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Digitec Galaxus AG

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uuid0007n3j

Namestring
Digitec Galaxus AG
Legal namestring
Digitec Galaxus AG
Websiteurl
digitec.ch
Company typeenum
Private
Founded yearint
1999
Descriptiontext

Digitec Galaxus AG operates a multi-category European e-commerce platform built around two consumer-facing brands, digitec.ch (consumer electronics and IT) and galaxus.ch (broader general merchandise), with a third-party marketplace layer and a C2C/B2C secondhand/refurbished funnel. The platform spans 14 merchandising categories including audio, office supplies, gaming, networking, PCs, smartphones, software, TV/home cinema, wearables, and home/kitchen, with catalog depth cited at 90,000+ office SKUs, 1,200+ software SKUs, and 40,000+ media titles, supported by an editorial magazine, forum, and active promotional engine anchored on Deal-of-the-Day flash sales.

The technology stack is a standard e-commerce storefront with localized country domains (galaxus.ch, .de, .at, .fr, .it, .nl, .be) plus a visual product-photo search capability, a Digitec Assistant help surface, and Galaxus Mobile as a separate telco subscription offering. Digitec Galaxus is supplemented by an in-house private label (Digitec Originals) covering USB cables, chargers, power banks, and PC peripherals, and by 10 physical retail showrooms across Switzerland (Basel, Bern, Dietikon, Geneva, Kriens, Lausanne, St. Gallen, Winterthur, Wohlen, Zurich) that anchor omnichannel fulfillment.

Revenue is generated through four streams: first-party B2C product sales priced in CHF with free shipping above CHF 50, B2B enterprise sales with quotation and volume pricing on office supplies and IT hardware (including delivery, installation, and disposal services), marketplace commissions with warranty transfer to buyers, and used/refurbished hardware sales. Pricing is primarily unit-based retail, supplemented by staggered multi-year contracts on B2B volume deals. The company is privately held, headquartered in Zurich, employs 1,001–5,000 people, and the value proposition text references operation under the Migros Group umbrella as a trust signal, though no parent entity is formally confirmed in the firmographic record.

Short descriptiontext

Digitec Galaxus AG operates a multi-category European e-commerce platform through digitec.ch, galaxus.ch, and six additional country storefronts, serving 1,001–5,000 employees across consumer electronics, IT, home, and office supply verticals, supported by 10 Swiss retail showrooms, B2B procurement services, a third-party marketplace, a refurbished goods funnel, private-label Digitec Originals accessories, and a Galaxus Mobile telco plan.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersZürich, Switzerland
HQ citystring
Zürich
HQ countrystring
Switzerland
HQ regionstring
Europe
Markets served

Serves global market

Offices10 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
consumer electronics retail, online marketplace platform, IT hardware e-commerce, office supplies retail, B2B procurement services
Industry1 code
1Computer Peripherals Retail (Keyboards, Mice, Webcams, Printers)
CodeCRACABACPrimaryYes
NAICS code1 code
  • Office Supplies and Stationery Retailers459410
SIC code1 code
  • Retail-Computer & Computer Software Stores5734
Product category
Online Consumer Electronics and General Merchandise Retail
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Product Sales (B2C)
TypeHardware Sales
Description

Direct online retail sales of consumer electronics, IT hardware, software, office supplies, gaming products, and home goods to end consumers through e-commerce platforms. Revenue generated from transaction-based product sales with pricing in Swiss Francs (CHF).

digitec.ch
2B2B Enterprise Sales
TypeHardware Sales
Description

Business-to-business sales through dedicated B2B services including quotation requests, volume pricing for office supplies, and enterprise procurement solutions for printers, office furniture with associated services (delivery, installation, disposal).

digitec.ch
3Used/Refurbished Products
TypeHardware Sales
Description

Secondary market sales of used and refurbished electronics, smartphones, tablets, PCs, and other products. The company handles payment and offers warranty transfer for these items.

digitec.ch
4Marketplace/Commission
TypeMarketplace Commission
Description

Platform facilitating third-party sellers with warranty services automatically transferred to buyers. Commission-based revenue from marketplace transactions.

