What Texas First Bank does

Texas First Bank is a privately held community bank founded in 1973 by U.S. Army Veteran Charles T. 'Chuck' Doyle, operating as a subsidiary of Texas Independent Bancshares under family (Doyle) ownership with an Employee Stock Ownership Plan. The bank serves consumers, small and medium businesses, commercial clients, and military/veteran customers along the Texas Gulf Coast through 26 full-service banking centers, 53 fee-free ATMs, and dedicated SBA offices in Arlington, Conroe, and Pearland, plus digital channels (mobile app, online banking, Zelle, Apple/Google/Samsung Pay).

The product platform spans personal checking and savings (Kasasa Cash, Kasasa Cash Back, Kasasa Saver, Star Savings, Money Market, CDs, IRAs), Visa credit and debit cards (consumer and business), personal loans (auto, mortgage via Eustis Mortgage, home equity, home improvement, construction, student loans via College Ave), business loans (SBA 7(a), term, commercial real estate, equipment, land/construction), Treasury Management (payables, receivables, Positive Pay, sweep accounts, merchant services), insurance (Texas First Insurance, a wholly owned subsidiary of the holding company), and wealth management (Texas First Wealth Management via Osaic Institutions). The technology stack is built on standard community-banking vendors: a Q2 mobile/online banking platform, SecurLOCK Equip (FIS) for card controls, Setmore for appointment scheduling, Kasasa for reward checking, Eustis Mortgage for mortgage processing, and Visa for card issuance.

Revenue is generated primarily from net interest spread between deposits and the loan portfolio (personal, mortgage, commercial real estate, SBA, business), supplemented by account and transaction fees, debit/credit card interchange, and referral or commission income from partner-delivered products (mortgage origination revenue with Eustis, investment referral fees from Osaic, insurance commissions from Texas First Insurance, and student-loan referral fees from College Ave). Distribution combines physical branches, standalone ATM locations in hospitals and tourist areas, an on-site Business Concierge service for SMB account opening, and digital self-serve channels, supported by Spanish-language services and the Veterans Benefits Banking Program (VBBP) partnership.

Name

Texas First Bank

Legal name

Texas First Bank

Website

https://texasfirst.bank

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

101–250 employees

Short description

Texas First Bank is a privately held community bank founded in 1973, serving consumers, small businesses, and military customers along the Texas Gulf Coast with personal banking, business banking, SBA lending, mortgages, insurance, and wealth management services across 26 branches.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (52211)

SIC

State Commercial Banks (6022)

akta.pro primary industry

SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC)

akta.pro secondary industry

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)

Keywords

• Community banking services
• Small business lending
• Consumer deposit accounts
• Commercial treasury management
• Wealth management services

Headquarters

HQ city

Texas City

HQ country

United States

HQ region

North America

Offices28 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Interest Income: Primary revenue stream from interest earned on loan portfolio including personal loans, mortgage loans, commercial real estate loans, SBA loans, and business loans. Interest rates vary by product type and borrower qualifications.
2. Deposit Interest Expense Reduction: Revenue generated from spread between interest earned on loans and interest paid to depositors. Checking, savings, and money market account holders receive interest payments while the bank earns higher interest on its loan portfolio.
3. Account and Transaction Fees: Fee income from monthly maintenance fees (waived by minimum balances), transaction fees, ATM fees, wire transfers, and overdraft fees. Business accounts have tiered pricing based on transaction volume.
4. Interchange Revenue: Revenue from debit and credit card transactions processed through Visa networks. Includes merchant fees and interchange income from consumer and business card programs.
5. Student Loan Referral Fees: Referral fees received from College Ave Student Loans for each approved loan application funded. Texas First Bank refers customers seeking student loans or refinancing to the partner lender.
6. Mortgage Origination Revenue: Revenue shared with Eustis Mortgage through partnership for mortgage loan origination and processing. Texas First Bank offers mortgages through this partnership while loans are serviced by Eustis Mortgage.
7. Investment Product Referral: Revenue from referral fees for investment and wealth management products offered through Osaic Institutions. Texas First Wealth Management provides investment services to bank customers.
8. Insurance Products: Commission revenue from insurance products offered through Texas First Insurance (Rust, Ewing, Watt, & Haney, Inc.), including auto, homeowners, high-value homes, flood, and umbrella insurance. Fully owned subsidiary of Texas Independent Bancshares.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels8 records

Core offering

Texas First Bank is a community bank providing personal and business banking, including checking, savings, lending, SBA Preferred Lender services, insurance, and wealth management, to consumers and businesses along the Texas Gulf Coast through 26 banking centers and digital channels.

