SuperMac

What SuperMac does

Supermac Industries (India) Limited, founded in 1974 in New Delhi by Harbhajan Singh and Kamarjit Singh, designs and manufactures industrial extrusion machines and complete cable production lines for wire, cable, and polymer processing industries. The core product portfolio spans cable and wire extrusion lines (including triple extrusion for SILANE-XLPE cables up to 33 KV and Dry Cure CCV lines up to 132 KV), medical tube extrusion lines, rubber extrusion systems, galvanized steel wire and spring coating lines, optical fiber cable sheathing lines, and supporting equipment such as extruders, crossheads, caterpillar haul-offs, capstans, and take-up/pay-off systems. Underlying technology includes vacuum heat-treated crosshead components, AC servo-driven caterpillars, IoT-enabled Industry 4.0-compliant hardware, and replacement screws and barrels — all manufactured in-house across three plants in Manesar, Dharuhera, and New Delhi totaling 95,000 sq ft.

The business model is hardware sales-led B2B industrial machinery with quote-based pricing for customized capital equipment, supplemented by aftermarket revenue from machine upgradation, replacement screws and barrels, and remote services. Go-to-market is direct sales from India supplemented by a state-of-the-art Technical Demonstration Centre in Kuala Lumpur (opened 2020) serving Southeast Asia and a distribution partnership with SIMPACKS (USA) for automatic coiling machines across India, Southeast Asia, and Africa. Customer segments include wire and cable manufacturers, medical tubing producers, telecom/fiber optic cable makers, and industrial control cable manufacturers. The company holds ISO 9001-2018, CE Mark, and TUV certifications and was awarded the Gold Award at the New York Quality Summit. Supermac remains privately held with no disclosed institutional investors, funding rounds, or M&A activity.

Name

SuperMac

Legal name

Supermac Industries (India) Limited

Website

https://supermacindia.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Supermac Industries (India) Limited is a privately held Indian OEM, founded in 1974, that designs and manufactures extrusion machines and complete cable production lines — including wire, rubber, medical tube, fiber optic, and high-voltage CCV systems — for cable manufacturers across India, Southeast Asia, Europe, and Africa, with in-house production across three Indian plants.

Ownership category

akta.pro rank

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Machinery Manufacturing: Design, manufacture, and supply of extrusion machines, crossheads, caterpillars, capstans, screws, barrels, take-up and pay-off machines for wire and cable industries worldwide. Revenue is generated through one-time capital equipment sales with potential aftermarket services including upgradation and remote support.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

SuperMac Industries (India) Limited designs, manufactures, and supplies industrial extrusion machinery and complete manufacturing systems for the wire and cable, medical tubing, and rubber industries. Its portfolio spans extrusion lines (cable, power, optical fibre, medical tube, rubber), extruders, cross-heads, haul-off caterpillars, capstans, take-up/pay-off systems, screws and barrels, plus distributed Simpacks automatic coiling machines. All equipment is built in-house across three Indian manufacturing facilities with Industry 4.0 / IoT-enabled features and CE/ISO certifications.

Product overview

Supermac Industries (India) Limited is a technology leader in manufacturing extrusion machines since 1974. The company offers a comprehensive portfolio of cable and wire manufacturing equipment organized into two divisions: primary extrusion lines (Cable & Wire Extrusion Lines, Rubber Extrusion, Medical Tube Extrusion Lines, Galvanized Steel Wire Coating, Optical Fibre Cable Sheathing Lines) and auxiliary/core components (Extruders, Cross-Heads in Fixed/Dual/Triple configurations, Caterpillar & Capstan haul-off machines, Take-Up and Pay-Off systems, Screws and Barrels). The product ecosystem also includes Simpacks automatic coiling machines through partnership with SIMPACKS USA, and supporting equipment like wrapping/label machines. All machines are designed to conform to Industry 4.0 norms with IoT-enabled capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Cable & Wire Extrusion Lines Complete range of extrusion lines for manufacturing insulated cables and wires, including FEP wire extrusion lines and insulation solutions for building wires, automotive wires, and general cable applications, sold to industrial wire and cable manufacturers globally.
• Insulation Line and Sheathing Line for Power Cables Extrusion lines dedicated to insulation and sheathing applications in power cable manufacturing for energy cable producers.
• Triple Extrusion Line for SILANE-XLPE Cables (up to 33 KV) Triple extrusion lines for medium voltage silane-crosslinked polyethylene insulated cables up to 33 KV, sold to medium voltage power cable producers.
• Dry Cure CCV Lines for Medium/High Voltage Cables Continuous vulcanization (dry cure CCV) lines for medium and high voltage cable insulation up to 132 KV, supplied to high voltage power cable manufacturers.
• Extruders Industrial extruders for plastic and rubber extrusion processes, available in various screw designs and configurations for wire, cable, medical tube, and rubber producers.
• Cross-Head Systems Cross heads for insulation and sheathing of round, sector shape, and multi-core cables. Available in Fixed Centering, Manual Centering, Single, Dual, and Triple configurations with vacuum heat-treated special alloy steel components and internal cartridge heating.
• Caterpillar & Capstan Haul-off caterpillar machines and belt wrap capstans for cable pulling on extrusion lines, incorporating AC servo motors, high-torque gearboxes, energy-efficient motors, and CE safety certification.
• Take-Up and Pay-Off Systems Machines for cable winding and unwinding ranging from bobbin size 400mm to 5000mm (45 tons) with speeds from 1mpm to 1600mpm. Includes Portal, Dual, Hydraulic lifting, Gantry type, and Column type variants with Industry 4.0 / IoT-enabled hardware.
• Simpacks Automatic Coiling Machines Automatic high-speed coiling machines for building wires and control cables achieving 3-5 coils per minute, distributed through Supermac's partnership with SIMPACKS (USA).
• Rubber Extrusion Lines Rubber extrusion machines and production lines for various rubber cable applications, sold to rubber cable manufacturers.
• Medical Tube Extrusion Lines Extrusion lines for medical tubing applications meeting healthcare industry standards and GMP requirements, supplied to medical device and healthcare tubing manufacturers.
• Galvanized Steel Wire / Spring Coating Lines Extrusion lines for galvanized steel wire and spring coating for control cable applications, supplied to control cable manufacturers.
• Sheathing Lines for Optical Fibre Cables High-speed optical fibre sheathing lines with precision tension control devices, closed-loop systems, dual payoff and dual take up, and IoT-enabled hardware, supplied to telecommunications and optical fibre cable producers.
• Auxiliary Equipment Supporting equipment and machinery for extrusion lines including take-up systems, pay-off units, and related auxiliary machinery.
• Tandem Extrusion Lines Tandem extrusion lines for LAN and telephone wires and solar cables, supplied to communications and solar cable manufacturers.
• Screws and Barrels Replacement and specialized screws and barrels for extrusion machines, including metering, Maddock mixing, pin mixing, and barrier screw types.
• Automatic Wrapping & Label Machines Automatic wrapping and labeling machines for cable coils with PLC control, color touch screen, and film wrapping capabilities, supplied to cable manufacturers as part of finishing operations.
• Dual Spooler Machines Dual spooler machines for automated cable processing, sold to cable manufacturers for high-volume winding operations.
• Machine Upgradation Services After-sales machine upgradation services to extend life and modernize customer extrusion equipment installations.
• Remote Services Remote diagnostic, monitoring, and support services for installed Supermac extrusion equipment, including Industry 4.0 / IoT-enabled remote monitoring and control for global customers.

