ID Ventures
ID Ventures is the venture capital arm of Invest Detroit, providing Pre-seed to Series A investment to Michigan-based tech startups through multiple funds and an 8-step process, having deployed $42M+ across 244+ portfolio companies since 2009.
- Company typePrivate
- Founded2009
- HeadquartersDetroit, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What ID Ventures does
ID Ventures is the venture capital program of Invest Detroit, a Detroit-based economic development organization established in 2009. The firm provides early-stage investment capital to Michigan-based, high-tech startups seeking Pre-seed to Series A funding, deploying capital through a structured 8-step investment process spanning inquiry, internal review, diligence, approval, documentation, funding, and ongoing portfolio support. Since inception, ID Ventures has invested in over 244 companies with 30+ exits, deployed more than $42 million through multiple funds, and leveraged over $3 billion in additional investment from other investors.
ID Ventures operates a layered fund stack designed to serve startups at different stages and founder profiles. Vehicles include the FAM Program ($10K-$25K for underrepresented founders at post-idea to early-MVP stage), First Step Fund (up to $50K), First Capital Fund (up to $150K), Detroit Innovate Fund ($100K-$250K for Series Seed and A), IDV IV (launched 2022 covering life sciences, mobility, IT, advanced manufacturing, materials, and consumer products), the Michigan Innovation Fund (launched 2025, evergreen structure), and the FUSE Fund (student-led startups from Michigan universities). The firm invests in minority and women-led companies at 4x the national average.
The firm's revenue model is based on investment returns from portfolio exits and management fees on its multiple evergreen funds, with funding supported by philanthropy and state resources including the Michigan Economic Development Corporation, Ralph C. Wilson Jr. Foundation, and New Economy Initiative. Notable exits include Livio (acquired by Ford in 2013), Nutshell (acquired by WebFX in 2022), and LLamasoft (acquired by Coupa Software). ID Ventures is a 7-person team led by Managing Director Martin Dober and is a partner in the Google for Startups global network.
ID Ventures firmographics
Firmographics- Name
- ID Ventures
- Legal name
- Invest Detroit
- Website
- https://idventures.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ID Ventures is the venture capital arm of Invest Detroit, providing Pre-seed to Series A investment to Michigan-based tech startups through multiple funds and an 8-step process, having deployed $42M+ across 244+ portfolio companies since 2009.
- Ownership category
- akta.pro rank
ID Ventures industry classification
Industry- Product category
- Venture Capital / Early-Stage Investment
- NAICS
- Portfolio Management and Investment Advice (523940), Funds, Trusts, and Other Financial Vehicles (525), Other Investment Pools and Funds (5259)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Early-Stage Venture Capital (Pre-Seed/Seed) (FSANAAAA)
- akta.pro secondary industries
- Gender Lens / Diversity, Equity & Inclusion (DEI) Funds (FSANAJAM), Emerging Manager / Seeding Platforms (Multi-Manager) (FSANAGAF)
Keywords
Where ID Ventures is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ID Ventures business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Investment Returns and Management Fees: ID Ventures generates returns through successful exits of portfolio companies, realizing gains on equity investments made in early-stage Michigan startups. The firm manages multiple evergreen funds with returns recycled into future investments, creating a sustainable support cycle for startups. Funding is supported by philanthropy and state resources.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
ID Ventures product offering
Product offeringCore offering
ID Ventures is the venture capital program of Invest Detroit that provides early-stage investment capital and ecosystem support to Michigan-based, tech-enabled startups from Pre-seed through Series A. It manages a suite of specialized funds (First Capital Fund, Detroit Innovate Fund, First Step Fund, FAM Program, IDV IV, Michigan Innovation Fund, FUSE Fund) and pairs investment with mentorship, follow-on investor network access, and operational guidance. Since 2009 the firm has deployed more than $42 million across 244+ companies and leveraged over $3 billion in additional outside investment.
Product overview
ID Ventures operates as a venture capital program of Invest Detroit, offering a suite of investment funds rather than a unified software product. The organization provides multiple funding vehicles targeting different startup stages: the First Capital Fund (up to $150K) and First Step Fund (up to $50K) for earliest-stage companies; the Detroit Innovate Fund ($100K-$250K) for companies with initial market traction seeking Series Seed and A; the FAM Program ($10-25K) for underrepresented founders at post-idea to early-MVP stage; IDV IV (launched 2022) for broad industry coverage; the Michigan Innovation Fund (launched 2025) for evergreen sustainable ecosystem support; and the FUSE Fund for student-led startups at Michigan universities. These funds collectively support Michigan-based high-tech startups from pre-seed through Series A rounds.
Differentiator
Problem solved
Functional benefit
Brands
- First Capital Fund: Provides initial investment typically up to $150K with follow-on opportunities, focused on helping companies achieve additional funding within 12 months.
- Detroit Innovate Fund
- First Step Fund
- FAM Program
- IDV IV
- Michigan Innovation Fund
- FUSE Fund
Products and services
- First Capital Fund Investment fund providing up to $150,000 of initial capital plus follow-on opportunities to Michigan-based early-stage startups, designed to help portfolio companies secure additional angel or venture funding within 12 months.
- Detroit Innovate Fund Investment fund providing $100,000 to $250,000 initial investments plus follow-on capital to Michigan companies seeking Series Seed and Series A funding and looking to commercialize new technologies and scale company sales.
- First Step Fund Industry-agnostic investment fund deploying up to $50,000 in initial investments, with up to $100,000 of follow-on capacity available for qualifying Michigan-based early-stage companies.
