What NEWCROSS does

NEWCROSS (深圳市欣横纵技术股份有限公司, Shenzhen Xinhengzong Technology Co., Ltd.) is a Shenzhen-based, New Third Board-listed (NEEQ: 871034) technology company founded in 1998 that develops physical protection systems for nuclear power plants, nuclear facilities, and national defense clients in China. Its flagship product is the "核盾" (NVSG / Nuclear Shield) Physical Protection Integrated Security Management Platform — a domestically developed, SOA-architecture system that unifies video surveillance, access control, perimeter intrusion detection, patrol management, security communications, lighting, vector mapping, emergency response, precision permissions, positioning, environmental monitoring, operations and maintenance, and effectiveness evaluation into a single IoT-enabled platform compliant with national HAD501 nuclear security guidelines. The platform was the first domestically developed nuclear physical protection software in China, passed National Energy Administration expert appraisal, and was independently tested by Sandia National Laboratories for the China-US Nuclear Security Center of Excellence (COE) project.

The company serves three primary customer segments: (1) state-owned nuclear power operators including CNNC, SPIC, and CGN, with deployed references at Haiyang, Fangjiashan, Fuqing, Xudabu, Yangjiang, and Qinshan nuclear power plants; (2) the People's Armed Police, where it holds approximately 80% national market share for sentry informatization terminals across all 21 provincial commands; and (3) defense and public security applications including the PLA Rocket Force Equipment Research Institute joint laboratory and third-generation safe city systems. Revenue is generated through project-based software licensing and customization of the NVSG platform, large-scale system integration and engineering implementation, proprietary hardware supply (sentry terminals, encrypted access control, UAV countermeasure systems), and R&D services to national nuclear and defense laboratories.

The company's business model relies on government procurement processes, strategic channel partnerships with nuclear engineering design institutes (Shanghai Nuclear Engineering R&D, CGN Engineering Design, CNNC Fourth Research & Design), and co-development relationships with state research institutes. It holds 200+ pieces of intellectual property, Military Confidentiality Unit designation, Level 2 Information System Integration qualification, and CNNC Qualified Supplier status. The company was founded by and remains led by Chairman Fu Beihuang, who serves as Standing Committee Member of the 7th Shenzhen CPPCC.

Name

NEWCROSS

Legal name

深圳市欣横纵技术股份有限公司

Website

https://newcross.net.cn

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

251–500 employees

Short description

NEWCROSS (深圳市欣横纵技术股份有限公司) develops and integrates the domestically developed "Nuclear Shield" (NVSG) physical protection platform and related security systems for China's nuclear power plants, national defense installations, and the People's Armed Police, holding 80% national market share in armed police sentry informatization.

Ownership category

akta.pro rank

Product category

Nuclear Security Software

NAICS

Security Systems Services (except Locksmiths) (561621)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Physical Protection Systems (PPS) Engineering & Integration (barriers, access control, detection, delay) (EUAKAJAA)

Keywords

• Nuclear physical protection
• Integrated security management
• Armed police informatization
• Perimeter intrusion detection
• Nuclear facility security software

Headquarters

HQ city

Shenzhen

HQ country

China

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Supply Chain, Marketing or Sales, Operations

Revenue model

1. Physical Protection Platform Software Licensing and Customization: Licensing and customized development of the proprietary '核盾' (NVSG) physical protection integrated management platform software to nuclear power plants, nuclear facilities, and national defense organizations. Software revenue is project-based with significant customization component for each facility.
2. System Integration and Engineering Implementation: Large-scale system integration projects covering design, procurement, installation, and commissioning of comprehensive physical protection systems including video surveillance, access control, perimeter alarms, patrol systems, security communications, and intelligent management platforms for nuclear facilities and military installations.
3. Hardware Equipment Supply: Supply of specialized hardware including sentry information terminals, access control equipment, radar systems, spectrum detection equipment, photoelectric取证 equipment, and jamming devices as part of integrated turnkey solutions.
4. R&D and Technology Services: Technology research and joint development services with national nuclear laboratories and defense research institutes, including national defense pre-research projects and military equipment development programs.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

NEWCROSS develops and sells the proprietary "核盾" (NVSG / Nuclear Shield) Physical Protection Integrated Security Management Platform for nuclear facilities, alongside related hardware and solutions such as sentry informatization terminals, perimeter intrusion detection systems, access control systems, UAV detection/countermeasure systems, and nuclear safety emergency evacuation systems. The company provides customized R&D, system integration, and engineering implementation services for nuclear power plants, military, and armed police clients in China.

