PetHospice
BluePearl Pet Hospice delivers in-home veterinary hospice, comfort care, and euthanasia services to pet owners across six US metropolitan areas, operating as a service brand under Mars Petcare's BluePearl Holdings LLC.
- Company typePrivate
- Founded2012
- HeadquartersBerkeley, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What PetHospice does
PetHospice, operating as BluePearl Pet Hospice, provides in-home veterinary hospice, comfort care, and euthanasia services for pet owners facing end-of-life decisions with senior or terminally ill pets. The service portfolio spans in-home quality-of-life consultations, pain and symptom management (comfort care), in-home euthanasia with extended appointment times, cremation and aftercare, and a Virtual Care Guidance Discussion that allows owners to explore options remotely before booking. Care is delivered by a full team of supportive doctors, veterinary technicians, and care coordinators rather than a single visiting practitioner, and services are available across six US metropolitan areas (Kansas City/Overland Park, Twin Cities/Blaine, Dallas/Mesquite/Lewisville, Houston/Spring, Portland/Vancouver, and Milwaukee/Glendale).
The business is a service brand within BluePearl Holdings LLC, a subsidiary of Mars Incorporated's Mars Petcare division, giving it access to the BluePearl Pet Hospital operating platform, brand, and corporate backing. The company is headquartered in Berkeley, CA (per firmographic data) with operational scale of 11–50 employees. Revenue is generated on a fee-for-service, quote-based professional services model with no publicly disclosed pricing; services are booked directly through the BluePearl website or via referrals from primary-care veterinarians who use a dedicated referral portal. Customer acquisition combines top-of-funnel content marketing (educational blog articles, social media on Facebook, Instagram, and LinkedIn, email newsletter) with a mid-funnel veterinary referral channel, making it a hybrid direct-to-consumer and partner-referred model. The company was founded in 2012 by Shea Cox, and historical funding included a 2020 round involving Michelson Impact Ventures and R/GA Ventures prior to or alongside integration into the BluePearl platform.
PetHospice firmographics
Firmographics- Name
- PetHospice
- Legal name
- BluePearl Holdings LLC
- Website
- https://pethospice.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BluePearl Pet Hospice delivers in-home veterinary hospice, comfort care, and euthanasia services to pet owners across six US metropolitan areas, operating as a service brand under Mars Petcare's BluePearl Holdings LLC.
- Ownership category
- akta.pro rank
PetHospice industry classification
Industry- Product category
- Veterinary Hospice and End-of-Life Services
- NAICS
- Veterinary Services (54194), Veterinary Services (541940)
- SIC
- Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)
- akta.pro primary industry
- End-of-Life Care (Hospice & In-Home Euthanasia) (HLAMAAAL)
Keywords
Where PetHospice is headquartered
LocationHeadquarters
- HQ city
- Berkeley
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
PetHospice business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- In-Home Hospice and Senior Care Services: Fee-for-service veterinary hospice model providing in-home quality of life consultations, comfort care, euthanasia, and cremation/aftercare services. Services are delivered by a full team including supportive doctors, veterinary technicians, and care coordinators.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
PetHospice product offering
Product offeringCore offering
PetHospice (BluePearl Pet Hospice) delivers in-home veterinary hospice, palliative comfort care, and end-of-life services for senior or terminally ill pets. Offerings include in-home quality-of-life consultations, in-home comfort care with pain and symptom management, in-home euthanasia with extended appointment times, cremation and aftercare, and a virtual care guidance consultation. Services are delivered by a team of supportive doctors, veterinary technicians, and care coordinators across six U.S. metropolitan markets.
Product overview
BluePearl Pet Hospice is a service-based offering providing in-home senior care, comfort care, and end-of-life services for pets. The company operates a portfolio of coordinated services including In-Home Quality of Life Consultation (guidance through illness and end-of-life decisions), In-Home Comfort Care (at-home pain and symptom management), In-Home Euthanasia (with extended appointment times), Cremation and Aftercare, and Virtual Care Guidance Discussion. Services are delivered by a full team of supportive doctors, veterinary technicians, and care coordinators who are available when questions arise or the pet's condition changes. The service is currently available in six metropolitan areas across the United States.
Differentiator
Problem solved
Functional benefit
Products and services
- In-Home Quality of Life Consultation A consultation service in which the Pet Hospice team visits the home and guides pet owners through understanding their pet's illness and end-of-life needs, helping them make informed care decisions.
- In-Home Comfort Care
- In-Home Euthanasia
- Cremation and Aftercare
- Virtual Care Guidance Discussion
Companies that use PetHospice
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles1 record
PetHospice technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PetHospice partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mars PetcarecoreBluePearl Pet Hospice is owned and operated by BluePearl Holdings LLC, which is a brand under Mars Petcare. Mars is a multinational confectionery and pet care company.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
PetHospice competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
PetHospice social profiles
Digital presencePetHospice financial estimates
Financial estimateRevenue estimate
Valuation estimate
PetHospice leadership team
Management profileNumber of profiles
Profiles1 record
PetHospice funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PetHospice M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PetHospice
What does PetHospice do?
PetHospice (BluePearl Pet Hospice) delivers in-home veterinary hospice, palliative comfort care, and end-of-life services for senior or terminally ill pets. Offerings include in-home quality-of-life consultations, in-home comfort care with pain and symptom management, in-home euthanasia with extended appointment times, cremation and aftercare, and a virtual care guidance consultation. Services are delivered by a team of supportive doctors, veterinary technicians, and care coordinators across six U.S. metropolitan markets.
Is PetHospice a public or private company?
PetHospice is a private company. It is classified as corporate owned and is currently operating.
When was PetHospice founded?
PetHospice was founded in 2012. It employs 11 to 50 people.
Where is PetHospice based?
PetHospice is headquartered in Berkeley, United States, in the North America region.
How does PetHospice make money?
One revenue line is on record: in-Home Hospice and Senior Care Services.
Does PetHospice have an API?
No public API is recorded for PetHospice.
What industry is PetHospice in?
PetHospice's product category is Veterinary Hospice and End-of-Life Services. Its primary akta.pro industry code is HLAMAAAL, End-of-Life Care (Hospice & In-Home Euthanasia). Its NAICS code is 54194 and its SIC code is 8090.