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Huber Engineered Materials

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uuid0007hbc

Namestring
Huber Engineered Materials
Legal namestring
J.M. Huber Corporation
Company typeenum
Private
Founded yearint
2017
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersAtlanta, United States
HQ citystring
Atlanta
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices31 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
specialty engineered materials, halogen-free fire retardants, calcium carbonate minerals, agricultural biostimulants, sodium bicarbonate production
Industry3 codes
1Specialty Surfactants & Performance Additives
CodeIMAEABALPrimaryYes
2Mineral/Particulate Thickeners (Silicates, Clays, Calcium Carbonate as texturizers)
CodeAFAJAMAJPrimaryNo
3Fiber- & Mineral-Filled Reinforced Compounds (Glass/Carbon/Talc/CaCO3)
CodeIMANABAIPrimaryNo
NAICS code1 code
  • Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing3253
SIC code1 code
  • Miscellaneous Chemical Products2890
Product category
Specialty Chemicals & Engineered Materials
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Specialty Minerals Sales
TypeOne Time License
Description

Direct B2B sales of specialty minerals including calcium carbonate, sodium bicarbonate, attapulgite clay, and air-float kaolin to industrial, agricultural, and consumer applications manufacturers

hubermaterials.com
2Fire Retardant Materials
TypeOne Time License
Description

Sales of halogen-free fire retardants, smoke suppressants, and thermal management solutions including aluminum hydroxides and magnesium hydroxides for construction, transportation, and industrial applications

hubermaterials.com
3Agricultural Products
TypeOne Time License
Description

Sales of specialty fertilizers, biostimulants, adjuvants, crop production aids, and plant nutrition products through multiple brands including Biolchim, Miller Chemical, Cifo, and ILSA

hubermaterials.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details1 tier
1Global price increase 5-15% for all product lines
ModelUnit PricingBilling cadenceMulti-year contract
Notes

Huber Advanced Materials announced a global price increase of 5% up to 15% dependent on product or as contracts allow, effective January 1, 2025, to recover feedstock (raw materials), packaging, fixed (labor) and (ocean) freight cost inflation.

hubermaterials.com
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 10 records shown
1Huber Advanced Materials
Description

Global leader in innovative and sustainable material solutions in halogen-free fire retardant materials, specialty aluminas, organic matting agents and carriers, and thermal management applications

hubermaterials.com
+9 more records
Core offering1 text field

Huber Engineered Materials manufactures and sells specialty engineered materials including halogen-free fire retardants (aluminum hydroxides, magnesium hydroxides, molybdate smoke suppressants), specialty minerals (calcium carbonate, sodium bicarbonate, attapulgite clay, air-float kaolin), and agricultural biostimulants and specialty fertilizers. Products are sold to industrial manufacturers, construction materials producers, electronics and wire/cable companies, transportation manufacturers, food and pharmaceutical producers, and agricultural growers and distributors worldwide.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • 30% of global crop loss stems from inadequate soil health - Huber provides solutions to address this
+1 more record
Product overview1 text field

Huber Engineered Materials is a global producer of specialty minerals, chemicals, and biomaterials organized into three strategic business units. Huber Advanced Materials provides halogen-free fire retardants (Martinal, Hydral, Hymod, Micral aluminum hydroxides; Magnifin, Vertex, Zerogen magnesium hydroxides), specialty aluminas (Martoxid calcined aluminas), smoke suppressants (Kemgard molybdates), activated alumina (Compalox), and organic matting agents (Pergopak). Huber Specialty Minerals supplies calcium carbonate products (Hubercarb, HuberCal, HuberCrete, ReCal, Marble Elite, Geotex, HuberPure) and sodium bicarbonate (Natural Soda, Natrium Products), along with attapulgite clay and air-float kaolin (Acti-Min). Huber AgroSolutions delivers agricultural products including specialty fertilizers, biostimulants, adjuvants, and micronutrients through acquired brands Biolchim, Miller Chemical, Cifo, ILSA, and Matécsa Kft/Florimo. The portfolio serves diverse industries including construction, agriculture, electrical/electronics, transportation, water treatment, food/nutrition, and personal care.

Product and service33 records
1Martinal (aluminum hydroxide)
CategoryFire retardant additives
Description

Halogen-free aluminum hydroxide flame retardant product line for various polymer and construction applications.

2Hydral (aluminum hydroxide)
CategoryFire retardant additives
Description

Halogen-free fire retardant aluminum hydroxide additives for construction applications including roofing materials, carpets, insulation materials, coatings, and flexible and rigid piping.

