COPA-DATA

What COPA-DATA does

COPA-DATA (legal name Ing. Punzenberger COPA-DATA GmbH) is an independent Austrian industrial and energy automation software manufacturer founded in 1987 and headquartered in Salzburg. The company develops and sells the zenon software platform, a proprietary industrial automation stack that decouples control logic from proprietary hardware, enabling manufacturers and infrastructure operators to modernize operations without large-scale infrastructure replacement. The platform spans SCADA/HMI, energy and substation automation, historian analytics (zenon Historian 360), embedded soft PLC (straton), open distributed control (zenon OpenDCS), IIoT services, and the zenon Engineering Assistant AI chatbot. Compliance with IEC 62443-4-2, FDA 21 CFR Part 11, and GAMP5 Category 4 positions the platform for regulated industries including pharmaceuticals, energy, food and beverage, automotive, and process manufacturing.

The company sells through a hybrid go-to-market model: direct enterprise field sales teams across 14 countries (Austria, Germany, USA, Spain, France, Italy, UK, South Korea, Japan, India, Poland, Sweden, Saudi Arabia) combined with the COPA-DATA Partner Community (CDPC), a tiered channel network including Gold Partners such as RoviSys, SEL, CTE, HEITEC, and Capula spanning 70+ countries. The zenon Academy provides free training and certification, and the zenon Engineering Store enables online license purchases. Revenue is generated through software licenses and subscriptions (perpetual and subscription) plus professional services, with multi-year enterprise contracts as the dominant pricing structure. The company reported EUR 99 million in 2024 revenue with 450+ employees worldwide, serving 5,000+ customers including Pfizer, Merck, AstraZeneca, BMW, Ford, Toyota, Coca-Cola, Samsung, Microsoft, Saudi Aramco, and Fraport, among others.

The company is founder/family-owned (Thomas Punzenberger as CEO), has no disclosed external funding or institutional investors, and has expanded internationally through wholly-owned subsidiaries rather than M&A. Recent strategic activity includes the zenon 15 major release in July 2025 with 230+ new features, a Gold Partner alliance with RoviSys in October 2025, a technology partnership with ZETA in March 2026, and Associated Partner status at the World Economic Forum Annual Meeting 2026 in Davos where the company advocated for software-defined automation as a strategic response to geopolitical and supply chain challenges.

Name

COPA-DATA

Legal name

Ing. Punzenberger COPA-DATA GmbH

Website

https://copadata.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

251–500 employees

Short description

COPA-DATA is an independent Austrian software manufacturer (founded 1987, Salzburg) selling the zenon industrial and energy automation platform to manufacturers, utilities, and infrastructure operators across 70+ countries, with EUR 99 million in 2024 revenue and 450+ employees.

Ownership category

akta.pro rank

Product category

Industrial Automation Software

NAICS

Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Measuring & Controlling Devices, Nec (3829)

akta.pro primary industry

SCADA/HMI Platforms (IMAGABAB)

akta.pro secondary industry

SCADA / Telemetry Systems (RTUs, PLCs, Communications) (EUAJAFAA)

Keywords

• Industrial automation software
• SCADA HMI platform
• Energy management software
• Process control systems
• Manufacturing execution systems

Headquarters

HQ city

Salzburg

HQ country

Austria

HQ region

Europe

Offices15 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Software Licenses and Subscriptions: zenon software platform is sold as perpetual licenses and/or subscription models. The platform serves as the core product generating the majority of revenue at EUR 99 million in 2024. Revenue is generated through direct sales, partner channel sales, and the Engineering Store e-commerce platform.
2. Professional Services and Training: zenon Academy provides training and certification programs. Professional Services offerings include implementation support, consulting, and custom development services through the partner community.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels8 records

Core offering

COPA-DATA develops and sells the zenon industrial software platform for automation, energy management, and IIoT across manufacturing, process industries, pharmaceuticals, food & beverage, automotive, and infrastructure. The platform combines SCADA, HMI, PLC/soft-PLC (straton), energy data management, and IIoT services into a single hardware- and OS-independent runtime. The company monetizes the platform through software licensing, subscription/maintenance, and related engineering training services.

Product overview

COPA-DATA offers the zenon Software Platform as its core industrial automation product, which is a comprehensive platform for engineering and automated operation of manufacturing and infrastructure equipment. The platform decouples control logic from proprietary hardware, enabling manufacturers and energy operators to modernize without large-scale replacements. The product portfolio includes: the core zenon Software Platform (SCADA/HMI/automation); zenon Historian 360 (data historization); straton Embedded Soft PLC (software-based PLC); zenon OpenDCS (open distributed control system for process manufacturing); zenon IIoT Services (IT/OT integration); the AI-powered zenon Engineering Assistant; zenon Academy (training/certification); and the zenon Engineering Store (e-commerce). The company reported 2024 revenue of EUR 99 million with over 450 employees worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• zenon: Industrial software platform for automation and energy automation, enabling engineering and automated operation of manufacturing and infrastructure equipment.
• zenon Historian 360
• straton
• zenon Engineering Store
• zenon Academy
• zenon OpenDCS

