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The Beer Store

Full company profile

uuid0007hpo

Namestring
The Beer Store
Legal namestring
Brewers Retail Inc.
Websiteurl
thebeerstore.ca
Company typeenum
Private
Founded yearint
1927
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
5,001–10,000
akta.pro rankint
HeadquartersMississauga, Canada
HQ citystring
Mississauga
HQ countrystring
Canada
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
beer retail sales, alcoholic beverage distribution, empty container returns, deposit return program, wholesale beverage logistics
Industry2 codes
1Beer Retail (Bottle Shops & Beer Merchants)
CodeCRANABACPrimaryYes
2Beer, Wine & Spirits Wholesale Distribution
CodeCRAOAIAAPrimaryNo
NAICS code2 codes
  • Beer, Wine, and Liquor Retailers44532
  • Beer and Ale Merchant Wholesalers42481
SIC code1 code
  • Wholesale-Beer, Wine & Distilled Alcoholic Beverages5180
Product category
Beer Retail and Beverage Distribution
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Beer Retail Sales
TypeOne Time License
Description

Sale of beer and alcoholic beverages directly to consumers through retail store locations

thebeerstore.ca
2Distribution Services
TypeSubscription Recurring
Description

Distribution of beer to thousands of retail and convenience customers across Ontario through TBS logistics division

thebeerstore.ca
3Container Deposit Handling
TypeTransaction Fee
Description

Processing of deposit returns for empty alcohol containers including beer, wine, and spirit containers

thebeerstore.ca
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Deposit return system with 10-cent and 20-cent deposits on containers
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Alcohol containers sold with 10-cent or 20-cent deposit, fully refundable when returned to TBS or authorized dealers

thebeerstore.ca
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

The Beer Store (Brewers Retail Inc.) operates Ontario's largest beer retail chain with 100+ storefronts and sells 800+ beer varieties directly to consumers. It also runs the province's primary empty alcohol container return and recycling program with deposit refunds (10- and 20-cent deposits), and through its logistics division distributes beer wholesale to thousands of retail, convenience, and licensed establishment customers via 26 distribution points.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

The Beer Store is an integrated beverage retail and distribution business, operating as Ontario's largest beer retailer. The company offers three core services: retail beer sales at physical store locations, empty alcohol container return services with deposit refunds, and beer distribution to thousands of retail and convenience customers. The Empty Return Locator tool helps consumers find return locations. The company processes approximately 1.6 billion empty alcohol containers annually for reuse and recycling.

Product and service4 records
1Retail Beer Sales
2Empty Container Return Services
3Distribution Services
4Ontario Deposit Return Program (ODRP)
Scale indicator11 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-05-21
Description

25-year partnership with UFCW 12R24 (union) for Ontario's biggest annual bottle drive to raise money and awareness for Leukemia and Lymphoma Society of Canada. The partnership has raised approximately $25 million for LLSC over 25 years.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Annual bottle drive beneficiary. The Beer Store and UFCW 12R24 partner annually to raise funds through empty container donations, with approximately $25 million raised over 25 years.

3Ontario-based Brewers
Strategic tierCoreTypeOthers
Description

The Beer Store is owned by Ontario-based brewers. The company serves as an integrated business including Ontario's largest beer retailer, convenient location for returning empty alcohol containers, and leading beverage distributor.

thebeerstore.ca
Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Ontario's primary off-premise alcohol retailer offering beer, wine, and spirits across hundreds of stores; directly competes with TBS for consumer alcohol purchases within Ontario, particularly as LCBO has expanded beer selection in response to deregulation.

TypeDirect peer
Description

Ontario-wide beer distribution counterpart under common ownership with TBS; same brewers-owned parentage, operates the wholesale logistics arm that TBS-retail relies on, providing the most direct operational parallel for TBS's distribution business.

TypeRegional player
Description

Quebec's government-run alcohol retailer with similar mandate to LCBO and TBS combined; operates an off-premise retail and wholesale network for the province of Quebec, comparable business model but geographically distinct from TBS's Ontario footprint.

TypeRegional player
Description

British Columbia's government-affiliated alcohol retailer and wholesaler; large off-premise retail network paralleling TBS+LCBO's combined role in Ontario, but operating in a different province with different regulatory regime.