3Hymod (aluminum hydroxide)
CategoryFire retardant additives
Description

Fine precipitated aluminum hydroxide products used in various polymer applications as halogen-free fire retardants.

4Micral (aluminum hydroxide)
CategoryFire retardant additives
Description

Aluminum hydroxide halogen-free flame retardants and smoke suppressants for roofing components and other construction applications.

5Magnifin (magnesium hydroxide)
CategoryFire retardant additives
Description

Premium magnesium hydroxide halogen-free fire retardant products for thermoplastic conductors, wires, cables, and connectors, including coated and uncoated grades with processing temperatures exceeding 300°C.

6Vertex (magnesium hydroxide)
CategoryFire retardant additives
Description

Magnesium hydroxide halogen-free fire retardant additives for wire, cable, and connector applications.

7Zerogen (magnesium hydroxide)
CategoryFire retardant additives
Description

Magnesium hydroxide halogen-free fire retardant products for various industrial applications.

8Kemgard (molybdate compounds)
CategoryFire retardant additives
Description

Molybdate-based smoke suppressant complexes that reduce defects and lower costs, used as a smoke suppressant and fire retardant for rigid and flexible PVC applications.

9Martoxid (calcined aluminum oxides)
CategorySpecialty aluminas
Description

Calcined aluminas providing high mechanical strength, thermal conductivity, and good electrical insulation for heat sinks in power electronics, LED housings, ceramic applications, refractories, and polishing and grinding.

10Compalox (activated alumina)
CategorySpecialty aluminas
Description

Activated alumina for chemical processes, environmental protection, and water treatment applications, used for removing impurities by adsorption from liquid or gaseous media.

11Pergopak (organic matting agents)
CategorySpecialty additives
Description

Organic matting agents and carriers for specialty products in coatings, paint, and agricultural industries.

12Safire (nitrogen-phosphate fire retardant)
CategoryFire retardant additives
Description

Nitrogen-phosphate fire retardant technology offering innovative fire protection solutions.

13Hubercarb (calcium carbonate)
CategorySpecialty minerals
Description

Calcium carbonate mined from world-class deposits, available in four distinct series from US manufacturing locations, used in joint compound, adhesives, caulks, sealants, paints, coatings, PVC, rubber, polyolefins, and industrial applications.

14HuberCal (calcium carbonate)
CategorySpecialty minerals
Description

High-purity calcium carbonate naturally mined and available in food grade, USP grade, and Elite grades for nutritional supplements, vitamins, antacid tablets, food fortification, and animal feed applications.

15HuberCrete (calcium carbonate)
CategorySpecialty minerals
Description

High brightness calcium carbonate products designed to give concrete better workability, green strength, appearance, and smoothness while reducing CO2 footprint.

16ReCal (calcium carbonate)
CategorySpecialty minerals
Description

Pre-consumer content calcium carbonate offering recycled content for consumer and industrial building applications, including sustainable flooring alternatives with LEED credits.

17Marble Elite (calcium carbonate)
CategorySpecialty minerals
Description

Alpha calcium carbonate manufactured from pure white marble providing high brightness and consistent blue-white hue for finished products.

18Geotex (calcium carbonate)
CategorySpecialty minerals
Description

Calcium carbonate products for construction applications including joint compound and enhancing adhesives, caulks, sealants, paints, and coatings.

19HuberPure (calcium carbonate)
CategorySpecialty minerals
Description

NSF-certified granular calcium carbonate for water supply solutions, used for pH adjustment, corrosion control, and remineralization of reverse osmosis systems.

20Natural Soda (sodium bicarbonate)
CategorySpecialty minerals
Description

Sodium bicarbonate produced through solution mining from nahcolite beds, used in oral care products, deodorants, bath products, food and beverage applications, and cleaning products.

21Natrium Products (sodium bicarbonate)
CategorySpecialty minerals
Description

Specialty sodium bicarbonate products in various grades for water treatment, pool maintenance, cleaning products, plastics, food, and pharmaceutical applications.

22Acti-Min (kaolin)
CategorySpecialty minerals
Description

Air-float kaolin products used as raw materials in crop protectants, building supplies, and ceramics, including Acti-Min FE, a broad-spectrum kaolin-based protectant from pests and environment.

23Vapor Gard (anti-transpirant)
CategoryAgricultural specialty products
Description

Anti-transpirant product from Miller Chemical that reduces water vapor loss by forming a film over plant surfaces.

24Nu-Film (adjuvants)
CategoryAgricultural specialty products
Description

Specialty adjuvants from Miller Chemical that enable pesticides to adhere to plant surfaces and resist rain and UV radiation effects.

25C.A.L.F.A. (soil amendment)
CategoryAgricultural specialty products
Description

Soil amendment nutrient enhancer that helps release calcium, phosphates, and micronutrients from soil for plant absorption.

26Biolchim (specialty fertilizers and biostimulants)
CategoryAgricultural specialty products
Description

Italian brand established in 1972, a leader in specialty fertilizers and biostimulants combining agronomic efficacy and environmental sustainability, with products including biostimulants and specialty fertilizers.

27Miller Chemical (adjuvants and biostimulants)
CategoryAgricultural specialty products
Description

US brand established in 1937, producing adjuvants, biostimulants, crop production aids, crop protection, macronutrients, and micronutrients for specialty crops with science-based, data-driven formulations.

28Cifo (nutritional specialties and biostimulants)
CategoryAgricultural specialty products
Description

Italian brand established in 1965, producing nutritional specialties and biostimulants with Professional Agriculture and Home & Garden divisions.

29ILSA (organic and organo-mineral fertilizers)
CategoryAgricultural specialty products
Description

Established in 1956, produces organic and organo-mineral fertilizers, biostimulants, and products for conventional and organic farming, with production facilities in Italy and Brazil.

30Kelpgrow (seaweed extract)
CategoryAgricultural specialty products
Description

Pure and highly concentrated liquid seaweed extract produced from Macrocystis Integrifolia using cold-process manufacturing technology.

31Matécsa Kft / Florimo (potting soils and plant care)
CategoryAgricultural specialty products
Description

Hungarian brand producing high-quality potting soils, nutrients, fertilizers, sprays, and plant care products under the Florimo brand for Home & Garden and professional sectors.

32Onyx Elite (alumina trihydrate)
CategorySpecialty aluminas
Description

High-whiteness, color-controlled alumina trihydrate product line designed to provide translucency, depth of pattern, and soft white color for the cast polymer industry.

33PINOLENE (terpene polymer)
CategoryAgricultural specialty products
Description

Terpene polymer products from Miller Chemical designed to deliver maximum efficacy with minimal risk to honeybees, field workers, and the environment.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on2026-06-11
Description

Huber Specialty Minerals and Superior Materials announced a major expansion of their distribution partnership, effective July 1, 2026, granting Superior Materials exclusive rights to represent Huber's calcium carbonate product portfolio across eleven southeastern U.S. states. The expansion builds upon a longstanding relationship with Superior Materials already distributing Huber's carbonate business in the Northeast and Midwest regions. Superior Materials is a fourth-generation family-owned specialty chemical distributor celebrating its 80th year in business.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Huber has a strategic partnership with Habitat for Humanity International as part of the Huber Helps community engagement initiative. Huber pledges donations of a percentage of net income annually towards helping people and the planet, with efforts focused on Housing, Education & Wellness, and the Environment. Employees have participated in home building projects.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Huber Engineered Materials partnered with the Give A Note Foundation to provide a donation to Campbell High School in Smyrna, Georgia near HEM headquarters in Atlanta. Funds were used to establish the curriculum for a new music technology program, including instruments and audio equipment.

Strategic tierCoreTypeTechnology or Integration
Description

Martinswerk GmbH is the sales entity for MAGNIFIN products globally as part of HEM's Fire Retardant Additives business. Martinswerk produces specialty aluminum oxides and hosts a natural gas-fired cogeneration plant for sustainability.

Recent move14 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Nabaltec is a German specialty chemicals company producing aluminum hydroxides and magnesium hydroxide for halogen-free fire retardants — directly comparable to Huber's Martinal/Hydral and Magnifin product families.

TypeDirect peer
Description

Imerys is a global leader in specialty minerals including calcium carbonate, kaolin, and talc for construction, paper, and industrial markets — directly comparable to Huber's specialty minerals portfolio and similar end-customer base.

TypeDirect peer
Description

ICL produces specialty fertilizers, plant nutrition, and industrial chemicals globally — directly comparable to Huber's Huber AgroSolutions and parts of Huber Specialty Minerals portfolios.

TypeBroad incumbent
Description

Albemarle is a major specialty chemicals company with a leading brominated flame retardant franchise that competes with Huber's halogen-free alternatives and faces similar end-market dynamics in construction and electronics.

TypeDirect peer
Description

Italmatch is a global specialty chemicals producer with significant positions in flame retardants, polymer additives, and performance chemicals — directly comparable to Huber Advanced Materials' fire retardant additives.

TypeOthers
Description

Now owned by HEM, AMI is included for context as a recently acquired air-float kaolin and attapulgite mineral specialist that is now part of Huber's specialty minerals platform — useful as a reference comparable for the kaolin/attapulgite subsegment.

