What Bar & Cocoa does

Bar & Cocoa is a privately held, Greensboro, North Carolina-based online retailer specializing exclusively in craft bean-to-bar chocolate. The company curates a catalog of approximately 945 SKUs sourced from 50+ award-winning chocolate makers across 30+ countries, including named brands such as Amedei, Valrhona, Dick Taylor, Raaka, Fjåk, and recently added ORFEVE from Switzerland. Products span single-origin and blended bars (32%–100% cacao), mini bars, drinking chocolate, ceremonial cacao, baking ingredients, bulk chocolate, bonbons and pralines, truffles, gianduja, and chocolate-covered confections, with filtering by dietary attributes (vegan, dairy-free, gluten-free, nut-free, organic, kosher) and origin.

The business operates on a direct-to-consumer e-commerce model through a Shopify-hosted storefront at barandcocoa.com, supported by a physical showroom in Greensboro, a subscription-based Adventure Club, a corporate gifting program, a wholesale program, and virtual/in-person private tasting experiences. Pricing is unit-based, ranging from roughly $3.25 for mini bars to $75+ for premium specialty bars, with curated gift boxes priced between $52 and $119. Marketing leans on educational content (Learn Hub, curated Top 100 lists, origin guides), email, a referral program, a loyalty/rewards program, and earned media coverage in Forbes, Wall Street Journal, Food & Wine, Delish, Food Network, CNET, and Country Living. The company also ships internationally to Canada and Japan.

Underlying technology is conventional retail e-commerce: Shopify as the platform, PCI-DSS compliant payment processing, and Microsoft Clarity for analytics. No proprietary technology, AI/ML capabilities, APIs, or mobile applications were disclosed. Bar & Cocoa is independently owned with no disclosed venture or private equity funding, and management team details, founding date, and revenue figures are not publicly available.

Name

Bar & Cocoa

Legal name

Bar & Cocoa

Website

https://barandcocoa.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Bar & Cocoa is a privately held, Greensboro, NC-based online retailer that curates and sells craft bean-to-bar chocolate from 50+ makers across 30+ countries via its Shopify storefront, corporate gifting program, wholesale channel, subscription club, and physical showroom.

Ownership category

akta.pro rank

Product category

Specialty Craft Chocolate Retail

NAICS

Specialty Food Retailers (4452), Other Specialty Food Retailers (44529), Office Supplies, Stationery, and Gift Retailers (4594)

akta.pro primary industry

Online Bakery & Desserts Delivery (CRAHAIAK)

akta.pro secondary industries

Chocolate & Confectionery Shops (THAFAGAD), Specialty Food Gift Shops & Hampers (CRAHAGAN)

Keywords

• Craft chocolate retail
• Bean-to-bar chocolate
• Specialty food e-commerce
• Corporate chocolate gifting
• Chocolate subscription boxes

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: Direct-to-consumer online sales of craft chocolate products including bars, gift boxes, confections, and baking ingredients. One-time purchase model for individual products with no subscription requirement for basic purchases. Gift cards and subscription club memberships available as additional purchase options.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Bar & Cocoa curates and retails craft bean-to-bar chocolate online and through a Greensboro, NC showroom, sourcing from 50+ award-winning makers across 30+ countries. The offering spans 945 SKUs including chocolate bars (32%–100% cacao), confections, drinking chocolate, baking and bulk ingredients, curated gift boxes, bundles, gift cards, and the Adventure Club subscription. A dedicated corporate gifting program, wholesale channel, and virtual/private tastings extend the core retail business into B2B and experiential services.

Product overview

Bar & Cocoa is a curated e-commerce retailer specializing exclusively in craft bean-to-bar chocolate, offering products from 50+ award-winning makers across more than 30 countries. The core product portfolio consists of chocolate bars (ranging from 32% to 100% cacao), mini bars, drinking chocolate, and baking ingredients, complemented by premium confectionery including bonbons, truffles, pralines, and caramels. The company structures its offerings around gifting solutions (World Gift Box, Grand Voyage Luxury, Chocolate Bundles), a subscription service (Adventure Club), and B2B services (Corporate Gifting, Private Tastings, Wholesale). Products are organized by format (bars, confections, drinking chocolate), type (100% cacao, dark, milk, white, gianduja), dietary category (vegan, dairy-free, gluten-free, organic, kosher), and origin (single-origin from countries including Venezuela, Peru, Madagascar, Philippines, and more).

