THE OUTNET
THE OUTNET is a Shopify-based online outlet selling discounted luxury designer fashion (up to 70%+ off) from 350+ brands to consumers in the US, UK, and Australia, operated by The Outnet Operations US, LLC since April 2026.
- Company typePrivate
- Founded2009
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What THE OUTNET does
THE OUTNET is an online direct-to-consumer fashion retailer that sells discounted luxury and designer apparel, footwear, bags, and accessories to fashion-conscious consumers. The company offers products from a curated catalog of more than 350 (and in some materials more than 600) designer brands — including Valentino Garavani, Tom Ford, Gucci, Saint Laurent, Chloé, Missoni, Zimmermann, Stella McCartney, and Alice + Olivia — at markdown prices ranging from 50% to 85% off original retail. Target customers include women and men seeking accessible luxury, with secondary demand from bridal and occasion-wear shoppers. The platform is organized as a single unified e-commerce storefront serving consumers in the United States, United Kingdom, and Australia, with localized customer care for each market.
The company's technology stack is a Shopify-based e-commerce website (theoutnet.com) supplemented by a native mobile application for iOS and Android. Its principal proprietary feature is the Outnet Rewards loyalty program, which delivers content, member benefits, and a 10% discount code (APP10) to first-time app purchasers. Free standard shipping is offered on qualifying orders, and the marketing mix centers on email/newsletter acquisition, mobile app downloads, and loyalty-driven repeat purchase. Customer care contact channels cover US (+1 888 9 688638), UK (+44 800 0114250), and Australia (+61 1800 876265), with a shared [email protected] inbox.
THE OUTNET generates revenue through direct retail sales of discounted designer merchandise under a unit-pricing, pay-as-you-go model. There is no subscription or recurring billing layer; monetization is one-time transactional. Until April 30, 2026, the assets were operated as a segment of LuxExperience Group B.V. (NYSE: LUXE) — the publicly traded parent of Mytheresa, NET-A-PORTER, MR PORTER, and YOOX — and were sold on that date to The Outnet Operations US, LLC for USD 30 million as part of LuxExperience's portfolio transformation. Standalone revenue, funding, and investor composition for the new owner are not disclosed.
THE OUTNET firmographics
Firmographics- Name
- THE OUTNET
- Legal name
- THE OUTNET
- Website
- https://theoutnet.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- THE OUTNET is a Shopify-based online outlet selling discounted luxury designer fashion (up to 70%+ off) from 350+ brands to consumers in the US, UK, and Australia, operated by The Outnet Operations US, LLC since April 2026.
- Ownership category
- akta.pro rank
THE OUTNET industry classification
Industry- Product category
- Luxury Fashion E-commerce
- NAICS
- Clothing and Clothing Accessories Retailers (458110), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)
- SIC
- Retail-Apparel & Accessory Stores (5600), Retail-Women's Clothing Stores (5621)
- akta.pro primary industry
- Off-Price Luxury / Designer Off-Price Department Stores (CRAGAEAF)
- akta.pro secondary industries
- Off-Price Online Apparel & Fashion Retail (Digital-First/Flash Sales) (CRAEABAJ), Apparel, Footwear & Accessories Online Retailers (CRAFADAB)
Keywords
Where THE OUTNET is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
THE OUTNET business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure
Revenue model
- Retail Sales: THE OUTNET generates revenue through direct retail sales of discounted designer fashion items. Customers purchase products at reduced prices from the platform's curated selection of luxury brands.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Discounted designer fashion with savings up to 70% off or more |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
THE OUTNET product offering
Product offeringCore offering
THE OUTNET operates a direct-to-consumer online luxury fashion outlet that sells discounted designer clothing, shoes, bags, and accessories for women and men at savings of up to 70% off original retail prices. The platform curates inventory from over 350 luxury designer brands, complemented by a mobile shopping app, a loyalty program (Outnet Rewards), and worldwide shipping.
Product overview
THE OUTNET is an online luxury fashion discount retailer operating as a single unified e-commerce platform. The platform offers designer fashion across women's and men's categories including clothing, dresses, shoes, bags, and accessories at discounts up to 70% off, featuring over 600 luxury designer brands. The offering is complemented by a mobile app and loyalty program. The company was previously owned by LuxExperience Group (parent of Mytheresa, NET-A-PORTER, MR PORTER, and YOOX) and was sold to The Outnet Operations US, LLC on April 30, 2026.
Differentiator
Problem solved
Functional benefit
Products and services
- THE OUTNET Online Store Online luxury fashion discount retailer offering designer clothing, shoes, bags, and accessories for women and men at discounts up to 70% off original retail prices. Curates products from over 350 luxury designer brands including Valentino Garavani, Tom Ford, Gucci, Saint Laurent, Chloé, Stella McCartney, Missoni, and Zimmermann. Features an A-Z designer directory and category browsing across clothing, dresses, shoes, bags, accessories, sale, and bridal wear, with worldwide shipping and free standard shipping on qualifying orders.
