Carter Bank & Trust
- Company typePublic
- Founded1974
- HeadquartersBassett, United States
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
Carter Bank & Trust firmographics
Firmographics- Name
- Carter Bank & Trust
- Legal name
- Carter Bankshares, Inc.
- Website
- https://cbtcares.com
- Company type
- Public
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Where Carter Bank & Trust is headquartered
LocationHeadquarters
- HQ city
- Bassett
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Carter Bank & Trust business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Net Interest Income: Primary revenue stream from the spread between interest earned on loans (mortgages, auto loans, business loans, commercial real estate) and interest paid on deposits (checking, savings, CDs, money market accounts).
- Non-Interest Income: Fees from banking services including overdraft protection, wire transfers, safe deposit boxes, merchant services, cash management, credit cards, and insurance products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Youth Savings Account - $10 opening deposit, no monthly fees |
| Other | Pay-as-you-go | Youth Checking Account - $25 opening deposit, no monthly fees |
| Subscription | Monthly | Lifetime Plus Checking - 5.00% APY |
| Unit Pricing | Multi-year contract | 11-month Certificate of Deposit - 3.30% APY |
| Unit Pricing | Monthly | Christmas Club - 3.50% APY |
| Unit Pricing | Monthly | Premium Money Market Account - 1.67% APY |
| Subscription | Quarterly | Quarterly Dividend - $0.10 per share |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Carter Bank & Trust product offering
Product offeringCore offering
Carter Bank & Trust is a chartered regional community bank that provides personal and business deposit products (checking, savings, youth accounts, CDs, money market accounts, IRAs) and lending products (mortgages, HELOCs, personal loans, auto loans, credit cards, business loans, commercial real estate loans, construction loans). The bank supplements these core offerings with cash management, merchant services, insurance products, and digital banking channels including online banking and a mobile application, serving customers through 63 branches across Virginia and North Carolina.
Product overview
Carter Bank & Trust operates as a full-service regional community bank offering a unified platform of personal and business banking products across Virginia and North Carolina. The core offering encompasses deposit products (checking, savings, CDs, money market accounts, IRAs) and lending products (mortgages, HELOCs, personal loans, auto loans, credit cards, business loans, commercial real estate loans, construction loans). The bank supplements its core banking services with digital banking platforms (online and mobile banking with Zelle integration), cash management and merchant services for business customers, insurance products, and youth banking programs. Recent launches include no-fee youth checking and savings accounts targeting ages 6-18. The bank operates 63 branches with $4.8 billion in assets, positioning itself as a relationship-based community banking institution with local decision-making emphasis.
Differentiator
Problem solved
Functional benefit
Products and services
- Checking Accounts Personal and business checking account options including Lifetime Plus Checking with 5.00% APY for qualifying balances, plus youth and business variants to meet different customer needs.
- Savings Accounts Personal savings accounts offering competitive rates with FDIC insurance protection, including Christmas Club savings at 3.50% APY.
- Carter Youth Savings and Carter Youth Checking Accounts No-fee youth banking products for children ages 6 to 18, including a savings account with $10 minimum opening deposit and a checking account with $25 minimum opening deposit. Both automatically convert to adult accounts at age 18.
- Certificates of Deposit Time deposit accounts with fixed terms and competitive APY rates, including an 11-month CD at 3.30% APY and Christmas Club CDs at 3.50% APY.
- Money Market Account Interest-bearing account with competitive rates (1.67% APY on the Premium Money Market Account), combining features of savings and checking accounts.
- Individual Retirement Account (IRA) Tax-advantaged retirement savings accounts including traditional and Roth IRA options for individual retirement planning.
- Mortgage Loans Home financing options including purchase and refinance mortgages with competitive rates and local decision-making.
- Home Equity Line of Credit (HELOC) Revolving credit line secured by home equity for flexible borrowing and home improvements.
- Personal Loans Unsecured loans for personal expenses with flexible terms and competitive rates.
- Auto Loans Financing options for new and used vehicle purchases with competitive rates.
- Credit Cards Credit card products for personal and business use with various reward and rate options.
- Business Checking Accounts Business checking solutions including the Earn More as You Grow checking account, with features designed to match how businesses operate.
- Business Savings Accounts Savings account products for business customers to manage reserves and excess cash balances.
- Business Certificates of Deposit Time deposit accounts for businesses with fixed terms and competitive APY rates.
- Business Money Market Accounts Interest-bearing business money market accounts combining features of savings and checking.
- Business Loans Commercial lending solutions including term loans and lines of credit for business operations and growth.
- Commercial Real Estate Loans Financing for commercial property acquisition, development, and refinancing.
- Construction Loans Short-term financing for residential and commercial construction projects.
- Community Development Lending Lending programs supporting community development initiatives and projects in the bank's markets.
- Business Credit Cards Credit card products tailored for business use with expense management and rewards features.
- Cash Management Services Treasury management solutions for business customers including fraud protection and cash management tools.
- Merchant Services Payment processing solutions for business customers to accept card payments.
- Insurance Services Personal and business insurance products including auto, home, and business coverage offered through Carter Bank.
- Online and Mobile Banking Digital banking platform enabling 24/7 account access via web and the Carter on the Go mobile app on iOS and Android, including Zelle peer-to-peer transfers and account management features.
Quantifiable outcome
- Non-performing loan ratio reduced from 6.29% to 0.82% of total loans
- +3 more outcomes
Companies that use Carter Bank & Trust
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Carter Bank & Trust technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability2 records
Feature1 record
Carter Bank & Trust partnerships and signals
Strategic signalScale indicators8 records
Recent moves9 records
Expansion highlights5 records
Carter Bank & Trust competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat4 records
Customer concentration
Carter Bank & Trust social profiles
Digital presenceCarter Bank & Trust compliance and trust
Trust signalCompliance3 records
Carter Bank & Trust financial estimates
Financial estimateRevenue estimate
Valuation estimate
Carter Bank & Trust leadership team
Management profileNumber of profiles
Profiles9 records
Carter Bank & Trust subsidiaries and ownership
Company hierarchySubsidiaries2 records
Carter Bank & Trust funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Carter Bank & Trust M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Carter Bank & Trust
What does Carter Bank & Trust do?
Carter Bank & Trust is a chartered regional community bank that provides personal and business deposit products (checking, savings, youth accounts, CDs, money market accounts, IRAs) and lending products (mortgages, HELOCs, personal loans, auto loans, credit cards, business loans, commercial real estate loans, construction loans). The bank supplements these core offerings with cash management, merchant services, insurance products, and digital banking channels including online banking and a mobile application, serving customers through 63 branches across Virginia and North Carolina.
Is Carter Bank & Trust a public or private company?
Carter Bank & Trust is a public company. It is classified as public and is currently operating.
When was Carter Bank & Trust founded?
Carter Bank & Trust was founded in 1974. It employs 501 to 1,000 people.
Where is Carter Bank & Trust based?
Carter Bank & Trust is headquartered in Bassett, United States, in the North America region.
How does Carter Bank & Trust make money?
Two revenue lines are on record. Net Interest Income is the primary driver. The others are non-Interest Income.
Does Carter Bank & Trust have an API?
No public API is recorded for Carter Bank & Trust.