SAGE Electrochromics

What SAGE Electrochromics does

SAGE Electrochromics, operating under the SageGlass brand, manufactures electrochromic insulating glass units (IGUs) and intelligent control systems for commercial and institutional buildings. Founded in 1989 and headquartered in Faribault, Minnesota, the company holds over 1,300 patents covering electrochromic chemistry, gradient tinting methods, proprietary coatings, and control algorithms. Its product portfolio centers on two core SKUs — SageGlass Classic (full-pane uniform tinting) and SageGlass Harmony (in-pane gradient tinting, an industry first) — complemented by the Symphony control system, Bright Silver coating, BirdWell bird-friendly glass, and CONTRAFLAM fire-protection integration. SageGlass was acquired by Saint-Gobain in 2010 and operates as a wholly owned subsidiary of the French multinational building-materials conglomerate.

SageGlass sells directly to enterprise customers through a consultative field-sales motion targeting architects, building owners, developers, and general contractors during the design and specification phase of commercial construction and renovation projects. Revenue is generated through one-time capital-equipment sales of electrochromic IGUs, control hardware (touch panels, cellular modems, PoE switches, firewalls, industrial computers), and customized software on a project-by-project basis with multi-year contract cadence. The company serves vertical-specific segments including airports, Class A office buildings, higher education, hospitality, life sciences, cultural institutions, and renovations/retrofits, with named installations at Google, Nestlé, IQHQ, multiple international airports, and universities.

The company's geographic footprint spans 27 countries with regional sales offices in North America (Faribault, MN), Europe and the Middle East (Wünnewil-Flamatt, Switzerland), and India (Chennai, India), supported by Saint-Gobain's distribution across 76 countries. SageGlass competes in the dynamic-glazing category primarily against View, Inc. and other smart-glass specialists, with a differentiation strategy centered on patent depth, parent-company distribution scale, and integrations with major Building Management Systems (BACNet, Siemens).

Name

SAGE Electrochromics

Legal name

SAGE Electrochromics, Inc.

Website

https://sageglass.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

101–250 employees

Short description

SAGE Electrochromics (SageGlass) manufactures electrochromic smart glass and intelligent control systems for commercial and institutional buildings, serving architects, building owners, and developers across offices, airports, education, and hospitality verticals globally as a Saint-Gobain subsidiary.

Ownership category

akta.pro rank

Product category

Electrochromic Smart Glass

NAICS

Flat Glass Manufacturing (327211), Glass and Glass Product Manufacturing (32721), Electric Lighting Equipment Manufacturing (33513)

SIC

Flat Glass (3211), Glass Products, Made Of Purchased Glass (3231), Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Low‑E, Solar Control & Energy-Efficient Coated Glass (IMADAHAF)

akta.pro secondary industries

Lighting Controls & Building Integration (Drivers, sensors, dimming, lighting control panels, networked lighting) (IMAGAIAI), Lighting Controls & Smart Lighting Systems (BPABAGAC)

Keywords

• Electrochromic smart glass
• Dynamic glazing solutions
• Smart window technology
• Building energy efficiency
• Electrochromic glass manufacturing

Headquarters

HQ city

Faribault

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Electrochromic Glass Products: SageGlass provides electrochromic Insulating Glass Units (IGU), physical controls, hardware, and customized software for each project. The company is a technology provider delivering related services to support projects over their lifetimes. Products are sold as capital equipment for commercial building installations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

SAGE Electrochromics (SageGlass) manufactures and sells electrochromic Insulating Glass Units (IGUs) and the associated Symphony intelligent control system for commercial and institutional buildings. The glass automatically tints and clears in response to electrical signals driven by predictive algorithms and real-time weather data, providing dynamic solar heat and glare control while preserving daylight and outdoor views. Products are sold as capital equipment to building owners, architects, and developers through an enterprise field-sales motion, with multi-year project-based contracts.

