Wisedu

What Wisedu does

Wisedu (Jiangsu Wisedu System Co., Ltd.) is a China-based higher-education information service provider that has served 1,200+ universities and vocational schools across the country, with 89% coverage of Double First-Class universities and 62% of Double-High vocational schools. The company's business originates from the 1995 national Jinzhi (Golden Wisdom) Project, the China Education and Research Network (CERNET) demonstration initiative, and it was formally incorporated as a spin-off from Wiscom Technology in 2008 before listing on China's New Third Board (NEEQ) in December 2015 as the country's first publicly traded higher-education informatization pure-play.

The company's core offering is an "Open Platform + Multi-Application" architecture built on hybrid (private + public) cloud infrastructure, comprising a flagship Smart Campus Operations Support Platform with more than 19 product lines organized into Smart Digital Base, Smart Management (student affairs, academic affairs, HR, finance, procurement, party-government office), Smart Teaching (AI-powered course and teaching platform, grassroots teaching collaboration, smart internship), and SaaS products (Fudao Cat counselor SaaS and Today's Campus student app). Underlying the platform are two 2022-released foundation products — CampuSmart (service and collaboration base) and CampusCube (data intelligence base) — with AI/ML capabilities including predictive analytics, NLP-based customer service, recommendation engines, and anomaly detection. Technology partnerships with Huawei Cloud (joint Smart Campus Appliance on Kunpeng+openEuler+GaussDB, ROMA integration), Alibaba Cloud, and Tencent provide multi-cloud ecosystem distribution.

Revenue is generated through a mix of project-based platform licensing and implementation services (multi-year enterprise contracts), recurring SaaS subscriptions (annual billing for Fudao Cat, Today's Campus, and public cloud modules), professional services, and online education revenue through the wholly-owned subsidiary ZhiTu Education. Distribution is primarily via a direct enterprise sales force operating from 40+ regional offices across China, supplemented by channel partnerships (Huawei Cloud ecosystem, WeLink/DingTalk/WeChat Work integrations) and product-led growth for SaaS offerings. The 2015 disclosed revenue was 218M RMB with 16.57M RMB net profit, and post-2020 SaaS revenue has reportedly tripled annually, though no audited financials post-2015 are publicly available.

Name

Wisedu

Legal name

江苏金智教育信息股份有限公司

Website

https://wisedu.com

Company type

Public

Founded year

2008

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Wisedu is a China-based higher-education informatization provider serving 1,200+ universities and vocational schools with an open-platform-plus-applications smart campus stack, including platform software, SaaS (Fudao Cat, Today's Campus), and joint Huawei Cloud appliance solutions, distributed via 40+ regional offices.

Ownership category

akta.pro rank

Product category

Higher Education Informatization / Smart Campus Platform Software

NAICS

Computer Systems Design and Related Services (54151), Educational Support Services (61171)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Industry/Vertical Cloud Platforms (e.g., Gov/Healthcare/Financial Cloud Regions) (HDABAAAL)

akta.pro secondary industry

Developer Portals, SDKs & Documentation Platforms (BPAMADAG)

Keywords

• Higher education software
• Smart campus platform
• University management systems
• Education SaaS
• Campus data governance

Headquarters

HQ city

Nanjing

HQ country

China

HQ region

Asia

Offices6 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Platform Licensing & Implementation: Traditional project-based software licensing for smart campus platforms and domain-specific management systems (student affairs, teaching, HR, finance). Revenue recognized upon project delivery and acceptance. Includes customization and integration services.
2. SaaS Subscriptions (Public Cloud): Subscription-based SaaS products including 辅导猫, 今日校园, and cloud-deployed modules. Recurring annual subscription fees, with growth tripling in 2020. Target of 500M RMB revenue from PaaS/SaaS in 5 years.
3. Professional Services & Implementation: Project implementation, consulting, training, and ongoing operational support services bundled with platform deployments and ongoing maintenance contracts.
4. Online Education Platform: 知途网 online education platform providing professional skill training and certification, serving both C-end learners and university partnerships through the 好大学在线 platform.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

Wisedu develops and sells an integrated smart campus software platform and suite of vertical application modules for Chinese universities and vocational schools. The core 智慧校园运营支撑平台 (Smart Campus Operations Support Platform) — built on private/public hybrid cloud architecture — provides unified identity, data integration, and application hosting, onto which the company layers modules for student management, academic affairs, HR, finance, procurement, party-government office, AI-enabled teaching, and SaaS products (辅导猫 / 今日校园) for student-facing services. Revenue is generated through project-based platform licensing, annual SaaS subscriptions, and bundled professional services (implementation, consulting, ongoing maintenance).