TypeOthers
Description

One of TBS's owner-brewers and a major Canadian beer producer; comparative to the upstream supply side of TBS's distribution, with brewer-owned retailer dynamics that mirror the integrated model TBS represents.

TypeOthers
Description

Another Ontario brewer with owner stake in TBS; supplies beer through TBS's distribution network and thus has a structural commercial relationship that mirrors TBS's role as the primary channel for Ontario-brewed brands.

TypeBroad incumbent
Description

Large US multi-category off-premise alcohol retailer operating superstores with broad beer/wine/spirits assortment; useful comparable for TBS+LCBO scale retail model and competitive dynamics against incumbents in liberalizing alcohol markets.

TypeRegional player
Description

Alberta's government-operated alcohol and cannabis retailer and wholesaler; provides another Canadian provincial model combining off-premise retail with regulated distribution, comparable in mandate and infrastructure scale to TBS within a different regulatory jurisdiction.

TypeRegional player
Description

Manitoba's Crown corporation for off-premise alcohol retail through Liquor Marts and wholesale distribution; analogous role in another Canadian province but smaller scale and different geographic footprint.

TypeRegional player
Description

Saskatchewan's government-operated alcohol retailer and wholesaler; comparable integrated retail/wholesale model for a Canadian province but with limited geographic overlap with TBS.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

The Beer Store

Beer Retail and Beverage Distributionthebeerstore.ca

The Beer Store firmographics

Firmographics
Name
The Beer Store
Legal name
Brewers Retail Inc.
Website
https://thebeerstore.ca
Company type
Private
Founded year
1927
Operating status
Operating
Headcount range
5,001–10,000 employees
Ownership category
akta.pro rank

The Beer Store industry classification

Industry
Product category
Beer Retail and Beverage Distribution
NAICS
Beer, Wine, and Liquor Retailers (44532), Beer and Ale Merchant Wholesalers (42481)
SIC
Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
akta.pro primary industry
Beer Retail (Bottle Shops & Beer Merchants) (CRANABAC)
akta.pro secondary industry
Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)

Keywords

  • Beer retail sales
  • Alcoholic beverage distribution
  • Empty container returns
  • Deposit return program
  • Wholesale beverage logistics

Where The Beer Store is headquartered

Location

Headquarters

HQ city
Mississauga
HQ country
Canada
HQ region
North America

Offices3 records

Markets served

The Beer Store business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

  1. Beer Retail Sales: Sale of beer and alcoholic beverages directly to consumers through retail store locations
  2. Distribution Services: Distribution of beer to thousands of retail and convenience customers across Ontario through TBS logistics division
  3. Container Deposit Handling: Processing of deposit returns for empty alcohol containers including beer, wine, and spirit containers

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goDeposit return system with 10-cent and 20-cent deposits on containers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

The Beer Store product offering

Product offering

Core offering

The Beer Store (Brewers Retail Inc.) operates Ontario's largest beer retail chain with 100+ storefronts and sells 800+ beer varieties directly to consumers. It also runs the province's primary empty alcohol container return and recycling program with deposit refunds (10- and 20-cent deposits), and through its logistics division distributes beer wholesale to thousands of retail, convenience, and licensed establishment customers via 26 distribution points.

Product overview

The Beer Store is an integrated beverage retail and distribution business, operating as Ontario's largest beer retailer. The company offers three core services: retail beer sales at physical store locations, empty alcohol container return services with deposit refunds, and beer distribution to thousands of retail and convenience customers. The Empty Return Locator tool helps consumers find return locations. The company processes approximately 1.6 billion empty alcohol containers annually for reuse and recycling.

