MedOptions
MedOptions is a private US behavioral health provider founded in 1996 that partners with skilled nursing and assisted living facilities to deliver embedded geriatric psychiatric and mental health services.
- Company typePrivate
- Founded1996
- HeadquartersOld Saybrook, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What MedOptions does
MedOptions is a US-based, private for-profit behavioral healthcare provider founded in 1996 and headquartered in Old Saybrook, Connecticut. The company partners with skilled nursing facilities (SNFs) and assisted living facilities (ALFs) to deliver specialized geriatric behavioral health services, embedding clinicians into partner facilities rather than operating standalone clinics. Its core service offering centers on psychiatric and mental-health care tailored to long-term care populations, an area characterized by complex regulatory requirements, Medicare/Medicaid reimbursement mechanics, and a limited pool of qualified providers.
The operating model is B2B2C: MedOptions contracts with facility operators, and its clinicians serve the residents of those facilities on-site. The firm employs between 251 and 500 people, consistent with a multi-state clinical staffing operation that requires credentialed psychiatrists, nurse practitioners, social workers, and clinical support staff. No specific pricing model, payer mix, geographic footprint beyond the Connecticut headquarters, customer logos, or product/technology stack was disclosed in the available source material; the bulk of the scraped content was unrelated to MedOptions (an Indonesian online lottery domain), limiting deeper technical and financial characterization. One funding event of $8 million was recorded in 2009, followed by an undisclosed-value financing in 2016, suggesting the company has operated with episodic external capital rather than continuous venture backing.
Leadership is concentrated, with Michelle Marotta serving as President and owner. No additional management team, board, or investor information is publicly disclosed in the input set. Given the absence of disclosed revenue, customer concentration metrics, technology stack, and recent strategic activity beyond the two funding events, characterization of MedOptions as a mature, niche-specialist private operator is supported, while finer-grained claims about scale, growth, or technical differentiation cannot be evidenced from the supplied data.
MedOptions firmographics
Firmographics- Name
- MedOptions
- Website
- https://medoptionsinc.com
- Company type
- Private
- Founded year
- 1996
- Headcount range
- 251–500 employees
- Short description
- MedOptions is a private US behavioral health provider founded in 1996 that partners with skilled nursing and assisted living facilities to deliver embedded geriatric psychiatric and mental health services.
- Ownership category
- akta.pro rank
MedOptions industry classification
Industry- Product category
- Behavioral Health Services
- NAICS
- Offices of Physicians, Mental Health Specialists (621112), Outpatient Mental Health and Substance Abuse Centers (621420)
- SIC
- Services-Skilled Nursing Care Facilities (8051), Services-Health Services (8000)
- akta.pro primary industry
- Behavioral Health Skilled Home Health (Psychiatric Nursing) (HSABACAM)
Keywords
Where MedOptions is headquartered
LocationHeadquarters
- HQ city
- Old Saybrook
- HQ country
- United States
- HQ region
- North America
Markets served
MedOptions business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
MedOptions product offering
Product offeringCore offering
MedOptions partners with skilled nursing facilities (SNFs) and assisted living facilities (ALFs) to deliver expert behavioral health services to their residents. The company provides on-site psychiatric and mental health care delivered by clinical staff employed or contracted by MedOptions.
Differentiator
Problem solved
Functional benefit
Products and services
- Behavioral Health Services for Skilled Nursing Facilities
Companies that use MedOptions
Customer profileIdeal customer profiles1 record
MedOptions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MedOptions partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
MedOptions competitors and assessment
Company assessmentDirect peers
- InnovAge Holding Corp. Operates PACE programs for seniors with integrated behavioral health services. Comparable to MedOptions in delivering behavioral and psychiatric services inside structured senior/elder care settings.
- BrightView Health: Outpatient mental health and substance use disorder treatment provider serving populations with complex needs. Comparable business model to MedOptions in providing clinically-driven outpatient behavioral health services at scale.
- Pyramid Healthcare: Behavioral health provider operating residential, outpatient, and facility-based programs. Comparable to MedOptions in delivering facility- and community-based psychiatric and behavioral health services.
- Genesis HealthCare: Large skilled nursing operator that runs internal behavioral health programs for its residents. Comparable to MedOptions as a behavioral care delivery model inside SNFs, though Genesis delivers in-house rather than as a contract partner.
- Aspire Behavioral Health: Behavioral health services provider focused on geriatric and post-acute populations. Comparable to MedOptions in delivering psychiatric clinical services to skilled nursing and senior care settings.
Broad incumbents
- Acadia Healthcare: National behavioral health operator with inpatient and outpatient programs including psychiatric services. Overlaps with MedOptions in behavioral health delivery, but operates at significantly larger scale and broader settings.
- Universal Health Services (Behavioral Health segment): Operates one of the largest behavioral health platforms in the U.S. through its Behavioral Health Care division. Comparable as a behavioral health specialist, though predominantly facility/inpatient focused and national in scale.
- PharMerica (now part of BrightSpring): Specialty pharmacy serving long-term care and post-acute settings. Comparable to MedOptions as a contracted service provider into skilled nursing and assisted living facilities, though focused on pharmacy rather than behavioral health.
Regional players
- Vibra Healthcare: Post-acute and long-term acute care hospital operator with medically complex patient programs. Comparable to MedOptions in operating clinical programs for post-acute populations, though focused on medical/physical rehabilitation rather than behavioral health.
Emerging players
- Eleanor Health: Outpatient behavioral health and addiction medicine provider using value-based care arrangements. Comparable to MedOptions as a clinically-led behavioral health services organization, though newer and value-care oriented.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
MedOptions social profiles
Digital presenceMedOptions financial estimates
Financial estimateRevenue estimate
Valuation estimate
MedOptions leadership team
Management profileNumber of profiles
Profiles1 record
MedOptions funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MedOptions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MedOptions
What does MedOptions do?
MedOptions partners with skilled nursing facilities (SNFs) and assisted living facilities (ALFs) to deliver expert behavioral health services to their residents. The company provides on-site psychiatric and mental health care delivered by clinical staff employed or contracted by MedOptions.
When was MedOptions founded?
MedOptions was founded in 1996. It employs 251 to 500 people.
Where is MedOptions based?
MedOptions is headquartered in Old Saybrook, United States, in the North America region.
Who are MedOptions's main competitors?
Direct peers on record are InnovAge Holding Corp., BrightView Health, Pyramid Healthcare, Genesis HealthCare and Aspire Behavioral Health. Broad incumbents are Acadia Healthcare, Universal Health Services (Behavioral Health segment) and PharMerica (now part of BrightSpring). Vibra Healthcare is listed as a regional player. Eleanor Health is listed as an emerging player.
Does MedOptions have an API?
No public API is recorded for MedOptions.
What industry is MedOptions in?
MedOptions's product category is Behavioral Health Services. Its primary akta.pro industry code is HSABACAM, Behavioral Health Skilled Home Health (Psychiatric Nursing). Its NAICS code is 621112 and its SIC code is 8051.