Product overview

NEWCROSS offers a unified platform-plus-solutions architecture anchored by its flagship "核盾 (NVSG) 实物保护集成安保综合管理平台" — a domestically-developed, proprietary nuclear facility physical protection platform that integrates video surveillance, access control, perimeter alarms, patrol, communications, lighting, vector maps, contingency plans, and other subsystems via IoT-based data fusion. This core platform is supplemented by specialized solutions including the 核电站智能厂前区解决方案 (intelligent nuclear plant front area), 核安全应急疏散系统 (nuclear emergency evacuation), 工业生产信息化管理系统 (industrial production informatization), 武警信息化系统 (armed police informatization), and 第三代平安城市系统 (safe city). Key sub-products include the 哨位集成箱/信息化终端 (guard position terminal), 国密CPU门禁系统 (encrypted access control), 周界入侵探测系统 (perimeter intrusion detection), 核实保有效性评价系统, 核安保VR仿真系统, 电子封记, 库房管理综合安防系统, 全景视频融合系统, and VSG激光雷达追踪系统. The company also provides the 国产化出入口控制系统, which passed expert appraisal at international leading level. Together, these products form a comprehensive physical protection ecosystem spanning nuclear facilities, military, armed police, and urban safety applications.

Differentiator

Problem solved

Functional benefit

Products and services

• 核盾 (NVSG) Physical Protection Integrated Security Management Platform The flagship physical protection integrated security management platform for nuclear facilities. It integrates video surveillance, access control, perimeter alarms, patrol, security communications, lighting, vector maps, contingency plans, precise permissions, positioning, environmental monitoring, operations and maintenance, and effectiveness evaluation into a unified management system via SOA architecture with IoT-based device connectivity.
• Armed Police Informatization System Platform (武警信息化系统平台) A comprehensive informatization solution for armed police forces covering intelligent command centers, guard position informatization, police alert release and alarm, and IP voice broadcasting subsystems. Widely deployed across armed police forces nationwide with 80% market share.
• Nuclear Power Plant Intelligent Front Area Solution (核电站智能厂前区解决方案) A comprehensive intelligent management solution for nuclear power plant front areas integrating security, efficiency, humanization, and green operations. Covers unified security command, unified emergency scheduling, and operational decision support.
• Nuclear Safety Emergency Evacuation System (核安全应急疏散系统) An emergency evacuation management system for nuclear power plant front areas, enabling unified command and dispatch, digitized expert contingency plan management, multi-channel evacuation information release, precise personnel positioning and tracking, and efficient vehicle deployment and traffic control.
• Industrial Production Informatization Management System (工业生产信息化管理系统) An industrial production equipment management system based on real-time database and RFID technology. Collects real-time equipment operation data, manages equipment archives and maintenance plans, and provides real-time efficiency analysis and fault diagnosis.
• Third-Generation Safe City System (HDVE High-Definition Integrated Management Platform) Third-generation safe city system built on HDVE high-definition integrated management platform, solving high-definition video transmission, switching, and display while enabling seamless integration with existing analog systems for urban safety management and emergency response.
• Sentry Integrated Box / Guard Position Informatization Terminal (哨位集成箱/哨位信息化终端) An informatization terminal integrating guard duty tasks including manual alarm buttons, armed police network phone, fingerprint recording, voice intercom, bullet safety box, monitoring of surrounding areas, and one-key alarm operations. Achieved 80% nationwide market share in Armed Police sentry informatization.
• Smart Combat Command Center (智能作战指挥中心) A smart combat command center solution integrating large-screen display, LED systems, touchscreen, information publishing, video matrix, VGA matrix, and ergonomic consoles for streamlined military and armed police operations.
• UAV Detection and Countermeasure System (无人机探测与反制系统) Integrated UAV detection and neutralization system combining radar detection, spectrum detection, photoelectric取证, fixed/mobile jamming equipment. Capable of 360-degree detection up to 10km, multi-target tracking, and automatic countermeasure response for nuclear facilities.
• Perimeter Intrusion Detection System (周界入侵探测系统) A perimeter intrusion detection system for nuclear power plants featuring precise positioning, efficient processing, comprehensive coverage without blind spots, and strong anti-interference and stable reliability.
• National Encryption CPU Card Access Control System (国密CPU门禁系统) A national encryption CPU card-based access control system integrating access control management, consumption management, attendance management, and online patrol into one unified platform. Passed expert appraisal at international leading technology level.
• Domestic Exit/Entry Control System (国产化出入口控制系统) A domestically-developed access control system co-developed with Shanghai Nuclear Engineering Research and Design Institute, achieving international leading technology level and filling domestic gaps.
• Nuclear Physical Protection Effectiveness Evaluation System (核实保有效性评价系统) A system for evaluating the effectiveness of nuclear facility physical protection, demonstrated to strategic partner Sichuan Honghua as part of Newcross's core product portfolio.
• Nuclear Security VR Simulation Demonstration System (核安保VR仿真示范系统)
• Panoramic Video Fusion System (全景视频融合系统)
• VSG Laser Radar and Tracking System (VSG激光雷达和追踪系统)
• Electronic Seal (电子封记)

