Woofs 'n Whiskers

What Woofs 'n Whiskers does

Woofs 'n Whiskers is a family-owned and operated pet care company headquartered in Brooklyn, New York, providing dog daycare, dog boarding, cat boarding, and pocket/exotic pet boarding across two physical locations: the main Red Hook facility at 14 Coles Street and a secondary location, 'Woofs 'n Whiskers, Too!,' in Cobble Hill at 297 Warren Street. The business is built on a specialized-services platform that combines a 7,000-square-foot outdoor play area with climate-controlled, species-segregated boarding facilities and hospital-grade air purification; staff hold Pet CPR, Pet First Aid, Cat Fundamentals, and Small Animal and Bird First Aid certifications through PSI, enabling it to serve dogs, cats, and exotic pets as distinct service lines. The operational stack includes a PawPartner-powered online reservation system and a mobile app for client booking and pet-profile management, supplemented by branded van transportation (curbside pickup/dropoff and shuttle between locations) and add-on services such as bathing and a la carte treats and walks.

The company monetizes through a mix of unit-priced services (e.g., $55 full-day daycare, $80/night dog boarding, $40/night cat boarding, $25/night pocket pet boarding) and recurring subscriptions (daycare tiers from $440 to $1,050 per month; boarding memberships from $180 to $540 per month). GTM is direct-to-consumer, community-led, and hyper-local: the company serves pet parents across six Brooklyn neighborhoods (Red Hook, Cobble Hill, Carroll Gardens, Boerum Hill, Brooklyn Heights, DUMBO) via physical storefronts, organic social (Facebook, Instagram), word-of-mouth referrals, Google reviews, and partnerships with Animal Haven, Morris Animal Foundation, and other community organizations. The 2024 acquisition of the former Monster Mutt facility and 2025 reopening as Woofs 'n Whiskers, Too! mark its most recent material expansion after nearly three decades of operation.

Name

Woofs 'n Whiskers

Legal name

Woofs 'n Whiskers

Website

https://woofsnwhiskers.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Woofs 'n Whiskers is a family-owned Brooklyn pet care company operating two locations that provide dog daycare, dog and cat boarding, pocket pet boarding, and van transportation services to pet parents across six Brooklyn neighborhoods.

Ownership category

akta.pro rank

Product category

Pet Care Services (Daycare, Boarding, and Transportation)

NAICS

Pet Care (except Veterinary) Services (81291)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Full-Day Dog Daycare (HSANAFAA)

akta.pro secondary industries

Day Boarding (Non-Daycare) (HSANADAD), Mobile / Pick-Up & Drop-Off Dog Daycare (HSANAFAK)

Keywords

• Pet daycare services
• Pet boarding services
• Cat boarding cattery
• Exotic pet boarding
• Pet transportation service

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Dog Boarding: Overnight pet boarding services for dogs with per-night pricing, prepaid packages, and annual membership options. Includes complimentary exit bath with membership stays.
2. Cat Boarding: Dedicated cat boarding with climate-controlled cat condos, per-night rates, sibling discounts, and annual membership programs
3. Pocket Pet and Exotic Animal Boarding: Specialized boarding for rabbits, birds, reptiles, and other exotic pets with customized care plans based on species requirements
4. Dog Daycare: Full-day and half-day dog daycare services with prepaid packages and monthly subscriptions offering various day allocations
5. Van Pick-up and Drop-off Service: Curbside pickup and drop-off transportation for cats and dogs, shuttle service between locations, with zone-based pricing
6. Add-on Services: Bathing services, medication administration, frozen treats, walks, late night let-outs, nail trims, and other customization options

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Woofs 'n Whiskers operates two physical pet daycare and boarding facilities in Brooklyn, NY. It provides supervised dog daycare (full-day, half-day, and drop-in), overnight boarding for dogs, dedicated cat boarding in a climate-controlled cattery, and specialized boarding for pocket/exotic pets including rabbits, birds, reptiles, and small mammals. The Red Hook main facility features 7,000 square feet of all-season outdoor play space, while the Cobble Hill ('Too!') location offers indoor daycare with shuttle service between sites. Optional add-on services include van pickup/drop-off transportation, bathing, medication administration, and subscription/membership packages.

Product overview

Woofs 'n Whiskers is a family-owned and operated urban pet retreat offering dog daycare and pet boarding services across two Brooklyn locations (Red Hook and Cobble Hill). The core offering consists of doggie daycare (both outdoor-focused at Red Hook and indoor at Cobble Hill), dog boarding, cat boarding in a dedicated cat-free zone, and pocket/exotic pet boarding. The company differentiates through its 7,000 square feet of all-season outdoor play space, climate-controlled facilities, pet-first-aid certified staff, and add-on services including van pickup/dropoff, bathing, and subscription/membership plans. The PawPartner platform integrates for online booking and client management.

