What Rohrer Corporation does

Rohrer Corporation is a North American manufacturer of retail packaging products serving consumer packaged goods (CPG) brands across verticals including health & beauty, home improvement, electronics, club store/mass retail, sporting goods, OTC pharmaceuticals, school & office, and toys & pet. Founded in 1973 by John and David Rohrer and headquartered in Wadsworth, Ohio, the company operates nine regional manufacturing facilities across the United States and one in Tijuana, Mexico, producing thermoformed plastic packaging (blisters, clamshells, trays, lids, rounds) and printed paperboard components (blister cards, folding cartons, sleeves, header cards). Its technology stack centers on thermoforming, offset/flexo printing across 11 printing presses with 75 printing/coating units, in-line cold foil application (rFoil™), specialty coatings (rStructure™, rTouch™, rMetallic™), and the Process+™ 7-color (CMYK+OGV) printing process that reproduces over 90% of the Pantone Plus Series versus ~65% for standard CMYK.

Rohrer's flagship commercial program is ezCombo®, described as the industry's largest combination-run program, which consolidates multiple customer orders onto shared press sheets or tooling runs with fixed quantity tiers from 5,000 to 100,000 units and 15-day lead times for cards and inserts. The company generates revenue through one-time unit-priced sales of manufactured packaging, supplemented by professional services including heat-seal tooling fabrication, custom design and engineering, and contract packaging. Pricing is quote-based and not publicly disclosed; the company sells exclusively through a direct sales-led motion combining field sales for enterprise accounts (Fortune 500 brands such as Newell, Energizer, Sony, MTD, Mars, Chattem/Sanofi) and inside sales for mid-market and SMB buyers. The company holds ISO 9001, GMI, FSC Chain of Custody, SFI Chain of Custody, PantoneLIVE, and G7 Master Facility certifications, and operates under the EcoVolve™ and ecoCombo® sub-brands for recycled-content sustainable packaging.

Since 2016, Rohrer has executed four strategic acquisitions (CardPak in 2016, Transparent Container in 2018, Coburn Carton Solutions in October 2021, and Jay Packaging Group in December 2021) and was itself acquired by Wellspring Capital Management in 2021. As of December 2025, Danny Teixeira serves as President and CEO succeeding Tim Swanson, with Drew Pansa appointed VP, Corporate Development in April 2025 to lead continued M&A activity.

Name

Rohrer Corporation

Legal name

Rohrer Corporation

Website

https://rohrer.com

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Rohrer Corporation is a Wadsworth, Ohio-based manufacturer of thermoformed and printed retail packaging (blister cards, clamshells, folding cartons, trays) serving CPG brands across nine North American facilities through direct sales and its ezCombo combo-run program.

Ownership category

akta.pro rank

Product category

Retail Packaging Manufacturing

NAICS

Folding Paperboard Box Manufacturing (322212), Paperboard Container Manufacturing (32221), Packaging and Labeling Services (56191), Other Paperboard Container Manufacturing (322219)

SIC

Paperboard Containers & Boxes (2650)

akta.pro primary industry

Folding Cartons & Paperboard Packaging Converting (IMAMAHAB)

akta.pro secondary industries

Folding Carton & Paperboard Packaging Printing (IMALAKAH), Plastic Trays, Clamshells & Blister Packaging Manufacturing (IMANAEAE), Blister, Skin & Thermoform Packaging Machines (IMAHAOAI), Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL)

Keywords

• Retail packaging manufacturing
• Blister packaging solutions
• Thermoformed plastic packaging
• Printed folding cartons
• Combination-run packaging

