COPA-DATA
COPA-DATA is an independent Austrian software manufacturer (founded 1987, Salzburg) selling the zenon industrial and energy automation platform to manufacturers, utilities, and infrastructure operators across 70+ countries, with EUR 99 million in 2024 revenue and 450+ employees.
- Company typePrivate
- Founded1987
- HeadquartersSalzburg, Austria
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What COPA-DATA does
COPA-DATA (legal name Ing. Punzenberger COPA-DATA GmbH) is an independent Austrian industrial and energy automation software manufacturer founded in 1987 and headquartered in Salzburg. The company develops and sells the zenon software platform, a proprietary industrial automation stack that decouples control logic from proprietary hardware, enabling manufacturers and infrastructure operators to modernize operations without large-scale infrastructure replacement. The platform spans SCADA/HMI, energy and substation automation, historian analytics (zenon Historian 360), embedded soft PLC (straton), open distributed control (zenon OpenDCS), IIoT services, and the zenon Engineering Assistant AI chatbot. Compliance with IEC 62443-4-2, FDA 21 CFR Part 11, and GAMP5 Category 4 positions the platform for regulated industries including pharmaceuticals, energy, food and beverage, automotive, and process manufacturing.
The company sells through a hybrid go-to-market model: direct enterprise field sales teams across 14 countries (Austria, Germany, USA, Spain, France, Italy, UK, South Korea, Japan, India, Poland, Sweden, Saudi Arabia) combined with the COPA-DATA Partner Community (CDPC), a tiered channel network including Gold Partners such as RoviSys, SEL, CTE, HEITEC, and Capula spanning 70+ countries. The zenon Academy provides free training and certification, and the zenon Engineering Store enables online license purchases. Revenue is generated through software licenses and subscriptions (perpetual and subscription) plus professional services, with multi-year enterprise contracts as the dominant pricing structure. The company reported EUR 99 million in 2024 revenue with 450+ employees worldwide, serving 5,000+ customers including Pfizer, Merck, AstraZeneca, BMW, Ford, Toyota, Coca-Cola, Samsung, Microsoft, Saudi Aramco, and Fraport, among others.
The company is founder/family-owned (Thomas Punzenberger as CEO), has no disclosed external funding or institutional investors, and has expanded internationally through wholly-owned subsidiaries rather than M&A. Recent strategic activity includes the zenon 15 major release in July 2025 with 230+ new features, a Gold Partner alliance with RoviSys in October 2025, a technology partnership with ZETA in March 2026, and Associated Partner status at the World Economic Forum Annual Meeting 2026 in Davos where the company advocated for software-defined automation as a strategic response to geopolitical and supply chain challenges.
COPA-DATA firmographics
Firmographics- Name
- COPA-DATA
- Legal name
- Ing. Punzenberger COPA-DATA GmbH
- Website
- https://copadata.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- COPA-DATA is an independent Austrian software manufacturer (founded 1987, Salzburg) selling the zenon industrial and energy automation platform to manufacturers, utilities, and infrastructure operators across 70+ countries, with EUR 99 million in 2024 revenue and 450+ employees.
- Ownership category
- akta.pro rank
COPA-DATA industry classification
Industry- Product category
- Industrial Automation Software
- NAICS
- Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Measuring & Controlling Devices, Nec (3829)
- akta.pro primary industry
- SCADA/HMI Platforms (IMAGABAB)
- akta.pro secondary industry
- SCADA / Telemetry Systems (RTUs, PLCs, Communications) (EUAJAFAA)
Keywords
Where COPA-DATA is headquartered
LocationHeadquarters
- HQ city
- Salzburg
- HQ country
- Austria
- HQ region
- Europe
Offices15 records
Markets served
COPA-DATA business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Licenses and Subscriptions: zenon software platform is sold as perpetual licenses and/or subscription models. The platform serves as the core product generating the majority of revenue at EUR 99 million in 2024. Revenue is generated through direct sales, partner channel sales, and the Engineering Store e-commerce platform.
- Professional Services and Training: zenon Academy provides training and certification programs. Professional Services offerings include implementation support, consulting, and custom development services through the partner community.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Quote-based enterprise pricing |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels8 records
COPA-DATA product offering
Product offeringCore offering
COPA-DATA develops and sells the zenon industrial software platform for automation, energy management, and IIoT across manufacturing, process industries, pharmaceuticals, food & beverage, automotive, and infrastructure. The platform combines SCADA, HMI, PLC/soft-PLC (straton), energy data management, and IIoT services into a single hardware- and OS-independent runtime. The company monetizes the platform through software licensing, subscription/maintenance, and related engineering training services.