Quantifiable outcome

• 3-5 coils per minute processing capacity with SIMPACKS coiling machines
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• SIMPACKS (USA)coreChannel Partner/ Reseller/ DistributorSupermac has a strategic tie-up with SIMPACKS (USA) to represent and distribute Simpacks' automatic high-speed coiling machines in India, South East Asia, and Africa. SIMPACKS is the original manufacturer and supplier of fully automatic high-speed coiling machines capable of 3-5 coils per minute. This partnership enables Supermac to provide complete coiling and packaging solutions to building wire manufacturers.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Maillefer: Switzerland-based Maillefer is a global leader in wire and cable extrusion technology, producing complete extrusion lines for power, telecom, and specialty cables. Directly comparable to SuperMac across product category, customer base (wire/cable manufacturers), and technology, but operating at significantly larger scale with Tier-1 global references.
• Nextrom (Rosendahl Nextrom): Finland/Austria-headquartered Nextrom specializes in extrusion and production systems for fiber optic cables, power cables, and specialty cables. Directly comparable to SuperMac's cable and optical fiber sheathing line offerings, serving the same customer base with similar turnkey extrusion solutions.
• Maschinenfabrik Niehoff: German Niehoff is a long-established manufacturer of wire drawing and cable machinery, including extrusion-related equipment for the wire and cable industry. Directly comparable to SuperMac on product, customer type, and the German precision-engineering positioning that SuperMac emulates with its CE-marked equipment.
• Troester Group: Germany-based Troester manufactures extrusion lines for rubber and plastics, including cable insulation and sheathing systems. Directly comparable to SuperMac's rubber extrusion and cable sheathing product lines, with overlapping customers in the wire and cable manufacturer space.
• SAMP SISTEMI: Italian SAMP produces machinery and integrated production lines for the wire and cable industry, including extrusion and stranding equipment. Comparable to SuperMac as a mid-to-large global extrusion machinery vendor serving wire and cable manufacturers worldwide.
• Caballe: Spanish Caballe designs and manufactures cable stranding and laying-up machinery, plus extrusion-related equipment for the wire and cable industry. Comparable to SuperMac on customer base (wire/cable manufacturers) and complementary product overlap in cable production lines.
• Skaltek: Swedish Skaltek specializes in cable handling and take-up/pay-off equipment, directly overlapping with SuperMac's auxiliary equipment range (caterpillars, capstans, take-up, and pay-off). Comparable on product category and shared customers in cable manufacturing.

Emerging players

• SIMPACKS: US-based SIMPACKS manufactures automatic high-speed coiling machines for the wire and cable industry, and is SuperMac's strategic distribution partner in India, SEA, and Africa. Comparable as an adjacent/partner equipment maker for cable manufacturers, with the partnership indicating direct product adjacency.

Broad incumbents

• Sikora: Germany-based Sikora supplies measurement, inspection, and control technology for the wire and cable industry. While not a direct extrusion competitor, Sikora participates in the same cable industry ecosystem, has a global installed base that overlaps SuperMac's customers, and is a complementary equipment vendor.

Others

• Paramount Communications: India-based Paramount Communications is a major domestic wire and cable manufacturer and a potential SuperMac customer rather than peer. Listed as ecosystem context because it represents the type of mid-tier Indian cable manufacturer that SuperMac serves domestically.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/supermacindustries

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SuperMac