Cliniko
Cliniko is a cloud-based practice management SaaS platform founded in 2011 that serves 65,000+ allied health practitioners across 95+ countries with scheduling, treatment notes, billing, telehealth, and online booking on a tiered subscription model.
- Company typePrivate
- Founded2011
- HeadquartersMelbourne, Australia
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Cliniko does
Cliniko is a cloud-based practice management SaaS platform founded in 2011 in Melbourne, Australia, by co-founders Joel Friedlaender and Liora Dafner-Beach, who continue to own and operate the business without external funding. The company targets allied health practitioners — including physiotherapists, osteopaths, podiatrists, psychologists, counsellors, and therapists — and provides scheduling, treatment notes (with body chart annotation), patient records, invoicing, payment processing, online booking, telehealth video consultations, SMS notifications, and reporting. The platform also offers a Connected Apps integration ecosystem (including Xero for accounting and MailChimp for email marketing) and a public Developer API, with free data migration services from competing systems (WriteUpp, Zanda, TM3, TM2, eAlth).
The product is delivered as a web-based responsive application with home screen shortcut capability (no native mobile app) and is offered on tiered practitioner-based subscription pricing ranging from $45 per month for a single practitioner to $395 per month for 26-200 practitioners, with free unlimited administrative user licenses and a 30-day free trial. Cliniko maintains multi-jurisdictional compliance including HIPAA (with BAA availability), GDPR, PIPEDA, and Australian Privacy Principles, which functions as a regulatory entry barrier in healthcare data handling.
Cliniko serves 65,000+ healthcare professionals across 95+ countries through a product-led, self-serve go-to-market model with content marketing, an open Discord community (launched December 2022), and referral programs. The operating team is fully remote and distributed globally. The company also donates 2% of all subscription revenue to charity, reflecting a founder-stated philosophy that private ownership enables long-term customer-focused decision-making over short-term investor returns.
Cliniko firmographics
Firmographics- Name
- Cliniko
- Legal name
- Cliniko
- Website
- https://cliniko.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cliniko is a cloud-based practice management SaaS platform founded in 2011 that serves 65,000+ allied health practitioners across 95+ countries with scheduling, treatment notes, billing, telehealth, and online booking on a tiered subscription model.
- Ownership category
- akta.pro rank
Cliniko industry classification
Industry- Product category
- Healthcare Practice Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC)
Keywords
Where Cliniko is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Cliniko business model
Business model- GTM type
- B2B
- Offering type
- Software
Revenue model
- Subscription - Practitioner-based pricing: Monthly or annual subscription based on the number of practitioners using the account. Administrative staff licenses are free and unlimited. Optional SMS credits at 10 cents per message.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Single practitioner |
| Subscription | Monthly | 2-5 practitioners |
| Subscription | Monthly | 6-8 practitioners |
| Subscription | Monthly | 9-12 practitioners |
| Subscription | Monthly | 13-25 practitioners |
| Subscription | Monthly | 26-200 practitioners |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Cliniko product offering
Product offeringCore offering
Cliniko is a cloud-based practice management SaaS platform built for allied health practitioners and clinics. It provides appointment scheduling, treatment notes (with body chart annotation), patient records, online booking, invoicing, payment processing, telehealth video consultations, SMS notifications, and reporting. The platform is sold on a tiered monthly or annual subscription priced by number of practitioners, with free unlimited administrative user licenses and a 30-day free trial.
Product overview
Cliniko is a cloud-based practice management SaaS platform designed for allied health practitioners. The core Cliniko platform provides comprehensive scheduling, treatment records, invoicing, and payment management functionality. The platform is offered as a single unified product with tiered pricing based on practitioner count, with optional Connected Apps add-ons that extend functionality through integrations with external services like Xero (accounting sync) and MailChimp (email marketing campaigns).
Differentiator
Problem solved
Functional benefit
Products and services
- Cliniko (Core Platform) Comprehensive cloud-based practice management SaaS for allied health practitioners and clinics, covering daily appointment scheduling, treatment notes with body chart annotation, patient records, invoicing, payment processing, online booking, telehealth video consultations, reporting, and SMS notifications. Offered with tiered subscription pricing based on the number of practitioners using the account, with free unlimited administrative staff licenses.
Quantifiable outcome
- 65,000+ healthcare professionals use Cliniko globally
- +1 more outcomes
Companies that use Cliniko
Customer profileNamed customers2 records
Segments2 records
Cliniko technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature5 records
Cliniko partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- XerocoreXero accounting software integration allows users to sync Cliniko financial records with their Xero account for streamlined bookkeeping and accounting workflows.
- Exercise & Sports Science Australia (ESSA)coreOfficial partnership with ESSA to support their members. Cliniko is proud to officially partner with ESSA as long-term fans of their work supporting members in the exercise and sports science field.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Cliniko competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
Cliniko social profiles
Digital presenceCliniko compliance and trust
Trust signalCompliance4 records
Cliniko financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cliniko leadership team
Management profileNumber of profiles
Cliniko funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cliniko M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cliniko
What does Cliniko do?
Cliniko is a cloud-based practice management SaaS platform built for allied health practitioners and clinics. It provides appointment scheduling, treatment notes (with body chart annotation), patient records, online booking, invoicing, payment processing, telehealth video consultations, SMS notifications, and reporting. The platform is sold on a tiered monthly or annual subscription priced by number of practitioners, with free unlimited administrative user licenses and a 30-day free trial.
Is Cliniko a public or private company?
Cliniko is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cliniko founded?
Cliniko was founded in 2011. It employs 1 to 10 people.
Where is Cliniko based?
Cliniko is headquartered in Melbourne, Australia, in the Oceania region.
How does Cliniko make money?
One revenue line is on record: subscription - Practitioner-based pricing.
Does Cliniko have an API?
Yes. Cliniko provides a public-facing Developer API that allows third-party systems and applications to interact with Cliniko data. The API requires authentication via API keys, and users need to be logged in as an administrative user who is also a practitioner to generate keys with the required data access permissions. Developer documentation is at docs.api.cliniko.com/developer-portal.
What industry is Cliniko in?
Cliniko's product category is Healthcare Practice Management Software. Its primary akta.pro industry code is BPAAACAC, Software/Application Support (SaaS, Enterprise Apps). Its NAICS code is 513210 and its SIC code is 7372.