Product overview

SageGlass (SAGE Electrochromics) is the global leader in electrochromic glass, offering a comprehensive smart window technology portfolio backed by Saint-Gobain's 350+ years of building science expertise. The product portfolio centers on two main electrochromic glass solutions: SageGlass Classic (full-pane uniform tinting) and SageGlass Harmony® (gradient tinting). These are complemented by the Symphony® Control System for intelligent automation and hardware components including control panels, modems, switches, firewalls, and cabling. Additional offerings include Bright Silver coating for enhanced aesthetics, BirdWell™ for bird-friendly glass, and CONTRAFLAM integration for fire protection. SageGlass holds 1,300+ patents and operates in 76 countries with over 1,700 installations.

Differentiator

Problem solved

Functional benefit

Brands

• SageGlass Classic: Full-pane uniform tinting solution ideal for most applications
• SageGlass Harmony
• BirdWell
• Bright Silver by Saint-Gobain
• SageGlass Symphony

Products and services

• SageGlass Classic A versatile full-pane uniform tinting electrochromic glass solution ideal for most applications. Provides glare control and thermal regulation while maintaining unobstructed views of the outdoors; designed for commercial building installations such as offices, airports, education facilities, and healthcare projects.
• SageGlass Harmony® The first electrochromic glass to tint on a gradient, providing in-pane gradient tinting that allows more daylight and targeted glare control. Marketed as the most advanced dynamic glazing solution available, with a vibrant visual appearance and a neutral color rendition when combined with Bright Silver coating.
• SageGlass Symphony® Control System Intelligent control system that drives SageGlass windows using sensors and predictive algorithms to tint automatically in response to light, weather, sun position, occupancy, and time of day. Includes automatic settings, manual controls, wall touch panels, and a mobile app for occupant control, and is BACNet-ready for integration with Building Management Systems including Siemens.
• Bright Silver by Saint-Gobain An industry-exclusive exterior finish coating from Saint-Gobain that provides a vibrant and uniform glazing with a more neutral reflection, complementing architectural aesthetics and maintaining the reflective appearance of original façades. Designed to be specified on SageGlass electrochromic glass installations.
• BirdWell™ Bird-friendly smart glass product designed to reduce bird collisions with glass façades while maintaining the benefits of electrochromic dynamic tinting technology.
• SageGlass with CONTRAFLAM Combined dynamic solar control and fire protection solution integrating SageGlass electrochromic glass with CONTRAFLAM fire-resistant glazing technology for projects requiring both daylight management and fire-rated glazing.

Quantifiable outcome

• Blocks up to 93% of solar heat
• +5 more outcomes

Named customers20 records

Segments8 records

Ideal customer profiles8 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature5 records

Partnerships

Ten partnerships are on record, tiered major, core, minor and flagship.