- OUTNET Rewards Loyalty program offering members exclusive THE OUTNET content and a 10% discount on orders, designed to incentivize repeat purchases and customer retention.
- THE OUTNET Mobile App
Companies that use THE OUTNET
Customer profileSegments3 records
Ideal customer profiles3 records
THE OUTNET technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
THE OUTNET partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- The Outnet Operations US, LLCmajorLuxExperience Group completed the sale of THE OUTNET assets to The Outnet Operations US, LLC on April 30, 2026. The transaction was valued at $30 million USD. Previously, THE OUTNET was operated as a segment of LuxExperience Group alongside Mytheresa, NET-A-PORTER, MR PORTER, and YOOX platforms.
Scale indicators2 records
Recent moves1 record
THE OUTNET competitors and assessment
Company assessmentEmerging players
- 1stDibs: Online marketplace for luxury fashion, art, and home goods, including pre-owned and vintage designer pieces. Overlaps in luxury resale and curated designer assortment.
Broad incumbents
- Net-a-Porter: Former sister platform under LuxExperience Group, a leading global online retailer of luxury designer fashion at full price. Competes for the same designer-brand customer base at the opposite end of the price spectrum.
- Mytheresa: Former sister platform within LuxExperience Group, now a standalone public luxury e-commerce retailer. Sells premium and designer fashion at full price, competing for the same designer-shopper wallet share.
- Yoox: Former sibling of THE OUTNET inside LuxExperience, offering discounted and past-season designer fashion online. Closely comparable end-of-season luxury e-commerce model.
Direct peers
- Vestiaire Collective: Global peer-to-peer luxury resale platform for pre-owned designer fashion, accessories, and shoes. Targets the same designer-brand-seeking, value-conscious luxury shopper.
- Nordstrom Rack: Off-price apparel and accessories retailer operated by Nordstrom, offering discounted designer and contemporary brands online and in stores. Comparable breadth of brands and discount-led luxury value proposition.
- The RealReal: Online luxury consignment and resale marketplace for authenticated pre-owned designer fashion. Competes for the same aspirational-luxury consumer seeking designer brands below retail.
- Rue La La: Members-only flash-sale e-commerce site offering limited-time discounts on designer apparel, accessories, and home goods. Closely matches THE OUTNET's digital-first, time-limited discount mechanics.
- Saks Off 5th: Off-price division of Saks Global selling discounted designer apparel, shoes, bags, and accessories online and through physical stores. Closest direct competitor to THE OUTNET in digital luxury off-price.
- Neiman Marcus Last Call: Off-price outlet of Neiman Marcus selling discounted luxury designer apparel, shoes, and accessories online. Directly comparable digital off-price luxury assortment and customer.
Market position
Strengths4 records
Weaknesses5 records
Key risks6 records
Key highlights6 records
Customer concentration
THE OUTNET social profiles
Digital presenceTHE OUTNET financial estimates
Financial estimateRevenue estimate
Valuation estimate
THE OUTNET leadership team
Management profileNumber of profiles
THE OUTNET funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
THE OUTNET M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about THE OUTNET
What does THE OUTNET do?
THE OUTNET operates a direct-to-consumer online luxury fashion outlet that sells discounted designer clothing, shoes, bags, and accessories for women and men at savings of up to 70% off original retail prices. The platform curates inventory from over 350 luxury designer brands, complemented by a mobile shopping app, a loyalty program (Outnet Rewards), and worldwide shipping.
Is THE OUTNET a public or private company?
THE OUTNET is a private company. It is classified as corporate owned and is currently operating.
When was THE OUTNET founded?
THE OUTNET was founded in 2009. It employs 51 to 100 people.
Where is THE OUTNET based?
THE OUTNET is headquartered in London, United Kingdom, in the Europe region.
How does THE OUTNET make money?
One revenue line is on record: retail Sales.
Who are THE OUTNET's main competitors?
1stDibs is listed as an emerging player. Broad incumbents are Net-a-Porter, Mytheresa and Yoox. Direct peers are Vestiaire Collective, Nordstrom Rack, The RealReal, Rue La La, Saks Off 5th and Neiman Marcus Last Call.
Does THE OUTNET have an API?
No public API is recorded for THE OUTNET.
What industry is THE OUTNET in?
THE OUTNET's product category is Luxury Fashion E-commerce. Its primary akta.pro industry code is CRAGAEAF, Off-Price Luxury / Designer Off-Price Department Stores, with a secondary code of CRAEABAJ, Off-Price Online Apparel & Fashion Retail (Digital-First/Flash Sales). Its NAICS code is 458110 and its SIC code is 5600.