Red Brick

What Red Brick does

Red Brick Sports is a private, Nashville, Tennessee-based sports broadcast production company founded in 1990 by Robert Dustin, a ten-time Emmy Award-winning producer and director. The company provides full-service live broadcast and digital media production for international sports events, with its core offerings centered on multi-camera, multi-day live streaming; comprehensive video production from concept through final cut; and end-to-end host broadcaster services covering planning, coordination, and execution. Complementary add-on services include on-air talent coaching and consulting, and customized workflow solutions that streamline production processes for clients. The company has accumulated credentials across 16 Olympic Games for NBC and CBS, 10 Emmy Awards, and three ISU World Figure Skating Championships (most recently the 2025 event in Boston).

The business operates as a B2B professional services provider, generating revenue through enterprise contracts with major sports broadcasters (NBC Sports, CBS Sports, Peacock), international sports federations (ISU), national governing bodies (U.S. Figure Skating), and gaming/esports organizations (MLG). Go-to-market is direct enterprise sales, with relationship-driven engagement anchored in the founder's decades-long network across NBC, CBS, and the global sports federation ecosystem. Pricing is not publicly disclosed and is negotiated at the contract level for each event or production cycle. The company is described as founder-owned with no disclosed external institutional investors, private equity ownership, or parent company structure.

The underlying technology is production-grade broadcast infrastructure—multi-camera capture systems, live streaming pipelines, and platform-agnostic distribution to network, streaming, app-based, and digital broadcast channels—rather than proprietary software. No APIs, SDKs, mobile applications, patents, or AI/ML components are disclosed in the source material. The technical moat is rooted in operational know-how, equipment, and crew experience accumulated over 30+ years of live event coverage. The company maintains a global service footprint despite its single Nashville headquarters.

Name

Red Brick

Legal name

Red Brick Sports

Website

https://redbricktv.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Red Brick Sports is a Nashville-based broadcast production company that delivers full-service live sports coverage—including multi-camera streaming, host broadcasting, and talent consulting—for international sports federations and major networks such as NBC and CBS.

Ownership category

akta.pro rank

Product category

Sports Broadcast Production Services

NAICS

Other Spectator Sports (711219)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Sports Streaming Distribution & App Platforms (CTV, Mobile, Web) (MPAKAOAL)

Keywords

• Live sports broadcasting
• Broadcast production services
• Host broadcaster services
• Multi-camera live streaming
• Sports video production

Headquarters

HQ city

Franklin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Broadcast Production Services: Professional services revenue from providing end-to-end sports broadcast production including technical design, live streaming, video production, host broadcasting, and talent consulting for international sporting events

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Red Brick is a full-service sports broadcast production company that produces premier live sports broadcasts for global audiences, including multi-camera multi-day live streaming, end-to-end video production, and host broadcaster services for international sporting events. The company also provides on-air talent coaching and customized workflow solutions to support sports federations, broadcasters, and streaming platforms such as NBC, CBS, ISU, and Peacock.

Product overview

Red Brick is a full-service sports broadcast production company offering a unified portfolio of production solutions. The core offerings include multi-camera live streaming solutions, comprehensive video production (from concept to final cut), and host broadcaster services. These are complemented by specialized add-on services including on-air talent coaching and consulting, and customized workflow solutions. The company has been at the forefront of live broadcast innovation for over three decades, combining technical production expertise with talent consulting to deliver premier sports broadcasts for global audiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Multi-Camera, Multi-Day Live Streaming Solutions High-quality live streaming solutions that capture multiple camera angles for continuous audience engagement across network, streaming, app-based, and digital broadcast platforms. Used by sports federations, broadcasters, and event organizers.
• Comprehensive Video Production Full-service video production from concept to final cut, tailored to client vision with expert handling of every detail. Targeted at clients requiring turnkey video content production for sports and related media.
• Host Broadcaster Services End-to-end event coverage management including planning, coordination, and execution ensuring top-tier broadcast delivery to global partners. Used by international sports federations such as the ISU to deliver coverage of World Championships and similar events.
• On-Air Talent Coaching & Consulting Performance elevation, storytelling enhancement, and authentic audience connection building services for on-air broadcast talent covering major sporting events.
• Customized Workflow Solutions Production process streamlining designed to save time, reduce costs, and optimize every stage of content delivery for clients producing sports broadcasts and related media.

Quantifiable outcome

• 30+ years of live broadcast innovation
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• ISU (International Skating Union)coreStrategic or Co-development PartnerTrusted partner of ISU for figure skating and global sports broadcasts. Red Brick Sports serves as lead broadcaster for multiple ISU Skating championships including three ISU World Figure Skating Championships (as recent as 2025 in Boston). The partnership involves comprehensive host broadcasting services for international skating events.
• NBC SportscoreStrategic or Co-development PartnerKey production partner for NBC Sports covering major sporting events including the Olympics. Red Brick played a key production role in sixteen Olympic Games for NBC. The partnership involves full-service broadcast production for premium sports content.
• CBS SportscoreStrategic or Co-development PartnerLong-standing production partner for CBS Sports, having played a key production role in sixteen Olympic Games for CBS. The partnership involves sports broadcast production services for major international sporting events.
• U.S. Figure SkatingcoreStrategic or Co-development PartnerStrategic broadcast partnership with U.S. Figure Skating for major figure skating broadcasts and events. The company has partnered on major broadcasts with U.S. Figure Skating as part of its comprehensive sports media coverage.
• PeacockminorStrategic or Co-development PartnerPartnership for sports content streaming on NBCUniversal's Peacock platform. Red Brick Sports has partnered on major broadcasts with Peacock for sports streaming content delivery.
• MLG (Major League Gaming)minorStrategic or Co-development PartnerPartnership for gaming and esports broadcast production. Red Brick Sports partnered with MLG for gaming content broadcasts, expanding into esports and gaming streaming productions.

Scale indicators5 records

Recent moves2 records

Expansion highlights4 records

Direct peers

• NEP Group: Largest global provider of outsourced broadcast production services and mobile production units for live sports and entertainment. Directly competes with Red Brick for major sports federation and network production contracts at scale.
• Host Broadcast Services (HBS): Specialist host broadcaster for mega-events including the FIFA World Cup and other Olympic-scale properties. Most directly comparable to Red Brick's ISU host-broadcaster role and competes for the same premium international sports rights.
• Gravity Media: Global broadcast and production services company serving sports federations, leagues, and broadcasters. Competes with Red Brick across live event production, host broadcasting, and multi-platform delivery.
• Game Creek Video: US-based mobile broadcast production company providing facilities and crews for major live sports events on US networks. Competes with Red Brick for network sports production work.
• Dome Productions: Canadian mobile broadcast production company owned by Bell Media, providing HD/4K production services for sports and entertainment. Comparable to Red Brick as a network-affiliated live sports production services peer.
• Euro Media Group (EMG): Europe's largest broadcast services provider with mobile units, crews, and host-broadcast capabilities across premium sports. Comparable to Red Brick in international sports production services.
• Timeline TV (formerly Sunset+Vine): UK-based sports and live events broadcast production company. Comparable to Red Brick as a mid-sized specialist serving federations and broadcasters for premium international sports.
• