What SEP does

SEP is a US-based, 100% employee-owned custom software development firm founded in 1988 and headquartered in Westfield (Indianapolis area), Indiana. With approximately 180 employee-owners, the company delivers end-to-end software services — strategy, product design, software development, data engineering, AI development, and maintenance — across web, mobile, cloud, desktop, and embedded platforms. SEP focuses on complex, regulated industries (aerospace, defense, healthcare, pharma, automotive, heavy machinery, financial services) where FDA, HIPAA, and DOD compliance requirements are gating, and it serves a base of 300+ companies ranging from Fortune 100 enterprises to growth-stage startups.

Revenue is generated through professional services engagements, with project sizes ranging from approximately $250K-$500K for smaller initiatives to $3M-$6M for multi-year enterprise programs. SEP goes to market through a consultative direct-sales motion initiated via a 'Let's Talk' consultation, complemented by content-led demand generation (blog, SEPTalks community events, Behind the Product podcast, and client case studies). The company maintains ISO 9001 certification (since 2003), a 5/5 Clutch rating, and continuous 'Best Places to Work' recognition since 2010.

SEP is privately held with no external venture or private equity backing; capital is generated organically and reinvested, most recently evidenced by a $50M minority growth equity investment in mea Platform (an AI-native insurance technology company) announced in February 2026. The company's AI capabilities span generative AI, agentic AI, computer vision, NLP, predictive analytics, and optimization — built on third-party foundation models — and are deployed into client solutions rather than sold as standalone products.

Name

SEP

Legal name

SEP

Website

https://sep.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

101–250 employees

Short description

SEP is a US-based, employee-owned custom software development firm (founded 1988, ~180 employee-owners) that builds complex, regulated software for enterprises in aerospace, defense, healthcare, and other compliance-heavy industries across web, mobile, cloud, desktop, and embedded platforms.

Ownership category

akta.pro rank

Headquarters

HQ city

Carmel

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Custom Software Development Services: Professional services revenue from custom software development, consulting, and engineering services. Projects range from strategy and design to development and maintenance. Engagement sizes vary from smaller projects ($250K-$500K) to multi-year enterprise engagements ($3M-$6M range).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

SEP is a custom software development firm that partners with enterprise and mid-market organizations to research, design, build, and maintain software products. Its services span the full product lifecycle — strategy, product design, software development, AI/data engineering, and maintenance — delivered across web, mobile, cloud, desktop, and embedded platforms. The firm specializes in complex, regulated industries such as aerospace, healthcare, defense, pharma, fintech, and heavy machinery.

Product overview

SEP is a custom software development company offering a comprehensive suite of services rather than a single product. The core offerings include AI Development, Data Engineering, Product Design, Software Development, Maintenance, and Strategy & Innovation services. These are delivered across five platform specializations: Web, Mobile, Cloud, Desktop, and Embedded development. Services are tailored for complex, regulated industries including aerospace, healthcare, financial technology, precision agriculture, and automotive/heavy machinery. SEP operates as a full-service partner across the entire product lifecycle from initial strategy and design through development, deployment, and long-term maintenance.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Software Development Services Full-service custom software development spanning strategy, design, development, and maintenance. SEP partners with enterprise clients across the entire product lifecycle from concept through long-term support.
• AI Development Services Custom AI development services including AI readiness consulting, custom AI development, and AI product innovation. Encompasses machine learning, generative AI, agentic AI, computer vision, and natural language processing.
• Data Engineering Services Data services including data strategy, data engineering (pipeline design, implementation, and architecture), and data analytics. Covers AI/ML readiness, data governance, compliance, and analytics dashboard design.
• Product Design Services UX strategy, UI/UX design, and user testing and validation services. Includes accessibility (WCAG), agent experience design, AI experience design, branding, prototyping, and usability testing.
• Strategy & Innovation Services Product strategy consulting, implementation, and evolution services. Includes concept development, roadmapping, proof of concept, prototyping, and software product evolution.
• Software Development Services Software development, solution architecture, and product modernization. Delivered across cloud, desktop, embedded, mobile, and web platforms for complex and regulated industries.
• Maintenance Services Software maintenance and support including product optimization consulting, preventive software maintenance, and post-launch support. Covers updates, security patching, performance tuning, and modernization.
• Web Development Services Custom web application development including internal web applications, customer-facing web experiences, and connected web systems with API development, authentication, and security architecture.
• Mobile Development Cross-platform mobile application development for iOS and Android, including native and cross-platform frameworks, FDA-compliant medical device apps, and IoT-connected mobile experiences.
• Cloud Development Cloud-native development, cloud integration, and cloud migration services. Covers AWS, Azure, and multi-cloud environments with DevOps, containerization, and serverless computing.
• Desktop Development Desktop application development for Windows, macOS, and cross-platform using technologies including .NET, Qt, Electron, and WPF/MAUI.
• Embedded Development Embedded systems and IoT development including firmware, real-time operating systems, device connectivity (Bluetooth, WiFi, Zigbee, Matter), and safety-critical systems for industrial and medical environments.

Quantifiable outcome

• 5x increase in global app users for healthcare client
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability11 records

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Globant: Global digital transformation and custom software development firm offering AI, data engineering, and product design services — comparable in service breadth, though larger and globally distributed.
• Thoughtworks: Global custom software development consultancy with deep regulated-industry expertise (finance, healthcare, government) and similar full-lifecycle digital product delivery.
• Saggezza: Mid-size US custom software development and data engineering firm serving enterprise clients across financial services, manufacturing, and healthcare with comparable project-based delivery model.
• West Monroe Partners: US-based consultancy delivering custom technology solutions to mid-market and enterprise clients in regulated industries like healthcare, financial services, and energy — directly comparable in scale and vertical focus.
• Bounteous: Mid-size US digital transformation and custom software firm with comparable enterprise/mid-market client mix, strategy-through-maintenance service model, and regulated-vertical exposure.
• Slalom: US-based mid-market consulting and custom software development firm with comparable regional delivery model, focus on regulated industries, and project-based engagements of similar scale.

Broad incumbents

• IBM Consulting: Large incumbent consulting arm offering custom application development, AI engineering, and hybrid cloud services — competes for the same regulated-industry enterprise deals as SEP.
• Accenture: Global systems integrator with extensive custom development, AI, and platform engineering capabilities serving the same enterprise and regulated-vertical clients as SEP, but at vastly greater scale.
• Cognizant: Global IT services firm with significant custom software development and digital engineering practices serving healthcare, financial services, and manufacturing — overlapping SEP's regulated vertical focus.
• Deloitte Digital: Broad incumbent within Big Four consulting offering custom software, AI, and digital transformation services to Fortune 500 enterprises — overlaps SEP's regulated-industry enterprise work as part of a much larger portfolio.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/wwwsepcom
• GitHubgithub.com/sep
• YouTubevimeo.com/wwwsepcom
• Facebookfacebook.com/wwwsepcom
• LinkedInlinkedin.com/company/wwwsepcom

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SEP