The Behavioral Wellness Center

What The Behavioral Wellness Center does

The Behavioral Wellness Center at Girard is a 501(c)(3) non-profit behavioral health provider operating on a single campus at 801 West Girard Avenue in Philadelphia, Pennsylvania. Founded in 1896, the organization has operated continuously for more than 125 years and serves approximately 1,000 clients daily through roughly 480 staff. Its core service portfolio spans inpatient psychiatric stabilization, inpatient drug and alcohol treatment, outpatient programs (including the Goldman Clinic methadone program — one of the longest-running in Philadelphia), ASAM Level 3.7 medically managed withdrawal management with wound care, and integrated STI, HIV, and Hepatitis C treatment. The center is Joint Commission accredited and holds designated-provider status with the City of Philadelphia for forensic, homeless, and crisis-response referrals.

The organization's revenue model blends clinical reimbursement with philanthropy. The largest revenue streams are third-party insurance — primarily Community Behavioral Health (CBH) and Medicaid managed care plans — supplemented by the city's Behavioral Health Special Initiative (BHSI) for uninsured residents, modest self-pay, and charitable donations. Service delivery is anchored on a single Philadelphia campus, with a 2025 partnership with Monumental Post-Acute Care ("Be Well at MPAC") representing its first material extension into a second site type (skilled nursing facilities).

Operationally, the center underwent a multi-year restructuring that included the 2016 divestiture of St. Joseph's Hospital and a 2019 rebranding to the current name. A 2025 leadership transition brought Xavier Bancroft into the CEO role succeeding Gerri H. Walker. The organization is publicly recognized through Newsweek's 2025 ranking of the Best Addiction Treatment Centers, placing it in the top ten in Pennsylvania. There is no evidence of proprietary technology, digital products, or AI/ML capabilities; operations rely on standard clinical and administrative systems typical of community behavioral health providers.

Name

The Behavioral Wellness Center

Legal name

The Behavioral Wellness Center at Girard

Website

https://bewellctr.org

Company type

Private

Founded year

1896

Operating status

Operating

Headcount range

101–250 employees

Short description

The Behavioral Wellness Center at Girard is a non-profit behavioral health provider in Philadelphia operating since 1896, delivering inpatient psychiatric and substance use disorder treatment, outpatient methadone, and withdrawal management services to roughly 1,000 clients daily across a single campus.

Ownership category

akta.pro rank

Product category

Behavioral Health Services

NAICS

Psychiatric and Substance Abuse Hospitals (62221), Outpatient Mental Health and Substance Abuse Centers (621420), Residential Mental Health and Substance Abuse Facilities (623220), Offices of Mental Health Practitioners (except Physicians) (621330)

SIC

Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093), Services-General Medical & Surgical Hospitals, Nec (8062)

akta.pro industry

PRIMARYHLAFACAG

Medication-Assisted Treatment (MAT) & Opioid Treatment Programs (OTPs)

Healthcare & Life Sciences/Healthcare Providers & Systems/Behavioral Health & Substance Use Treatment

SECONDARYHLAFACAE

Residential Substance Use Rehabilitation (Inpatient Rehab)

Healthcare & Life Sciences/Healthcare Providers & Systems/Behavioral Health & Substance Use Treatment

SECONDARYHLAFABAD

Outpatient Substance Use Disorder (SUD) Treatment Programs

Healthcare & Life Sciences/Healthcare Providers & Systems/Ambulatory & Outpatient Care Centers

SECONDARYHLAFACAB

Inpatient Psychiatric Hospitals & Units

Healthcare & Life Sciences/Healthcare Providers & Systems/Behavioral Health & Substance Use Treatment

SECONDARYHLAFACAD

Substance Use Detoxification Centers (Medical Detox)

Healthcare & Life Sciences/Healthcare Providers & Systems/Behavioral Health & Substance Use Treatment