Products and services

• zenon Software Platform Vendor-neutral industrial automation platform providing SCADA, HMI, energy data management, alarm handling, and IIoT connectivity for manufacturers, process operators, and infrastructure owners across Windows, Linux, and iOS environments.
• zenon Historian 360 Long-term process data historian and analytics module for storing, retrieving, and analyzing time-series production data; targets production and quality reporting use cases.
• straton Embedded Soft PLC Embedded soft-PLC runtime enabling PLC functionality on standard industrial hardware; allows developers to program control logic in IEC 61131-3 languages and integrate it with the zenon platform.
• zenon Engineering Assistant AI-assisted configuration tool that accelerates zenon project engineering by automating routine setup tasks for automation engineers.
• zenon IIoT Services Industrial IoT service layer providing cloud connectivity and secure data exchange between zenon-based OT systems and enterprise/cloud applications.
• zenon OpenDCS Open Distribution Control System solution for utility and grid operators covering substation automation, energy distribution control, and IEC 61850-based device integration.
• zenon Academy Structured training and certification program delivering paid courses on zenon platform development, administration, and integration for partners and customers.
• zenon Engineering Store Online e-commerce store where customers can purchase zenon software editions, modules, and supporting tools directly via self-service.

Quantifiable outcome

• Energy optimization in industrial robots and automated production lines through AI-driven reinforcement learning systems
• +1 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature8 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• ZETAcoreTechnology or Integration · 31 March 2026Technology Partnership announced at the ZETA Symposium in March 2026, focused on collaborative development and integration between ZETA and COPA-DATA for industrial automation solutions.
• RoviSyscoreImplementation/ SI/ Consulting Partner · 23 October 2025RoviSys joined as a Gold Partner in the COPA-DATA Partner Community, focusing on integrating expertise in process automation and MES with zenon software platform to serve multiple industries globally. The partnership aims to deliver scalable, reliable, and compliant automation solutions worldwide.
• COPA-DATA Partner Community (CDPC)coreChannel Partner/ Reseller/ DistributorGlobal network of specialists in industry and energy automation based on long-term sustainable business partnerships. Includes Gold Partners (SEL, CTE, ematric, JS Automation, Capula, KÖHL Maschinenbau, Mont-Ele, Thüga Energienetze, Fast Engineering, HEITEC, KROPF Solutions, Actemium, Appliant, RoviSys, EQUANS SYNCMAX, and others) providing local implementation and support.
• Gold Partners NetworkcoreImplementation/ SI/ Consulting PartnerTiered partner program with Gold Partners including SEL, CTE, ematric GmbH, JS Automation, Capula, KÖHL Maschinenbau AG, Mont-Ele, Thüga Energienetze GmbH, Fast Engineering, HEITEC, KROPF Solutions, Actemium, Appliant, RoviSys, EQUANS SYNCMAX, F.M. Automazione, TECNAU, Industrial Technology Systems, Generale Costruzioni Ferroviarie, Nidec Conversion, and others with enhanced capabilities and recognition.
• World Economic ForumflagshipGTM or Marketing PartnerCOPA-DATA participated as Associated Partner at the World Economic Forum Annual Meeting 2026 in Davos, Switzerland, advocating for software-defined automation as a strategic response to global industrial challenges.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Emerson: Emerson's DeltaV distributed control system and Movicon SCADA/HMI platform directly compete with zenon in process manufacturing, life sciences, and energy verticals where COPA-DATA is established.
• Yokogawa Electric: Yokogawa's CENTUM VP DCS and FAST/TOOLS SCADA platform are direct competitors, with strong positions in oil & gas, chemicals, and power — overlapping with COPA-DATA's energy and process manufacturing customers.
• Siemens: Siemens offers SIMATIC WinCC and TIA Portal as its SCADA/HMI platform, the most direct competitor to COPA-DATA's zenon across discrete and process manufacturing, energy, and pharma verticals globally.
• Rockwell Automation: Rockwell's FactoryTalk View and FactoryTalk Studio are direct SCADA/HMI competitors, particularly strong in automotive and discrete manufacturing where COPA-DATA also competes for BMW, Ford, and Toyota.
• Schneider Electric: Through AVEVA (formerly Wonderware), Schneider Electric offers a comprehensive SCADA/HMI/DCS suite directly competing with zenon in energy, water, pharma, and manufacturing automation worldwide.
• Honeywell: Honeywell's Experion Process Knowledge System is a direct SCADA/DCS competitor, particularly entrenched in process industries, pharma, and oil & gas — all core verticals for COPA-DATA.
• ABB: ABB's System 800xA and Ability platforms are direct DCS/SCADA competitors to zenon in process automation, energy, and pharmaceutical manufacturing. ABB is also noted as a COPA-DATA customer/partner in adjacent motion control.
• AVEVA: AVEVA (now part of Schneider Electric) offers AVEVA Plant SCADA and AVEVA HMI/SCADA, directly competing with zenon in water/wastewater, power, and infrastructure automation markets where COPA-DATA also has presence.

Emerging players

• Inductive Automation: Inductive Automation's Ignition SCADA platform is a rapidly growing, modern, server-based SCADA alternative targeting many of the same discrete and process manufacturing buyers as zenon, with a more cloud-friendly deployment model.

Broad incumbents

• Mitsubishi Electric: Mitsubishi Electric offers MC Works64 and the GENESIS64/HMI/SCADA suite (via its Iconics subsidiary) for industrial automation, competing with zenon in factory automation, automotive, and process industries globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/copadatavideos
• Facebookfacebook.com/COPADATAHeadquarters
• LinkedInlinkedin.com/company/copa-data-headquarters
• Instagraminstagram.com/copadata_insights
• Xx.com/copadata

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about COPA-DATA