Bronstein, Zilberberg, Chueiri & Potenza Advogados

What Bronstein, Zilberberg, Chueiri & Potenza Advogados does

Bronstein, Zilberberg, Chueiri & Potenza Advogados (BZCP) is a São Paulo-based transactional law firm founded in 2021 by four partners — Sergio Bronstein, Eduardo Zilberberg, Pedro Chueiri, and Guilherme Potenza — each trained at elite US law firms (Cravath, Sullivan & Cromwell, Gunderson Dettmer, Fenwick & West) and/or holding LL.M. degrees from Stanford, Columbia, LSE and Berkeley. The firm provides legal advisory services across 18 practice areas including M&A, venture capital, private equity, banking and fintech, cryptoassets, artificial intelligence, capital markets, investment funds, tax, labor, intellectual property, data protection, commercial and tech contracts, compliance, real estate, executive compensation, and media & entertainment. Its core client base is Brazil's technology ecosystem — venture-backed startups and scale-ups, VC and PE funds, corporate venture capital arms, fintechs, crypto companies, and strategic acquirers — for whom BZCP executes financings from pre-seed through growth rounds, cross-border M&A, restructurings, and exits.

Revenue is generated through professional services fees billed on hourly, fixed-fee, success-fee or retainer bases negotiated transaction by transaction, with engagement structures tailored to deal complexity. Since 2021 the firm has executed hundreds of M&A and venture capital transactions with a cumulative reported value of BRL 115 billion, including 113 deals in 2025 alone and landmark transactions such as 99Taxis to Didi Chuxing (US$1B), Waze to Google (US$1.1B), Neoway to B3 (R$1.8B), and Loggi's R$1.15B Series F. Distribution is overwhelmingly referral-driven and reputation-led, anchored by consecutive top-tier rankings in Chambers and Partners, Legal 500, Latin Lawyer, Leaders League and IFLR1000, supplemented by partner-level involvement in Endeavor, ABVCAP, Stanford Law Brazilian Chapter, FGV and IBMEC.

Operationally, BZCP runs from a single São Paulo headquarters (Av. Pres. Juscelino Kubitschek, 360, 15º andar, Vila Nova Conceição) with 51-100 employees and 80+ professionals including founding partners, equity partners (e.g., Alfredo Neri, Ana Carolina Cesar, André Rainho das Neves, Marcelo Terzini Perez, Marcelo Shima Luize, Adriana Rollo), associates, and a dedicated COO (Andréia Santos) overseeing marketing, BD, HR, IT, data intelligence and finance. The firm has no subsidiaries, parent company, or external institutional investors, operating as an independent partner-owned Brazilian sociedade de advogados with no disclosed revenue.

Name

Bronstein, Zilberberg, Chueiri & Potenza Advogados

Legal name

Bronstein, Zilberberg, Chueiri e Potenza Advogados

Website

https://bzcp.com.br

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

51–100 employees

Short description

BZCP is a São Paulo-based transactional law firm founded in 2021 by four US-trained partners, providing M&A, venture capital, private equity, fintech, crypto, AI and capital markets advisory to Brazilian startups, scale-ups, VC/PE funds and corporate venture capital arms across 18 practice areas.

Ownership category

akta.pro rank

Product category

Transactional Legal Services

akta.pro primary industry

Business Services (B2B) Growth Equity (FSANACAD)

Keywords

• Venture capital law
• Mergers and acquisitions
• Technology transactions
• Corporate legal advisory
• Private equity legal services

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Legal Advisory Services: BZCP generates revenue through professional legal services fees, including hourly billing for advisory work, fixed fees for specific transactions, and success fees or retainers for M&A and venture capital transactions. The firm serves clients across multiple practice areas including M&A, venture capital, private equity, corporate, capital markets, banking, fintech, cryptoassets, tax, labor, intellectual property, data protection, AI, media and entertainment, commercial contracts, compliance, and real estate.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

BZCP is a transactional law firm providing legal advisory services for technology companies, startups, venture capital funds, and private equity investors in Brazil. The firm advises clients through the full corporate lifecycle — from company formation and early-stage financing (SAFEs, convertible notes, Series A–C+ rounds) to growth-stage M&A, exits, and cross-border transactions — across 18 practice areas including M&A, venture capital, private equity, banking/fintech, cryptoassets, capital markets, investment funds, tax, labor, intellectual property, data protection, AI, media/entertainment, compliance, and real estate.

Product overview

BZCP – Bronstein, Zilberberg, Chueiri e Potenza Advogados is a transactional law firm providing comprehensive legal advisory services for technology companies, startups, and investors. The firm offers 18 distinct legal practice areas spanning M&A, venture capital, private equity, fintech/crypto, capital markets, investment funds, tax, labor, intellectual property, data protection, AI regulation, media/entertainment, compliance, and real estate. Rather than a unified product platform, BZCP provides specialized legal services across these interconnected practice areas, with particular strength in supporting the full lifecycle of technology companies from early-stage funding through growth M&A and international expansion.