Product overview

Wisedu offers a platform-plus-modules architecture for higher education informatization. The portfolio centers on the 智慧校园运营支撑平台 (Digital Campus Operations Support Platform), an open platform built on private/public cloud architecture, which serves as the foundational layer. On top of this, the company provides multiple vertical application modules organized across four major categories: (1) 智慧校园数字底座 — including the data governance platform, public services, and self-service printing; (2) 智慧管理 — covering student management (学生管理与服务系统), academic affairs (教务管理与服务系统), graduate education management (研究生培养管理与服务一体化平台), party-government office (党政办公系统), HR/talent management (人事人才一体化系统), college performance management, integrated document control (融合印控系统), contract supervision (合同运营监管平台), and procurement systems (象牙宝, 采控宝); (3) 智慧教学 — including the AI智慧课程及教学平台, 基层教学组织协作平台, and 智实习智实训; and (4) SaaS products — notably 辅导猫 (counselor-focused mobile SaaS) and 今日校园 (student-facing mobile app). Two foundational platforms, 服务与协同基座 (CampuSmart) and 数据智能基座 (CampusCube), released in 2022, drive the company's digital transformation strategy, enabling collaboration services, data intelligence, and scenario-based applications across all modules.

Differentiator

Problem solved

Functional benefit

Brands

• 辅导猫 (Fudao Cat): SaaS-based student affairs coordination and office collaboration platform for university counselors and student management.
• 今日校园 (Today's Campus)
• Campusphere
• CampuSmart
• CampusCube

