Wilshire Finance Partners
- Company typePrivate
- Founded2008
- HeadquartersIrvine, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Wilshire Finance Partners firmographics
Firmographics- Name
- Wilshire Finance Partners
- Legal name
- Wilshire Finance Partners, Inc.
- Website
- https://wilshirefp.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Wilshire Finance Partners industry classification
Industry- Product category
- Commercial Real Estate Bridge Lending
- NAICS
- Real Estate Credit (522292), Credit Intermediation and Related Activities (522), Other Financial Vehicles (52599)
- SIC
- Mortgage Bankers & Loan Correspondents (6162), Short-Term Business Credit Institutions (6153)
- akta.pro primary industry
- Senior Secured Direct Lending (FSANADAA)
- akta.pro secondary industries
- Mezzanine / Subordinated Debt (FSANADAC), Construction & Development (C&D) Lending — Commercial/Multifamily (FSALADAH)
Keywords
Where Wilshire Finance Partners is headquartered
LocationHeadquarters
- HQ city
- Irvine
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wilshire Finance Partners business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Bridge Loan Interest Income: As a direct lender using its own capital, Wilshire generates revenue through interest payments on bridge loans secured by real estate. Loans range from $1 million to $10 million with fixed or variable rates.
- WFP Income Fund Management: Wilshire serves as manager of the WFP Income Fund, WFP Income Fund REIT, and WFP Opportunity Fund. Revenue is generated through management fees from these pooled investment vehicles that invest in first trust deeds and mortgages.
- Trust Deed Investments: Offers trust deed investments and mortgages to accredited investors seeking fixed income alternative investments secured by real estate. Generates fees through investment management and portfolio administration.
- Mezzanine and Subordinate Debt: Provides mezzanine debt, second lien debt, and participating loans as subordinated financing options, generating interest income at higher rates reflecting increased risk.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Commercial Bridge Loans - $1M to $10M |
| Other | Pay-as-you-go | ALF FlexBridge Program |
| Other | Multi-year contract | Permanent Financing Referrals |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Wilshire Finance Partners product offering
Product offeringCore offering
Wilshire Finance Partners is a direct lender providing commercial real estate bridge loans ranging from $1 million to $10 million nationwide, with a deep specialization in senior housing, healthcare real estate, and multifamily properties. The firm funds loans using its own balance sheet capital without third-party approvals, allowing closings in weeks rather than months. In addition, Wilshire manages pooled investment vehicles (WFP Income Fund, WFP Opportunity Fund, WFP Income Fund REIT) that deploy investor capital into first trust deeds and mortgages secured by real estate.
Product overview
Wilshire Finance Partners is a private real estate finance and investment firm offering a comprehensive platform of loan products and investment vehicles. The core offering centers on commercial bridge loans from $1 million to $10 million for various property types including senior housing, healthcare real estate, multifamily, and commercial real estate. The company manages two primary fund vehicles: the WFP Income Fund (short-term fixed income private credit fund) and the WFP Opportunity Fund (debt and equity investment fund). Their flagship loan product is the ALF FlexBridge™ program specifically designed for assisted living facilities and senior housing. Additional specialized bridge loan products cover Medical Office Buildings, Student Housing, Warehouse/Industrial, Self-Storage, Mixed-Use, and various senior housing subtypes. The company also facilitates permanent financing through partnerships with Fannie Mae, Freddie Mac, HUD/FHA, and other institutional lenders. For investors, the platform offers trust deed investments, separately managed accounts, and mini-pools as alternatives to direct property ownership.
Differentiator
Problem solved
Functional benefit
Brands
- ALF FlexBridge: Fast, flexible bridge loan program tailored for Independent Living Facilities, Assisted Living Facilities, Memory Care Facilities, Continuing Care Retirement Communities, and other senior housing properties.
- WFP Income Fund
- WFP Opportunity Fund
Products and services
- Commercial Bridge Loans Short-term or interim financing solutions for commercial real estate properties ranging from $1 million to $10 million. Provides fast, flexible bridge financing from weeks to 3 years for acquisitions, renovations, refinances, and repositioning of unstabilized properties.
