Breezing Co
Breezing Co is a Phoenix-based medical device company that sells FDA-cleared and EU MDR-certified indirect calorimetry systems for measuring Resting Energy Expenditure (REE) and respiratory quotient, serving healthcare providers, sports programs, wellness resorts, and academic researchers through a razor-and-blade hardware-plus-consumable model.
- Company typePrivate
- Founded2012
- HeadquartersPhoenix, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Breezing Co does
Breezing Co is a Phoenix, Arizona-based medical device company that designs and sells indirect calorimetry systems for measuring Resting Energy Expenditure (REE), Resting Metabolic Rate (RMR), and Respiratory Exchange Ratio (RER/RQ) from breath analysis. The company's product line is anchored on two devices: Breezing Med, an FDA-cleared and EU MDR-certified medical device with insurance reimbursement coding used by physicians for nutritional assessment, weight management, and metabolic disease diagnosis, and Breezing Pro, a CE Mark-certified wellness device targeting research, sports training, fitness, and wellness management.
The core technical differentiator is a proprietary single-sensor cartridge architecture that integrates O2 and CO2 sensing into a disposable, single-use component, enabling automatic calibration without maintenance. The platform layers on HIPAA-compliant mobile and web applications for measurement workflow, results tracking, and personalized meal and exercise planning.
Revenue is generated through a razor-and-blade model: upfront hardware sales of the Breezing Med/Pro devices (priced at roughly 1/10th the cost of legacy metabolic carts), recurring sales of disposable O2/CO2 sensor cartridges required for each ~10-minute test (up to $10 per test), subscription-based meal and exercise planning applications, and insurance reimbursement captured by providers using the device. GTM is sales-led and direct, with named adopters including Mayo Clinic, Banner Health, Harvard University, Northwestern University Sports Program, Zulal Wellness Resort, Numa Sports Training, and ELAV Sports Science/R&D. The company is privately held and was founded around 2012 with a small team of 1-10 employees.
Breezing Co firmographics
Firmographics- Name
- Breezing Co
- Legal name
- Breezing Co
- Website
- https://welcome.breezing.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Breezing Co is a Phoenix-based medical device company that sells FDA-cleared and EU MDR-certified indirect calorimetry systems for measuring Resting Energy Expenditure (REE) and respiratory quotient, serving healthcare providers, sports programs, wellness resorts, and academic researchers through a razor-and-blade hardware-plus-consumable model.
- Ownership category
- akta.pro rank
Breezing Co industry classification
Industry- Product category
- Metabolic Measurement Devices
- NAICS
- Other Measuring and Controlling Device Manufacturing (334519)
- SIC
- Laboratory Analytical Instruments (3826), Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Consumer Health Wearables & Fitness Trackers (Wellness Monitoring) (HLAHACAJ)
- akta.pro secondary industry
- Smart Fitness & Training Devices (Connected Fitness Sensors, Smart Jump Ropes, etc.) (CRACAQAH)
Keywords
Where Breezing Co is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Breezing Co business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales
Revenue model
- Device Sales: Sale of Breezing Pro indirect calorimetry hardware device - FDA-cleared medical equipment for REE/RMR measurement.
- Sensor Cartridge Sales: Recurring sales of disposable O2/CO2 sensor cartridges required for each test. Single-use consumables providing recurring revenue stream.
- Subscription Services: Subscription-based meal planning and exercise planning applications providing personalized diet and workout recommendations.
- Insurance Reimbursement: Revenue from insurance reimbursement for metabolic testing services provided by healthcare providers using Breezing devices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Pay-as-you-go | Flexible pricing with lease-to-own options |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Breezing Co product offering
Product offeringCore offering
Breezing Co designs, develops, and manufactures portable indirect calorimetry devices that measure resting energy expenditure and metabolism through a proprietary single-sensor O2/CO2 cartridge. The company sells the Breezing Pro wellness device (CE Mark), the Breezing Med FDA-cleared medical device, disposable sensor cartridges, and a companion mobile application to healthcare providers, research institutions, sports programs, and wellness centers.
Product overview
Breezing Co offers a portfolio of indirect calorimetric metabolic measurement devices centered around two core products: Breezing Pro™ (CE Mark wellness device for sports training and fitness) and Breezing Med™ (FDA-cleared and EU MDR-certified medical device for clinical nutrition assessment). Both products utilize a disposable single-use sensor cartridge that precisely measures oxygen and carbon dioxide in breath to determine Resting Energy Expenditure (REE) and Respiratory Exchange Ratio (RER). The portfolio includes a HIPAA-compliant mobile app that guides measurements and displays results, along with free web-based meal planning and exercise planning applications. Test data can be exported to CSV, PDF format, or printers.
Differentiator
Problem solved
Functional benefit
Brands
- Breezing ProTM: Wellness device intended for research, sports training, fitness training, and wellness management. CE Mark certified.
