What Xposure Music does

Xposure Music, operating as Xposure Technology Inc., is a Montreal-based financing platform founded in 2021 that provides capital to independent music artists, songwriters, producers, and rights owners worldwide. The company offers two core products: (1) Music Royalty Advances—non-recourse upfront cash of $10,000 to $3,000,000 against future royalty streams from masters, publishing, writer's share, or producer points, recouped via a percentage of ongoing royalties with no personal financial liability; and (2) Catalog Acquisitions—lump-sum purchases of existing music rights where artists retain control of future releases. Pricing is fully quote-based, driven by an internal AI Valuation Engine that ingests royalty statements and streaming reports from most major distributors to forecast catalog earnings and risk-adjust offers.

The underlying technology is an AI-driven underwriting platform that combines structured-data analytics with predictive royalty forecasting to evaluate catalogs from a single song to a full estate. The platform processes streaming and royalty data to assess long-tail catalog viability and price competitive offers; deal flow is generated through a self-service website request funnel supplemented by inside-sales outreach to qualified artists (minimum 30,000 monthly Spotify listeners, $500/month royalties). Funded artists additionally gain access to the Xposure Network, a curated ecosystem of A&Rs, managers, producers, and label executives from Sony Music, Atlantic, Capitol, and Universal, plus sync and playlist placement services.

Commercially, Xposure generates revenue through royalty percentage recoupment on advances and through ongoing royalty income on acquired catalogs, with capital supplied by a $42.5 million December 2025 debt-and-equity round led by Andalusian Credit Partners. The company has deployed over $50 million to roughly 100 artists since inception and is positioning itself as a leading independent catalog buyer, including through a 2025 co-funding partnership with distributor Too Lost that is intended to deploy tens of millions in additional catalog deals.

Name

Xposure Music

Legal name

Xposure Technology Inc.

Website

https://xposuremusic.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Xposure Music is a Montreal-based fintech platform that provides non-recourse royalty advances ($10K–$3M) and catalog acquisitions to independent music artists worldwide, using an AI-driven valuation engine to underwrite streaming-based catalogs.

Ownership category

akta.pro rank

Product category

Music royalty financing

NAICS

Lessors of Nonfinancial Intangible Assets (except Copyrighted Works) (53311), Music Publishers (512230)

akta.pro primary industry

Royalty Financing, Advances & Securitization (Catalog Finance) (MPAIAKAH)

akta.pro secondary industry

Royalty Analytics, Forecasting & Valuation Services (MPAIAKAG)

Keywords

• Music royalty advances
• Music catalog funding
• Music catalog acquisition
• Royalty financing
• Independent artist financing

Headquarters

HQ city

Montreal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Music Catalog Advances: Xposure Music provides upfront cash advances to artists against their future music royalties. The advance amount is based on AI-analyzed streaming performance and predicted royalty earnings. The company recouped its advance through a percentage of ongoing royalties without requiring personal financial liability from artists.
2. Catalog Acquisitions: Xposure Music purchases music catalogs from artists for a lump sum payment. In catalog sales, artists transfer royalty and licensing rights for existing works while retaining rights to future releases. The company markets acquired catalogs, secures sync placements, and collects ongoing royalties.
3. Partnership Co-Funding: Through partnerships like the one with Too Lost, Xposure Music co-funds catalog acquisitions and investments, deploying capital to acquire catalogs from independent artists with plans to deploy tens of millions in upcoming deals.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Xposure Music provides upfront cash advances and catalog acquisitions to independent music artists, songwriters, producers, and rights owners against future royalty streams. The company uses AI-driven valuation analytics to assess streaming data and catalog earnings, then offers either non-recourse advances (recouped through a percentage of ongoing royalties) or full catalog purchases. Deal sizes range from $10,000 to $3,000,000 with funds released within 24 hours of contract signing.

Product overview

Xposure Music is a Montreal-based financing platform for independent artists offering two core products: Music Royalty Advances (providing $10,000 to $3,000,000 upfront on existing catalogs, recouped through royalties without impacting ownership) and Catalog Acquisitions (full rights purchases of music catalogs). The platform uses an AI Valuation Engine to analyze streaming data and predict revenue potential. Funded artists gain access to a curated Music Industry Network of A&Rs, managers, and label executives, plus Sync & Marketing Support services including playlist placement and sync licensing opportunities. The company operates as Xposure Technology Inc., supporting independent artists, songwriters, producers, and rights owners worldwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Music Royalty Advances

Quantifiable outcome

• Funds released within 24 hours of contract signing
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Too LostcoreStrategic or Co-development Partner · 30 October 2025Xposure Music formed a strategic partnership with Too Lost, an independent music distribution platform, to co-fund catalog acquisitions and scale data-driven music catalog investments. The partnership plans to deploy tens of millions of dollars in upcoming catalog deals. Too Lost provides distribution infrastructure while Xposure contributes AI-powered data analytics and valuation technology.
• Xposure Network (Music Industry Professionals)minorStrategic or Co-development PartnerXposure Music maintains a network of vetted music industry professionals including A&Rs, managers, producers, and executives from major labels (Sony Music, Atlantic Records, Capitol Records, Universal Music) who provide mentorship and guidance to funded artists.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Royalty Exchange: Marketplace platform for buying and selling music royalties and catalogs, directly overlapping with Xposure's catalog acquisition product and serving rights owners and catalog buyers in the same indie music segment.
• Sound Royalties: Direct competitor offering non-recourse advances and catalog financing to independent artists and music creators; same target customer (indie musicians with streaming royalties) and very similar product structure as Xposure Music.

Emerging players

• ANote Music: European music royalty trading platform using blockchain-enabled tokenization to fractionalize and trade royalty streams; comparable to Xposure's catalog acquisition business but with a marketplace/tokenization model.

Others

• Vampr: Music industry networking and collaboration platform serving independent artists; complementary to Xposure's Xposure Network product and overlapping in target audience of independent musicians.
• Downtown Music: Global music services company offering publishing administration, royalty accounting, and payments infrastructure; tangential competitor as Xposure acquires catalogs and requires downstream administration capability.
• Songtrust: Music publishing administration platform that collects royalties on behalf of songwriters; adjacent to Xposure's catalog acquisition business because acquired catalogs require ongoing royalty administration and collection.

Broad incumbents

• Primary Wave Music Publishing: Established music publishing and rights acquisition company that acquires catalogs and signing rights across indie and legacy artists; overlaps with Xposure's catalog acquisition line but operates across a much broader portfolio.
• Concord Music Group: Major independent music company with significant publishing, recorded music, and theatrical rights operations; competes broadly with Xposure in the catalog acquisition space as a diversified incumbent.
• Hipgnosis Songs Fund: Large, listed music IP investment company that acquires song catalogs from major and high-profile artists; competes with Xposure for catalogs but at significantly larger deal sizes and with deeper capital reserves.
• Iconic Artists Group: Catalog acquisition firm founded by Irving Azoff that has acquired high-profile music rights; competes with Xposure for premium catalogs but at a much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/xposuremusic
• Facebookfacebook.com/musicxposure
• Instagraminstagram.com/xposuremusic

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Xposure Music