TypeBroad incumbent
Description

Solvay is a large global specialty chemicals company with overlapping positions in polymer additives, fire retardants, and agricultural/soda ash chemistries — a broad incumbent that competes in multiple HEM segments.

TypeDirect peer
Description

Elementis produces specialty performance additives including matting agents, rheology modifiers, and functional materials — closely aligned with Huber's Pergopak organic matting agents and specialty aluminas.

TypeDirect peer
Description

UPL is a global crop protection and specialty agricultural inputs company with biostimulants and adjuvants — a direct peer in Huber AgroSolutions' biostimulant and crop production aid categories.

TypeDirect peer
Description

MTI produces precipitated calcium carbonate (PCC), specialty minerals, and talc for paper, construction, and industrial applications — a direct competitor in calcium carbonate and similar adjacent mineral chemistries.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment8 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile6 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles6 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries10 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance6 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Huber Engineered Materials

Specialty Chemicals & Engineered Materialshubermaterials.com

Huber Engineered Materials firmographics

Firmographics
Name
Huber Engineered Materials
Legal name
J.M. Huber Corporation
Website
https://hubermaterials.com
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
1,001–5,000 employees
Ownership category
akta.pro rank

Huber Engineered Materials industry classification

Industry
Product category
Specialty Chemicals & Engineered Materials
NAICS
Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253)
SIC
Miscellaneous Chemical Products (2890)
akta.pro primary industry
Specialty Surfactants & Performance Additives (IMAEABAL)
akta.pro secondary industries
Mineral/Particulate Thickeners (Silicates, Clays, Calcium Carbonate as texturizers) (AFAJAMAJ), Fiber- & Mineral-Filled Reinforced Compounds (Glass/Carbon/Talc/CaCO3) (IMANABAI)

Keywords

  • Specialty engineered materials
  • Halogen-free fire retardants
  • Calcium carbonate minerals
  • Agricultural biostimulants
  • Sodium bicarbonate production

Where Huber Engineered Materials is headquartered

Location

Headquarters

HQ city
Atlanta
HQ country
United States
HQ region
North America

Offices31 records

Markets served

Huber Engineered Materials business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Specialty Minerals Sales: Direct B2B sales of specialty minerals including calcium carbonate, sodium bicarbonate, attapulgite clay, and air-float kaolin to industrial, agricultural, and consumer applications manufacturers
  2. Fire Retardant Materials: Sales of halogen-free fire retardants, smoke suppressants, and thermal management solutions including aluminum hydroxides and magnesium hydroxides for construction, transportation, and industrial applications
  3. Agricultural Products: Sales of specialty fertilizers, biostimulants, adjuvants, crop production aids, and plant nutrition products through multiple brands including Biolchim, Miller Chemical, Cifo, and ILSA

Pricing tiers

ModelBillingPrice
Unit PricingMulti-year contractGlobal price increase 5-15% for all product lines

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Huber Engineered Materials product offering

Product offering

Core offering

Huber Engineered Materials manufactures and sells specialty engineered materials including halogen-free fire retardants (aluminum hydroxides, magnesium hydroxides, molybdate smoke suppressants), specialty minerals (calcium carbonate, sodium bicarbonate, attapulgite clay, air-float kaolin), and agricultural biostimulants and specialty fertilizers. Products are sold to industrial manufacturers, construction materials producers, electronics and wire/cable companies, transportation manufacturers, food and pharmaceutical producers, and agricultural growers and distributors worldwide.

Product overview

Huber Engineered Materials is a global producer of specialty minerals, chemicals, and biomaterials organized into three strategic business units. Huber Advanced Materials provides halogen-free fire retardants (Martinal, Hydral, Hymod, Micral aluminum hydroxides; Magnifin, Vertex, Zerogen magnesium hydroxides), specialty aluminas (Martoxid calcined aluminas), smoke suppressants (Kemgard molybdates), activated alumina (Compalox), and organic matting agents (Pergopak). Huber Specialty Minerals supplies calcium carbonate products (Hubercarb, HuberCal, HuberCrete, ReCal, Marble Elite, Geotex, HuberPure) and sodium bicarbonate (Natural Soda, Natrium Products), along with attapulgite clay and air-float kaolin (Acti-Min). Huber AgroSolutions delivers agricultural products including specialty fertilizers, biostimulants, adjuvants, and micronutrients through acquired brands Biolchim, Miller Chemical, Cifo, ILSA, and Matécsa Kft/Florimo. The portfolio serves diverse industries including construction, agriculture, electrical/electronics, transportation, water treatment, food/nutrition, and personal care.