- FAM Program (Funding, Access and Mentorship) Funding, Access and Mentorship program providing $10,000-$25,000 investments for post-idea to early-MVP stage startups led by underrepresented founders in Michigan, with a 3-6 month execution sprint and team matching support.
- IDV IV Fund Seed to Series A investment fund launched in 2022 with broad industry coverage focused on Michigan strengths including life sciences/healthcare, mobility/transportation, information technology, advanced manufacturing, materials, and consumer products.
- Michigan Innovation Fund Evergreen investment fund launched in 2025 to provide critical early-stage investment capital to Michigan startups, support economic diversification, and create a self-sustaining ecosystem by recycling returns back into the fund.
- FUSE Fund Early-stage investment initiative backing student-led startups from Michigan universities with small, fast capital and mentorship plus ecosystem access for student founders.
Quantifiable outcome
- 244+ companies invested with 30+ exits since 2009
- +2 more outcomes
Companies that use ID Ventures
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
ID Ventures technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ID Ventures partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered major and core.
- Venture 313 / Gilbert Family FoundationmajorPartnership bringing together resources for entrepreneurs' success in Detroit. The Gilbert Family Foundation committed $10 million to grow startups in Detroit through the Venture 313 program.
- Google for StartupscoreID Ventures is a proud partner of the Google for Startups global network. This partnership provides portfolio companies with access to Google's resources, tools, and network to help them grow.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
ID Ventures competitors and assessment
Company assessmentDirect peers
- Detroit Venture Partners: Detroit-based early-stage VC firm investing in Michigan startups; directly comparable to ID Ventures in geography, stage focus (pre-seed to Series A), and mission to back Detroit/Michigan founders.
- Beringea: Michigan- and UK-based growth and early-stage investor managing multiple funds; comparable in fund structure, Michigan focus, and stage range including seed-to-growth.
- Grand Angels: Grand Rapids-based angel network and venture fund focused on West Michigan; directly comparable as a regional early-stage capital provider targeting Michigan startups with community-development orientation.
- Huron River Ventures: Ann Arbor-based early-stage VC focused on Michigan-based startups, particularly student and university-affiliated founders; comparable in stage, geography, and ecosystem-development mission.
- Plymouth Growth Partners: Michigan-focused growth equity firm investing in the Midwest; comparable in regional focus, fund structure, and active capital deployment across Michigan-headquartered companies.
- Fontinalis Partners: Detroit-based VC investing in mobility and transportation technology; comparable as a Michigan-rooted early-stage investor with overlapping mobility/transport sector thesis and similar LP base.
Broad incumbents
- Techstars: Global accelerator and early-stage investor network; comparable as a larger, broader portfolio investor that operates multiple funds and accelerator programs, with overlapping accelerator-style support (akin to IDV's FAM Program).
Regional players
- Rev1 Ventures: Columbus, Ohio-based early-stage investor and startup accelerator; comparable as a Midwest regional ecosystem-builder with a multi-fund structure supporting startups from seed through growth.
- JumpStart Inc. Cleveland-based venture development organization supporting early-stage companies in Northeast Ohio; comparable as a regional, mission-aligned investor providing capital and ecosystem support to local founders.
- Innovation Works: Pittsburgh-based seed-stage investor and one of the most active early-stage VCs in the Rust Belt; comparable as a regional seed-stage ecosystem-builder with multiple seed funds and university spin-out focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ID Ventures social profiles
Digital presenceID Ventures financial estimates
Financial estimateRevenue estimate
Valuation estimate
ID Ventures leadership team
Management profileNumber of profiles
Profiles7 records
ID Ventures funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ID Ventures M&A and investment
M&A and investmentM&A
Investments9 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ID Ventures
What does ID Ventures do?
ID Ventures is the venture capital program of Invest Detroit that provides early-stage investment capital and ecosystem support to Michigan-based, tech-enabled startups from Pre-seed through Series A. It manages a suite of specialized funds (First Capital Fund, Detroit Innovate Fund, First Step Fund, FAM Program, IDV IV, Michigan Innovation Fund, FUSE Fund) and pairs investment with mentorship, follow-on investor network access, and operational guidance. Since 2009 the firm has deployed more than $42 million across 244+ companies and leveraged over $3 billion in additional outside investment.
Is ID Ventures a public or private company?
ID Ventures is a private company. It is classified as corporate owned and is currently operating.
When was ID Ventures founded?
ID Ventures was founded in 2009. It employs 1 to 10 people.
Where is ID Ventures based?
ID Ventures is headquartered in Detroit, United States, in the North America region.
How does ID Ventures make money?
One revenue line is on record: investment Returns and Management Fees.
Who are ID Ventures's main competitors?
Direct peers on record are Detroit Venture Partners, Beringea, Grand Angels, Huron River Ventures, Plymouth Growth Partners and Fontinalis Partners. Techstars is listed as a broad incumbent. Regional players are Rev1 Ventures, JumpStart Inc. and Innovation Works.
Does ID Ventures have an API?
No public API is recorded for ID Ventures.
What industry is ID Ventures in?
ID Ventures's product category is Venture Capital / Early-Stage Investment. Its primary akta.pro industry code is FSANAAAA, Early-Stage Venture Capital (Pre-Seed/Seed), with a secondary code of FSANAJAM, Gender Lens / Diversity, Equity & Inclusion (DEI) Funds. Its NAICS code is 523940 and its SIC code is 6282.