Keywords

• Behavioral health services
• Substance use treatment
• Addiction treatment programs
• Psychiatric inpatient care
• Medication-assisted treatment

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Insurance Reimbursement: Revenue from insurance payments including Community Behavioral Health (CBH) and Medical Assistance of Pennsylvania (MA) for covered behavioral health and substance use disorder services.
2. Behavioral Health Special Initiative (BHSI): State-funded program covering drug and alcohol services for uninsured individuals residing in Philadelphia, PA.
3. Self-Pay Services: Discounted self-pay rates for uninsured participants at time of service, with payment arrangements available.
4. Financial Assistance Program: Financial assistance for medically necessary care provided to eligible individuals and families based on financial need, potentially reducing or eliminating financial obligation.
5. Donations and Fundraising: Donations from individuals and organizations, including new/unused items, honorary and memorial giving, matching gifts, stocks and assets, and planned giving.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

The Behavioral Wellness Center at Girard is a Philadelphia behavioral health facility offering inpatient and outpatient psychiatric and substance use disorder treatment. Core services include Inpatient Psychiatric Care, Inpatient Drug & Alcohol Treatment (withdrawal management, MAT induction, residential programs), Outpatient Treatment via the Goldman Clinic (Methadone, Suboxone, Vivitrol), Wound Care combined with SUD services at ASAM 3.7 level, and STI/HIV PrEP/HEP C treatment.

Product overview

The Behavioral Wellness Center at Girard is a behavioral health facility providing a comprehensive continuum of inpatient and outpatient psychiatric and substance use disorder services. The organization operates as a single unified healthcare facility with multiple distinct service lines including Inpatient Psychiatric Services (Acute, Extended Acute, and Girard Recovery Center), Inpatient Drug & Alcohol Treatment (DETOX, Miracles in Progress, RTFA, Return Programs, Torre De La Raza, and WHOW), Outpatient Drug & Alcohol Treatment through the Goldman Clinic (MOUD, IOP, General OP), STI Treatment with HIV PrEP and HEP C care, and Wound Care & Substance Use Disorder Services. The facility also operates community support programs including a Food Pantry and Clothes Closet for participants.

Differentiator

Problem solved

Functional benefit

Brands

• The Goldman Clinic: One of the oldest and largest Methadone programs in Philadelphia, providing outpatient and intensive outpatient services with specialized services in Spanish.
• Miracles in Progress Program
• Return Program
• Torre De La Raza (Tower of the People)
• Women Helping Other Women (WHOW)
• Girard Recovery Center
• Be Well at MPAC
• Food Pantry
• Clothes Closet

Products and services

• Inpatient Psychiatric Services Acute and sub-acute psychiatric services for individuals in recovery, including individual therapy with psychologists and art, music, and movement therapy. Includes Girard Recovery Center for community reintegration and Extended Acute Services for chronic pervasive mental illness. Targeted to individuals requiring acute psychiatric stabilization and community reintegration.
• Inpatient Drug & Alcohol Treatment Inpatient substance use disorder treatment including a Withdrawal Management and Induction Unit (DETOX) with medically monitored withdrawal and MAT induction, Miracles in Progress program for chronically homeless men, Residential Treatment Program for Adults (RTFA), Return Program I and II, Torre De La Raza (Latino Men's Unit), and Women Helping Other Women (WHOW).
• Outpatient Drug & Alcohol Treatment (Goldman Clinic) One of Philadelphia's oldest and largest Methadone programs offering General Drug-Free Outpatient (OP-Level 1.0), Intensive Outpatient Program (IOP-Level 2.1), and Medications for Opioid Use Disorder (MOUD) including Suboxone, Methadone, and Vivitrol. Provides specialized Spanish-language services. Targeted to individuals with opioid use disorder and other substance use disorders seeking outpatient recovery support.
• STI Treatment Sexually transmitted infection testing and treatment services, including HIV PrEP (Pre-Exposure Prophylaxis) and Hepatitis C (HEP C) treatment for behavioral health patients and community members.
• Wound Care & Substance Use Disorder Services Combined wound care and substance use disorder services for individuals needing Medication Assisted Treatment (MAT) at ASAM 3.7 Level of Care, including wound assessment, pain management, nutritional support, individual/group/family therapy, and peer support. Targets individuals with co-occurring wound care needs and substance use disorders.
• Food Pantry Non-profit program that distributes food to Goldman Clinic participants who have difficulty purchasing enough food to avoid hunger.
• Clothes Closet Non-profit program that collects clothing and shoe donations from staff and donors and distributes them to Behavioral Wellness Center participants in need.