• IQHQmajorStrategic or Co-development Partner · 17 November 2021IQHQ, a premier life sciences real estate developer, selected SageGlass for one of the largest smart glass installations in the world at their Research and Development District (RaDD) in San Diego. SageGlass providing 150,000 sq. ft. of Harmony electrochromic glass.
• GenslermajorStrategic or Co-development Partner · 17 November 2021Gensler, the world's largest design firm, designed the IQHQ RaDD project featuring SageGlass smart windows. Ongoing partnership on major commercial projects.
• Turner ConstructioncoreImplementation/ SI/ Consulting Partner · 17 November 2021Turner, an international construction services company, is building the IQHQ RaDD project featuring SageGlass electrochromic glass.
• CorgancoreStrategic or Co-development Partner · 1 January 2020Architecture firm Corgan designed the Brownsville South Padre Island International Airport terminal featuring 13,165 sq. ft. of SageGlass Classic smart windows.
• Murray Associates Architects, P.C.coreStrategic or Co-development Partner · 1 January 2020Architecture firm Murray Associates designed the Pennsylvania Housing Finance Agency headquarters renovation achieving Passive House certification using SageGlass.
• Ensemble SAcoreStrategic or Co-development Partner · 1 January 2020Developer of Millennium smart office building in Crissier, Switzerland featuring 50,000 sq. ft. of SageGlass Harmony for 1,500 workspaces.
• SiemenscoreTechnology or Integration · 1 January 2020Siemens Building Management System integration with SageGlass Harmony at Millennium building, enabling IoT connectivity and holistic building control.
• Brönnimann et Gottreux Architectes SAcoreStrategic or Co-development Partner · 1 January 2018Architecture firm designed Nestlé headquarters renovation in Vevey, Switzerland featuring 47,300 sq. ft. of SageGlass electrochromic glazing.
• Studer Pierre SAminorStrategic or Co-development Partner · 1 January 2018Architect Pierre Studer designed the WAVES rooftop bar at Beaulac Hotel featuring SageGlass smart glass for panoramic Lake Neuchâtel views.
• Saint-GobainflagshipOthersSaint-Gobain is the parent company of SageGlass, providing 350+ years of building science expertise, global distribution network, and resources. SageGlass is a wholly owned subsidiary of Saint-Gobain, the world leader in light and sustainable construction operating in 76 countries.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Smartglass International: Smartglass International supplies switchable PDLC and other dynamic glazing products for commercial and residential projects, making it a competing smart-glass vendor in architectural specification deals. It is comparable on product category and target customer, though it leans more on privacy/switchable films than solar-control electrochromics.
• View Inc. View is the most direct competitor in architectural electrochromic smart glass, offering dynamic-tinting Insulating Glass Units for commercial buildings. Both companies compete on building-owner specifications for offices, airports, and education projects, and target the same smart-building integration ecosystem.
• Research Frontiers: Research Frontiers licenses SPD-SmartGlass technology used in dynamic architectural and transportation glazing, competing for the same dynamic-glazing specification wins. While a different switching technology (suspended particle devices vs. electrochromic), it targets overlapping commercial building and premium-project customers.

Broad incumbents

• Guardian Glass: Guardian Glass is a large global manufacturer of architectural flat glass and coated glass products, including SunGuard solar-control low-E lines. As a broad incumbent, it overlaps with SageGlass in the architectural glazing value chain and competes for high-performance curtainwall specifications.
• Corning Incorporated: Corning manufactures specialty glass and ceramic products, including architectural and display glass technologies, and is increasingly active in smart building glazing adjacencies. Comparable as a specialty-glass incumbent with R&D depth overlapping SageGlass's high-performance building envelope focus.
• AGC Inc. (Asahi Glass): AGC is a major global glass manufacturer producing architectural flat glass, coated glass, and specialty glass products. It is comparable as a broad incumbent supplying high-performance façade glazing to commercial building projects, with growing interest in dynamic/smart glazing categories.
• Pilkington (NSG Group): Pilkington, part of NSG Group, is one of the world's largest architectural glass manufacturers, offering high-performance coated and solar-control glazing. It competes broadly with SageGlass in advanced architectural glazing and overlaps on commercial curtainwall specifications.

Emerging players

• Kinestral Technologies: Kinestral developed Halio smart-tinting glass as a direct electrochromic alternative to SageGlass, targeting commercial curtainwalls and premium residential. It overlaps with SageGlass on technology, use cases, and customer base, though at smaller commercial scale.

Regional players

• Vitro Architectural Glass: Vitro Architectural Glass is the largest glass manufacturer in the Americas, producing high-performance coated flat glass for commercial construction. It overlaps with SageGlass on coated, solar-control architectural glass and regional North/Latin American projects where SageGlass also sells.

Others

• Cardinal Glass Industries: Cardinal Glass Industries is a major North American manufacturer of residential and commercial architectural glass, including high-performance coated products. While primarily residential/commercial static glazing, it participates in the same supply chain and competes indirectly for architectural specifications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sage_glass
• YouTubeyoutube.com/user/SAGEElectrochromics
• Facebookfacebook.com/SageGlass
• LinkedInlinkedin.com/company/sageglass
• Instagraminstagram.com/sage_glass

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds7 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SAGE Electrochromics