Redox

What Redox does

Redox Bio-Nutrients is a privately held, family-owned ag-biotech company headquartered in Burley, Idaho, founded by Darin Moon in 1990 from the Moon family home as a single-product operation selling into California and Mexico. The company develops and sells bio-nutrient and biostimulant products for two distinct end markets: agricultural crop producers (row crops such as corn and soybeans, tree crops including almonds and avocados, vegetables, and specialty crops) and professional turf managers (golf courses and sports turf). Products reach customers in more than 40 U.S. states and 32 countries.

The company's technology foundation is RAM (Redox Active Molecules), a proprietary platform backed by more than 30 years of research in which molecules act as a charge "shock absorber" in the plant and soil, giving or taking charge to help plants maintain balance under abiotic stress such as drought, heat, and disease pressure. Seven patents are held by CEO Darin Moon. The current flagship is RDX-N, a patented plant-active botanical extract biostimulant released in 2025, claimed to improve nitrogen use efficiency by up to 50%. The portfolio also includes microencapsulated calcium technology (Mainstay Calcium 2.0 and Mainstay Si), humic and fulvic acid substrates (H-85, F-70 Flowable), specialty biostimulants (Banx, Knox, Velox, OsmoPro), a TriPlex micronutrient range, and a dedicated TurfRx sub-brand for turf. Three products (Mainstay Calcium 2.0, Mainstay Si, Velox) hold industry-first TFI biostimulant certifications, and select organic SKUs are OMRI listed.

Revenue is generated primarily from consumable product sales distributed through regional sales agronomists organized by U.S. geography (West, Midwest, Southeast, Pacific Northwest, plus Northeast and Southwest for turf), supplemented by a dealer and distributor network across 40+ U.S. states and an online customer dashboard (dashboard.redoxgrows.com) for soil/tissue reports, ordering, and Redox University training. Pricing is not publicly disclosed; customers are routed to regional agronomists for quotes and program recommendations. The company is bootstrapped with no external equity or venture capital involvement reported. Second-generation leadership was formalized with Colton Moon as President, and 2026 brought a CTO hire (Jackeline Garza, ex-Cosmocel). Recent capital deployment includes a ~22,000 sq ft Burley manufacturing expansion and a 500-acre XPRT Farm research platform in Southwest Iowa launched in March 2025.

Name

Redox

Legal name

Redox Bio-Nutrients, LLC

Website

https://redoxgrows.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Redox Bio-Nutrients is a privately held, family-owned ag-biotech company that develops and sells patented biostimulant and bio-nutrient products under its proprietary RAM Technology platform for agricultural producers and turf managers across 40+ U.S. states and 32 countries.

Ownership category

akta.pro rank

Product category

Agricultural Biostimulants and Plant Nutrients

NAICS

Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253), Pesticide and Other Agricultural Chemical Manufacturing (32532), Nitrogenous Fertilizer Manufacturing (325311), Farm Supplies Merchant Wholesalers (42491)

SIC

Industrial Organic Chemicals (2860), Medicinal Chemicals & Botanical Products (2833), Wholesale-Farm Product Raw Materials (5150)

akta.pro primary industry

Biostimulant-Enhanced Fertilizers (Humic/Fulvic, Amino Acids, Seaweed Blends) (AFABACAK)

akta.pro secondary industries

Soil Health Activators & Biostimulants (Humates, Amino Acids, Seaweed Extracts) (AFABAKAJ), Lawn Nutrition & Biostimulants (Compost Tea, Humic/Fulvic, Microbes) (HSAIAGAF)

Keywords

• Agricultural biostimulants
• Plant nutrition products
• Turf management solutions
• Crop bio-nutrients
• Nitrogen efficiency enhancers

Headquarters

HQ city

Burley

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

1. Agricultural Bio-Nutrients Product Sales: Sale of bio-nutrient and biostimulant products for agriculture (row crops, tree crops, vegetables). Products include RDX-N, Mainstay Calcium 2.0, H-85, Knox, and others. Revenue generated from product sales through dealer/distributor network and direct agronomist relationships.
2. Turf Bio-Nutrients Product Sales: Sale of TurfRx branded products for turf management including golf courses and sports turf. Products include TurfRx Ca, TurfRx Platinum, TurfRx Supreme, TurfRx K+ Micro Crystal, and others. Revenue from repeat product purchases through regional turf agronomists and distributors.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Redox Bio-Nutrients manufactures and sells proprietary agricultural biostimulant and plant nutrient products under two main product lines: Ag Bio-Nutrients (for row crops, tree crops, and vegetables) and TurfRx (for golf courses and sports turf). Their offerings are built on RAM (Redox Active Molecules) Technology and include patented products like RDX-N® which improves nitrogen use efficiency by up to 50%, Mainstay Calcium 2.0, Mainstay Si, Knox, Banx, and TriPlex micronutrients. Products are sold through regional sales agronomists, a dealer/distributor network spanning 40+ U.S. states and 32 countries, plus an online customer dashboard.