Quantifiable outcome

• Nuclear Shield platform passed National Energy Administration expert appraisal - assessed as meeting national major project technical requirements with internationally advanced technology level
• +4 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Eleven partnerships are on record, tiered major and core.

• 四川红华实业有限公司 (Sichuan Honghua Industrial Co., Ltd.)majorStrategic or Co-development Partner · 21 April 2020Strategic cooperation agreement signed April 21, 2020 for deep cooperation in nuclear security related fields, exploring new concept and technology applications, creating industry benchmarks, and developing industry standards. Both parties leverage各自 technology advantages to jointly promote nuclear physical protection ecosystem development.
• 国家核安保技术中心 (National Nuclear Security Technology Center)coreStrategic or Co-development Partner · 9 May 2017Established the 'Nuclear Security Technology Joint R&D Laboratory' in 2017 with the National Nuclear Security Technology Center under the Ministry of Industry and Information Technology. The lab conducts research on key technologies for nuclear facility and nuclear material physical protection with探测、延迟、响应 objectives, developing new technical methods for the nuclear security field. Agreement was renewed on July 27, 2023, continuing the partnership for scientific research, technology innovation, and talent development. The lab has produced multiple IP certificates and solved several technical challenges since establishment.
• 上海核工程研究设计院 (Shanghai Nuclear Engineering R&D Institute)coreStrategic or Co-development PartnerCo-developed the NVSG Nuclear Shield physical protection platform with SNERDC as a national nuclear power major special project. Platform development was part of the AP1000 physical protection overall technology research and development subject. The institute serves as the leading nuclear engineering design organization providing technical requirements and specifications that form the foundation for platform localization.
• 中国核工业集团 (China National Nuclear Corporation, CNNC)coreStrategic or Co-development PartnerCNNC is a qualified supplier of Newcross; strategic partnership established for nuclear physical protection systems at CNNC-operated nuclear facilities. Newcross provides specialized physical protection platform software and system integration services for CNNC nuclear power plants.
• 国家电力投资集团公司 (State Power Investment Corporation, SPIC)coreStrategic or Co-development PartnerStrategic partnership with SPIC for nuclear physical protection systems at SPIC-operated nuclear facilities. Newcross is a designated supplier providing physical protection platform software and integration services.
• 中广核集团公司 (China General Nuclear Power Group, CGN)coreStrategic or Co-development PartnerStrategic partnership with CGN for nuclear physical protection solutions at CGN-operated nuclear facilities. Newcross provides platform software and engineering services for CGN nuclear projects.
• 美国桑迪亚国家实验室 (Sandia National Laboratories, USA)majorTechnology or IntegrationUS Sandia National Laboratories (one of world's top three sabotage laboratories) conducted multiple rounds of technical exchange with Newcross on the COE project and 3D UNITY technology. Experts TAM and TODD were embedded at Newcross offices for technical guidance. Sandia participated in verification and testing of the NVSG platform for the China-US Nuclear Security Center of Excellence.
• 中国人民解放军火箭军装备研究院 (PLA Rocket Force Equipment Research Institute)coreStrategic or Co-development PartnerEstablished a joint nuclear security technology R&D laboratory with the PLA Rocket Force Equipment Research Institute for specialized high-security technology development targeting defense military and nuclear-related industries. This represents a key military-civil fusion initiative.
• 深圳中广核工程设计有限公司 (CGN Nuclear Power Design Co., Ltd.)coreStrategic or Co-development PartnerStrategic partner for nuclear power plant design and engineering, incorporating Newcross physical protection platforms into CGN nuclear facility designs.
• 中核矿业科技集团有限公司 (CNNC Mining Technology and Engineering Group)majorStrategic or Co-development PartnerStrategic partner in the nuclear mining and nuclear technology sector, cooperating on nuclear security technology applications.
• 中核第四研究设计工程有限公司 (China Nuclear Fourth Research and Design Engineering Co., Ltd.)majorTechnology or IntegrationPartnered with CNNC Fourth Research and Design Institute for the China-US COE project. Provided engineering design support and participated in the NVSG platform testing and verification alongside Sandia National Laboratories and the National Nuclear Security Technology Center.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Genetec: Canadian physical security platform provider offering unified video surveillance, access control, and security operations management software (Security Center) for critical infrastructure. Directly comparable as a security management platform specialist, though not nuclear-specific.
• Mirion Technologies: US-listed (NYSE: MIR) provider of radiation detection, measurement, and nuclear security solutions serving nuclear power plants, defense, and medical markets globally. Directly comparable to Newcross's nuclear physical protection business, though Mirion is significantly larger and operates internationally with broader radiation-detection scope.
• China Nuclear Control Systems Engineering Co., Ltd. (中核控制): CNNC-controlled subsidiary providing instrumentation, control systems, and security solutions for nuclear facilities in China. Directly comparable as a state-affiliated nuclear control systems provider targeting the same nuclear operator customer base as Newcross.