Quantifiable outcome

• Serves approximately 1,000 clients daily
• +1 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered flagship and core.

• Monumental Post-Acute Care (MPAC)flagshipStrategic or Co-development Partner · 1 January 2025Landmark partnership creating the 'Be Well at MPAC' program - the first of its kind in the United States. This initiative provides integrated, 24/7 behavioral and medical services within a dedicated skilled nursing facility for frail older adults with serious mental illnesses like schizophrenia and bipolar disorder.
• Delaware Valley Community HealthcoreStrategic or Co-development Partner · 1 January 2019On-site collaboration with Delaware Valley Community Health, a co-located Federally Qualified Health Center, enhances access to medical care for participants. Dental and legal services are in development. Delaware Valley Community Health provides Suboxone through a cooperative relationship for Medications for Opioid Use Disorder treatment.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Caron Treatment Centers: A nationally recognized, large nonprofit addiction treatment provider based in Pennsylvania offering a full continuum including inpatient, residential, outpatient, and MAT — comparable in SUD mission though larger and more geographically diverse.
• Penn Medicine Behavioral Health: The behavioral health arm of the University of Pennsylvania Health System operates psychiatric and addiction services across Philadelphia — a larger incumbent with overlapping inpatient psychiatric and outpatient addiction offerings in the same geography.

Direct peers

• Eagleville Hospital: Pennsylvania-based nonprofit provider of inpatient detoxification, residential rehabilitation, and outpatient addiction treatment with similar ASAM-leveled services and Medicaid-driven payer mix.
• Friends Hospital: Philadelphia-based inpatient psychiatric hospital offering acute and longer-term behavioral health care, with overlapping inpatient psychiatric services and Philadelphia catchment area.
• Resources for Human Development (RHD): Pennsylvania-headquartered nonprofit providing behavioral health, intellectual/developmental disability, and homeless services — comparable in mission, nonprofit structure, and the forensic/homeless population focus; the current CFO previously served as RHD CEO.
• Valley Forge Medical Center and Hospital: Pennsylvania-based provider of inpatient medical detoxification, residential treatment, and outpatient addiction services — directly comparable in ASAM-leveled SUD care and MAT programming.
• Gaudenzia: A large nonprofit addiction and behavioral health treatment provider serving Pennsylvania and the Mid-Atlantic with inpatient, residential, and outpatient SUD/mental health services — directly comparable in mission, payer mix (Medicaid-heavy), and continuum-of-care model to the Behavioral Wellness Center.
• Pyramid Healthcare: Pennsylvania-based behavioral health network providing inpatient psychiatric, residential SUD, outpatient, and MAT services across multiple locations — directly comparable service lines and Pennsylvania Medicaid payer mix.
• Fairmount Behavioral Health System: Operates an inpatient psychiatric hospital in Philadelphia serving adults, adolescents, and children — overlapping in inpatient psychiatric services, geographic market, and Medicaid patient population.
• Horizon House: Philadelphia-based nonprofit providing behavioral health, housing, and recovery services for individuals with mental illness and substance use disorders — comparable in mission, community-based care model, and Philadelphia footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BeWellatGirard
• LinkedInlinkedin.com/company/bewellctr

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Behavioral Wellness Center