- ALF FlexBridge™ Trademarked fast, flexible bridge loan program for assisted living facilities and senior housing properties including Independent Living Facilities, Assisted Living Facilities, Memory Care Facilities, and Continuing Care Retirement Communities. Offers loans from $1 million to $10 million with terms of 6 to 36 months, up to 75% LTC, interest-only payments, and closing in weeks.
- Senior Housing Facility Loans Real estate loans for senior housing communities including memory care, continuing care retirement communities, age-restricted housing, independent living, and assisted living facilities (subtypes consolidated under this offering). Bridge loans from $1 million to $10 million and permanent financing from $1 million to $50 million.
- Multifamily Bridge Loans Bridge financing for multifamily and apartment properties ranging from $500,000 to $10 million. Used for acquisitions, renovations, cash-out refinances, and bridge-to-permanent financing with closing times of 15-45 days.
- Medical Office Buildings and Healthcare Real Estate Loans Bridge loans for medical office buildings and healthcare real estate properties including physician and dental practices, laboratories, dialysis centers, and other outpatient clinics. Loan amounts from $1 million to $10 million with terms up to 5 years.
- Student Housing Bridge Loans Bridge financing solutions for student housing properties ranging from $1 million to $10 million with terms up to 3 years. Properties must be in close proximity to universities and larger colleges.
- Warehouse/Light Industrial Bridge Loans Bridge loans for warehouse and light industrial properties ranging from $1 million to $10 million with terms up to 3 years. Covers acquisitions, refinances, and cash-out options for industrial real estate.
- Self-Storage Bridge Loans Bridge loans for self-storage facilities ranging from $1 million to $10 million. Covers facilities that serve both individual and commercial customers including ambient and climate-controlled storage.
- Mixed-Use Bridge Loans Bridge loans for mixed-use commercial real estate properties with multiple uses, such as residential apartment units over retail space. Loans range from $1 million to $10 million.
- WFP Income Fund A short-term private credit fixed-income investment fund designed to provide stable income and principal protection through investments in first trust deeds and mortgages secured by seniors housing, healthcare, multifamily, and commercial real estate. Maintains a stable NAV of $1,000 since inception in 2013.
- WFP Opportunity Fund Seeks to provide attractive risk-adjusted returns through debt and equity investments in real estate including direct and indirect equity investments, joint ventures, deeds of trust and mortgages secured by senior housing, healthcare real estate, multifamily, and commercial real estate.
- WFP Income Fund REIT Real Estate Investment Trust managed by Wilshire Finance Partners as part of the fund platform alongside the WFP Income Fund and WFP Opportunity Fund, holding real estate-backed debt investments.
- Trust Deeds Real estate-based private credit investment opportunities in trust deeds and mortgages for accredited investors seeking fixed income alternative investments secured by real estate. Loans are typically short-term with maturities between six months to five years and secured in a first-lien position.
- Permanent Financing Solutions Long-term financing options facilitated through strategic partnerships, including Bank, CMBS, Agency (Fannie Mae, Freddie Mac), HUD/FHA, Insurance Company, and SBA programs. Loan amounts range from $1 million to over $50 million with terms up to 35 years.
Quantifiable outcome
- 9.12% net annualized return for WFP Income Fund through September 2025
- +6 more outcomes
Companies that use Wilshire Finance Partners
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles5 records
Wilshire Finance Partners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Wilshire Finance Partners partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- MBA (Mortgage Bankers Association)minorIndustry association membership supporting the mortgage banking and commercial real estate finance industry. Wilshire participates in MBA programs and initiatives.
- FALA (Florida Assisted Living Association)minorState-level industry association for assisted living facilities in Florida. Wilshire supports FALA's mission to promote quality senior living.
- ArgentumminorNational association supporting senior living communities. Wilshire participates in Argentum programs for senior housing industry advocacy and networking.
- NIC (National Investment Center for Seniors Housing & Care)minorOrganization providing research and analytics for seniors housing and care sector. Supports capital formation and market transparency in senior living.
- AIA Securities, LLCcoreReal estate-focused investment banking firm where CEO Donald Pelgrim serves as CEO and Securities Principal. AIA Securities holds FINRA licenses and provides securities-related services under FINRA and SIPC.