Broad incumbents

• Motorola Solutions: Global provider of mission-critical communications, video surveillance, and command center software (including Avigilon and CommandCentral) for public safety, defense, and critical infrastructure. Comparable in adjacent verticals (safe city, armed police) but operates at vastly larger scale with broader portfolio.
• Siemens Smart Infrastructure: Provides integrated building management, physical security, and critical infrastructure protection systems globally, including for nuclear and energy facilities. Broader scope than Newcross but competes for similar integrated security platform opportunities at Chinese and international nuclear customers.
• Honeywell International (Building & Critical Infrastructure Security): Global industrial conglomerate with extensive building security, access control, and integrated security management platform offerings for critical infrastructure including power and nuclear facilities. Competes in adjacent segments but is a broad incumbent rather than nuclear-focused specialist.
• Thales Group: Global defense and security integrator providing critical infrastructure protection including nuclear facility security, command-and-control systems, and perimeter intrusion detection. Broad incumbent offering overlapping security capabilities across multiple verticals at much larger scale.

Regional players

• China General Nuclear Power Group Design Co. (中广核工程设计): Engineering design arm of China General Nuclear Power Group, a strategic Newcross channel partner that incorporates Newcross physical protection platforms into CGN nuclear facility designs. Comparable as a regional player in the same Chinese nuclear ecosystem, though it designs rather than develops security platforms.
• CNNC Mining Technology and Engineering Group (中核矿业科技): Strategic Newcross partner covering nuclear mining and nuclear technology sectors within the Chinese nuclear industrial base. Regionally comparable player addressing overlapping nuclear security applications in the upstream nuclear fuel cycle.
• Nuvia Limited: UK-based nuclear services and technology company providing radiation protection, security, and safety solutions for nuclear facilities globally. Comparable in nuclear security focus but serves primarily European markets rather than Chinese nuclear operators.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance14 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds4 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEWCROSS