Seek Thermal

What Seek Thermal does

Seek Thermal, Inc. is a privately-held U.S. thermal imaging company that designs and manufactures LWIR (Long-Wave Infrared) microbolometer-based thermal sensors and a full-stack portfolio of thermal imaging cameras. Founded in 2012 by thermal imaging veterans Bill Parrish, PhD and Tim Fitzgibbons, PhD and headquartered in Santa Barbara, California, the company operates a fabless design and manufacturing model with U.S. domestic supply chain. Seek positions itself as one of the few companies globally capable of designing its own microbolometer detectors and optics, and as differentiated by proprietary mixed-gain imaging technology and full vertical integration from detector to finished product.

The company sells across four customer verticals: firefighting (FirePRO personal cameras and NFPA-certified AttackPRO/AttackPRO+ incident command cameras), industrial inspection and fixed condition monitoring (Reveal 300, InspectionCAM, and the Guardian G300 fixed-mount camera with on-camera analytics), consumer/prosumer (the Nano smartphone-attached series), and OEM embedded applications (current-generation Eagle Core plus earlier Mosaic, Drone, High Temp, and Micro cores). Pricing spans $214.99 for entry-level consumer units to $3,599 for industrial fixed-mount cameras, with an Eagle Core developer kit priced at $1,499; volume discounts are offered. Flagship commercial deployments include equipping the entire Los Angeles Fire Department. ISO 9001:2015 certification was achieved in December 2022.

Go-to-market combines direct e-commerce (shop.thermal.com), authorized firefighting equipment dealers, and direct OEM/embedded sales supported by a developer SDK portal (developer.thermal.com). Public regulatory and product disclosures indicate a current expansion push into the automotive LWIR sensor market (next-generation automotive sensor announced June 2025), with product launches spread across 2023-2025 across firefighting, industrial, and consumer lines. Approximately $50M of equity funding was disclosed across 2012-2015; the company is private and does not publicly disclose revenue.

Name

Seek Thermal

Legal name

Seek Thermal, Inc.

Website

https://thermal.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Seek Thermal designs and manufactures LWIR microbolometer-based thermal imaging cameras and OEM sensor cores, serving firefighters, industrial inspectors, automotive OEMs, IoT integrators, and consumers with vertically-integrated, US-designed sensor products.

Ownership category

akta.pro rank

Product category

Thermal Imaging Systems and OEM Thermal Sensor Cores

NAICS

Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Optical Instruments & Lenses (3827)

akta.pro primary industry

Action Cameras & Rugged Cameras (CRACAPAC)

akta.pro secondary industry

Heat Detectors & Specialized Detectors (e.g., Kitchen/Rate-of-Rise) (HSAHAFAE)

Keywords

• Thermal imaging cameras
• Infrared sensors
• OEM thermal cores
• Firefighting thermal cameras
• Industrial condition monitoring

Headquarters

HQ city

Goleta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Thermal Camera Hardware Sales: Primary revenue stream from selling thermal imaging cameras directly to consumers and professionals through e-commerce and channel partners. Product lines include FirePRO (firefighting), Reveal/InspectionCAM (industrial inspection), Nano (consumer/professional smartphone cameras), and Guardian Series (fixed monitoring).
2. OEM Camera Cores and Components: Sale of thermal imaging cores (Eagle Core, Mosaic Core, Drone Core, High Temp Core, Micro Core) and sensor boards to OEM customers who integrate Seek's thermal sensing technology into their own products.
3. Automotive Thermal Sensing: Revenue from automotive-specific thermal imaging solutions and partnerships with automotive manufacturers to deliver thermal sensing for vehicle safety applications.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Seek Thermal designs, engineers, and manufactures its own LWIR microbolometer detectors and builds finished thermal imaging cameras on top of that sensor platform. Its portfolio includes personal and command thermal imaging cameras for firefighting (FirePRO, AttackPRO), handheld industrial inspection cameras (Reveal, InspectionCAM), fixed-mount condition monitoring systems (Guardian Series), smartphone-attached consumer cameras (Nano), and OEM thermal camera cores (Eagle Core plus legacy Mosaic, Drone, High Temp, Micro) sold to manufacturers for automotive, IoT, drone, and industrial integrations.

Product overview

Seek Thermal offers a comprehensive thermal imaging product portfolio spanning consumer, professional, and OEM market segments. The portfolio includes: (1) Consumer products - Nano Series smartphone-attached cameras in 200 and 300 variants; (2) Firefighting products - FirePRO Series and AttackPRO Series thermal imaging cameras with NFPA certification; (3) Industrial products - Guardian Series fixed monitoring cameras (G300), Inspection CAM and Reveal Series handheld inspection cameras; (4) OEM cores - current-generation Eagle Core and legacy Mosaic, Drone, High Temp, and Micro cores for integration into third-party products; (5) Accessories - lanyards, cases, lenses, and cables. All products leverage Seek's proprietary microbolometer detector technology designed and manufactured in the USA. The company positions itself on vertical integration from sensor design to final product, enabling competitive price-to-performance ratios.