Differentiator

Problem solved

Functional benefit

Products and services

• Chocolate Bars Single-origin and blended craft chocolate bars ranging from 32% to 100% cacao, sourced from 50+ bean-to-bar makers worldwide, for individual consumers, gift-givers, and chocolate enthusiasts.
• Mini Bars & Squares Smaller-format chocolate bars and napolitains for tasting, sampling, and inclusion in gift assortments.
• Drinking Chocolate Hot chocolate mixes and drinking chocolate flakes for preparing premium chocolate beverages at home.
• Ceremonial Cacao Traditional ceremonial-grade cacao products for mindful consumption and cultural practices.
• Baking Chocolate Premium chocolate ingredients including feves, chips, baton sticks, and bulk coins for professional and home baking.
• Bulk Chocolate Wholesale and bulk chocolate formats including 1kg+ bags of coins and discs for commercial use by professional bakers and chocolatiers.
• Bonbons & Pralines Artisan chocolate bonbons and pralines from European chocolatiers including Amedei and Michel Cluizel.
• Truffles & Gianduja Chocolate truffles and gianduja confections including products from Guido Gobino.
• Chocolate Covered Treats Chocolate-covered nuts, fruits, and confections including pretzels and honeycomb.
• Caramels & Toffees Chocolate-covered caramels and toffees including Fjåk salted caramel selections.
• Chocolate Cups & Discs Filled chocolate cups and disc formats for gifting and sampling.
• World Gift Box Curated assortment gift box featuring chocolate bars from around the world, priced at $109, positioned as a signature premium gifting product.
• Grand Voyage Luxury Gift Box Premium velvet gift box featuring luxury craft chocolates for corporate and special-occasion gifting.
• Adventure Club (Discover Chocolate Club) Monthly chocolate subscription club delivering curated craft chocolate discoveries to members as a recurring discovery offering.
• Chocolate Bundles Curated multi-bar bundles from specific makers including Auro, Fjåk, and Firetree at discounted bundle pricing.
• Gift Cards Digital gift cards for craft chocolate, available in various denominations for gifting purposes.
• Corporate Gifting Program B2B corporate chocolate gifting program providing custom chocolate selections for business gifts, events, and employee appreciation.
• Private Tastings Virtual and in-person chocolate tasting experiences for groups, corporate events, and special occasions.
• Wholesale Program Wholesale program for retailers and businesses to carry Bar & Cocoa products as a channel/reseller offering.

Quantifiable outcome

• Featured in 7 major media outlets including Forbes, Wall Street Journal, Food & Wine, Delish, Food Network, CNET, Country Living

Named customers1 record

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• ShopifycoreTechnology or IntegrationE-commerce platform provider hosting the barandcocoa.com online store. Provides the technology infrastructure enabling online product sales, customer accounts, and transaction processing.
• Payment Gateway ProviderscoreTechnology or IntegrationPCI-DSS compliant payment processors handling credit card transactions. All direct payment gateways adhere to PCI Security Standards Council requirements for secure credit card handling.
• 50+ Craft Chocolate MakerscoreStrategic or Co-development PartnerPartnerships with 50+ bean-to-bar craft chocolate makers worldwide, including Amedei (Italy), Valrhona (France), Dick Taylor, Raaka, and others. Makers are hand-selected based on quality, sourcing approach, and production standards.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cocoa Runners: UK-based curated online craft chocolate retailer that aggregates bars from award-winning makers worldwide. Closest business-model match to Bar & Cocoa, with the same curation, education, and gifting-led DTC playbook.
• Vosges Haut-Chocolat: Chicago-based premium chocolate brand selling exotic-origin bars, truffles, and gift boxes direct-to-consumer. Comparable target market (premium gift-givers, chocolate enthusiasts) and similar premium pricing tiers.
• Raaka Chocolate: Brooklyn-based bean-to-bar craft chocolate maker selling direct to consumers online with subscription offerings. Comparable craft positioning, similar customer base of chocolate enthusiasts, and direct overlap with Bar & Cocoa's catalog.
• Dandelion Chocolate: San Francisco bean-to-bar maker operating factory cafes and a robust online storefront for single-origin bars and gift boxes. Comparable craft-to-customer model, premium pricing, and gifting focus.
• Mast Brothers: Brooklyn-based craft bean-to-bar chocolate maker selling direct via its own online store with curated gift sets and bars. Comparable craft positioning, premium gift-led assortment, and direct overlap with the same customer persona.
• Askinosie Chocolate: Springfield, MO single-origin bean-to-bar maker with a direct online store and white-label/program business. Comparable craft sourcing model and direct relationship with chocolate enthusiast buyers.

Emerging players

• Chocolove: Boulder-based craft chocolate brand sold via grocery and DTC channels with premium bars and gift-ready formats. Comparable premium bar positioning but lacks Bar & Cocoa's curation breadth across international makers.
• Endangered Species Chocolate: Ethical, fair-trade chocolate brand with a wide DTC and grocery footprint. Overlaps with Bar & Cocoa on ethical-sourcing positioning and dietary options (vegan, gluten-free), though more mass-market in distribution.

Broad incumbents

• Godiva: Globally established premium chocolate brand with gold-box gifting, DTC storefront, and broad retail presence. Comparable premium gifting customer, but operates as a single-brand incumbent rather than a multi-maker curator.
• Lindt: Swiss premium chocolate manufacturer with extensive DTC and retail gifting distribution (Lindor truffles, Excellence bars). Comparable premium gifting end-customer, but a mass incumbent rather than a craft curator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/barandcocoa
• Facebookfacebook.com/barandcocoa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bar & Cocoa