digitec.ch
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Pricing details2 tiers
1Standard retail pricing for consumer products
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Individual product pricing for consumer electronics, accessories, and general merchandise. Examples: NortonLifeLock 360 Deluxe at CHF 19, Google Home Speaker at CHF 99.90, Nintendo Switch 2 + Pokemon Pokopia Set at CHF 449.

digitec.ch
2B2B Volume Pricing
ModelUnit PricingBilling cadenceMulti-year contract
Notes

Staggered pricing available for larger quantities of office supplies including folders, envelopes, labels, ballpoint pens, and pads for business customers.

digitec.ch
GTM typeB2B and B2C
B2B and B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Brand1 record
1Digitec Originals
Description

Private label brand featuring USB cables, chargers, cables, power banks, and other accessories under the Digitec label.

digitec.ch
Core offering1 text field

Digitec Galaxus AG operates two flagship e-commerce platforms—digitec.ch focused on IT, electronics, and digital products, and galaxus.ch (with international variants) offering a broader range including home, lifestyle, and general merchandise. The company sells consumer electronics, IT hardware, software, office supplies, gaming products, and home goods directly to consumers, while also providing B2B procurement services with quotations, volume pricing, and installation/disposal services for business customers.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Digitec Galaxus AG operates a multi-category e-commerce platform primarily focused on consumer electronics and technology products. The company offers products across 14 main categories including Audio, Office + Stationery, Drones + Electronics, Photo + Video, Gaming + VR, Networking, Notebooks + PCs, PC components, Peripherals, Smartphones + Tablets, Software solutions, TV + Home cinema, Wearables, and Home + Kitchen. The platform includes own-brand products under Digitec Originals (USB cables, chargers, adapters, power banks, and PC peripherals), mobile services through Galaxus Mobile, B2B services including agency offerings and quotation services, and a secondhand/refurbished marketplace. The company operates across multiple European markets including Switzerland, Germany, Austria, France, Italy, Netherlands, and Belgium.

Product and service10 records
1digitec.ch Online Shop
CategoryE-commerce platform / online shop
Description

Online storefront at digitec.ch selling consumer electronics, IT hardware, software, PC components, peripherals, networking, gaming, drones, photo/video, smartphones, tablets, wearables, and home/kitchen products to individual consumers and businesses.

2Galaxus Online Shop
CategoryE-commerce platform / online shop
Description

Online storefront at galaxus.ch (and country-specific sites galaxus.de, .at, .fr, .it, .nl, .be) offering a broader product range including home, lifestyle, and general merchandise in addition to consumer electronics and IT products.

3Digitec Originals
CategoryOwn-brand consumer goods
Description

Private-label brand offering tech accessories including USB cables, chargers, cables, power banks, adapters, and PC peripherals sold under the Digitec house label.

4Galaxus Mobile
CategoryMobile app and telecommunications service
Description

Mobile application and mobile subscription plans offered by Digitec Galaxus for shopping on mobile devices and mobile telecommunications services.

5B2B Quotation and Purchasing Services
CategoryB2B procurement service
Description

Business purchasing and quotation services for B2B customers, including volume/staggered pricing on office supplies, IT equipment procurement, and enterprise ordering workflows.

6Digitec Galaxus Agency
CategoryB2B service offering
Description

Agency and marketing services offered to business partners, including B2B agency services for commercial customers.

7Secondhand and Refurbished Products
CategoryUsed and refurbished goods marketplace
Description

Pre-owned and refurbished tech products including smartphones, tablets, notebooks, PCs, smartwatches, and software, with the company handling payment and warranty transfer to buyers.

8Warranty Extension Services
CategoryProduct service / warranty
Description

Extended warranty programs offered alongside purchased products to provide additional protection beyond manufacturer warranty.

9Product Insurance
CategoryProduct service / insurance
Description

Insurance coverage options offered to buyers for purchased products.