Headquarters

HQ city

Wadsworth

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Thermoformed Packaging Products: Rohrer manufactures and sells thermoformed plastic packaging (blisters, clamshells, trays, lids, rounds) as one-time purchase products. Revenue is generated through unit pricing per part, with volume tiers via the ezCombo program and custom tooling options. This is the primary revenue stream.
2. Printed Packaging Products (Cards, Cartons, Sleeves): Rohrer produces printed paperboard blister cards, folding cartons, and sleeves. Products are sold per unit or via combo-run programs. Includes specialty printing options (Process+ 7-color, cold foil, raised coatings). One-time per-order revenue model.
3. ezCombo® Combo-Run Manufacturing Services: The company's signature combo-run program consolidates multiple customers' orders into shared production runs, generating revenue per unit with shared tooling costs. Available in fixed quantity tiers from 5,000 to 100,000 units. Reduces per-unit cost for customers while maximizing Rohrer's production efficiency.
4. Heat-Seal Tooling and Machinery Services: Design, build, and supply heat-seal tooling for blister packaging. Replacement tooling and technical service support are provided as ongoing revenue. Tooling fabricated for use on major OEM heat-seal machines.
5. Design and Engineering Services: Rohrer provides custom packaging design, prototyping, pre-press, and artwork services. Includes design consultation, structural packaging design, and collaborative design support for brand owners.
6. Contract Packaging Services: Rohrer offers contract packaging services alongside its manufacturing, helping customers complete packaging projects end-to-end.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Rohrer Corporation manufactures retail packaging products including blister cards, blister packaging, clamshells, folding cartons, trays, lids, and rounds for consumer packaged goods (CPG) brands. The company operates nine regional manufacturing facilities across the United States and Mexico, combining paperboard printing and plastic thermoforming under one roof, supported by its ezCombo combination-run program that allows customers to share production runs starting at minimum quantities of 5,000 units.

Product overview

Rohrer Corporation is a retail packaging manufacturer offering a comprehensive portfolio of packaging solutions organized around two core manufacturing capabilities: printing/decorating and thermoforming. The product lineup centers on carded packaging (blister cards with thermoformed blisters, clamshells), folding cartons, and trays/rounds, all supported by ezCombo, the industry's largest combination-run program that enables shared production runs to reduce costs and accelerate time-to-market. Key product sub-brands include EcoVolve (sustainable materials), ecoCombo (recycled content combo program), and Process+ (7-color printing). Service offerings encompass design and engineering, heat-seal tooling fabrication, and technical support. The company operates nine regional manufacturing facilities across North America.

Differentiator

Problem solved

Functional benefit

Brands

• ezCombo®: Industry's largest, most flexible combo program for printed or thermoformed packaging solutions including blister cards, thermoformed blisters, thermoformed trays, and paperboard folding cartons. Consolidates multiple orders into a single production run for accelerated time to market and reduced costs.
• EcoVolve™
• Process+™
• rFoil™
• rStructure™
• rTouch™
• rMetallic™
• ClubPak®
• PressSeal®
• PakSeal®
• AquaSeal®
• AquaSeal Pro®
• Endura SP™

Products and services

• Blister Packaging Retail packaging combining thermoformed plastic cavities with printed paperboard backing (blister cards), sealed via heat-sealing. Includes face seal, full face seal, mock clamshell, trapped blister, and ecoCombo variants. Sold to CPG brands for retail product packaging.
• Blister Cards and Inserts Paperboard cards serving as backing for blister packaging, decorated with high-quality printing and coated with sealing agents. Available in single-seal, trapped blister, fold-over, skin board, insert cards, and header card formats for CPG brands.
• Clamshell Packaging Clear plastic packaging with one or more hinges providing full product visibility, theft deterrence, and protection. Customizable in infinite shapes and sizes for retail applications across CPG categories.
• Folding Cartons Specialty boxes made of paperboard or plastic, including sleeves and bands for added branding. Options include paperboard cartons with window configurations and clear plastic folding cartons with touch windows.
• Trays, Lids, and Rounds Thermoformed plastic and paperboard trays for assortments and point-of-purchase displays, plus clear round plastic containers with 360-degree visibility for high-volume retail applications.
• Displays Point-of-purchase display solutions for retail merchandising of consumer products.
• ezCombo Program Industry's largest combination packaging program that consolidates multiple printed or thermoformed packaging orders into single production runs. Customers share press sheets or tooling, accelerating time-to-market and reducing startup costs. Includes both printing and thermoforming options with quantities starting at 5,000 units and tiered up to 100,000.
• Heat-Seal Tooling and Machinery Design and fabrication of heat-seal tooling for blister packaging operations. Includes nesting trays, blister chutes, profiled heater platens, and quick-connect auto-feed tooling. Technical service and troubleshooting support available.
• Design and Engineering Expert design services for structural packaging solutions including inclusive features, compact formats, and eco-conscious materials. Collaborative approach with brands to develop creative packaging structure designs from concept to shelf.
• Technical Service Assistance Ongoing technical support including troubleshooting, replacement of damaged tooling with priority service, and 24-hour component shipping for heat-seal machinery.