Scale indicators8 records
Expansion highlights5 records
Wilshire Finance Partners competitors and assessment
Company assessmentDirect peers
- CoreVest Finance: Blackstone-owned direct bridge lender for residential investors and small-balance commercial; comparable to Wilshire's direct balance sheet lending to real estate operators and broker-driven origination.
- Geneva Capital: Regional commercial bridge and private money lender for value-add and transitional real estate; overlaps with Wilshire's flexible underwriting for non-bankable scenarios.
- BridgeInvest: Private bridge lender for commercial real estate with collateral-based underwriting and a managed fund platform for accredited investors; highly comparable to Wilshire's bridge lending + WFP fund platform structure.
- Kennedy Funding: Direct hard money/bridge lender providing short-term commercial real estate loans secured by first-position mortgages, closely matching Wilshire's collateral-based direct lending model and ticket size range.
- Lima One Capital: Specialty bridge and rental lender for SFR and multifamily investors, acquired by Pretium Partners; directly comparable to Wilshire's multifamily and small-balance commercial bridge product set.
- A10 Capital: Direct CRE bridge and mezzanine lender serving middle-market sponsors with bridge-to-permanent solutions; comparable to Wilshire's mix of senior secured and mezzanine debt products.
- Mesa West Capital: Private balance-sheet CRE bridge and permanent lender focused on middle-market transitional assets; comparable to Wilshire in collateral-based underwriting and direct origination without intermediated capital.
Broad incumbents
- Walker & Dunlop: Large CRE finance platform with agency, bridge, and capital markets capabilities; competes for some of Wilshire's borrowers at the larger end and offers the same bridge-to-permanent pathway Wilshire uses with Fannie/Freddie/HUD.
- JLL Capital Markets: Global CRE investment bank with debt placement, equity placement, and bridge lending capabilities; broader incumbent that competes for larger senior housing and healthcare financing mandates.
- Newmark: Major commercial real estate services firm with debt and equity origination; competes for institutional senior housing and healthcare capital stacks that Wilshire bridges to permanent financing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Wilshire Finance Partners social profiles
Digital presenceWilshire Finance Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wilshire Finance Partners leadership team
Management profileNumber of profiles
Profiles1 record
Wilshire Finance Partners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wilshire Finance Partners M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wilshire Finance Partners
What does Wilshire Finance Partners do?
Wilshire Finance Partners is a direct lender providing commercial real estate bridge loans ranging from $1 million to $10 million nationwide, with a deep specialization in senior housing, healthcare real estate, and multifamily properties. The firm funds loans using its own balance sheet capital without third-party approvals, allowing closings in weeks rather than months. In addition, Wilshire manages pooled investment vehicles (WFP Income Fund, WFP Opportunity Fund, WFP Income Fund REIT) that deploy investor capital into first trust deeds and mortgages secured by real estate.
Is Wilshire Finance Partners a public or private company?
Wilshire Finance Partners is a private company. It is classified as management employee owned and is currently operating.
When was Wilshire Finance Partners founded?
Wilshire Finance Partners was founded in 2008. It employs 11 to 50 people.
Where is Wilshire Finance Partners based?
Wilshire Finance Partners is headquartered in Irvine, United States, in the North America region.
How does Wilshire Finance Partners make money?
Four revenue lines are on record. Bridge Loan Interest Income is the primary driver. The others are WFP Income Fund Management, trust Deed Investments and mezzanine and Subordinate Debt.
Who are Wilshire Finance Partners's main competitors?
Direct peers on record are CoreVest Finance, Geneva Capital, BridgeInvest, Kennedy Funding, Lima One Capital, A10 Capital and Mesa West Capital. Broad incumbents are Walker & Dunlop, JLL Capital Markets and Newmark.
Does Wilshire Finance Partners have an API?
No public API is recorded for Wilshire Finance Partners.
What industry is Wilshire Finance Partners in?
Wilshire Finance Partners's product category is Commercial Real Estate Bridge Lending. Its primary akta.pro industry code is FSANADAA, Senior Secured Direct Lending, with a secondary code of FSANADAC, Mezzanine / Subordinated Debt. Its NAICS code is 522292 and its SIC code is 6162.