LYNX
LYNX is a Dutch execution-only online broker serving active self-directed retail investors across Europe with access to 100+ global markets via Interactive Brokers' execution infrastructure, complemented by proprietary platforms and an extensive Dutch-language education ecosystem.
- Company typePrivate
- Founded2006
- HeadquartersAmsterdam, Netherlands
- Headcount101–250
- GTM typeB2C
- OfferingServices
What LYNX does
LYNX B.V. is a Dutch online execution-only broker founded in 2006 in Amsterdam by Rogier Groen and Jeroen Kramer, serving active self-directed retail investors across Europe. The company provides access to trade stocks, options, futures, ETFs, forex, CFDs, and bonds across more than 100 markets in 33 countries through a single account, with revenue generated entirely through commissions and transaction fees on executed trades. Order execution and custody are handled through a core white-label partnership with Interactive Brokers Ireland Limited, while LYNX maintains its own regulatory status under the Dutch Authority for the Financial Markets (AFM), De Nederlandsche Bank (DNB), and Belgium's FSMA, enabling cross-border service under EU passporting. The customer base of 70,000+ active investors spans at least ten European countries (Netherlands, Belgium, Germany, Switzerland, Austria, Czech Republic, France, Finland, Poland, Slovakia), with local-language customer service offices in Amsterdam (headquarters), Gent, Berlin, and Praha.
LYNX's product portfolio is anchored by the professional-grade Trader Workstation (TWS) desktop platform and the browser-based LYNX+ platform featuring TradingView charts, split portfolio monitoring, bracket orders, and technical sentiment analysis. Mobile apps are available for iPhone, iPad, and Android, supplemented by a suite of specialized trading tools (ChartTrader, BookTrader, OptionTrader, ComboTrader, FX Trader, Market Scanner), a paper trading environment, smart order routing, and LYNX Key two-factor authentication. Surrounding the core platforms is an extensive Dutch-language content and education ecosystem — the Knowledge Portal, LYNX Masterclass program, daily Morning Call newsletter, weekly Beleggerspodcast, and Beleggersdebat investor debate events — which functions as the primary customer acquisition and engagement engine. The company holds 55 online broker industry awards and maintains a 4.2/5 Trustpilot rating, positioning brand credibility as a core trust signal in a category where execution reliability and reputation drive account opening.
LYNX operates a direct-to-consumer digital go-to-market with self-serve account opening through country-specific websites, requiring an investment knowledge and experience test that screens for active trader suitability. Pricing is pay-as-you-go and largely transparent at the per-contract level for derivatives (e.g., $1.25/contract for most micro futures), with promotional acquisition incentives such as up to €500 in transaction cost reimbursement for new accounts and a portfolio transfer service from prior brokers at no cost. The company is privately held under continuous Dutch ownership, has not raised external venture or private equity capital, and has no disclosed acquisitions, leadership transitions to external hires, or restructuring events beyond the founder-to-CEO progression now led by Ellen van Ginkel. Headcount sits in the 101-250 band consistent with a mid-sized European broker operating across ten country markets.
LYNX firmographics
Firmographics- Name
- LYNX
- Legal name
- LYNX B.V.
- Website
- https://lynx.nl
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- LYNX is a Dutch execution-only online broker serving active self-directed retail investors across Europe with access to 100+ global markets via Interactive Brokers' execution infrastructure, complemented by proprietary platforms and an extensive Dutch-language education ecosystem.