Differentiator

Problem solved

Functional benefit

Products and services

  • Retail Beer Sales
  • Empty Container Return Services
  • Distribution Services
  • Ontario Deposit Return Program (ODRP)

Companies that use The Beer Store

Customer profile

Named customers2 records

Segments3 records

Ideal customer profiles2 records

The Beer Store technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

The Beer Store partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

  • UFCW 12R24coreStrategic or Co-development Partner · 21 May 202625-year partnership with UFCW 12R24 (union) for Ontario's biggest annual bottle drive to raise money and awareness for Leukemia and Lymphoma Society of Canada. The partnership has raised approximately $25 million for LLSC over 25 years.
  • Leukemia and Lymphoma Society of Canada (LLSC)coreStrategic or Co-development PartnerAnnual bottle drive beneficiary. The Beer Store and UFCW 12R24 partner annually to raise funds through empty container donations, with approximately $25 million raised over 25 years.
  • Ontario-based BrewerscoreOthersThe Beer Store is owned by Ontario-based brewers. The company serves as an integrated business including Ontario's largest beer retailer, convenient location for returning empty alcohol containers, and leading beverage distributor.

Scale indicators11 records

Recent moves7 records

Expansion highlights5 records

The Beer Store competitors and assessment

Company assessment

Direct peers

  • Liquor Control Board of Ontario (LCBO): Ontario's primary off-premise alcohol retailer offering beer, wine, and spirits across hundreds of stores; directly competes with TBS for consumer alcohol purchases within Ontario, particularly as LCBO has expanded beer selection in response to deregulation.
  • Brewers Distributor Ltd. (BDL): Ontario-wide beer distribution counterpart under common ownership with TBS; same brewers-owned parentage, operates the wholesale logistics arm that TBS-retail relies on, providing the most direct operational parallel for TBS's distribution business.

Regional players

  • Société des alcools du Québec (SAQ): Quebec's government-run alcohol retailer with similar mandate to LCBO and TBS combined; operates an off-premise retail and wholesale network for the province of Quebec, comparable business model but geographically distinct from TBS's Ontario footprint.
  • BC Liquor Distribution Branch (BCLDB): British Columbia's government-affiliated alcohol retailer and wholesaler; large off-premise retail network paralleling TBS+LCBO's combined role in Ontario, but operating in a different province with different regulatory regime.
  • Alberta Gaming, Liquor and Cannabis (AGLC): Alberta's government-operated alcohol and cannabis retailer and wholesaler; provides another Canadian provincial model combining off-premise retail with regulated distribution, comparable in mandate and infrastructure scale to TBS within a different regulatory jurisdiction.
  • Manitoba Liquor & Lotteries (MBLL): Manitoba's Crown corporation for off-premise alcohol retail through Liquor Marts and wholesale distribution; analogous role in another Canadian province but smaller scale and different geographic footprint.
  • Saskatchewan Liquor and Gaming Authority (SLGA): Saskatchewan's government-operated alcohol retailer and wholesaler; comparable integrated retail/wholesale model for a Canadian province but with limited geographic overlap with TBS.

Others

  • Labatt Breweries of Canada: One of TBS's owner-brewers and a major Canadian beer producer; comparative to the upstream supply side of TBS's distribution, with brewer-owned retailer dynamics that mirror the integrated model TBS represents.
  • Sleeman Breweries: Another Ontario brewer with owner stake in TBS; supplies beer through TBS's distribution network and thus has a structural commercial relationship that mirrors TBS's role as the primary channel for Ontario-brewed brands.

Broad incumbents

  • Total Wine & More: Large US multi-category off-premise alcohol retailer operating superstores with broad beer/wine/spirits assortment; useful comparable for TBS+LCBO scale retail model and competitive dynamics against incumbents in liberalizing alcohol markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

The Beer Store social profiles

Digital presence

The Beer Store financial estimates

Financial estimate

Revenue estimate

Valuation estimate

The Beer Store leadership team

Management profile

Number of profiles

Profiles3 records

The Beer Store funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

The Beer Store M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Beer Store

What does The Beer Store do?

The Beer Store (Brewers Retail Inc.) operates Ontario's largest beer retail chain with 100+ storefronts and sells 800+ beer varieties directly to consumers. It also runs the province's primary empty alcohol container return and recycling program with deposit refunds (10- and 20-cent deposits), and through its logistics division distributes beer wholesale to thousands of retail, convenience, and licensed establishment customers via 26 distribution points.

Is The Beer Store a public or private company?

The Beer Store is a private company. It is classified as corporate owned and is currently operating.

When was The Beer Store founded?

The Beer Store was founded in 1927. It employs 5,001 to 10,000 people.

Where is The Beer Store based?

