Nameberry

What Nameberry does

Nameberry is a privately held, bootstrapped consumer web and mobile platform focused on baby name discovery, headquartered in Montclair, New Jersey. Founded in 2008 and led by co-founder Pamela Redmond as CEO and co-founder Hugh Hunter as CTO, the company operates a content-driven site at nameberry.com that serves expectant parents and, to a lesser extent, pet owners and celebrity-name enthusiasts. The platform aggregates a database of approximately 70,000 names with meanings, origins, popularity rankings, and trend data drawn from the US Social Security Administration and equivalent international sources across more than 35 countries, augmented by thousands of curated editorial lists, active community forums, multiple specialized name generators, a preference-matching Baby Name DNA quiz, and a premium private consulting service staffed by name experts. In 2025 the company extended its surface with a native mobile app on iOS and Android that introduces swipe-based partner matching and shared lists, signaling an intent to broaden engagement beyond the website. The business model combines free content access with ancillary monetization through expert consulting, and likely programmatic advertising and affiliate partnerships, though no pricing, revenue figures, or paid subscription tiers are publicly disclosed.

Name

Nameberry

Legal name

Nameberry, LLC

Website

https://nameberry.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Nameberry is a privately held, bootstropped baby name discovery platform serving expectant parents with a curated 70,000-name database, trend tracking across 35+ countries, mobile matching app, expert consulting, and community forums.

Ownership category

akta.pro rank

Product category

Parenting & Baby Naming Content

akta.pro primary industry

Topic/Interest-Based Content Discovery Apps (MPACAKAB)

akta.pro secondary industries

Music Discovery & Curation Platforms (Recommendations, Playlists) (MPAIACAH), Recommendation & Discovery Engines (content/product) (BPAMAAAG)

Keywords

• Baby name database
• Name discovery platform
• Baby naming tools
• Name trend analysis
• Parenting content website

Headquarters

HQ city

Montclair

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Distribution channels5 records

Marketing channels6 records

Core offering

Nameberry operates a baby name discovery and selection platform featuring a 70,000-name database with meanings, origins, popularity data and trend analysis, supported by curated lists, name generators, a couple-matching mobile app, community forums, and premium expert consulting services.

Product overview

Nameberry is a comprehensive baby naming platform and mobile app offering name search tools, curated name lists organized by gender, origin, style, era, and theme, multiple name generators (unique, random, vintage, Irish, character, gender-neutral, pet-specific), personality-based Baby Name DNA matching, expert private consulting, community forums, and a celebrity names section (Fameberry). The platform also maintains an extensive database of popular baby names across 35+ countries worldwide. The mobile app, available on iOS and Android, enables partner collaboration through a swipe-based matching interface with shared lists and personalized recommendations. The product portfolio includes both free browsing features and premium services like private consulting.

Differentiator

Problem solved

Functional benefit

Products and services

• Nameberry Platform Comprehensive baby naming website providing name search, browsing tools, curated lists, meanings, trends, quizzes, forums, and expert consulting for expectant parents and other users.
• Nameberry Mobile App Swipe-based mobile application enabling couples and partners to browse baby names, save matches to a shared list, and receive personalized recommendations based on preferences. Available on iOS App Store and Google Play.
• Name Generators Suite
• Baby Name DNA Analytical quiz-based feature that tests user preferences in names and life to create a unique naming profile and generate hundreds of matching name recommendations.
• Nameberry Consulting Premium private name consulting service staffed by baby name experts, offering personalized one-on-one guidance for finding a baby name or walking users through the entire naming process.
• Fameberry (Celebrity Names) Curated section tracking celebrity baby names, celebrity-inspired names, unique celebrity baby names, and celebrity name trends.
• Baby Name Lists Thousands of curated name lists organized by gender, origin, style, era, meaning, popularity, spelling, birth date, and pet names for browsing and inspiration.
• Nameberry Forums Community discussion platform with forums dedicated to girl names, boy names, baby name games, birth announcements, and mom groups for peer advice and engagement.

Quantifiable outcome

• Nameberry's name trends predict future popularity ahead of official Social Security Administration data releases

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• BabyNames.com: A long-standing baby name search and discovery site with name meanings, origins, and popularity rankings. Directly competes with Nameberry for expectant parents searching for name ideas via organic search.
• Behind the Name: Etymology and history-focused baby name site with extensive name origin, meaning, and usage data. Closely comparable on the etymology/origin content layer that Nameberry uses as part of its name pages.

Broad incumbents

• BabyCenter: One of the largest global pregnancy and parenting platforms, owned by Everyday Health Group. Overlaps with Nameberry through baby name tools and reaches a far broader parenting audience with significant content, app, and e-commerce assets.
• The Bump: Pregnancy and parenting content site from The Knot Worldwide offering baby name lists and tools alongside registry, planning, and editorial content. A broader incumbent in the pregnancy/parenting space that competes for the same expectant-parent search queries.
• SheKnows Baby Names: Women's lifestyle publisher with a baby name discovery vertical. Competes for SEO traffic on name searches while serving a broader lifestyle audience.
• What to Expect: Major pregnancy and parenting platform with baby name content and tools. Reaches a similar expectant-parent audience but with significantly broader scope, app presence, and monetization.
• Motherly: Modern parenting content and commerce platform with content reach into pregnancy and naming. Comparable as a content-driven parenting brand monetizing a similar demographic through content, community, and commerce.
• CafeMom: Long-running online community for mothers with pregnancy, baby, and parenting content including naming discussions. Comparable as a forum/community-led parenting platform competing for engagement from the same demographic.

Emerging players

• Peanut: Social networking app for mothers that includes baby naming community features. Comparable as a community-led, mobile-first parenting engagement platform that overlaps with Nameberry's forum and app ambitions.

Regional players

• Emma's Diary: UK-focused pregnancy and parenting platform offering baby name tools and content. Regionally comparable to Nameberry's international expansion thesis, particularly for English-speaking markets outside the US.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nameberry
• Facebookfacebook.com/48415585101
• Instagraminstagram.com/nameberry
• Pinterestpinterest.com/nameberry
• LinkedInlinkedin.com/company/nameberry

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nameberry