Philadelphia Museum of Art
The Philadelphia Museum of Art is a nonprofit art museum founded in 1876, operating three venues in Philadelphia and stewarding 240,000+ objects. It serves 4 million annual visitors through exhibitions, memberships, education, event rentals, and an e-commerce custom-prints store.
- Company typePrivate
- Founded1876
- HeadquartersPhiladelphia, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Philadelphia Museum of Art does
The Philadelphia Museum of Art is a nonprofit art museum founded in 1876 and headquartered at 2600 Benjamin Franklin Parkway in Philadelphia, Pennsylvania. It is among the largest art museums in the United States, operating three venues along the Parkway — the Main Building (recently renovated by Frank Gehry), the Ruth and Raymond G. Perelman Building, and the Rodin Museum, the last of which holds one of the largest public collections of Auguste Rodin's works outside Paris. The institution stewards a collection of more than 240,000 objects spanning a 150-year history, including works by Van Gogh, Picasso, Monet, and 83 Mary Cassatt works, with more than half the collection available through an online database. It draws approximately 4 million visitors annually, augmented by the iconic Rocky Balboa statue location on its front steps.
The museum's core product is its exhibition and collection experience, layered with education, retail, and venue-rental services. Rotating exhibitions (e.g., 'Rising Up: Rocky and the Making of Monuments', 'A Nation of Artists', 'Van Gogh's Sunflowers') anchor the programming calendar, supplemented by educational offerings such as an 8-week, $4,000-stipend museum studies internship, Andrew W. Mellon curatorial and conservation fellowships, and seasonal youth programs (Art Kids Summer, Friday Nights). The museum monetizes through admission tickets, an annual membership program with retail discounts, event rentals for weddings and corporate functions across all three venues, an e-commerce custom-prints and merchandise store (customprints.philamuseum.org, store.philamuseum.org), and charitable donations. Distribution is multi-channel: physical venues, global e-commerce, email newsletters, social media (Instagram, Facebook, TikTok, YouTube, X), and press/earned media.
The business model is a typical nonprofit museum funding mix: a combination of earned revenue (admissions, memberships, retail, rentals) and contributed revenue (donations, corporate support, grants), governed by a board of trustees with no parent company or PE backing. The museum is currently in a stabilization phase following a failed 2024 rebrand and the dismissal of CEO Sasha Suda; Daniel H. Weiss was appointed Director and CEO effective December 1, 2025, with new CFO/COO (Mitchell Lee Wein, March 2026), Chief People Officer (Lavita McMath Turner, April 2026), and Chief Advancement Officer (Neil Batiancila, May 2026) appointments following. The institution reported a $6 million deficit tied to the rebrand episode and is actively rebuilding executive capacity and donor pipelines.
Philadelphia Museum of Art firmographics
Firmographics- Name
- Philadelphia Museum of Art
- Legal name
- The Philadelphia Museum of Art
- Website
- https://philamuseum.org
- Company type
- Private
- Founded year
- 1876
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- The Philadelphia Museum of Art is a nonprofit art museum founded in 1876, operating three venues in Philadelphia and stewarding 240,000+ objects. It serves 4 million annual visitors through exhibitions, memberships, education, event rentals, and an e-commerce custom-prints store.
- Ownership category
- akta.pro rank
Philadelphia Museum of Art industry classification
Industry- Product category
- Art Museum
- NAICS
- Museums (712110), Museums, Historical Sites, and Similar Institutions (7121), Museums (71211), Museums, Historical Sites, and Similar Institutions (712), Art Dealers (459920)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Art Museums (THAJADAA)
- akta.pro secondary industries
- Museums & Heritage Sites (History, Science, Specialty) (BPAGAHAA), Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG), Museum, Zoo & Attraction Gift Shops (CRALAJAG)
Keywords
Where Philadelphia Museum of Art is headquartered
LocationHeadquarters
- HQ city
- Philadelphia
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Philadelphia Museum of Art business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Admission Tickets: Museum admission fees for general entry and special exhibitions
- Memberships: Annual membership program offering exclusive benefits to members including discounts at the museum shop and custom prints
- Event Rentals: Venue rental services for weddings, corporate events, and private functions at Main Building, Perelman Building, and Rodin Museum
- Retail Store and Custom Prints: E-commerce sale of prints, posters, and merchandise featuring works from the collection
- Donations and Contributions: Charitable donations from members, donors, and supporters
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Summer Internship Program |
Distribution channels4 records
Marketing channels6 records
Philadelphia Museum of Art product offering
Product offeringCore offering
The Philadelphia Museum of Art operates a multi-venue nonprofit art museum offering public access to a collection of 240,000+ objects across its Main Building, Perelman Building, and Rodin Museum along the Benjamin Franklin Parkway. Its primary offerings include rotating and permanent exhibitions (such as Rising Up: Rocky, A Nation of Artists, and Van Gogh's Sunflowers), annual memberships, event venue rentals, an on-demand custom prints e-commerce store, and educational programming including internships and curatorial/conservation fellowships.