Product overview
COPA-DATA offers the zenon Software Platform as its core industrial automation product, which is a comprehensive platform for engineering and automated operation of manufacturing and infrastructure equipment. The platform decouples control logic from proprietary hardware, enabling manufacturers and energy operators to modernize without large-scale replacements. The product portfolio includes: the core zenon Software Platform (SCADA/HMI/automation); zenon Historian 360 (data historization); straton Embedded Soft PLC (software-based PLC); zenon OpenDCS (open distributed control system for process manufacturing); zenon IIoT Services (IT/OT integration); the AI-powered zenon Engineering Assistant; zenon Academy (training/certification); and the zenon Engineering Store (e-commerce). The company reported 2024 revenue of EUR 99 million with over 450 employees worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- zenon: Industrial software platform for automation and energy automation, enabling engineering and automated operation of manufacturing and infrastructure equipment.
- zenon Historian 360
- straton
- zenon Engineering Store
- zenon Academy
- zenon OpenDCS
Products and services
- zenon Software Platform Vendor-neutral industrial automation platform providing SCADA, HMI, energy data management, alarm handling, and IIoT connectivity for manufacturers, process operators, and infrastructure owners across Windows, Linux, and iOS environments.
- zenon Historian 360 Long-term process data historian and analytics module for storing, retrieving, and analyzing time-series production data; targets production and quality reporting use cases.
- straton Embedded Soft PLC Embedded soft-PLC runtime enabling PLC functionality on standard industrial hardware; allows developers to program control logic in IEC 61131-3 languages and integrate it with the zenon platform.
- zenon Engineering Assistant AI-assisted configuration tool that accelerates zenon project engineering by automating routine setup tasks for automation engineers.
- zenon IIoT Services Industrial IoT service layer providing cloud connectivity and secure data exchange between zenon-based OT systems and enterprise/cloud applications.
- zenon OpenDCS Open Distribution Control System solution for utility and grid operators covering substation automation, energy distribution control, and IEC 61850-based device integration.
- zenon Academy Structured training and certification program delivering paid courses on zenon platform development, administration, and integration for partners and customers.
- zenon Engineering Store Online e-commerce store where customers can purchase zenon software editions, modules, and supporting tools directly via self-service.
Quantifiable outcome
- Energy optimization in industrial robots and automated production lines through AI-driven reinforcement learning systems
- +1 more outcomes
Companies that use COPA-DATA
Customer profileNamed customers14 records
Segments7 records
Ideal customer profiles3 records
COPA-DATA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature8 records
COPA-DATA partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and flagship.
- ZETAcoreTechnology Partnership announced at the ZETA Symposium in March 2026, focused on collaborative development and integration between ZETA and COPA-DATA for industrial automation solutions.
- RoviSyscoreRoviSys joined as a Gold Partner in the COPA-DATA Partner Community, focusing on integrating expertise in process automation and MES with zenon software platform to serve multiple industries globally. The partnership aims to deliver scalable, reliable, and compliant automation solutions worldwide.
- COPA-DATA Partner Community (CDPC)coreGlobal network of specialists in industry and energy automation based on long-term sustainable business partnerships. Includes Gold Partners (SEL, CTE, ematric, JS Automation, Capula, KÖHL Maschinenbau, Mont-Ele, Thüga Energienetze, Fast Engineering, HEITEC, KROPF Solutions, Actemium, Appliant, RoviSys, EQUANS SYNCMAX, and others) providing local implementation and support.
- Gold Partners NetworkcoreTiered partner program with Gold Partners including SEL, CTE, ematric GmbH, JS Automation, Capula, KÖHL Maschinenbau AG, Mont-Ele, Thüga Energienetze GmbH, Fast Engineering, HEITEC, KROPF Solutions, Actemium, Appliant, RoviSys, EQUANS SYNCMAX, F.M. Automazione, TECNAU, Industrial Technology Systems, Generale Costruzioni Ferroviarie, Nidec Conversion, and others with enhanced capabilities and recognition.
