Farmacias Similares
Farmacias Similares is a privately held Mexican pharmacy retail chain operating one of the country's largest franchise networks across all 32 states, selling affordable medications and health products to mass-market consumers through physical stores, e-commerce, and mobile apps.
- Company typePrivate
- Founded1997
- HeadquartersMexico City, Mexico
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Farmacias Similares does
Farmacias Similares (legally Farmacias de Similares S.A. de C.V.) is a privately held Mexican pharmacy retail chain founded in 1997 and headquartered in Mexico City. The company operates one of the largest pharmacy franchise networks in Mexico, with coverage spanning all 32 states, and serves mass-market Mexican consumers seeking affordable access to generic and branded medications, over-the-counter health products, beauty items, and personal care goods. Beyond physical franchise storefronts, the company runs an owned e-commerce platform (tienda.farmaciasdesimilares.com) with home delivery and in-store pickup options, complemented by native iOS and Android applications and customer support channels including SIMITEL phone and WhatsApp.
Farmacias Similares firmographics
Firmographics- Name
- Farmacias Similares
- Legal name
- Farmacias de Similares S.A. de C.V.
- Website
- https://farmaciasdesimilares.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Farmacias Similares is a privately held Mexican pharmacy retail chain operating one of the country's largest franchise networks across all 32 states, selling affordable medications and health products to mass-market consumers through physical stores, e-commerce, and mobile apps.
- Ownership category
- akta.pro rank
Farmacias Similares industry classification
Industry- Product category
- Retail Pharmacy
- NAICS
- Pharmacies and Drug Retailers (456110), Pet and Pet Supplies Retailers (45991)
- SIC
- Retail-Drug Stores And Proprietary Stores (5912)
- akta.pro primary industry
- Discount Drugstores with Convenience Food & Beverage (Value C-Store Hybrid) (CRAEAHAJ)
- akta.pro secondary industry
- Retail Veterinary Pharmacies (Brick-and-Mortar) (HLAMAIAE)
Keywords
Where Farmacias Similares is headquartered
LocationHeadquarters
- HQ city
- Mexico City
- HQ country
- Mexico
- HQ region
- Latin America
Offices1 record
Markets served
Farmacias Similares business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Retail Pharmacy Sales: Core revenue from selling pharmaceutical products (medications, health products, beauty and personal care items) through physical pharmacy franchise locations and online storefront. Products are sold at retail prices including applicable taxes, with promotional offerings such as Simi Friday and 3x2 Ofertón.
- E-commerce Online Sales: Revenue from online orders placed through the website and mobile applications with delivery or pickup fulfillment, including shipping fees for orders below certain thresholds.
- Franchise Operations: Franchise fee revenue from franchised Simi pharmacy locations operated by independent franchisees (franquiciatarios) using the Farmacias Similares brand, with access to the central purchasing network and brand.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard order shipping rates based on order value |
| Other | Pay-as-you-go | Promotional offerings and discounts |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Farmacias Similares product offering
Product offeringCore offering
Farmacias Similares operates Mexico's largest franchise pharmacy retail chain, selling affordable prescription medications, generic drug equivalents, over-the-counter medicines, personal care products, beauty items, and health/wellness products. The company also offers home delivery and in-store pickup services, an e-commerce platform, a mobile application, and operates an affiliated veterinary clinic service called Simi Pet Care.
Product overview
Farmacias Similares operates a unified retail pharmacy platform centered on its core online pharmacy and in-store pharmacy network. The main offering is the Farmacias de Similares Online Store (Tienda Online), which enables consumers to purchase medications (including prescription drugs), beauty products, and personal care items through home delivery (Delivery) or in-store pickup (Pickup). The platform is complemented by native mobile apps for iOS and Android, and customer support via SIMITEL telephone and WhatsApp. Promotional programs such as Simi Friday and Ofertón 3x2 drive customer engagement. Recent expansion includes Simi Pet Care veterinary clinics, extending the brand into animal health services.
Differentiator
Problem solved
Functional benefit
Products and services
- Tienda Online (Online Store)
- Farmacias Similares Mobile App
- Simi Pet Care
- Prescription Medication Home Delivery
- In-Store Pickup (Recoger en Tienda)
Companies that use Farmacias Similares
Customer profileSegments3 records
Ideal customer profiles3 records
Farmacias Similares technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Farmacias Similares partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Farmacias Similares competitors and assessment
Company assessmentDirect peers
- Farmacias del Ahorro: One of Mexico's largest pharmacy chains, also positioned around affordability and broad geographic coverage. Directly competes with Farmacias Similares on price-led generic dispensing, OTC assortment, and franchise/owned-store hybrid models in the same Mexican market.