Product overview
The Philadelphia Museum of Art operates as a multi-venue cultural institution offering a unified experience across its main museum, Rodin Museum, and Perelman Building. The core offering centers on rotating and permanent exhibitions (Rising Up: Rocky and the Making of Monuments, A Nation of Artists, Van Gogh's Sunflowers) alongside access to a collection of 240,000+ objects. Supporting offerings include a Custom Prints ecommerce store for on-demand prints, event rental services at three distinctive venues, and educational programs including internships, fellowships, membership, and seasonal youth programming. The museum also operates Friday Nights programming and specialized tours.
Differentiator
Problem solved
Functional benefit
Products and services
- Main Museum Experience The primary museum experience offering public access to exhibitions, collections, tours, and educational programs at the Main Building on the Benjamin Franklin Parkway.
- Rising Up: Rocky and the Making of Monuments Exhibition A major ticketed exhibition exploring the cultural significance of the Rocky Balboa statue and monuments, tracing 2,000 years of boxing imagery. Open through August 2, 2026.
- A Nation of Artists Exhibition Long-running exhibition showcasing American artistic heritage, running through July 5, 2027.
- Van Gogh's Sunflowers Exhibition Ticketed exhibition featuring Vincent van Gogh's iconic Sunflowers painting, running through October 11.
- Rodin Museum Experience A separate Beaux-Arts-style museum and garden located on the Parkway, housing one of the largest public collections of Auguste Rodin's works outside Paris, including The Thinker at the Dorrance H. Hamilton Garden entrance.
- Custom Prints Store On-demand print-on-demand service offering archival-quality paper prints, canvas prints, and custom framing of artworks from the museum's collection. Made to order in the USA with 10 business day production.
- Event Rentals Service Venue rental service for weddings, corporate events, and galas at three settings: the Main Building (renovated by Frank Gehry), the Ruth and Raymond G. Perelman Building, and the Rodin Museum.
- Museum Studies Internship Program Eight-week summer internship program for undergraduate and graduate students introducing them to museum operations, offering mentorship and professional development. Provides $4,000 stipend for living expenses.
- Fellowship Programs Professional development fellowships for early-career curators, art historians, conservators, and educators, including Andrew W. Mellon Curatorial Fellowships and Andrew W. Mellon Foundation Conservation Fellowships.
- Annual Membership Program Annual membership program offering benefits including discounts at the Custom Prints store, exclusive access, and support for museum programs.
- Friday Nights Programming Weekly evening programming featuring locally sourced spirits and wines, late gallery access, music, and DJ in Residence performances.
Quantifiable outcome
- 4 million annual visitors to Rocky statue location
Companies that use Philadelphia Museum of Art
Customer profileSegments4 records
Ideal customer profiles6 records
Philadelphia Museum of Art technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Philadelphia Museum of Art partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Philadelphia Museum of Art competitors and assessment
Company assessmentDirect peers
- Museum of Modern Art (MoMA): New York-based nonprofit art museum with comparable operating model (admissions, memberships, retail, event rentals, exhibitions), large permanent collection, and similar visitor scale. Closest direct peer in product and brand positioning for major U.S. art museums.
- Museum of Fine Arts, Boston: Major U.S. nonprofit art museum with similar 500,000+ object collection, comparable admissions/membership/retail/event-rental model, and similar Northeast/Mid-Atlantic peer-set positioning.
