Vistage
Vistage Florida is a privately held licensee of Vistage Worldwide that delivers confidential peer advisory groups and executive coaching for CEOs, business owners, and senior executives in Florida through four subscription-based membership tiers facilitated by trained Chairs.
- Company typePrivate
- Founded1957
- HeadquartersJacksonville, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Vistage does
Vistage Florida is a privately held licensee of Vistage Worldwide, Inc., operating a confidential peer advisory and executive coaching organization for CEOs, business owners, and senior executives across Florida. Founded as part of the broader Vistage network originating in 1957 (Bob Nourse, Milwaukee), the firm delivers its service through monthly meetings of 12-16 non-competing executives facilitated by trained Chairs who are typically former CEOs. Membership is qualification-based, recurring, and priced via subscription across four program tiers: Chief Executive Program (CEOs/owners of $5M+ companies), Key Executive Program (senior leaders reporting to CEO), Small Business Program (entrepreneurs and small business owners), and Trusted Advisor Program (accounting, law, consulting, PR, financial services professionals meeting six times per year). Specific pricing is not publicly disclosed and is discussed during qualification conversations; the model is recurring annual subscription revenue with optional add-on one-to-one executive coaching fees.
The technology and platform layer consists of three components: (1) a proprietary facilitation framework and issue-processing methodology refined over 65+ years; (2) the MyVistage online member portal providing access to community, resources, and research across the global network; and (3) Vistage Networks, a set of 30+ specialized networks organized by industry, worldwide affiliation, interest, and geography (including AI, Family Business, Deal, APAC, EMEA, LATAM). The go-to-market motion blends community-driven member referrals, field sales by independent Chair licensees, and content-driven demand generation through research articles, regional Fall Summit events in five Florida markets, CEO Climb events, and social media channels.
Customer outcomes reported by Vistage include 86% of members making better decisions, 94% member satisfaction, 6x member-reported ROI, and member companies collectively generating nearly $300B in annual revenue with approximately 2 million employees. Vistage reports its member companies grew 2.2x faster than the average US SMB based on 2017 Dun & Bradstreet analysis. The Florida licensee serves 800+ state members and operates regional offices in Jacksonville, Miami, Tampa, Orlando, and Boca Raton.
Vistage firmographics
Firmographics- Name
- Vistage
- Legal name
- Leadership Centers U.S.A., Inc.
- Website
- https://vistageflorida.com
- Company type
- Private
- Founded year
- 1957
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vistage Florida is a privately held licensee of Vistage Worldwide that delivers confidential peer advisory groups and executive coaching for CEOs, business owners, and senior executives in Florida through four subscription-based membership tiers facilitated by trained Chairs.
- Ownership category
- akta.pro rank
Vistage industry classification
Industry- Product category
- Executive Peer Advisory and Coaching
- NAICS
- Management Consulting Services (54161), Business Associations (813910)
- SIC
- Services-Membership Organizations (8600), Services-Management Consulting Services (8742)
- akta.pro primary industry
- C-Suite & Senior Executive Coaching (EDABANAA)
Keywords
Where Vistage is headquartered
LocationHeadquarters
- HQ city
- Jacksonville
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Vistage business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership Fees: Recurring membership fees from multiple program tiers (Chief Executive, Key Executive, Small Business, Trusted Advisor). Investment varies by program with specific details discussed during qualification conversations. Revenue is recurring and member-based, growing as groups fill and stabilize over time.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Chief Executive Program - For CEOs, owners, presidents of $5M+ companies |
| Subscription | Annual | Key Executive Program - For senior leaders reporting to the CEO |
| Subscription | Annual | Small Business Program - For small business owners and entrepreneurs |
| Subscription | Annual | Trusted Advisor Program - For professionals in accounting, law, consulting, PR, financial services |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels11 records
Vistage product offering
Product offeringCore offering
Vistage Florida operates confidential peer advisory groups of 12-16 non-competing executives who meet monthly with an experienced Chair (former CEO) to pressure-test decisions and solve business challenges. Membership includes one-to-one executive coaching, access to world-class speakers, and connection to a global network of 45,000+ leaders across 40 countries. Programs are offered at four tiers (Chief Executive, Key Executive, Small Business, and Trusted Advisor) under recurring annual membership fees.
Product overview
Vistage is a peer advisory and executive coaching organization offering multiple membership programs for different leadership levels. The core offering consists of four peer advisory programs: the Chief Executive Program for CEOs and owners of $5M+ companies, the Key Executive Program for senior leaders reporting to CEOs, the Small Business Program for entrepreneurs and small business owners, and the Trusted Advisor Program for professional service leaders. These programs are delivered through confidential peer advisory groups of 12-16 non-competing executives, facilitated by experienced Vistage Chairs (former CEOs) who provide one-to-one coaching. Supporting products include the Vistage CEO Confidence Index (proprietary economic research since 2003), Vistage Networks (30+ global networking communities), regional Fall Summit events, CEO Climb growth events, and the My Vistage online member portal. The Chair Program trains former executives to facilitate peer advisory groups, creating the service delivery infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- My Vistage: The online member community platform for Vistage members to access resources, connect with peers, and participate in discussions
- Vistage CEO Confidence Index
Products and services
- Chief Executive Program A confidential peer advisory experience for CEOs, owners, and presidents of $5M+ companies with full enterprise responsibility. Includes monthly peer group meetings, one-to-one CEO coaching with a Chair, world-class speakers, and access to a global CEO network.