- World Economic ForumflagshipCOPA-DATA participated as Associated Partner at the World Economic Forum Annual Meeting 2026 in Davos, Switzerland, advocating for software-defined automation as a strategic response to global industrial challenges.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
COPA-DATA competitors and assessment
Company assessmentDirect peers
- Emerson: Emerson's DeltaV distributed control system and Movicon SCADA/HMI platform directly compete with zenon in process manufacturing, life sciences, and energy verticals where COPA-DATA is established.
- Yokogawa Electric: Yokogawa's CENTUM VP DCS and FAST/TOOLS SCADA platform are direct competitors, with strong positions in oil & gas, chemicals, and power — overlapping with COPA-DATA's energy and process manufacturing customers.
- Siemens: Siemens offers SIMATIC WinCC and TIA Portal as its SCADA/HMI platform, the most direct competitor to COPA-DATA's zenon across discrete and process manufacturing, energy, and pharma verticals globally.
- Rockwell Automation: Rockwell's FactoryTalk View and FactoryTalk Studio are direct SCADA/HMI competitors, particularly strong in automotive and discrete manufacturing where COPA-DATA also competes for BMW, Ford, and Toyota.
- Schneider Electric: Through AVEVA (formerly Wonderware), Schneider Electric offers a comprehensive SCADA/HMI/DCS suite directly competing with zenon in energy, water, pharma, and manufacturing automation worldwide.
- Honeywell: Honeywell's Experion Process Knowledge System is a direct SCADA/DCS competitor, particularly entrenched in process industries, pharma, and oil & gas — all core verticals for COPA-DATA.
- ABB: ABB's System 800xA and Ability platforms are direct DCS/SCADA competitors to zenon in process automation, energy, and pharmaceutical manufacturing. ABB is also noted as a COPA-DATA customer/partner in adjacent motion control.
- AVEVA: AVEVA (now part of Schneider Electric) offers AVEVA Plant SCADA and AVEVA HMI/SCADA, directly competing with zenon in water/wastewater, power, and infrastructure automation markets where COPA-DATA also has presence.
Emerging players
- Inductive Automation: Inductive Automation's Ignition SCADA platform is a rapidly growing, modern, server-based SCADA alternative targeting many of the same discrete and process manufacturing buyers as zenon, with a more cloud-friendly deployment model.
Broad incumbents
- Mitsubishi Electric: Mitsubishi Electric offers MC Works64 and the GENESIS64/HMI/SCADA suite (via its Iconics subsidiary) for industrial automation, competing with zenon in factory automation, automotive, and process industries globally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
COPA-DATA social profiles
Digital presenceCOPA-DATA compliance and trust
Trust signalCompliance4 records
COPA-DATA financial estimates
Financial estimateRevenue estimate
Valuation estimate
COPA-DATA leadership team
Management profileNumber of profiles
Profiles6 records
COPA-DATA subsidiaries and ownership
Company hierarchySubsidiaries10 records
COPA-DATA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
COPA-DATA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about COPA-DATA
What does COPA-DATA do?
COPA-DATA develops and sells the zenon industrial software platform for automation, energy management, and IIoT across manufacturing, process industries, pharmaceuticals, food & beverage, automotive, and infrastructure. The platform combines SCADA, HMI, PLC/soft-PLC (straton), energy data management, and IIoT services into a single hardware- and OS-independent runtime. The company monetizes the platform through software licensing, subscription/maintenance, and related engineering training services.
Is COPA-DATA a public or private company?
COPA-DATA is a private company. It is classified as family owned and is currently operating.
When was COPA-DATA founded?
COPA-DATA was founded in 1987. It employs 251 to 500 people.
Where is COPA-DATA based?
COPA-DATA is headquartered in Salzburg, Austria, in the Europe region.
How does COPA-DATA make money?
Two revenue lines are on record. Software Licenses and Subscriptions are the primary driver. The others are professional Services and Training.
Who are COPA-DATA's main competitors?
Direct peers on record are Emerson, Yokogawa Electric, Siemens, Rockwell Automation, Schneider Electric, Honeywell, ABB and AVEVA. Inductive Automation is listed as an emerging player. Mitsubishi Electric is listed as a broad incumbent.
Does COPA-DATA have an API?
No public API is recorded for COPA-DATA.
What industry is COPA-DATA in?
COPA-DATA's product category is Industrial Automation Software. Its primary akta.pro industry code is IMAGABAB, SCADA/HMI Platforms, with a secondary code of EUAJAFAA, SCADA / Telemetry Systems (RTUs, PLCs, Communications). Its NAICS code is 334513 and its SIC code is 3823.