Products and services

• 智慧校园运营支撑平台 (Smart Campus Operations Support Platform) Core platform product providing unified identity management, process orchestration, data integration, and application hosting for smart campus deployments; serves as the foundation for all other application modules and supports private cloud, public cloud, and hybrid deployment modes.
• 数据治理及运营支撑平台 (Data Governance and Operations Support Platform) Enterprise-level data management and governance platform that centralizes data from all university systems, enabling one-source data management, quality improvement, and data-driven decision making for administrative departments and leadership.
• 公共服务 (Public Services) Centralized public service portal providing unified access to administrative services for students and staff, enabling streamlined workflows and paperless processes.
• 学生管理与服务系统 (Student Management and Service System) Comprehensive student affairs management system covering the full student lifecycle from enrollment to graduation, including student records, awards, scholarships, and daily management.
• 教务管理与服务系统 (Academic Affairs Management and Service System) Academic administration system managing course scheduling, enrollment, grading, teaching evaluation, and academic records for undergraduate programs.
• 研究生培养管理与服务一体化平台 (Graduate Education Management and Service Integration Platform) Integrated platform for graduate student management covering admission, training, academic progress tracking, and degree certification. V2.0 is the current active product (V1.0 discontinued 2023).
• 党政办公系统 (Party-Government Office System) Administrative workflow and document management system for university party and government offices, streamlining official approvals, document circulation, and administrative processes.
• 人事人才一体化系统 (HR and Talent Management System) Integrated human resources management system covering faculty recruitment, personnel records, performance evaluation, professional development, and talent management.
• 融合印控系统 (Integrated Document Control System) Centralized document and seal management system ensuring compliance control for official documents and contracts through digital approval workflows.
• 合同运营监管平台 (Contract Operations Supervision Platform) Platform for monitoring and managing university contracts, enabling lifecycle management from contract creation through execution and compliance oversight.
• 象牙宝 (Xiangyaobao) - 高校一站式低值易耗品云采购平台 (Cloud Procurement Platform for Low-Value Consumables) Cloud-based procurement platform for low-value consumables, enabling streamlined purchasing workflows, supplier management, and budget control for universities.
• 采控宝 (Caikongbao) - 高校采购管理系统 (University Procurement Management System) Comprehensive procurement management system covering the full procurement lifecycle including planning, bidding, supplier selection, and contract management.
• AI智慧课程及教学平台 (AI Smart Course and Teaching Platform) AI-powered intelligent teaching platform leveraging deep learning, multi-modal data analysis, and multi-dimensional data mining to support curriculum management, course construction, and educational decision-making for universities.
• 智实习智实训 (Smart Internship and Training Platform) Intelligent internship and practical training management platform connecting students with industry partners, managing internship assignments, tracking progress, and evaluating outcomes.
• 辅导猫 (Fudao Cat) Mobile-based counselor collaboration and office automation SaaS providing notification broadcasting, check-in/sign-in, information collection, work logs, leave management, and student information lookup for university counselors. Leading SaaS product for student affairs staff.
• 今日校园 (Today's Campus) Mobile campus app providing unified access to student services, academic information, campus life tools, and institutional communications. Serves as the primary student-facing mobile interface integrated with WeLink, DingTalk, WeChat Work, PC portal, and mobile H5.
• CampuSmart (服务与协同基座) Core digital transformation platform enabling campus-wide collaboration and service delivery. Features campus number (校园号) for organizations, functional groups (功能群) for terminal management, intelligent workbench (智能工作台) for individuals, and ideological/cultural community (思政文化社区).
• CampusCube (数据智能基座) Data intelligence foundation for university digital transformation. Built on strategic goal-driven data modeling and dual closed-loop traction from roles and scenarios, providing data tool systems, indicator modeling systems, and scenario application operations.
• 校园AI智能客服平台 (Campus AI Customer Service Platform) AI-powered chatbot and customer service platform providing 24/7 automated responses to student and faculty inquiries, reducing administrative workload for routine questions.
• 智慧校园一体机 (Smart Campus Appliance) All-in-one smart campus solution jointly developed with Huawei, integrating openEuler + Kunpeng + GaussDB with intelligent O&M platform, providing a lightweight data center solution for universities including core educational business applications and full-link O&M capabilities.
• 大学生新媒体网络思政平台 (University Student New Media Network Ideological & Political Education Platform) New media ideological and political education platform providing data collection and analysis tools, rich media content production, and integration with multiple distribution channels (WeChat, Douyin, Bilibili, Kuaishou, Toutiao) for university student ideological work.
• 知途教育 (ZhiTu Education) Online Education Platform Online education platform providing professional skill training and certification, serving both individual learners and university partnerships; partnered with enterprises including Alibaba Cloud to develop courses and provide certification, connecting to employment. Operated by wholly-owned subsidiary 知途教育.

Quantifiable outcome

• 89% coverage of Double First-Class universities, 62% coverage of Double-High vocational schools
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability8 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered flagship and core.

• Huawei Cloud (华为云)flagshipStrategic or Co-development Partner · 2 March 2023Wisedu and Huawei Cloud jointly released smart campus solutions covering digital foundation, data governance, new engineering talent cultivation, student management and teaching, HR, and campus internal control. The partnership includes co-developed智慧校园一体机 (Smart Campus Appliance) based on Huawei's converged infrastructure (鲲鹏+欧拉+高斯). Wisedu received 'Outstanding Software Partner' and '杰出合作伙伴奖' and '伙伴共赢奖' at HC 2023. Huawei ROMA platform integration connects campus data across systems.
• China Academy of Information and Communications Technology (CAICT / 中国信息通信研究院)coreGTM or Marketing Partner · 29 September 2021Wisedu was listed in the Smart Education Industry Atlas and its Xidian University project was selected as a Top 5 Innovation Case at CAICT's ICT Smart Education Summit. CAICT publishes industry research that features Wisedu's solutions.
• Xi'an Jiaotong University (西安交通大学)coreStrategic or Co-development Partner · 18 October 2020Joint establishment of '西安交通大学金智智慧教育研究中心' to apply new infrastructure technologies to smart education, leverage university-enterprise advantages for core technology talent cultivation, and serve as an important base for exploring smart education innovation.
• Yiban (易班)coreStrategic or Co-development Partner · 16 May 2019Strategic cooperation with the national Yiban (易班) platform operator for ideological and political education content integration. Wisedu's 今日校园 integrates with Yiban's open platform, synchronizing Yiban activity and co-construction indices. Wisedu participates in Yiban's ecosystem for university student ideological work.
• Education Big Data Application Technology National Engineering Laboratory (教育大数据应用技术国家工程实验室)coreStrategic or Co-development Partner · 1 January 2018Wisedu became a member unit of the national engineering laboratory, collaborating on education big data research and applications. Co-hosted the WE+ 2018 Summit as a co-organizer with this laboratory.
• Alibaba Cloud (阿里云)coreStrategic or Co-development Partner · 15 April 2016Jointly launched '互联网+高校云生态推进计划' at the 2016 WE+ Summit. Cooperation covers cloud computing talent cultivation, hybrid cloud resources, content and channel integration for universities. Alibaba Cloud provides IaaS infrastructure while Wisedu provides platform and application layer. Also joint work on 好大学在线 platform and professional cloud computing talent programs.
• Tencent (腾讯)coreStrategic or Co-development Partner · 15 April 2016Co-initiator of '互联网+高校云生态推进计划' alongside Alibaba Cloud and Huawei. Tencent provides WeChat Work (企业微信) integration and user reach through its WeChat ecosystem for campus services and notifications. Wisedu's 今日校园 integrates with WeChat Work for unified campus communication.
• Huawei (华为技术有限公司)flagshipStrategic or Co-development Partner · 15 April 2016Co-initiator of the '互联网+高校云生态推进计划'. Beyond cloud, Huawei provides converged infrastructure (IT equipment, network, cloud) for smart campus. Partnership deepened through multiple years of co-organizing the WE+ Summit and joint R&D on smart campus appliances and data center solutions.