- Key Executive Program
- Small Business Program
- Trusted Advisor Program
- Vistage CEO Confidence Index A data research product capturing CEO sentiment since 2003. Serves as a leading economic indicator relied upon by CEOs to guide decision-making.
- Vistage Networks A global networking platform offering up to 30 Networks for members to connect across industries and interests. Includes Industry Networks (Construction, Financial Services, Healthcare, Hospitality, etc.), Worldwide Affiliation Networks (AI, Deal, Entrepreneurs, Family Business, etc.), Interest Networks (Golf, Travel, Sports), and Geo-based Networks (APAC, EMEA, LATAM, and US regions).
- Vistage Florida Fall Summits Regional in-person events held across Florida (Miami, Boca Raton, Tampa, Orlando, Jacksonville) featuring peer exchange, executive insight, and networking with top business leaders.
- Vistage CEO Climb Events Growth-focused events for top leaders featuring fresh perspectives, actionable ideas, and meaningful connections to help CEOs lead with greater confidence and impact.
- My Vistage An online member portal providing access to Vistage resources, communities, research, and member-only content. Serves as the hub for online engagement and peer networking.
- Chair Program A peer advisory facilitation program where former CEOs and senior executives serve as Chairs, leading confidential peer advisory groups, providing one-to-one coaching, and facilitating structured issue-processing discussions.
Quantifiable outcome
- 2.2x faster growth than average SMBs
- +5 more outcomes
Companies that use Vistage
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Vistage technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Vistage partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Vistage WorldwidecoreVistage Florida is a privately held licensee of Vistage Worldwide, Inc. The licensing relationship provides access to the broader global Vistage network, resources, and methodologies. Vistage Florida operates with its own ownership, leadership, and governance while maintaining alignment with Vistage Worldwide's standards and frameworks.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Vistage competitors and assessment
Company assessmentDirect peers
- Strategic Coach: Subscription-based coaching and peer-group program for entrepreneurs and founders, structured around quarterly workshops and small-group tables. Directly competes for the same entrepreneur/SMB executive member and at comparable subscription price points.
- YPO (Young Presidents' Organization): Premier peer network of chief executives with confidential forum groups, executive education, and global networking. Directly comparable peer advisory model, pricing tier structure, and CEO target customer as Vistage.
- TAB (The Alternative Board): Peer advisory board franchisor with monthly member meetings, facilitated by experienced Chairs, targeting SMB owners. Closest structural analog to Vistage's licensee/franchise model with near-identical member economics.
- Tiger 21: High-net-worth peer learning and investment networking organization offering confidential member groups. Comparable membership-driven peer advisory model but focused on ultra-affluent investors rather than operating CEOs.
- Chief Executive Group: Membership organization for current and former chief executives, including CEO peer groups, leadership summits, and peer advisory. Closely comparable member profile (CEOs of mid-market companies) and group facilitation model.
- EO (Entrepreneurs' Organization): Global peer membership organization for founders and CEOs of companies exceeding $1M in revenue. Operates member-led forums and learning events in a near-identical subscription model to Vistage, targeting the same SMB CEO segment.
- Growth Coach: Franchised peer advisory and business coaching service targeting SMB owners with group coaching and one-to-one accountability. Closely aligned with Vistage's Chair-facilitated model and SMB member segment.
Others
- ChiefExecutive.com / CEO World/Gartner for Executives: Gartner serves CIOs and senior technology executives with research, advisory, and peer community services. Comparable in serving a senior-executive audience with subscription research and peer networks, but focused on technology leadership rather than general CEO peer advisory.
Broad incumbents
- FranklinCovey: Global leadership and execution training company offering executive education, coaching, and content (e.g., 7 Habits). Overlaps with Vistage's leadership development remit but delivers primarily through training content rather than peer advisory groups.
- Harvard Business School Executive Education: Premium executive education programs for senior leaders, including peer-learning cohorts and short courses. Comparable senior-executive customer segment and learning-format overlap, though at materially higher price points and with shorter engagement horizons.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Vistage social profiles
Digital presenceVistage financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vistage leadership team
Management profileNumber of profiles
Profiles9 records
Vistage funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vistage M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vistage
What does Vistage do?
Vistage Florida operates confidential peer advisory groups of 12-16 non-competing executives who meet monthly with an experienced Chair (former CEO) to pressure-test decisions and solve business challenges. Membership includes one-to-one executive coaching, access to world-class speakers, and connection to a global network of 45,000+ leaders across 40 countries. Programs are offered at four tiers (Chief Executive, Key Executive, Small Business, and Trusted Advisor) under recurring annual membership fees.
Is Vistage a public or private company?
Vistage is a private company. It is classified as management employee owned and is currently operating.
When was Vistage founded?
Vistage was founded in 1957. It employs 11 to 50 people.
Where is Vistage based?
Vistage is headquartered in Jacksonville, United States, in the North America region.
How does Vistage make money?
One revenue line is on record: membership Fees.
Who are Vistage's main competitors?
Direct peers on record are Strategic Coach, YPO (Young Presidents' Organization), TAB (The Alternative Board), Tiger 21, Chief Executive Group, EO (Entrepreneurs' Organization) and Growth Coach. ChiefExecutive.com / CEO World/Gartner for Executives is listed as an others. Broad incumbents are FranklinCovey and Harvard Business School Executive Education.
Does Vistage have an API?
No public API is recorded for Vistage.
What industry is Vistage in?
Vistage's product category is Executive Peer Advisory and Coaching. Its primary akta.pro industry code is EDABANAA, C-Suite & Senior Executive Coaching. Its NAICS code is 54161 and its SIC code is 8600.