domestic operating systems.
• Leyard (利亚德)majorOthersStrategic partner in LED display industry, mutual customer and technology collaboration relationship.

Scale indicators5 records

Recent moves18 records

Expansion highlights5 records

Emerging players

• RGB Spectrum: US-based specialist in video processing, multi-window display processors, and control-room decision-support systems — closely aligned with DigiBird's video wall and KVM operator product category, though smaller in scale.
• Absen: Shenzhen-headquartered Chinese LED display manufacturer with growing control-system and integrated solutions portfolio; partial overlap with DigiBird's LED control and visualization offerings in commercial and command-center segments.

Direct peers

• Aten International: Taiwan-based vendor of KVM, pro-AV, and IT management solutions; directly comparable to DigiBird's KVM operator seat and matrix product lines for control rooms.
• Leyard Optoelectronic: Beijing-headquartered Chinese leader in LED displays and visualization; listed as a DigiBird customer/partner and directly competes in Chinese LED control and visualization markets.
• Lightware Visual Engineering: Hungarian manufacturer of professional matrix switchers and AV extension products — directly comparable to DigiBird's matrix and switching portfolio, and notably relevant given DigiBird's 2024 Hungarian partnership announcement.
• Barco: Belgian global leader in control-room visualization, video walls, and AV distribution — the closest direct international peer to DigiBird's command-center and video-wall business across enterprise, energy, transportation, and defense verticals.
• Extron Electronics: US-based specialist in AV signal processing, matrix switchers, and control systems; directly overlaps with DigiBird's matrix, switching, and central control product lines serving enterprise and government customers.
• Christie Digital Systems: Canada/US vendor of projection, video wall, and control-room visualization solutions with deep overlap in command/control and large-venue display applications where DigiBird competes.
• Crestron Electronics: US-based leader in AV control systems, room scheduling, and unified collaboration — closely comparable to DigiBird's conference, central control, and meeting-room solutions.
• Unilumin Group: Major Chinese LED display manufacturer with end-to-end display + control solutions; competes with DigiBird in commercial display and command-center LED control, especially in domestic Chinese accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DIGIBIRD