Quantifiable outcome

• MTD Products achieved annual cost savings of $40K–$50K by eliminating 5th color charges using Process+ printing
• +4 more outcomes

Named customers10 records

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Four partnerships are on record, tiered core.

• Jay Packaging GroupcoreOthers · 17 December 2021Rohrer acquired Jay Packaging Group, a specialty printing and thermoforming company, on December 17, 2021 (one source cites December 20, 2021). The acquisition enhanced Rohrer's high-end printing, eco-friendly packaging capabilities, and strategic presence on the East Coast.
• Coburn Carton SolutionscoreOthers · 4 October 2021Rohrer acquired Coburn Carton Solutions, a printer and folding carton converter based in Ohio, in October 2021. The acquisition enhanced Rohrer's capabilities in printed folding cartons and sustainable packaging, integrating Coburn's expertise and infrastructure into Rohrer's product offerings.
• Transparent ContainercoreOthers · 1 October 2018Rohrer acquired Transparent Container in October 2018, bringing together two industry-leading packaging brands under the unified Rohrer name (officially rebranded in January 2019). This acquisition expanded Rohrer's combination program capabilities and custom packaging solutions.
• CardPakcoreOthers · 1 January 2016Rohrer acquired CardPak in 2016 as part of its strategic acquisition growth strategy, adding to the company's packaging portfolio.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Graphic Packaging Holding Company: Public large-cap paperboard packaging manufacturer focused on folding cartons for food, beverage, and CPG. Comparable in folding carton converting and paperboard printing, but operates at significantly larger scale with integrated paperboard mills.
• Printpack: Privately held (Pritzker Private Capital) major North American flexible and rigid packaging converter serving CPG customers. Overlaps with Rohrer in printed folding cartons and retail packaging for consumer brands, though broader in substrates (flexibles, rigid, specialty films).
• Berry Global Group: Public global plastic packaging manufacturer across rigid containers, thermoformed packaging, and engineered materials. Comparable in thermoformed blister and clamshell production for consumer and healthcare end-markets, with broader geographic and product footprint.
• Sealed Air Corporation: Public protective and food packaging manufacturer known for Cryovac and Bubble Wrap brands. Overlaps with Rohrer in thermoformed/clam-shell-style retail protective packaging for CPG and electronics, though broader portfolio.
• Sonoco Products Company: Public global diversified packaging manufacturer with significant rigid paperboard, plastics, and retail packaging exposure. Comparable in folding cartons and consumer packaging end-markets, though much larger and broader across substrates and services.
• Amcor plc: Public global packaging giant serving CPG, healthcare, and food/beverage with flexibles and rigid packaging. Overlaps with Rohrer's blister and clamshell formats at the enterprise customer level, but operates at significantly larger scale across substrates.
• Pactiv Evergreen: Public North American food and beverage packaging manufacturer with significant thermoformed and paperboard packaging operations. Comparable in thermoformed clamshells, trays, and folding cartons serving CPG retail customers.

Direct peers

• Placon: US-based thermoformed plastic packaging manufacturer serving retail, medical, and food CPG customers with clamshells, blisters, and custom thermoforms. Directly competes in Rohrer's core thermoforming solutions segment with similar custom tooling and short-run capabilities.
• Klöckner Pentaplast: Global rigid plastic films and thermoformed packaging manufacturer specifically cited in Rohrer's own data (Clemson University clamshell study). Closely comparable in thermoformed blister/clamshell packaging for CPG and retail, with overlapping end-markets and material innovation focus.
• Display Pack: Michigan-based thermoformed clamshell and blister packaging manufacturer serving CPG retail, electronics, and hardware customers. Directly comparable in thermoformed retail packaging with a similar SMB-to-enterprise customer mix and emphasis on short-run custom tooling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/RohrerPackaging
• Facebookfacebook.com/RohrerPackage
• LinkedInlinkedin.com/company/rohrer-corporation

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rohrer Corporation