- Farmacias Guadalajara: Major Mexican pharmacy chain with a similarly broad store footprint and emphasis on accessible healthcare. Competes head-to-head with Farmacias Similares in retail pharmacy across Mexico, including generic substitution and family-care positioning.
- Farmacias Benavides: Long-standing Mexican pharmacy chain now owned by FEMSA, providing prescription dispensing, OTC, and personal care across the country. Directly competes with Farmacias Similares in retail pharmacy and increasingly in digital ordering and delivery.
Broad incumbents
- Walmart de México (Walmex): Operates in-store pharmacies across its Bodega Aurrera, Walmart, and Sam's Club banners in Mexico. While not a pharmacy specialist, its scale, private-label depth, and same-day delivery compete for the same value-conscious Mexican consumer as Farmacias Similares.
- Chedraui: Mexican hypermarket and supermarket chain operating Smart & Final, Selecto Chedraui, and El Super. Operates in-store pharmacies and competes with Farmacias Similares on convenient, affordable healthcare SKUs within a broader grocery basket.
- Amazon Mexico: Operates an OTC and personal-care marketplace in Mexico and has been expanding pharmacy-adjacent categories. Competes with Farmacias Similares' e-commerce site on convenience, assortment, and delivery for OTC and personal care, though not on prescription dispensing.
- Costco Mexico: Operates pharmacy counters within Mexican warehouse clubs, offering competitive generics and OTC at high-volume traffic. Targets similar value-conscious Mexican households as Farmacias Similares, particularly for staple medications and personal care.
Emerging players
- Mercado Libre México: Latin America's largest e-commerce marketplace, increasingly distributing OTC, personal care, and supplements in Mexico. Competes with Farmacias Similares' online storefront for digital OTC basket share though lacks prescription pharmacy capability.
- Petco México: Specialty pet retailer and vet service operator in Mexico. Becomes a directly relevant comparator as Farmacias Similares scales Simi Pet Care clinics, competing for affordable veterinary and pet pharmacy consumer spend.
Regional players
- Cruz Verde (FEMSA Salud) Chile: Major Chilean pharmacy chain also owned by FEMSA. Comparable pharmacy-retail format, discount positioning, and Latin American consumer base, but operates primarily in Chile rather than directly in Mexico. Useful cross-market reference for chain economics and omnichannel rollout.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Farmacias Similares social profiles
Digital presenceFarmacias Similares financial estimates
Financial estimateRevenue estimate
Valuation estimate
Farmacias Similares leadership team
Management profileNumber of profiles
Farmacias Similares subsidiaries and ownership
Company hierarchySubsidiaries3 records
Farmacias Similares funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Farmacias Similares M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Farmacias Similares
What does Farmacias Similares do?
Farmacias Similares operates Mexico's largest franchise pharmacy retail chain, selling affordable prescription medications, generic drug equivalents, over-the-counter medicines, personal care products, beauty items, and health/wellness products. The company also offers home delivery and in-store pickup services, an e-commerce platform, a mobile application, and operates an affiliated veterinary clinic service called Simi Pet Care.
Is Farmacias Similares a public or private company?
Farmacias Similares is a private company. It is classified as corporate owned and is currently operating.
When was Farmacias Similares founded?
Farmacias Similares was founded in 1997. It employs 5,001 to 10,000 people.
Where is Farmacias Similares based?
Farmacias Similares is headquartered in Mexico City, Mexico, in the Latin America region.
How does Farmacias Similares make money?
Three revenue lines are on record. Retail Pharmacy Sales are the primary driver. The others are E-commerce Online Sales and franchise Operations.
Who are Farmacias Similares's main competitors?
Direct peers on record are Farmacias del Ahorro, Farmacias Guadalajara and Farmacias Benavides. Broad incumbents are Walmart de México (Walmex), Chedraui, Amazon Mexico and Costco Mexico. Emerging players are Mercado Libre México and Petco México. Cruz Verde (FEMSA Salud) Chile is listed as a regional player.
Does Farmacias Similares have an API?
No public API is recorded for Farmacias Similares.
What industry is Farmacias Similares in?
Farmacias Similares's product category is Retail Pharmacy. Its primary akta.pro industry code is CRAEAHAJ, Discount Drugstores with Convenience Food & Beverage (Value C-Store Hybrid), with a secondary code of HLAMAIAE, Retail Veterinary Pharmacies (Brick-and-Mortar). Its NAICS code is 456110 and its SIC code is 5912.