10Third-Party Seller Marketplace
CategoryMarketplace / commission-based platform
Description

Platform facilitating third-party sellers to list products, with Digitec Galaxus handling payment processing and automatic warranty transfer to buyers; revenue is generated via commission.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Market position
Competitive moat5 records

Each record includes

Type, Details

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Digitec Galaxus AG

Online Consumer Electronics and General Merchandise Retaildigitec.ch

Digitec Galaxus AG operates a multi-category European e-commerce platform through digitec.ch, galaxus.ch, and six additional country storefronts, serving 1,001–5,000 employees across consumer electronics, IT, home, and office supply verticals, supported by 10 Swiss retail showrooms, B2B procurement services, a third-party marketplace, a refurbished goods funnel, private-label Digitec Originals accessories, and a Galaxus Mobile telco plan.

What Digitec Galaxus AG does

Digitec Galaxus AG operates a multi-category European e-commerce platform built around two consumer-facing brands, digitec.ch (consumer electronics and IT) and galaxus.ch (broader general merchandise), with a third-party marketplace layer and a C2C/B2C secondhand/refurbished funnel. The platform spans 14 merchandising categories including audio, office supplies, gaming, networking, PCs, smartphones, software, TV/home cinema, wearables, and home/kitchen, with catalog depth cited at 90,000+ office SKUs, 1,200+ software SKUs, and 40,000+ media titles, supported by an editorial magazine, forum, and active promotional engine anchored on Deal-of-the-Day flash sales.

The technology stack is a standard e-commerce storefront with localized country domains (galaxus.ch, .de, .at, .fr, .it, .nl, .be) plus a visual product-photo search capability, a Digitec Assistant help surface, and Galaxus Mobile as a separate telco subscription offering. Digitec Galaxus is supplemented by an in-house private label (Digitec Originals) covering USB cables, chargers, power banks, and PC peripherals, and by 10 physical retail showrooms across Switzerland (Basel, Bern, Dietikon, Geneva, Kriens, Lausanne, St. Gallen, Winterthur, Wohlen, Zurich) that anchor omnichannel fulfillment.

Revenue is generated through four streams: first-party B2C product sales priced in CHF with free shipping above CHF 50, B2B enterprise sales with quotation and volume pricing on office supplies and IT hardware (including delivery, installation, and disposal services), marketplace commissions with warranty transfer to buyers, and used/refurbished hardware sales. Pricing is primarily unit-based retail, supplemented by staggered multi-year contracts on B2B volume deals. The company is privately held, headquartered in Zurich, employs 1,001–5,000 people, and the value proposition text references operation under the Migros Group umbrella as a trust signal, though no parent entity is formally confirmed in the firmographic record.

Digitec Galaxus AG firmographics

Firmographics
Name
Digitec Galaxus AG
Legal name
Digitec Galaxus AG
Website
https://digitec.ch
Company type
Private
Founded year
1999
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
Digitec Galaxus AG operates a multi-category European e-commerce platform through digitec.ch, galaxus.ch, and six additional country storefronts, serving 1,001–5,000 employees across consumer electronics, IT, home, and office supply verticals, supported by 10 Swiss retail showrooms, B2B procurement services, a third-party marketplace, a refurbished goods funnel, private-label Digitec Originals accessories, and a Galaxus Mobile telco plan.
Ownership category
akta.pro rank

Digitec Galaxus AG industry classification

Industry
Product category
Online Consumer Electronics and General Merchandise Retail
NAICS
Office Supplies and Stationery Retailers (459410)
SIC
Retail-Computer & Computer Software Stores (5734)
akta.pro primary industry
Computer Peripherals Retail (Keyboards, Mice, Webcams, Printers) (CRACABAC)

Keywords

  • Consumer electronics retail
  • Online marketplace platform
  • IT hardware e-commerce
  • Office supplies retail
  • B2B procurement services

