Green Mountain Power
Green Mountain Power Corporation is a privately held, regulated Vermont electric utility serving 275,000+ residential and business customers with 100% carbon-free electricity via a 75 MW Virtual Power Plant, $1.5 billion Zero Outages Initiative, and diversified rate classes and battery-lease programs.
- Company typePrivate
- Founded1893
- HeadquartersColchester, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Green Mountain Power does
Green Mountain Power Corporation (GMP) is a privately held, regulated electric utility headquartered in Colchester, Vermont, serving more than 275,000 residential and business customers across the state under Vermont Public Utility Commission oversight. Founded in 1893 and employing 510 people (including 275 IBEW members), GMP operates as Vermont's largest electric utility, delivering an annual energy mix that is 100% carbon free and 79% renewable, and was the first utility in the world to earn B Corp certification.
GMP's core technology platform is a 75 MW Virtual Power Plant (VPP) — the largest dispatchable power source in Vermont — that aggregates distributed home batteries (Tesla Powerwall and the newly added Enphase IQ Battery 10C), EVs, and thermal storage under approved BYOD and Energy Storage System Tariffs. The company is investing $1.5 billion through 2030 in its Zero Outages Initiative, combining undergrounding of cables, storm-hardening of lines, and energy storage deployment, financed through an approved 3.55% rate increase raising $280 million for the first two years. Complementary resilience assets include the first-in-the-nation all-renewable microgrid in Panton, mobile battery storage units, and the Hillside East at O'Brien Farm all-electric storm-resilient neighborhood.
Revenue is generated primarily through regulated electricity sales across multiple rate classes (residential Rate 1, time-of-use Rate 11/14/22, critical peak Rate 9/14, EV Rate 72/74, and large commercial/industrial Rate 63/65), supplemented by recurring revenue from battery lease programs (Enphase IQ Battery 10C at $55/month for ten years, $5,500 purchase option), EV rebate program administration through a 60+ dealer network, and a Business Innovation team that delivers free energy consultations and electrification incentives to commercial customers (King Arthur Baking, A. Johnson Lumber, Bolton Valley). All pricing is subject to Vermont PUC approval via Multi-Year Rate Plans (current MYRP ending September 2026; proposed 2026-2030 plan filed).
Green Mountain Power firmographics
Firmographics- Name
- Green Mountain Power
- Legal name
- Green Mountain Power Corporation
- Website
- https://greenmountainpower.com
- Company type
- Private
- Founded year
- 1893
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Green Mountain Power Corporation is a privately held, regulated Vermont electric utility serving 275,000+ residential and business customers with 100% carbon-free electricity via a 75 MW Virtual Power Plant, $1.5 billion Zero Outages Initiative, and diversified rate classes and battery-lease programs.
- Ownership category
- akta.pro rank
Green Mountain Power industry classification
Industry- Product category
- Electric Utility Services
- NAICS
- Electric Power Generation, Transmission and Distribution (2211), Electric Power Generation (22111), Electric Bulk Power Transmission and Control (221121)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- Green Tariffs & Utility Renewable Supply Programs (EUAGADAJ)
- akta.pro secondary industries
- Distributed Storage (Behind-the-Meter Batteries) (EUAMAJAE), Renewable Distributed Generation (Rooftop/Onsite Solar, Small Wind, Small Hydro) (EUACALAJ), Green Power Retailing & Bundled Supply (Energy + Certificates) (EUAGAFAE), Electrical Balance-of-Plant EPC (MV Collection, Cabling, Earthing, Lighting) (EUAEADAB)
Keywords
Where Green Mountain Power is headquartered
LocationHeadquarters
- HQ city
- Colchester
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Green Mountain Power business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales, Others
Revenue model
- Electricity Sales: Regulated utility revenue from electricity distribution. Rates approved by Vermont Public Utility Commission through Multi-Year Rate Plan (MYRP). Multiple rate classes for residential, commercial, and industrial customers with various pricing structures including time-of-use and critical peak pricing.
- Energy Storage Services: Revenue from battery lease programs (IQ Battery 10C at $55/month for 10 years), Bring Your Own Device programs, and Tesla battery service rider where customers allow GMP to control stored energy for grid benefits.
- EV Program Rebates: Administrative fees and program management for EV rebates, charger installation incentives, and discount charging rates. Customers receive rebates; GMP manages program delivery through dealer network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Rate 1 - Standard Residential Service |
| Usage-based | Monthly | Rate 11 - Residential Time-of-Use |
| Subscription | Monthly | Enphase IQ Battery 10C Lease |
| Other | One time/ perpetual license | EV Rebates - All Electric Vehicle |
| Other | One time/ perpetual license | EV Charger Installation |
| Usage-based | Monthly | Rate 72 - Residential Off-Peak EV Service |
| Other | One time/ perpetual license | Heat Pump Rebate - Income Eligible |
| Other | One time/ perpetual license | Induction Cooktop Rebate |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels8 records
Green Mountain Power product offering
Product offeringCore offering
Green Mountain Power is a regulated electric utility serving Vermont that distributes electricity to over 275,000 residential and business customers, providing 100% carbon-free energy with 79% sourced from renewables. The company also operates innovative customer programs including a home battery lease program, EV and heat pump rebates, time-of-use rates, and a 75 MW Virtual Power Plant (VPP) aggregating distributed energy resources.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Electricity Service
- Home Battery Lease Program
- EV Rebate Program
- Heat Pump Rebates
- Time-of-Use Rates
- Income-Eligible Customer Programs
- Business Innovation Program
Quantifiable outcome
- VPP reduces costs for all GMP customers by drawing stored energy during peak demand periods
- +4 more outcomes
Companies that use Green Mountain Power
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
Green Mountain Power technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Green Mountain Power partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Durion, Inc.minorVermont-based cleantech company deploying HeatTrap thermal energy storage system at a Vermont site enrolled in GMP's Flexible Load Management pilot program. HeatTrap and SunTrap technologies developed by parent company Norwich Technologies under DOE Small Business Innovation Research program.