- Ownership category
- akta.pro rank
LYNX industry classification
Industry- Product category
- Online Brokerage
- NAICS
- Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Discount & Online Retail Brokerage (FSAEACAB)
- akta.pro secondary industry
- Independent Broker-Dealers (Retail Network) (FSAAAAAC)
Keywords
Where LYNX is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices4 records
Markets served
LYNX business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Brokerage Transaction Fees: LYNX earns revenue through commissions and fees charged on securities transactions executed on behalf of clients across stocks, options, futures, ETFs, forex, and other financial instruments. The broker offers competitive pricing with specific per-contract fees for products like micro futures ($1.25 per contract) and charges transaction fees across multiple asset classes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Micro Futures — $1.25 per contract |
| Transaction based/ take rate | One time/ perpetual license | New Account Promotion — up to €500 transaction cost reimbursement |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
LYNX product offering
Product offeringCore offering
LYNX is an execution-only online broker providing active self-directed investors with access to 100+ global markets across 33 countries via a single account. The company offers trading across stocks, options, futures, ETFs, forex, CFDs, bonds, and structured products through the LYNX+ web platform, Interactive Brokers' Trader Workstation (TWS), and mobile apps. Orders are routed to Interactive Brokers Ireland Limited for execution while LYNX provides local Dutch-language customer service, regulatory interface, and educational content.
Product overview
LYNX is an online broker providing a unified platform ecosystem for active investors, offering multiple trading platforms: LYNX+ (web-based platform with TradingView charts, split portfolios, and technical sentiment analysis), TWS (Trader Workstation - professional-grade platform with advanced analysis, execution, and risk management tools), and mobile apps for iPhone, iPad, and Android. The ecosystem includes specialized trading tools (ChartTrader, BookTrader, OptionTrader, ComboTrader, FX Trader, Market Scanner) and educational services (LYNX Masterclass, Morning Call newsletter). Accounts are held at Interactive Brokers, with LYNX operating as an execution-only broker providing access to over 100 markets in 33 countries including stocks, options, futures, ETFs, CFDs, forex, and bonds.
Differentiator
Problem solved
Functional benefit
Brands
- LYNX+: Online trading platform accessible via PC, tablet and smartphone with TradingView charts, designed for active investors.
Products and services
- LYNX+ Web Trading Platform Web-based trading platform accessible via PC, tablet and smartphone, featuring TradingView charts, split portfolio monitoring, chart analysis tools, bracket orders, and technical sentiment indicators for active self-directed investors.
- Trader Workstation (TWS) Professional-grade trading platform offering advanced functionality for analysis, execution, and risk management, with customizable interface, fundamental insights, strategy automation, custom screening criteria, and portfolio risk management tools for active traders.
- LYNX Mobile Trading App Mobile trading application available for iPhone, iPad, and Android devices, enabling investors to monitor portfolios and access markets via smartphone anytime, anywhere.
- ChartTrader Advanced charting tool integrated with trading platforms for technical analysis and direct trading from charts for active investors.
- BookTrader Trading tool for order book analysis and precise trade execution for advanced traders.
- OptionTrader Specialized trading tool for options analysis and execution with integrated analysis for options traders.
- ComboTrader Trading tool for executing combination orders and multi-leg option strategies for sophisticated options traders.
- FX Trader Trading tool for foreign exchange and currency trading for active forex traders.
- Market Scanner Scanning tool for identifying trading opportunities across multiple markets for active investors.
Quantifiable outcome
- Access to more than 100 markets in more than 30 countries with one account
- +3 more outcomes
Companies that use LYNX
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
LYNX technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
LYNX partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Interactive Brokers (Ireland Limited)coreLYNX operates as a white-label intermediary for Interactive Brokers. LYNX receives and forwards client orders to Interactive Brokers Ireland Limited, which holds an investment firm license in Ireland and executes orders directly on the market. This partnership provides the execution infrastructure (exchanges, clearing, settlement) that underpins LYNX's service offering, while LYNX provides the local sales layer, customer service, and regulatory interface for Dutch and European clients.
- Nopetro EnergyminorNopetro Energy extended its decade-long partnership with LYNX (Central Florida Regional Transportation Authority) to construct a new renewable natural gas (RNG) fueling station in Kissimmee, Florida. Note: This LYNX refers to the Central Florida Regional Transportation Authority (a public transit agency), not the online broker. This partnership does not appear to be related to the LYNX online broker business.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
LYNX competitors and assessment
Company assessmentDirect peers
- DEGIRO: Dutch-founded online discount broker offering multi-market access to European retail investors. Closest direct competitor to LYNX in geography, customer profile (self-directed retail), and product set (stocks, ETFs, options, futures). Acquired by flatexDEGIRO in 2020.