Differentiator

Problem solved

Functional benefit

Brands

  • Huber Advanced Materials: Global leader in innovative and sustainable material solutions in halogen-free fire retardant materials, specialty aluminas, organic matting agents and carriers, and thermal management applications
  • Huber AgroSolutions
  • Huber Specialty Minerals
  • HuberCal
  • Hubercarb
  • Martoxid
  • Magnifin
  • Kemgard
  • Martinal
  • Hydral

Products and services

  • Martinal (aluminum hydroxide) Halogen-free aluminum hydroxide flame retardant product line for various polymer and construction applications.
  • Hydral (aluminum hydroxide) Halogen-free fire retardant aluminum hydroxide additives for construction applications including roofing materials, carpets, insulation materials, coatings, and flexible and rigid piping.
  • Hymod (aluminum hydroxide) Fine precipitated aluminum hydroxide products used in various polymer applications as halogen-free fire retardants.
  • Micral (aluminum hydroxide) Aluminum hydroxide halogen-free flame retardants and smoke suppressants for roofing components and other construction applications.
  • Magnifin (magnesium hydroxide) Premium magnesium hydroxide halogen-free fire retardant products for thermoplastic conductors, wires, cables, and connectors, including coated and uncoated grades with processing temperatures exceeding 300°C.
  • Vertex (magnesium hydroxide) Magnesium hydroxide halogen-free fire retardant additives for wire, cable, and connector applications.
  • Zerogen (magnesium hydroxide) Magnesium hydroxide halogen-free fire retardant products for various industrial applications.
  • Kemgard (molybdate compounds) Molybdate-based smoke suppressant complexes that reduce defects and lower costs, used as a smoke suppressant and fire retardant for rigid and flexible PVC applications.
  • Martoxid (calcined aluminum oxides) Calcined aluminas providing high mechanical strength, thermal conductivity, and good electrical insulation for heat sinks in power electronics, LED housings, ceramic applications, refractories, and polishing and grinding.
  • Compalox (activated alumina) Activated alumina for chemical processes, environmental protection, and water treatment applications, used for removing impurities by adsorption from liquid or gaseous media.
  • Pergopak (organic matting agents) Organic matting agents and carriers for specialty products in coatings, paint, and agricultural industries.
  • Safire (nitrogen-phosphate fire retardant) Nitrogen-phosphate fire retardant technology offering innovative fire protection solutions.
  • Hubercarb (calcium carbonate) Calcium carbonate mined from world-class deposits, available in four distinct series from US manufacturing locations, used in joint compound, adhesives, caulks, sealants, paints, coatings, PVC, rubber, polyolefins, and industrial applications.
  • HuberCal (calcium carbonate) High-purity calcium carbonate naturally mined and available in food grade, USP grade, and Elite grades for nutritional supplements, vitamins, antacid tablets, food fortification, and animal feed applications.
  • HuberCrete (calcium carbonate) High brightness calcium carbonate products designed to give concrete better workability, green strength, appearance, and smoothness while reducing CO2 footprint.
  • ReCal (calcium carbonate) Pre-consumer content calcium carbonate offering recycled content for consumer and industrial building applications, including sustainable flooring alternatives with LEED credits.
  • Marble Elite (calcium carbonate) Alpha calcium carbonate manufactured from pure white marble providing high brightness and consistent blue-white hue for finished products.
  • Geotex (calcium carbonate) Calcium carbonate products for construction applications including joint compound and enhancing adhesives, caulks, sealants, paints, and coatings.
  • HuberPure (calcium carbonate) NSF-certified granular calcium carbonate for water supply solutions, used for pH adjustment, corrosion control, and remineralization of reverse osmosis systems.
  • Natural Soda (sodium bicarbonate) Sodium bicarbonate produced through solution mining from nahcolite beds, used in oral care products, deodorants, bath products, food and beverage applications, and cleaning products.
  • Natrium Products (sodium bicarbonate) Specialty sodium bicarbonate products in various grades for water treatment, pool maintenance, cleaning products, plastics, food, and pharmaceutical applications.
  • Acti-Min (kaolin) Air-float kaolin products used as raw materials in crop protectants, building supplies, and ceramics, including Acti-Min FE, a broad-spectrum kaolin-based protectant from pests and environment.
  • Vapor Gard (anti-transpirant) Anti-transpirant product from Miller Chemical that reduces water vapor loss by forming a film over plant surfaces.
  • Nu-Film (adjuvants) Specialty adjuvants from Miller Chemical that enable pesticides to adhere to plant surfaces and resist rain and UV radiation effects.
  • C.A.L.F.A. (soil amendment) Soil amendment nutrient enhancer that helps release calcium, phosphates, and micronutrients from soil for plant absorption.
  • Biolchim (specialty fertilizers and biostimulants) Italian brand established in 1972, a leader in specialty fertilizers and biostimulants combining agronomic efficacy and environmental sustainability, with products including biostimulants and specialty fertilizers.
  • Miller Chemical (adjuvants and biostimulants) US brand established in 1937, producing adjuvants, biostimulants, crop production aids, crop protection, macronutrients, and micronutrients for specialty crops with science-based, data-driven formulations.
  • Cifo (nutritional specialties and biostimulants) Italian brand established in 1965, producing nutritional specialties and biostimulants with Professional Agriculture and Home & Garden divisions.
  • ILSA (organic and organo-mineral fertilizers) Established in 1956, produces organic and organo-mineral fertilizers, biostimulants, and products for conventional and organic farming, with production facilities in Italy and Brazil.
  • Kelpgrow (seaweed extract) Pure and highly concentrated liquid seaweed extract produced from Macrocystis Integrifolia using cold-process manufacturing technology.
  • Matécsa Kft / Florimo (potting soils and plant care) Hungarian brand producing high-quality potting soils, nutrients, fertilizers, sprays, and plant care products under the Florimo brand for Home & Garden and professional sectors.
  • Onyx Elite (alumina trihydrate) High-whiteness, color-controlled alumina trihydrate product line designed to provide translucency, depth of pattern, and soft white color for the cast polymer industry.
  • PINOLENE (terpene polymer) Terpene polymer products from Miller Chemical designed to deliver maximum efficacy with minimal risk to honeybees, field workers, and the environment.