- Enphase EnergycorePartnership to launch home battery lease program in Vermont featuring IQ Battery 10C. Program aims to enhance grid resilience, provide backup power, and reduce costs through virtual power plant. Eligible customers can lease two IQ Battery 10C systems for $55/month supporting GMP's 75 MW VPP.
- O'Brien BrotherscorePartnership on Hillside East at O'Brien Farm in South Burlington - an all-electric, storm resilient neighborhood featuring battery storage that keeps residents connected through all weather while sharing energy with all GMP customers.
- TreehouseminorInstallation partner for EV charger installation offering $150 discount on installation and handling the connection process to make it seamless for GMP customers.
- Participating EV Dealers (60+)coreNetwork of over 60 Vermont EV dealers who can apply GMP rebates as discounts at point of purchase. Includes major brands: Tesla, Toyota, Chevrolet, Ford, Nissan, Hyundai, Subaru, and many others across Vermont.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
Green Mountain Power competitors and assessment
Company assessmentDirect peers
- Eversource Energy: Investor-owned New England electric utility serving CT, MA, and NH with similar weather-resilience challenges and customer-experience focus. Comparable in regulated T&D operations and storm-hardening capex programs.
- Liberty Utilities (New Hampshire/Vermont): Operates as a regulated electric utility directly within Vermont and adjacent New Hampshire, overlapping GMP's service territory and customer base. Most directly comparable in scale and regulatory framework.
- Unitil Corporation: Small-cap New England regulated electric and gas utility serving NH, MA, and ME. Closest publicly traded peer in scale (~500K customers combined), New England footprint, and customer-segment mix.
- Austin Energy: Municipal utility serving Austin, TX with nationally recognized renewable portfolio leadership and innovative customer programs. Comparable as a regulated utility that has used innovation and ESG positioning as a brand and regulatory differentiator.
- Sacramento Municipal Utility District (SMUD): California municipal utility with deep renewable portfolio and customer electrification programs. Comparable in mission-driven utility positioning and pursuit of carbon-free supply, though larger and in a different regulatory environment.
Broad incumbents
- National Grid (US): Large multi-state IOU serving upstate New York and Massachusetts with regulated electric and gas distribution. Comparable in regulated T&D operations and New England weather exposure, though materially larger.
- Avangrid: Owns UI and NYSEG in New England/New York, a multi-state regulated utility with similar T&D profile and renewable integration programs. Larger and more diversified than GMP but directly comparable in regulatory model.
- Consolidated Edison: New York–based regulated utility with strong innovation investment in grid modernization and customer programs. Comparable in regulated T&D operations and resilience-focused capex, though much larger and more urban.
- Pacific Gas and Electric (PG&E): Large California IOU undergoing a multi-year transformation focused on undergrounding, wildfire mitigation, and grid resilience — the highest-profile parallel to GMP's Zero Outages Initiative, though at vastly greater scale and with different regulatory constraints.
- Xcel Energy: Multi-state regulated utility recognized as an industry leader in renewable portfolio scale and clean energy transition programs. Comparable in the strategic pairing of regulated returns with bold decarbonization investment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Green Mountain Power social profiles
Digital presenceGreen Mountain Power financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green Mountain Power leadership team
Management profileNumber of profiles
Green Mountain Power funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green Mountain Power M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green Mountain Power
What does Green Mountain Power do?
Green Mountain Power is a regulated electric utility serving Vermont that distributes electricity to over 275,000 residential and business customers, providing 100% carbon-free energy with 79% sourced from renewables. The company also operates innovative customer programs including a home battery lease program, EV and heat pump rebates, time-of-use rates, and a 75 MW Virtual Power Plant (VPP) aggregating distributed energy resources.
Is Green Mountain Power a public or private company?
Green Mountain Power is a private company. It is classified as unknown and is currently operating.
When was Green Mountain Power founded?
Green Mountain Power was founded in 1893. It employs 501 to 1,000 people.
Where is Green Mountain Power based?
Green Mountain Power is headquartered in Colchester, United States, in the North America region.
How does Green Mountain Power make money?
Three revenue lines are on record. Electricity Sales are the primary driver. The others are energy Storage Services and EV Program Rebates.
Who are Green Mountain Power's main competitors?
Direct peers on record are Eversource Energy, Liberty Utilities (New Hampshire/Vermont), Unitil Corporation, Austin Energy and Sacramento Municipal Utility District (SMUD). Broad incumbents are National Grid (US), Avangrid, Consolidated Edison, Pacific Gas and Electric (PG&E) and Xcel Energy.
Does Green Mountain Power have an API?
No public API is recorded for Green Mountain Power.
What industry is Green Mountain Power in?
Green Mountain Power's product category is Electric Utility Services. Its primary akta.pro industry code is EUAGADAJ, Green Tariffs & Utility Renewable Supply Programs, with a secondary code of EUAMAJAE, Distributed Storage (Behind-the-Meter Batteries). Its NAICS code is 2211 and its SIC code is 4911.