Differentiator

Problem solved

Functional benefit

Products and services

• Doggie Daycare (Red Hook) Full-day, half-day, and 2-hour drop-in dog daycare at the Red Hook main facility, with supervised playgroups matched by size, age, and temperament and access to a 7,000 sq ft all-season outdoor play space with water features, sprinklers, and climate-controlled rest areas. Designed for Brooklyn pet parents who need daytime socialization and exercise for their dogs.
• Doggie Daycare (Cobble Hill - Woofs 'n Whiskers, Too!) Indoor doggie daycare at the Cobble Hill auxiliary location with three separate play spaces, brand-new air filtration systems, and shuttle service to the Red Hook main facility. Customizable programs suited to small breeds and temperature-sensitive dogs; walk-in availability for existing clients.
• Dog Boarding Overnight dog boarding at the climate-controlled Red Hook facility with access to 7,000 sq ft of outdoor space and up to four outdoor play sessions daily. Includes Fromm Adult Classic dry dog food, Old Mother Hubbard treats, bedding, toys, and individual or sibling-boarding arrangements based on temperament. Per-night and prepaid-package pricing available.
• Cat Boarding Dedicated cat boarding in a quiet, dog-free, climate-controlled area with individual cat condos, calming music, natural sunlight, and daily cattery playtime for climbing and exploration. Staffed by Cat Fundamentals and Pet CPR/First Aid certified team members; per-night and membership pricing available.
• Pocket Pet and Exotic Animal Boarding Specialized overnight boarding for rabbits, guinea pigs, hamsters, gerbils, hedgehogs, chinchillas, rats, birds, parrots, fish, lizards, bearded dragons, geckos, iguanas, chameleons, anoles, snakes, and turtles, with customized care plans per species. Staff hold Small Animal First Aid and Bird First Aid certifications through PetSitters.com (PSI).
• Van Pick-up and Drop-off Service Pet-friendly van offering curbside pickup and drop-off service for daycare and boarding guests, plus shuttle service between the Red Hook and Cobble Hill locations. AM pickup (7-8:30AM) and PM drop-off (7-8:30PM) windows, Monday-Friday, with zone-based pricing across Brooklyn neighborhoods.
• Bathing and Grooming Services Exit baths and a la carte grooming add-ons offered to boarding and daycare guests, including weight-tiered baths ($50-$110), nail trims ($25), brush-outs ($25), de-shedding ($35), and toothbrushing ($25). Complimentary exit baths are bundled with boarding membership stays and monthly daycare subscriptions.
• Daycare Subscriptions / Memberships Monthly subscription tiers that pre-allocate a number of daycare days with priority booking, complimentary monthly baths, 10% daycare discount, 10% boarding discount, and 50% off shuttle service. Tiers include Basic Bones 9 days ($440), Canine Classic 13 days ($635), Dog Delight 17 days ($835), and Pampered Pooch unlimited ($1,050).
• Boarding Memberships Annual boarding memberships offering pre-paid nights with no blackout dates, 5 bonus daycare days per stay, and complimentary exit baths. Tiers include 30 nights/year ($180/mo), 60 nights/year ($360/mo), and 90 nights/year ($540/mo). Cat and dog boardings have separate sibling-discounted membership pricing.

Quantifiable outcome

• Pets are temperament tested and matched to appropriate play groups for safe socialization
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Animal HavencoreStrategic or Co-development Partner · 1 January 2020During the COVID-19 pandemic, Woofs 'n Whiskers partnered with local non-profit Animal Haven to support the NYC COVID-19 Pet Hotline program coordinated by NYC Emergency Management Department. This partnership allowed the facility to care for cats and dogs in urgent need during the pandemic when owners required hospitalization.
• NYC COVID-19 Pet HotlinecoreStrategic or Co-development PartnerProgram provided by the City of New York's Animal Planning Task Force and coordinated by NYC Emergency Management Department. Woofs 'n Whiskers was designated as the first call for pet boarding when New Yorkers got sick and required hospitalization during the pandemic.
• Morris Animal FoundationminorOthersCommunity partner organization, one of several animal welfare organizations featured in the community ties section of the About page.
• K9 KastleminorOthersCommunity partner organization referenced in community ties section.
• Brooklyn Community ActionminorOthersCommunity partner organization referenced in community ties section.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Biscuits & Bath: NYC-based dog daycare, boarding, grooming, and veterinary service operator with multiple Manhattan and Brooklyn locations. Directly comparable urban pet care model serving similar high-income pet owner segments in dense NYC neighborhoods.
• Camp Bow Wow: National dog daycare and boarding franchise with all-day playgroup model, webcams, and multiple service tiers. Comparable in core daycare/boarding offering though operates via franchise model rather than independent family ownership.
• Dogtopia: National dog daycare franchise with open-play environment, webcams, and spa services. Comparable core service offering (full-day daycare, overnight boarding) though standardized franchise delivery differs from Woofs 'n Whiskers' bespoke family-run approach.
• Wag Hotels: Premium urban pet boarding and daycare operator with multiple large-format locations. Comparable in serving high-end urban pet owners with overnight boarding, daycare, grooming, and transportation, and in operating multi-acre urban footprints.
• K9 Resorts: Luxury dog daycare and boarding franchise with resort-style accommodations. Comparable in positioning at the premium end of the urban pet care market with structured play and overnight packages.

Broad incumbents

• PetSmart PetsHotel: PetsHotel and Doggie Day Camp offerings inside PetSmart retail stores provide adjacent daycare and overnight boarding at scale. Comparable service categories but bundled within a national pet retail platform with significantly larger footprint and marketing reach.
• PetSuites: Multi-location pet resort operator offering daycare, boarding, grooming, and training. Comparable in service breadth though typically suburban format and larger scale than Woofs 'n Whiskers' urban footprint.

Regional players

• The Bark Club: Manhattan-based dog daycare, boarding, and grooming facility serving comparable high-end urban pet owners in NYC. Comparable core offering though primarily Manhattan-focused rather than Brooklyn.
• Dog Spot: NYC-based dog daycare and boarding operator with multiple locations across Manhattan and Brooklyn. Comparable urban pet care model serving similar working-pet-parent segments with full-day daycare and overnight stays.

Emerging players

• Rover: Online marketplace connecting pet owners with pet sitters and dog walkers for in-home care. Comparable in addressing the same busy-pet-parent pain point through an alternative delivery model (in-home vs. facility-based) rather than direct facility competition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/wnwbrooklyn
• Instagraminstagram.com/woofs_n_whiskers/?hl=en
• LinkedInlinkedin.com/company/woofsnwhiskers

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woofs 'n Whiskers