Quantifiable outcome

  • 30% of global crop loss stems from inadequate soil health - Huber provides solutions to address this
  • +1 more outcomes

Companies that use Huber Engineered Materials

Customer profile

Named customers5 records

Segments8 records

Ideal customer profiles6 records

Huber Engineered Materials technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Huber Engineered Materials partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

  • Superior MaterialscoreChannel Partner/ Reseller/ Distributor · 11 June 2026Huber Specialty Minerals and Superior Materials announced a major expansion of their distribution partnership, effective July 1, 2026, granting Superior Materials exclusive rights to represent Huber's calcium carbonate product portfolio across eleven southeastern U.S. states. The expansion builds upon a longstanding relationship with Superior Materials already distributing Huber's carbonate business in the Northeast and Midwest regions. Superior Materials is a fourth-generation family-owned specialty chemical distributor celebrating its 80th year in business.
  • Habitat for Humanity InternationalcoreStrategic or Co-development PartnerHuber has a strategic partnership with Habitat for Humanity International as part of the Huber Helps community engagement initiative. Huber pledges donations of a percentage of net income annually towards helping people and the planet, with efforts focused on Housing, Education & Wellness, and the Environment. Employees have participated in home building projects.
  • Give A Note FoundationminorStrategic or Co-development PartnerHuber Engineered Materials partnered with the Give A Note Foundation to provide a donation to Campbell High School in Smyrna, Georgia near HEM headquarters in Atlanta. Funds were used to establish the curriculum for a new music technology program, including instruments and audio equipment.
  • Martinswerk GmbHcoreTechnology or IntegrationMartinswerk GmbH is the sales entity for MAGNIFIN products globally as part of HEM's Fire Retardant Additives business. Martinswerk produces specialty aluminum oxides and hosts a natural gas-fired cogeneration plant for sustainability.

Scale indicators5 records

Recent moves14 records

Expansion highlights5 records

Huber Engineered Materials competitors and assessment

Company assessment

Direct peers

  • Nabaltec AG: Nabaltec is a German specialty chemicals company producing aluminum hydroxides and magnesium hydroxide for halogen-free fire retardants — directly comparable to Huber's Martinal/Hydral and Magnifin product families.
  • Imerys: Imerys is a global leader in specialty minerals including calcium carbonate, kaolin, and talc for construction, paper, and industrial markets — directly comparable to Huber's specialty minerals portfolio and similar end-customer base.
  • ICL Group: ICL produces specialty fertilizers, plant nutrition, and industrial chemicals globally — directly comparable to Huber's Huber AgroSolutions and parts of Huber Specialty Minerals portfolios.
  • Italmatch Chemicals: Italmatch is a global specialty chemicals producer with significant positions in flame retardants, polymer additives, and performance chemicals — directly comparable to Huber Advanced Materials' fire retardant additives.
  • Elementis plc: Elementis produces specialty performance additives including matting agents, rheology modifiers, and functional materials — closely aligned with Huber's Pergopak organic matting agents and specialty aluminas.
  • UPL Limited: UPL is a global crop protection and specialty agricultural inputs company with biostimulants and adjuvants — a direct peer in Huber AgroSolutions' biostimulant and crop production aid categories.
  • Minerals Technologies Inc. MTI produces precipitated calcium carbonate (PCC), specialty minerals, and talc for paper, construction, and industrial applications — a direct competitor in calcium carbonate and similar adjacent mineral chemistries.

