What Saroki Architecture does

Saroki Architecture is a privately held, founder-owned architecture firm headquartered at 430 North Old Woodward Avenue in Birmingham, Michigan. Founded by Victor Saroki, FAIA in 1983-1984 and operating as Saroki, Victor & Associates Architects PC, the firm provides full-service architecture, planning, and interior design services to luxury residential, commercial/hospitality, and multi-family residential clients, primarily across Michigan with select work in Illinois. The firm is led by Victor Saroki (Founder & President) and Michelle Saroki (Co-founder), with a named team of approximately 12 members spanning architecture, interior design, LEED-accredited professionals, and operations, supplemented by Alex Saroki, AIA as the next-generation architect. The firm has operated continuously for over 40 years and has accumulated 50+ industry awards, including AIA Michigan Firm of the Year (2007) and the 2020 AIA Michigan 25 Year Award for Merrill Park Townhomes.

The firm's service portfolio covers schematic design, design development, construction documentation, construction administration, sustainable design and LEED certification, Integrated Project Delivery via Building Information Modeling (BIM), site assessment, master planning, programming, permitting, interior architecture, space planning, and furniture/equipment selection. Technical differentiation is grounded in sustainable design and historic preservation expertise rather than proprietary technology. Revenue is generated through project-based professional services fees, custom quoted per engagement with no publicly disclosed pricing. Customer segments include affluent homeowners (custom residences, estates, renovations), hospitality operators (restaurants, hotels, athletic clubs such as Rudy's Prime, Leila, Brick + Brine, Birmingham Athletic Club, Plum Market), corporate clients (Michigan First Credit Union HQ expansion), and developers of adaptive reuse and mixed-use projects. The go-to-market model is direct enterprise engagement and reputation-driven referrals within the Michigan architecture community, with no intermediaries, no disclosed external capital, and no acquisitions or leadership turnover outside the founder family.

Name

Saroki Architecture

Legal name

Saroki, Victor & Associates Architects PC

Website

https://sarokiarchitecture.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Saroki Architecture is a founder-owned, award-winning architecture firm in Birmingham, Michigan providing full-service architectural, planning, and interior design services for luxury residential, commercial, hospitality, and adaptive reuse projects across Michigan and select Illinois markets, with 40 years of continuous operation.

Ownership category

akta.pro rank

Product category

Architectural Services

NAICS

Architectural Services (54131), Interior Design Services (541410)

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Architectural Design Services (BPAHAKAA)

Keywords

• Architectural design services
• Sustainable architecture
• Interior architecture
• Historic preservation
• Building information modeling

Headquarters

HQ city

Birmingham

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Architecture Services: Professional architecture services including schematic design, design development, construction documentation, and construction administration. Revenue generated through project-based fees for residential, commercial, and mixed-use projects.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Saroki Architecture is a Michigan-based architecture firm delivering full-scope architectural services for residential, commercial, hospitality, and mixed-use projects. Its core offerings include Schematic Design, Design Development, Construction Documentation, Construction Administration, Sustainable Design/LEED, Building Information Modeling, Site Assessment, Master Planning, and Interior Architecture and Design. Projects range from custom luxury homes and renovations to restaurants, hotels, country clubs, retail spaces, corporate headquarters, and adaptive reuse developments.

Product overview

Saroki Architecture is an award-winning architecture firm based in Birmingham, MI with 40 years of experience. The firm offers a comprehensive suite of architectural services including Architecture Services (Schematic Design, Design Development, Construction Documentation, Construction Administration, Sustainable Design/LEED, BIM), Planning Services (Site Assessment, Master Planning, Site Analysis, Programming), and Interior Architecture and Design. The firm specializes in residential, commercial, retail, and hospitality projects, completing notable projects such as Rudy's Prime (2024), Maplewood (2023), Brick + Brine (2022), Leila (2020), Michigan First Credit Union Expansion (2018), and the Merrill Park Townhomes (1995). The portfolio includes restaurants, hotels, country clubs, residential homes, mixed-use developments, and adaptive reuse projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Architecture Services Full-service architectural offerings for residential, commercial, hospitality, and mixed-use projects, covering Schematic Design, Design Development, Construction Documentation, Construction Administration, Sustainable Design/LEED, Integrated Project Delivery using Building Information Modeling (BIM), and Renderings and 3-D Modeling. Delivered to clients in Michigan and select Illinois projects.
• Planning Services Comprehensive pre-design planning services including Site Assessment, Master Planning, Site Analysis, Programming, Conceptual Studies, Preliminary Scheduling/Budgeting, and Permitting. Used to scope and de-risk projects before schematic design.
• Interior Architecture and Design Interior architecture and design services including Interior Architecture, Interior Design, Space Planning, and Furniture and Equipment Selection. Delivered as a standalone service or integrated with the firm's architectural offerings.
• Other Services Ancillary project services including Community Relations, Presentation Materials, Fund-Raising Support, and Graphics and Signage, supporting client projects beyond core architectural design.

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• TMP Architecture: TMP Architecture is a Michigan-based architecture firm offering architectural, interior design, and planning services with comparable regional presence and project types including commercial, residential, and institutional work.
• Integrated Architecture: Integrated Architecture is a Michigan-based firm providing architectural, planning, and interior design services with similar project portfolio across residential, commercial, and hospitality sectors.
• Hamilton Anderson Associates: Hamilton Anderson Associates is a Detroit-based architecture firm with similar project types including hospitality, commercial, and adaptive reuse work in the Michigan market, comparable in size and service offerings.
• Quinn Evans Architects: Quinn Evans Architects is a Michigan-based architecture firm with strong historic preservation and adaptive reuse expertise, directly comparable to Saroki's specialization in restoration and culturally-significant projects.
• SmithGroup: SmithGroup is a large integrated design firm with significant Detroit/Michigan presence, offering architecture, planning, and interior design services across commercial, healthcare, and residential sectors - directly competing for similar Michigan-based projects.
• Neumann/Smith Architecture: Neumann/Smith Architecture is a Michigan-based firm with comparable size and service offerings, specializing in commercial, healthcare, education, and residential architecture across the Midwest region.

Broad incumbents

• Gensler: Gensler is a global architecture and design firm with Detroit presence, offering broader service capabilities across commercial, hospitality, and mixed-use sectors, competing for larger-scale projects in the same market.
• Perkins&Will: Perkins&Will is a global architecture firm with established Michigan presence, offering broad architectural services across healthcare, education, and commercial sectors as a larger established competitor.
• SmithGroupJJR: SmithGroupJJR is a large multi-disciplinary design firm with significant Michigan operations, offering comprehensive architecture, engineering, and planning services as a larger incumbent competitor.
• HKS Architects: HKS Architects is a large national architecture firm with offices in the Midwest, competing for larger commercial, hospitality, and mixed-use projects in similar regional markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/sarokiarch

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saroki Architecture