- Art Institute of Chicago: One of the oldest and largest U.S. art museums (founded 1879, 300,000+ works), nonprofit, with comparable multi-revenue model and iconic permanent collection. Highly comparable on scale, age, and visitor traffic.
- Whitney Museum of American Art: New York-based nonprofit art museum focused on American art, with a smaller but premium collection, comparable membership/retail/event revenue model, and similar recent capital project and leadership-transition dynamics.
Broad incumbents
- Tate Modern: London-based modern and contemporary art museum with comparable visitor scale, free general admission, retail/café/event-rental revenue mix, and global brand recognition. Comparable as a major 20th/21st century art institution.
- National Gallery of Art: Federally chartered, free-admission art museum in Washington, D.C. with a major Western European and American collection. Comparable on curatorial scale and exhibition program, though distinct on funding model (federal support vs. donations).
- Metropolitan Museum of Art: The largest art museum in the U.S., also a 501(c)(3) nonprofit with a multi-million-object collection, multi-venue campus (Met Fifth Avenue, Met Breuer, Met Cloisters), and similar admissions/membership/retail/event-rental revenue mix. Most direct comparable for scale, governance, and product breadth.
- J. Paul Getty Museum (Getty Center): Los Angeles-based art museum with a major permanent collection, free general admission, and significant endowment-funded operations. Comparable on collection depth and educational programming, distinct on geography and funding structure.
Regional players
- National Gallery, London: Major publicly funded art museum in Trafalgar Square with a Western European collection of comparable scale. Comparable on curatorial product and visitor scale, distinct on UK/European geography and free-admission model.
Emerging players
- Brooklyn Museum: Mid-sized nonprofit art museum with comparable collection scope, membership/retail/event model, and recent leadership-transition dynamics (departure of long-tenured director Anne Pasternak). Comparable in scale and operating challenges.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Philadelphia Museum of Art social profiles
Digital presencePhiladelphia Museum of Art compliance and trust
Trust signalCompliance2 records
Philadelphia Museum of Art financial estimates
Financial estimateRevenue estimate
Valuation estimate
Philadelphia Museum of Art leadership team
Management profileNumber of profiles
Profiles5 records
Philadelphia Museum of Art subsidiaries and ownership
Company hierarchySubsidiaries1 record
Philadelphia Museum of Art funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Philadelphia Museum of Art M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Philadelphia Museum of Art
What does Philadelphia Museum of Art do?
The Philadelphia Museum of Art operates a multi-venue nonprofit art museum offering public access to a collection of 240,000+ objects across its Main Building, Perelman Building, and Rodin Museum along the Benjamin Franklin Parkway. Its primary offerings include rotating and permanent exhibitions (such as Rising Up: Rocky, A Nation of Artists, and Van Gogh's Sunflowers), annual memberships, event venue rentals, an on-demand custom prints e-commerce store, and educational programming including internships and curatorial/conservation fellowships.
Is Philadelphia Museum of Art a public or private company?
Philadelphia Museum of Art is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Philadelphia Museum of Art founded?
Philadelphia Museum of Art was founded in 1876. It employs 501 to 1,000 people.
Where is Philadelphia Museum of Art based?
Philadelphia Museum of Art is headquartered in Philadelphia, United States, in the North America region.
How does Philadelphia Museum of Art make money?
Five revenue lines are on record. Admission Tickets are the primary driver. The others are memberships, event Rentals, retail Store and Custom Prints and donations and Contributions.
Who are Philadelphia Museum of Art's main competitors?
Direct peers on record are Museum of Modern Art (MoMA), Museum of Fine Arts, Boston, Art Institute of Chicago and Whitney Museum of American Art. Broad incumbents are Tate Modern, National Gallery of Art, Metropolitan Museum of Art and J. Paul Getty Museum (Getty Center). National Gallery, London is listed as a regional player. Brooklyn Museum is listed as an emerging player.
Does Philadelphia Museum of Art have an API?
No public API is recorded for Philadelphia Museum of Art.
What industry is Philadelphia Museum of Art in?
Philadelphia Museum of Art's product category is Art Museum. Its primary akta.pro industry code is THAJADAA, Art Museums, with a secondary code of BPAGAHAA, Museums & Heritage Sites (History, Science, Specialty). Its NAICS code is 712110 and its SIC code is 7900.