The Beer Store is headquartered in Mississauga, Canada, in the North America region.

How does The Beer Store make money?

Three revenue lines are on record. Beer Retail Sales are the primary driver. The others are distribution Services and container Deposit Handling.

Who are The Beer Store's main competitors?

Direct peers on record are Liquor Control Board of Ontario (LCBO) and Brewers Distributor Ltd. (BDL). Regional players are Société des alcools du Québec (SAQ), BC Liquor Distribution Branch (BCLDB), Alberta Gaming, Liquor and Cannabis (AGLC), Manitoba Liquor & Lotteries (MBLL) and Saskatchewan Liquor and Gaming Authority (SLGA). Others are Labatt Breweries of Canada and Sleeman Breweries. Total Wine & More is listed as a broad incumbent.

Does The Beer Store have an API?

No public API is recorded for The Beer Store.

What industry is The Beer Store in?

The Beer Store's product category is Beer Retail and Beverage Distribution. Its primary akta.pro industry code is CRANABAC, Beer Retail (Bottle Shops & Beer Merchants), with a secondary code of CRAOAIAA, Beer, Wine & Spirits Wholesale Distribution. Its NAICS code is 44532 and its SIC code is 5180.

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Live signals
Toronto StarWhere are the 560 million unreturned booze empties?Ontario consumers left over $60 million in alcohol container deposits unredeemed in 2025, with 560 million containers not returned. The decline in return rates is about 10 percentage points below nine years ago, and The Beer Store is launching a public awareness campaign to improve participation.Local BreakingThe Beer Store open on Civic HolidayThe Beer Store will open select Ontario locations on August 4 for the Civic Holiday, from 11 a.m. to 6 p.m. The store emphasizes returning empty alcohol containers to get a deposit back. A full list of locations and holiday hours is available on the store's website.GlobeNewswireBeer Store Contact Centre Workers Vote to Ratify First Collective AgreementWorkers at The Beer Store Contact Centre in London, Ontario, voted to ratify their first collective agreement. The contract includes full-time and permanent part-time positions, increased benefits, and wage increases. The union represents over 6,500 employees in Ontario.GlobeNewswireNew 15-Can Packs Add to Laker Red MomentumBrick Brewing announced 15-can packs of Laker Red are now available at The Beer Store across Ontario for $23.95. Sales of Laker 15-can packs are up 33% year-to-date, and Laker Red sales are up 9% year-to-date. The packs are positioned as a high-quality, locally produced beer at a competitive price.GlobeNewswireLaker Ice 355mL – 6 can Packs coming to The Beer StoreBrick Brewing announced 6-packs of Laker Ice 355mL cans are now available at The Beer Store across Ontario. The packs sell at $9.95 each, and Laker Ice is the #1 selling value single 473mL can at The Beer Store with +3.8% growth year-over-year.GlobeNewswireOntario’s Favourite Beach Beer Warms Up WinterWaterloo Brewing announced a limited-edition LandShark Lager winter gear promotion, offering toques, mitts, and socks with specially marked 24-bottle packs. The packs are available at The Beer Store and LCBO combo stores for $44.95, while quantities last.GlobeNewswireLaker Beer Now More Prominent at The Beer StoreBrick Brewing announced Laker Lager 24-bottle packs will be displayed in The Beer Store during February and March, priced at $31.95 with a free bonus tall can. The display will be in over 310 stores, and the company expects more shelf space expansion for small brewers.GlobeNewswireNew Seagram Cocktail Coolers Make a Splash at The Beer StoreBrick Brewing announced new Seagram cocktail coolers in Ocean Breeze and Strawberry Daiquiri styles at The Beer Store. Four-pack cans are $7.95, and 24-can packs get $10 off at select locations. The company, which acquired Canadian rights in 2011, says the coolers are available for summer.GlobeNewswireBeer Store Hits a New Low With Launch of Unseemly Video Aimed at Raising Fear in OntariansThe Beer Store released a video attacking convenience store workers, prompting Mac's VP Tom Moher to criticize the move. Mac's clerks have asked for ID 5.2 million times and achieved a 95% pass rate in mystery shops. Moher challenged the Beer Store to publish its internal numbers.