Where Digitec Galaxus AG is headquartered

Location

Headquarters

HQ city
Zürich
HQ country
Switzerland
HQ region
Europe

Offices10 records

Markets served

Digitec Galaxus AG business model

Business model
GTM type
B2B and B2C
Offering type
Digital Commerce or Content
Cost components
Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. Product Sales (B2C): Direct online retail sales of consumer electronics, IT hardware, software, office supplies, gaming products, and home goods to end consumers through e-commerce platforms. Revenue generated from transaction-based product sales with pricing in Swiss Francs (CHF).
  2. B2B Enterprise Sales: Business-to-business sales through dedicated B2B services including quotation requests, volume pricing for office supplies, and enterprise procurement solutions for printers, office furniture with associated services (delivery, installation, disposal).
  3. Used/Refurbished Products: Secondary market sales of used and refurbished electronics, smartphones, tablets, PCs, and other products. The company handles payment and offers warranty transfer for these items.
  4. Marketplace/Commission: Platform facilitating third-party sellers with warranty services automatically transferred to buyers. Commission-based revenue from marketplace transactions.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goStandard retail pricing for consumer products
Unit PricingMulti-year contractB2B Volume Pricing

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Digitec Galaxus AG product offering

Product offering

Core offering

Digitec Galaxus AG operates two flagship e-commerce platforms—digitec.ch focused on IT, electronics, and digital products, and galaxus.ch (with international variants) offering a broader range including home, lifestyle, and general merchandise. The company sells consumer electronics, IT hardware, software, office supplies, gaming products, and home goods directly to consumers, while also providing B2B procurement services with quotations, volume pricing, and installation/disposal services for business customers.

Product overview

Digitec Galaxus AG operates a multi-category e-commerce platform primarily focused on consumer electronics and technology products. The company offers products across 14 main categories including Audio, Office + Stationery, Drones + Electronics, Photo + Video, Gaming + VR, Networking, Notebooks + PCs, PC components, Peripherals, Smartphones + Tablets, Software solutions, TV + Home cinema, Wearables, and Home + Kitchen. The platform includes own-brand products under Digitec Originals (USB cables, chargers, adapters, power banks, and PC peripherals), mobile services through Galaxus Mobile, B2B services including agency offerings and quotation services, and a secondhand/refurbished marketplace. The company operates across multiple European markets including Switzerland, Germany, Austria, France, Italy, Netherlands, and Belgium.

Differentiator

Problem solved

Functional benefit

Brands

  • Digitec Originals: Private label brand featuring USB cables, chargers, cables, power banks, and other accessories under the Digitec label.

Products and services

  • digitec.ch Online Shop Online storefront at digitec.ch selling consumer electronics, IT hardware, software, PC components, peripherals, networking, gaming, drones, photo/video, smartphones, tablets, wearables, and home/kitchen products to individual consumers and businesses.
  • Galaxus Online Shop Online storefront at galaxus.ch (and country-specific sites galaxus.de, .at, .fr, .it, .nl, .be) offering a broader product range including home, lifestyle, and general merchandise in addition to consumer electronics and IT products.
  • Digitec Originals Private-label brand offering tech accessories including USB cables, chargers, cables, power banks, adapters, and PC peripherals sold under the Digitec house label.
  • Galaxus Mobile Mobile application and mobile subscription plans offered by Digitec Galaxus for shopping on mobile devices and mobile telecommunications services.
  • B2B Quotation and Purchasing Services Business purchasing and quotation services for B2B customers, including volume/staggered pricing on office supplies, IT equipment procurement, and enterprise ordering workflows.
  • Digitec Galaxus Agency Agency and marketing services offered to business partners, including B2B agency services for commercial customers.
  • Secondhand and Refurbished Products Pre-owned and refurbished tech products including smartphones, tablets, notebooks, PCs, smartwatches, and software, with the company handling payment and warranty transfer to buyers.
  • Warranty Extension Services Extended warranty programs offered alongside purchased products to provide additional protection beyond manufacturer warranty.
  • Product Insurance Insurance coverage options offered to buyers for purchased products.
  • Third-Party Seller Marketplace Platform facilitating third-party sellers to list products, with Digitec Galaxus handling payment processing and automatic warranty transfer to buyers; revenue is generated via commission.