Scale indicators9 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• 新开普 (Newcapec): Leading Chinese provider of campus smart card, payment, and university informatization solutions, including student affairs, payment systems, and campus IoT. Closely comparable to Wisedu in serving Chinese universities with administrative and operational software, often competing head-to-head for the same institutional procurement.
• 正方软件 (Zhengfang Software): Long-established Chinese university informatization vendor providing academic affairs, student management, and teaching management systems to higher education institutions nationwide. Direct competitor to Wisedu in the same procurement categories with overlapping customer base across Chinese universities.
• 强智科技 (Qiangzhi Technology): Chinese higher education informatization provider offering teaching management, student affairs, and enrollment systems to universities and vocational colleges. Comparable business model, customer segment, and product portfolio to Wisedu, competing for similar institutional RFPs.

Broad incumbents

• Blackboard: Global learning management system (LMS) and smart campus platform serving higher education institutions worldwide. Comparable in providing integrated teaching, administrative, and student engagement solutions to universities, with broader international footprint but similar enterprise B2G/B2B sales motion.
• Ellucian: Largest global provider of student information systems (SIS) and higher education ERP software, serving 2,500+ institutions across 40+ countries. Closely comparable to Wisedu in addressing university administrative, academic, and student lifecycle needs with a broader installed base and international scale.
• Instructure (Canvas): Provider of the Canvas learning management system and broader education technology solutions serving higher education institutions globally. Comparable in delivering integrated teaching, learning, and administrative technology platforms to universities, though focused more on LMS than full administrative stack.
• Oracle PeopleSoft Campus Solutions: Oracle's higher education student information system and ERP suite serving universities with academic, financial, and HR management modules. Represents the broad-incumbent tier of enterprise software competing with Wisedu for large university administrative system RFPs in markets with multi-campus deployments.

Regional players

• 智慧树网 (Zhihuishu / Wisdom Tree): Major Chinese online education platform specializing in higher education shared courses and credit recognition across Chinese universities. Adjacent peer to Wisedu via the ZhitU subsidiary, competing for online learning and continuing education wallet share within the same university customer base.
• 网易云课堂 (NetEase Cloud Classroom): Major Chinese MOOC and online education platform from NetEase serving higher education learners and institutional partnerships. Comparable to Wisedu's ZhitU subsidiary in the online education and certification market, particularly for cloud computing and professional skills training.

Others

• 联想 (Lenovo) Education Solutions: Major Chinese IT hardware and infrastructure provider with a dedicated education vertical that supplies devices, classroom technology, and increasingly campus software/hardware solutions to K-12 and higher education. Thematically related through smart campus deployments but operating primarily as infrastructure/adjacent ecosystem player rather than direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wisedu