Broad incumbents

  • Albemarle Corporation: Albemarle is a major specialty chemicals company with a leading brominated flame retardant franchise that competes with Huber's halogen-free alternatives and faces similar end-market dynamics in construction and electronics.
  • Solvay: Solvay is a large global specialty chemicals company with overlapping positions in polymer additives, fire retardants, and agricultural/soda ash chemistries — a broad incumbent that competes in multiple HEM segments.

Others

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Huber Engineered Materials social profiles

Digital presence

Huber Engineered Materials compliance and trust

Trust signal

Compliance6 records

Huber Engineered Materials financial estimates

Financial estimate

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Valuation estimate

Huber Engineered Materials leadership team

Management profile

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Profiles6 records

Huber Engineered Materials subsidiaries and ownership

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Subsidiaries10 records

Huber Engineered Materials funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Huber Engineered Materials M&A and investment

M&A and investment

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Huber Engineered Materials

What does Huber Engineered Materials do?

Huber Engineered Materials manufactures and sells specialty engineered materials including halogen-free fire retardants (aluminum hydroxides, magnesium hydroxides, molybdate smoke suppressants), specialty minerals (calcium carbonate, sodium bicarbonate, attapulgite clay, air-float kaolin), and agricultural biostimulants and specialty fertilizers. Products are sold to industrial manufacturers, construction materials producers, electronics and wire/cable companies, transportation manufacturers, food and pharmaceutical producers, and agricultural growers and distributors worldwide.

Is Huber Engineered Materials a public or private company?

Huber Engineered Materials is a private company. It is classified as family owned and is currently operating.

When was Huber Engineered Materials founded?

Huber Engineered Materials was founded in 2017. It employs 1,001 to 5,000 people.

Where is Huber Engineered Materials based?

Huber Engineered Materials is headquartered in Atlanta, United States, in the North America region.

How does Huber Engineered Materials make money?

Three revenue lines are on record. Specialty Minerals Sales are the primary driver. The others are fire Retardant Materials and agricultural Products.

Who are Huber Engineered Materials's main competitors?

Direct peers on record are Nabaltec AG, Imerys, ICL Group, Italmatch Chemicals, Elementis plc, UPL Limited and Minerals Technologies Inc.. Broad incumbents are Albemarle Corporation and Solvay. Active Minerals International (pre-acquisition, owned by Golden Gate Capital) is listed as an others.

Does Huber Engineered Materials have an API?

No public API is recorded for Huber Engineered Materials.

What industry is Huber Engineered Materials in?

Huber Engineered Materials's product category is Specialty Chemicals & Engineered Materials. Its primary akta.pro industry code is IMAEABAL, Specialty Surfactants & Performance Additives, with a secondary code of AFAJAMAJ, Mineral/Particulate Thickeners (Silicates, Clays, Calcium Carbonate as texturizers). Its NAICS code is 3253 and its SIC code is 2890.