Companies that use Digitec Galaxus AG

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Digitec Galaxus AG technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Digitec Galaxus AG partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Digitec Galaxus AG competitors and assessment

Company assessment

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

Digitec Galaxus AG social profiles

Digital presence

Digitec Galaxus AG financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Digitec Galaxus AG leadership team

Management profile

Number of profiles

Profiles7 records

Digitec Galaxus AG funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Digitec Galaxus AG M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digitec Galaxus AG

What does Digitec Galaxus AG do?

Digitec Galaxus AG operates two flagship e-commerce platforms—digitec.ch focused on IT, electronics, and digital products, and galaxus.ch (with international variants) offering a broader range including home, lifestyle, and general merchandise. The company sells consumer electronics, IT hardware, software, office supplies, gaming products, and home goods directly to consumers, while also providing B2B procurement services with quotations, volume pricing, and installation/disposal services for business customers.

Is Digitec Galaxus AG a public or private company?

Digitec Galaxus AG is a private company. It is classified as unknown and is currently operating.

When was Digitec Galaxus AG founded?

Digitec Galaxus AG was founded in 1999. It employs 1,001 to 5,000 people.

Where is Digitec Galaxus AG based?

Digitec Galaxus AG is headquartered in Zürich, Switzerland, in the Europe region.

How does Digitec Galaxus AG make money?

Four revenue lines are on record. Product Sales (B2C) is the primary driver. The others are B2B Enterprise Sales, used/Refurbished Products and marketplace/Commission.

Does Digitec Galaxus AG have an API?

No public API is recorded for Digitec Galaxus AG.

What industry is Digitec Galaxus AG in?

Digitec Galaxus AG's product category is Online Consumer Electronics and General Merchandise Retail. Its primary akta.pro industry code is CRACABAC, Computer Peripherals Retail (Keyboards, Mice, Webcams, Printers). Its NAICS code is 459410 and its SIC code is 5734.

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WikipediaTalk:List of video games listed among the best: Difference between revisionsThe article is a Wikipedia talk page discussion regarding the criteria, reliability of sources, and formatting for a list of video games considered among the best. Editors debate specific inclusion thresholds, such as the required number of source lists, and evaluate the reliability of various gaming publications like Dexerto and Digitec Galaxus. The conversation also covers administrative issues, including correcting entry counts and managing conflicts of interest in expert panels.SWI swissinfo.chSwiss buy fewer new TVs for World Cup than in pastSwiss TV sales have surged since June, with Digitec Galaxus reporting over 30% higher turnover in the first ten days compared to last year. Retailers note demand is lower than in previous World Cups, as many households already own high-quality TVs and the event lags behind peak season.AdminWillkommen beim EDÖBThe article serves as an informational overview of the Swiss Federal Data Protection and Information Commissioner (EDÖB), outlining its dual mandate to protect privacy rights and facilitate access to official documents. It highlights specific regulatory actions, including an investigation into BLT Baselland Transport AG regarding bodycam usage and the enforcement of data protection rules against Digitec Galaxus. Additionally, it lists recent publications on topics such as wearable technology, AI-generated images, and cookie usage guidelines.Markt-Kom«Fast immer eine gute Wahl»: Galaxus startet WahlkampagneOnline retailer Galaxus has launched a marketing campaign in Switzerland that utilizes election-style posters to promote its products. The campaign, titled 'Almost always a good choice,' runs until October 1, 2023, across various media channels including OOH, DOOH, and print publications.GoogleDigitec Galaxus uses Reinforcement LearningDigitec Galaxus, Switzerland's largest online retailer, partnered with Google Cloud to implement a contextual bandit-based recommendation system for personalizing newsletters, deploying it in February to serve millions of subscribers weekly. The ML system, built using Google Cloud services including Vertex Pipelines, Dataflow, and Cloud Datastore, achieved 50% higher engagement than the initial baseline while optimizing for clicks and reducing unsubscribes. The company plans to extend the system to its homepage and online store to further improve personalization across all customer touchpoints.