Product overview

Redox Bio-Nutrients is an agricultural biotechnology company offering a comprehensive portfolio of biostimulant and nutrient products under two main sub-brands: Ag Bio-Nutrients for agricultural crops and TurfRx for turf management. The company's core technology is RAM (Redox Active Molecules), a proprietary platform backed by 30+ years of research that enables plant charge balance under stress conditions. Key products include the patented RDX-N (nitrogen efficiency biostimulant achieving up to 50% improved efficiency), Mainstay Calcium 2.0 and Mainstay Si (both TFI-certified biostimulants), alongside specialty products like Banx, diKaP, Knox, H-85, and various TriPlex micronutrient formulations. The TurfRx line includes turf-specific versions of flagship products (TurfRx RDX-N, TurfRx Ca, TurfRx Platinum, TurfRx Supreme, TurfRx OsmoPro) designed for golf course and sports turf applications. The company also operates XPRT Farm, a 500-acre research platform in Iowa, and produces educational content through podcasts.

Differentiator

Problem solved

Functional benefit

Brands

• TurfRx: Product line for turf bio-nutrients featuring RAM technology designed to optimize nutrient efficiency, promote stronger roots, and improve resilience.
• Mainstay
• RDX-N
• XPRT Farm

Products and services

• RDX-N® One-of-a-kind, patented biostimulant that is a plant-active botanical extract designed to elevate nitrogen use efficiency from within the plant itself by enhancing the plant's natural metabolism, suppressing stress and growth limiting signals and supporting consistent season-long nitrogen metabolism.
• Mainstay Calcium 2.0

Quantifiable outcome

• RDX-N improves nitrogen use efficiency by up to 50% without sacrificing crop yield or quality
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Two Multi-Generation Heritage Farms (Southwest Iowa)coreStrategic or Co-development Partner · 1 March 2025XPRT Farm - 500-acre field-scale research and demonstration platform built in partnership with two multi-generation heritage farms in Southwest Iowa. Created to deliver real-world, actionable insights that farmers can trust. Living laboratory combining advanced agronomy, cutting-edge technology, and deep farmer collaboration.

Scale indicators6 records

Recent moves9 records

Expansion highlights7 records

Direct peers

• Sound Agriculture: Sound Agriculture develops on-demand nitrogen and phosphorus efficiency solutions for row crops, mirroring Redox's RDX-N value proposition of replacing synthetic nitrogen with a plant-derived input. Both compete for the same row-crop grower and agronomic distributor channel.
• Pivot Bio: Pivot Bio produces microbial nitrogen-fixing products that reduce synthetic nitrogen application for corn and other row crops. It is the most direct competitor to RDX-N in the nitrogen-efficiency biostimulant category, targeting the same Midwest growers.
• Verdesian Life Sciences: Verdesian offers nutrient-use-efficiency and plant-health biostimulant products to row and specialty crop growers. It competes head-on in the ag biostimulant distribution channel and overlaps with Redox's H-85 humic and Mainstay calcium lines.
• Acadian Plant Health: Acadian Plant Health manufactures seaweed-extract and botanical biostimulants used in both agriculture and turf. Like Redox, it sells plant-active botanical extracts that enhance abiotic stress tolerance and nutrient efficiency, often through overlapping distributor networks.
• Valagro (Syngenta Biologicals): Valagro is a global biostimulant specialist (now part of Syngenta) offering botanical extracts, humic/fulvic acids, and specialty nutrition products. It is a direct product-line and technology competitor to Redox across both Ag and Turf segments worldwide.
• Floratine Products Group: Floratine produces foliar nutrition and biostimulant products specifically for golf course and sports turf. It is one of the most direct competitors to Redox's TurfRx line, supplying the same golf superintendent customer base.
• EarthWorks Natural Organic Products: EarthWorks provides carbon-based soil and turf nutrition products, including humic/fulvic blends similar to Redox's H-85 and TurfRx line. It competes directly for golf course superintendent budgets and distributor relationships.

Broad incumbents

• BioAg Alliance (Novozymes/Bayer): BioAg brings microbial and biostimulant offerings under a major ag-input platform with deep distribution and capital. As a broad incumbent, it competes with Redox for shelf space at ag retailers and increasingly for grower mindshare on certified biological inputs.
• BASF Agricultural Solutions: BASF offers an integrated biostimulant and crop nutrition portfolio alongside its larger crop protection franchise. As a broad incumbent with global R&D and distribution, it represents the scale-tier competitive threat to Redox's specialty biostimulant positioning.
• Corteva Agriscience: Corteva's Biologicals portfolio (including acquisitions like Symborg and Stoller) places a well-capitalized incumbent into the same biological/biostimulant category where Redox competes. Its scale and agronomic sales force set the competitive ceiling for share of wallet at ag retailers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/redoxgrows
• Instagraminstagram.com/redoxbionutrients
• Xx.com/redoxgrows
• LinkedInlinkedin.com/company/redoxgrows

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Redox