- Saxo Bank: Denmark-headquartered multi-asset online broker serving active retail and professional investors across Europe with access to global markets and sophisticated platforms (SaxoTraderGO/SaxoTraderPRO). Highly comparable to LYNX on product breadth, target customer, and European footprint.
- eToro: Global multi-asset online broker with strong European presence offering stocks, ETFs, forex, and CFDs to retail investors. Comparable to LYNX on product breadth and self-directed retail target, with additional social/copy-trading differentiation.
- Plus500: Israel-headquartered online broker specializing in CFDs and listed derivatives for retail traders across European markets. Comparable to LYNX on product mix (CFDs, futures, options) and active-trader targeting, with a more tech-driven, low-touch model.
Broad incumbents
- Interactive Brokers: Global institutional-grade broker whose infrastructure (TWS, smart routing, clearing) underpins LYNX's offering. Functions as both execution partner/parent and a broader incumbent that European active traders could bypass by opening an IB account directly.
- IG Group: London-listed global multi-asset broker with a large active-trader franchise in Europe. Comparable to LYNX in derivatives, CFDs, and active-trader positioning, with much broader scale and international footprint.
- Hargreaves Lansdown: UK-listed direct-to-consumer investment platform serving self-directed retail investors with funds, shares, and a wealth-adjacent offering. Comparable to LYNX on self-directed retail targeting, though primarily UK-focused and more wealth-management-oriented.
Emerging players
- Trade Republic: Berlin-based mobile-first broker rapidly scaling across Europe with commission-free equity/ETF trading and a savings product. Competes with LYNX for European retail investors, though it targets a less experienced, more passive audience.
- Scalable Capital: Munich-based digital broker and wealth manager with significant DACH and broader European presence. Competes with LYNX for self-directed European retail investors, particularly in Germany, with both trading and managed-portfolio offerings.
Regional players
- BUX: Amsterdam-headquartered mobile broker serving European retail investors with commission-free equity/ETF trading and active-trader products. Direct Dutch peer to LYNX, though positioned toward a younger, less experienced audience.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
LYNX social profiles
Digital presenceLYNX financial estimates
Financial estimateRevenue estimate
Valuation estimate
LYNX leadership team
Management profileNumber of profiles
Profiles4 records
LYNX funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LYNX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LYNX
What does LYNX do?
LYNX is an execution-only online broker providing active self-directed investors with access to 100+ global markets across 33 countries via a single account. The company offers trading across stocks, options, futures, ETFs, forex, CFDs, bonds, and structured products through the LYNX+ web platform, Interactive Brokers' Trader Workstation (TWS), and mobile apps. Orders are routed to Interactive Brokers Ireland Limited for execution while LYNX provides local Dutch-language customer service, regulatory interface, and educational content.
Is LYNX a public or private company?
LYNX is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LYNX founded?
LYNX was founded in 2006. It employs 101 to 250 people.
Where is LYNX based?
LYNX is headquartered in Amsterdam, Netherlands, in the Europe region.
How does LYNX make money?
One revenue line is on record: brokerage Transaction Fees.
Who are LYNX's main competitors?
Direct peers on record are DEGIRO, Saxo Bank, eToro and Plus500. Broad incumbents are Interactive Brokers, IG Group and Hargreaves Lansdown. Emerging players are Trade Republic and Scalable Capital. BUX is listed as a regional player.
Does LYNX have an API?
No public API is recorded for LYNX.
What industry is LYNX in?
LYNX's product category is Online Brokerage. Its primary akta.pro industry code is FSAEACAB, Discount & Online Retail Brokerage, with a secondary code of FSAAAAAC, Independent Broker-Dealers (Retail Network). Its NAICS code is 523 and its SIC code is 6211.