Product overview

Texas First Bank is a community bank serving Texans since 1973, offering a unified banking platform with integrated financial services across personal banking, business banking, insurance, wealth management, and mortgage lending. The core product portfolio spans reward-based checking and savings accounts (Kasasa Cash, Kasasa Cash Back, Kasasa Saver, Star Savings, Money Market, CDs, IRAs), Visa credit and debit cards (personal and business), personal loans (auto, mortgage, home equity, home improvement, student via College Ave), business loans (SBA, term loans, commercial real estate, equipment, land/construction), Treasury Management (merchant services, payables, receivables, fraud management, funds management), and insurance/wealth management (via Osaic Institutions and Texas First Insurance). Digital access is provided through the TFB Mobile App, TFB Home mortgage app, and Online Banking platform. Account tools including SecurLOCK Equip, Zelle, Global Money Transfer, Credit Score Reporting, Personal Finance Management, My Goal Saver, RealBanker chat, and Early Pay Day extend the platform. A Business Concierge service provides on-site account setup for business customers. Military-specific banking and SBA Preferred Lending (20+ years) are key differentiators.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Banking Personal banking services for individuals and households along the Texas Gulf Coast, including checking, savings, consumer loans, mortgages, debit cards, and digital banking access via online and mobile channels.
• Business Banking
• SBA Lending SBA-guaranteed lending program delivered under SBA Preferred Lender status held for more than 20 years, providing small businesses with government-backed loans processed and underwritten locally by Texas First Bank.
• Insurance Services
• Wealth Management

Quantifiable outcome

• Up to 4.00% APY on Kasasa Cash checking accounts for qualified customers
• +4 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability4 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• College Ave Student LoansminorGTM or Marketing PartnerReferral partnership for student loan products. Texas First Bank refers customers seeking college financing or student loan refinancing to College Ave Student Loans. Texas First receives referral fees for each approved loan application funded. Loans are serviced by College Ave Student Loan Servicing on behalf of originating banks.
• Eustis MortgagecoreStrategic or Co-development PartnerStrategic partnership for mortgage loan origination and processing. Texas First Bank offers mortgage products through Eustis Mortgage, which handles application processing and loan servicing. Customers can apply via Texas First website or TFB Home app. Partnership enables Texas First to offer mortgages without maintaining internal mortgage infrastructure.
• Osaic InstitutionscoreStrategic or Co-development PartnerInvestment and wealth management partnership providing Texas First Wealth Management services to bank customers. Osaic Institutions (Member FINRA/SIPC) provides brokerage services, investment advice, and wealth management platform. Texas First refers customers and receives referral fees. Investment products include retirement accounts, college savings, and managed portfolios.
• Texas First Insurance (Rust, Ewing, Watt, & Haney, Inc.)coreStrategic or Co-development PartnerInsurance products offered through Rust, Ewing, Watt, & Haney, Inc., doing business as Texas First Insurance, a wholly owned subsidiary of Texas Independent Bancshares. Products include auto, homeowners, high-value homes, flood, dwelling fire, and umbrella insurance. New name adopted September 1, 2020, replacing Rust-Ewing Insurance and Assurance One Insurance. Partnership integrates insurance into comprehensive financial services offering.
• U.S. Small Business Administration (SBA)coreStrategic or Co-development PartnerSBA Preferred Lender status for over two decades enables Texas First Bank to process SBA 7(a) loans more quickly and efficiently with government backing. SBA Preferred designation indicates proven expertise and streamlined application process. Three dedicated SBA offices serve small business clients across Texas.
• Security State Bank & TrustminorGTM or Marketing PartnerCommunity bank partnership for Texas Hill Country Flood Recovery Drive. Security State Bank & Trust in Fredericksburg joined Texas First's flood relief effort by matching additional donations beyond Texas First's initial $100,000 match, bringing total impact to $440,000 in community support.
• Veterans Benefits Banking Program (VBBP)minorGTM or Marketing PartnerPartnership with U.S. Department of Veterans Affairs and Association of Military Banks of America providing banking services to veterans through the Veterans Benefits Banking Program. Texas First offers military-specific banking benefits and supports veteran financial wellness through this initiative.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/texasfirstbank
• LinkedInlinkedin.com/company/texas-first-bank
• Xx.com/texasfirstbank

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Texas First Bank