- Breezing MedTM
Products and services
- Breezing Pro Breezing Pro is a CE-marked, portable indirect calorimetry device designed for personal wellness and metabolism tracking by nutritionists, personal trainers, and consumers to monitor metabolism, weight management, and energy balance. It comes with a disposable sensor cartridge, mobile app, and free web-based exercise and meal planning applications.
- Breezing Med Breezing Med is an FDA-cleared class II medical device that enables physicians and healthcare providers to accurately measure a patient's metabolism in 2-3 minutes for diagnosis of metabolic disorders, nutrition screening, and bariatric patient assessment. Includes the disposable sensor cartridge and mobile app integration.
- Disposable O2/CO2 Sensor Cartridge A proprietary disposable single-sensor cartridge that simultaneously measures O2 and CO2 concentrations, used as the consumable component for both Breezing Pro and Breezing Med devices. Each cartridge is replaced per test/patient, creating a recurring revenue stream.
- Breezing Mobile Application A companion mobile application that connects to Breezing devices via Bluetooth, displays real-time metabolism data, and offers a subscription service for consumers to track weight loss and metabolism trends over time.
Quantifiable outcome
- 10-minute test time with up to $10 per test cost
- +2 more outcomes
Companies that use Breezing Co
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Breezing Co technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Breezing Co partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Breezing Co competitors and assessment
Company assessmentEmerging players
- Levels Health: Direct-to-consumer metabolic health platform built on CGM data, offering personalized nutrition insights; comparable as an emerging entrant pursuing metabolic data as a wellness product, though oriented around glucose rather than REE/RQ.
- Ultrahuman: Consumer wearable company expanding into continuous metabolic, glucose, and fitness biomarkers through its M1 platform; adjacent emerging player encroaching on personalized metabolic monitoring from the consumer side.
Direct peers
- MGC Diagnostics: Provides cardiopulmonary and metabolic testing systems (Ultima, TruFlow) for hospitals and research institutions; broad incumbent in the indirect calorimetry and pulmonary function testing space that overlaps with Breezing Med's clinical use cases.
- Parvo Medics: Manufactures the TrueOne metabolic cart used for indirect calorimetry in research and clinical settings; a long-standing direct competitor in the same REE measurement category Breezing targets.
- Cosmed: Italian manufacturer of clinical and metabolic carts (Fitmate, Quark) used for REE/RMR measurement; Breezing's directly stated competitive frame is "1/10th the cost of metabolic carts" with equal accuracy, making Cosmed the closest direct peer in clinical indirect calorimetry.
- KORR Medical Technologies: Specialist in metabolic measurement devices (e.g., ReeVue, MetaBreath) used by clinicians and weight-management practices for RMR testing; competes head-to-head with Breezing Med in physician offices and wellness clinics.
Broad incumbents
- GE Healthcare: Global medtech incumbent with patient monitoring and metabolic/nutrition solutions within its broader portfolio; relevant as a larger player that could bundle metabolic testing into enterprise hospital contracts.
- Medtronic: Diversified medical device leader with adjacent patient monitoring and nutrition/diagnostics offerings; relevant as a broad incumbent whose move into personalized metabolic monitoring would compete with Breezing's clinical claims.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Breezing Co social profiles
Digital presenceBreezing Co compliance and trust
Trust signalCompliance3 records
Breezing Co financial estimates
Financial estimateRevenue estimate
Valuation estimate
Breezing Co leadership team
Management profileNumber of profiles
Profiles3 records
Breezing Co funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Breezing Co M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Breezing Co
What does Breezing Co do?
Breezing Co designs, develops, and manufactures portable indirect calorimetry devices that measure resting energy expenditure and metabolism through a proprietary single-sensor O2/CO2 cartridge. The company sells the Breezing Pro wellness device (CE Mark), the Breezing Med FDA-cleared medical device, disposable sensor cartridges, and a companion mobile application to healthcare providers, research institutions, sports programs, and wellness centers.
Is Breezing Co a public or private company?
Breezing Co is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Breezing Co founded?
Breezing Co was founded in 2012. It employs 1 to 10 people.
Where is Breezing Co based?
Breezing Co is headquartered in Phoenix, United States, in the North America region.
How does Breezing Co make money?
Four revenue lines are on record. Device Sales are the primary driver. The others are sensor Cartridge Sales, subscription Services and insurance Reimbursement.
Who are Breezing Co's main competitors?
Emerging players on record are Levels Health and Ultrahuman. Direct peers are MGC Diagnostics, Parvo Medics, Cosmed and KORR Medical Technologies. Broad incumbents are GE Healthcare and Medtronic.
Does Breezing Co have an API?
No public API is recorded for Breezing Co.
What industry is Breezing Co in?
Breezing Co's product category is Metabolic Measurement Devices. Its primary akta.pro industry code is HLAHACAJ, Consumer Health Wearables & Fitness Trackers (Wellness Monitoring), with a secondary code of CRACAQAH, Smart Fitness & Training Devices (Connected Fitness Sensors, Smart Jump Ropes, etc.). Its NAICS code is 334519 and its SIC code is 3826.