Differentiator

Problem solved

Functional benefit

Products and services

• M&A (Fusões e Aquisições) Advisory services for mergers, acquisitions, joint ventures, and corporate reorganizations, including planning, due diligence, documentation, and post-closing support for corporate clients and investors.
• Venture Capital e Startups Specialized legal advisory for technology companies covering corporate structuring, investment rounds (Pre-Seed through Series C+), M&A, corporate governance, and regulatory compliance.
• Private Equity Advisory for private equity funds and portfolio companies covering investment structuring, due diligence, negotiation, governance, and exit strategies.
• Bancário e Fintech Legal services for fintechs, payment institutions, and financial institutions including product structuring, regulatory authorization, and M&A involving regulated entities.
• Criptoativos Advisory for crypto companies covering regulatory compliance, corporate structuring, token issuance and commercialization, and M&A in the crypto sector.
• Inteligência Artificial Legal advisory on AI implementation including regulatory compliance, internal policy development, contract negotiation for AI technologies, and governance frameworks.
• Propriedade Intelectual

Quantifiable outcome

• BRL 115 billion in total transaction value since 2021
• +3 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• EndeavorcoreOthersPartners Sergio Bronstein and Eduardo Zilberberg serve as mentors in Endeavor, a global organization supporting high-impact entrepreneurs. Sergio Bronstein has been an Endeavor mentor since 2001 and was recognized as 'High Impact Mentor'. Eduardo Zilberberg is also a mentor at Endeavor, ACE, and Latitud startup accelerators.
• ABVCAPcoreOthersGuilherme Potenza is an active member of ABVCAP (Brazilian Private Equity and Venture Capital Association), connecting the firm with the broader investment community.
• Stanford Law School - Brazilian ChaptercoreOthersGuilherme Potenza serves as Co-Chair of the Brazilian Chapter of Stanford Law School, facilitating connections between Brazilian legal and startup communities and Stanford's ecosystem.
• Future LawminorOthersGuilherme Potenza coordinates the Venture Capital course at Future Law, an educational platform for legal professionals.
• FGV (Fundação Getúlio Vargas)minorOthersPartners Sergio Bronstein and Guilherme Potenza serve as professors in MBA programs at FGV-SP in Private Equity and Venture Capital. Eduardo Zilberberg holds an LL.M. from Stanford Law School and Eduardo completed post-graduation at FGV.
• IBMECminorOthersSergio Bronstein teaches Negociação e M&A courses at IBMEC as an invited professor.
• InvesteFavelaminorOthersSergio Bronstein is a founding partner and investor in InvesteFavela, an association dedicated to fostering and investing in entrepreneurs and businesses located in underserved regions of Brazil.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Stocche Forbes Advogados: Brazilian full-service firm with strong M&A, private equity, and capital markets practices. Competes with BZCP for sophisticated PE/VC and corporate transactions, particularly in São Paulo.
• Mattos Filho, Veiga Filho, Marrey Jr. e Quiroga Advogados: Largest Brazilian full-service law firm with deep M&A, capital markets, and VC practices serving PE funds, CVCs, and major corporates. Competes with BZCP for high-end Brazilian VC and tech M&A work but with a much broader practice portfolio and bench.
• Pinheiro Neto Advogados: Premier Brazilian full-service firm with deep M&A, capital markets, and technology practices. A traditional benchmark for top-tier Brazilian transactional work that competes with BZCP for major VC and tech M&A mandates.
• Cescon, Barrieu, Flesch & Barreto Advogados: Brazilian full-service firm with strong M&A, private equity, and capital markets practices serving leading corporates and financial sponsors. Directly comparable to BZCP in deal sophistication but with broader practice coverage.
• Veirano Advogados: Large Brazilian full-service firm with established M&A, private equity, and technology practices. Targets similar PE/VC and corporate clients as BZCP but with a broader practice and multiple offices.
• Machado Meyer Advogados: Major Brazilian full-service firm with prominent M&A, private equity, and capital markets practices. Overlaps with BZCP in tech and PE advisory but offers broader corporate, regulatory, and litigation coverage.
• Demarest Advogados: Large Brazilian full-service firm with significant M&A and private equity practices serving corporates, funds, and financial institutions. Comparable to BZCP in M&A capability but with broader geographic reach and practice areas.
• Barbosa Müssnich Aragão (BMA): Brazilian full-service firm with deep M&A, private equity, and capital markets expertise. Overlaps with BZCP in PE/VC advisory work but offers broader regulatory, tax, and litigation coverage.
• TozziniFreire Advogados: Brazilian full-service firm with strong technology, M&A, and venture capital practices. Comparable to BZCP in tech-focused advisory but with a much larger partner bench and broader practice areas.

Direct peers

• Lefosse Advogados: Brazilian boutique-style full-service firm headquartered in São Paulo with a strong M&A, private equity, and venture capital practice. Closely comparable to BZCP in boutique positioning, deal sophistication, and target client base of PE/VC funds and high-growth companies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bronstein-zilberberg-chueiri-potenza-advogados
• Instagraminstagram.com/bronsteinzilberberg

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bronstein, Zilberberg, Chueiri & Potenza Advogados