Differentiator

Problem solved

Functional benefit

Products and services

• AttackPRO Series Thermal Imaging Cameras NFPA-certified thermal imaging cameras for fireground command, control, and coordination, with proprietary mixed-gain imaging for high-contrast thermal scenes and decision-making support for incident commanders.
• FirePRO Series Personal Thermal Imaging Cameras Personal thermal imaging cameras designed for firefighter safety and situational awareness, including FirePRO 200 (200x150, IP67, ~6-hour battery, integrated flashlight) and FirePRO 300.
• Guardian Series (G300) Fixed-Mount Thermal Monitoring Cameras Fixed-mount thermal monitoring cameras for early fire detection, condition monitoring, and process control. Features 320x240 resolution, -4°F to 1,022°F detection range, IP67 rating, web browser interface, POE power, and on-camera analytics with alarm functionality.
• InspectionCAM Handheld Thermal Imaging Camera Handheld inspection camera for commercial trades professionals, enabling electrical component inspection with high-resolution thermal imaging at 320x240 resolution.
• Nano Series Smartphone-Attached Thermal Cameras Smartphone-attached thermal cameras in Nano 200 (200x150, 35° FOV) and Nano 300 (320x240, 56° FOV) variants, compatible with iOS Lightning, iOS USB-C, and Android USB-C devices. Features -4°F to 626°F range, <35mK sensitivity, image/video capture.
• Reveal Series Handheld Thermal Inspection Cameras Handheld inspection thermal cameras for industrial and commercial use, including the Reveal 300 with 320x240 resolution and rugged design for field use.
• Eagle Core LWIR Thermal Imaging Core (OEM) Latest-generation LWIR thermal imaging core for OEM integration into third-party products. Features 320x240 resolution, 30Hz frame rate, MIPI CSI-2 and I2C interfaces, 12µm pixel pitch, 300mW power consumption, and a compact 23x20x21mm form factor. Offered as a $1,499 development kit with SDK support.
• Mosaic Core OEM Thermal Camera Core Previous-generation OEM thermal camera core for easy and affordable integration into various applications.
• Drone Core OEM Thermal Imaging Core Thermal imaging core designed for drone and UAV integration applications.
• High Temp Core OEM Thermal Imaging Core High-temperature thermal imaging core for industrial applications requiring elevated temperature measurement capabilities.
• Micro Core OEM Compact Thermal Camera Core Compact OEM thermal camera core, recognized as the 2022 Best of Sensors Award winner for innovative compact thermal sensing.
• Next-Generation LWIR Sensor Technology for Automotive Next-generation LWIR thermal sensing solution targeted at automotive OEM integration, including applications such as night vision, pedestrian detection, and autonomous vehicle safety systems.

Quantifiable outcome

• Hundreds of thousands of thermal imaging products shipped globally
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

One partnership is on record.

• Los Angeles Fire DepartmentflagshipStrategic or Co-development Partner · 25 March 2019Seek Thermal supplied the entire Los Angeles Fire Department with lifesaving thermal imaging cameras, marking one of their largest municipal deployments. This partnership demonstrates Seek's capability to equip major metropolitan fire departments with professional-grade thermal imaging equipment.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• AdaSky: Israeli startup developing far-infrared (FIR) thermal cameras specifically for automotive ADAS and autonomous driving applications. Direct competitor to Seek's newly launched automotive LWIR sensor.

Direct peers

• SATIR: Thermal imaging camera manufacturer serving industrial, security, firefighting, and medical applications. Direct competitor across multiple Seek verticals, particularly industrial and security monitoring.
• Optris: Specialist in compact infrared thermal cameras and sensors for industrial process monitoring, OEM integration, and R&D. Comparable to Seek in OEM core offerings and industrial fixed-mount thermal monitoring.
• Lynred: European manufacturer of infrared detectors and thermal imaging sensor modules serving defense, aerospace, and commercial markets. Closest analog to Seek at the detector/sensor component level, with similar vertical-integration play.
• Teledyne FLIR: The dominant thermal imaging company globally, offering consumer, commercial, industrial, and defense thermal cameras and sensors. Teledyne FLIR is Seek's primary direct competitor across nearly every product vertical Seek serves, and acquired Seek founders' prior company Indigo Systems.
• Fluke (Fortive): Industrial test, measurement, and diagnostic equipment brand offering thermal imaging cameras for electrical, mechanical, and building inspection. Competes directly with Seek's industrial inspection and Reveal product lines.
• Testo: German manufacturer of portable thermal imaging cameras and measurement instruments for industrial inspection, HVAC, and building diagnostics. Direct competitor to Seek's Reveal and InspectionCAM handheld lines.

Broad incumbents

• Axis Communications: Network camera and security infrastructure provider offering thermal camera models for perimeter detection and surveillance. Overlaps with Seek's industrial/security fixed monitoring applications as part of a broader security portfolio.
• Hikvision: World's largest video surveillance equipment manufacturer, with thermal imaging offerings for perimeter security and early fire detection. Competes with Seek's Guardian Series in industrial/security fixed monitoring, though Hikvision's thermal is a fraction of its broader portfolio.
• Autoliv: Global automotive safety supplier with thermal night vision systems for premium OEM vehicles. Established Tier-1 incumbent in the automotive thermal sensing space where Seek is launching its next-gen LWIR sensor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/seek-thermal
• Xx.com/seekthermal
• Facebookfacebook.com/628554970550411

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seek Thermal