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PR NewswireCalcite Market Projected to Reach USD 22.9 Billion by 2036 as Demand Expands Across Construction, Paper, and Plastics IndustriesThe global calcite market is projected to grow from USD 12.8 billion in 2026 to USD 22.9 billion by 2036, representing a compound annual growth rate of 5.9%, driven by demand across construction, paper manufacturing, plastics processing, and paints and coatings industries. Ground Calcium Carbonate (GCC) accounts for approximately 55% of global demand, with the Asia-Pacific region, particularly China (8.4% CAGR) and India (7.7% CAGR), expected to be the fastest-growing markets. Leading companies including Imerys S.A., Omya AG, Minerals Technologies Inc., Huber Engineered Materials, Nordkalk Corporation, GCC Gulf Calcium Carbonate Company, Carmeuse, Sibelco, Lhoist Group, and Wolkem India Ltd. continue to expand their presence through advanced grinding technologies and application-specific mineral grades.EIN PresswireCalcium Carbonate Market Size Share Trends and Forecast Revealing Key Growth DriversThe global calcium carbonate market was valued at USD 48.69 billion in 2024 and is projected to reach USD 75.29 billion by 2032, growing at a compound annual growth rate of 5.6%, driven by rising demand across paper, packaging, plastics, paints, and construction industries. Asia-Pacific leads the market with over 37% of global revenue, fueled by infrastructure expansion and E-commerce growth in China and India, while North America represents the second-largest market share. Key players including Huber Engineered Materials, Fujian Snamu Nano Calcium Carbonate Co Ltd., and Graymont Ltd. are making strategic investments in capacity expansion, nano-calcium carbonate technologies, and satellite manufacturing facilities to capitalize on emerging biomedical and therapeutic applications.CoatingsworldHuber Advanced Materials Increases Prices For All Product LinesHuber Advanced Materials announced a global price increase for all product lines effective January 1, 2026. The company cited recently implemented U.S. tariffs on imported aluminum hydroxide feedstock and rising inflationary pressures in raw materials, labor, and freight as the primary drivers for these adjustments.GlobeNewswireHuber Advanced Materials Announces Price Increase for AllHuber Advanced Materials, a business unit of Huber Engineered Materials, announced a global price increase for its products effective January 1, 2026, with adjustments to vary by product or as contracts allow. The price increases are designed to partially offset the impact of recently implemented US tariffs on imported aluminum hydroxide feedstock and additional inflationary pressures including raw materials, regulatory compliance, labor, and ocean freight costs. The company stated that in North America, these tariffs have raised costs of both imported feedstock and finished products while also contributing to higher domestic supply chain costs.HuberadvancedmaterialsHalogen-Free Fire Retardancy & Smoke SuppressionHuber Advanced Materials offers a broad portfolio of halogen-free fire retardants and smoke suppressants, including aluminum hydroxide (ATH) and magnesium hydroxide (MDH), for use in wire, cable, and connector applications. The company leverages over 40 years of experience to provide these additives on multiple continents, positioning them as safer and more environmentally friendly alternatives to halogen-based options.GlobeNewswireHuber Advanced Materials Announces Price Increase for All Product LinesHuber Advanced Materials announced a global price increase of 5% to 15% for all product lines, effective January 1, 2025. The increase aims to recover feedstock, packaging, labor, and freight cost inflation. The company continues to work to minimize the impact of high inflation.DatamintelligenceMarket Size, Sustainable Insights and Growth Report 2024-2031DataM published a market report forecasting the global flame retardant chemicals market to grow from US$ 7.2 billion in 2023 to US$ 10.5 billion by 2031, driven by demand in construction and automotive sectors. The report highlights regulatory challenges regarding health hazards and supply chain disruptions caused by the Russia-Ukraine war affecting raw material costs. Key industry developments include acquisitions by Huber Engineered Materials and Perimeter Solutions aimed at expanding product capabilities.PR NewswireGlobal Alumina Trihydrate Markets 2019-2024: Opportunities and Future Trends in the Increasing Usage in Batteries and ChemicalsResearchAndMarkets has added a new market report forecasting the global alumina trihydrate market to grow at a CAGR of 5.63% from 2019 to 2024, driven primarily by increasing demand for plastics in automotive and construction sectors. The Asia-Pacific region is expected to dominate the market due to rapid industrialization in countries like China and India, while competition remains partially consolidated among key players such as Nabaltec AG, ALMATIS, and Huber Engineered Materials.PR NewswireAlumina Trihydrate Market Competitive Strategies, Outlook, Supply, Sales, Revenue and Forecast From 2018 to 2025 - ReportsnReportsThe Global Alumina Trihydrate Market Research Report 2018 provides insights into the industry's historical data from 2013 to 2017 and forecasts it through 2025, analyzing key manufacturers and market trends. The report profiles major companies such as Huber Engineered Materials, Bayer, and Sibelco, presenting data on production capacity, revenue, and market share. It serves as a valuable resource for stakeholders in understanding the competitive landscape and growth opportunities in the Alumina Trihydrate market.PR NewswireGlobal Polymer Fillers Market to Grow at a CAGR of 4.7%, 2017-2021 with Huber Engineered Materials, Imerys, LKAB, Minerals Technologies & Omya DominatingResearch and Markets announced the addition of its "Global Polymer Fillers Market 2017-2021" report, which projects a 4.71% CAGR growth for the market through 2021. The report identifies Huber Engineered Materials, Imerys, LKAB, Minerals Technologies, and Omya as the dominant vendors in this sector. Key growth drivers include increasing demand for lightweight plastics in automotive applications and rising industrialization in the Asia-Pacific region.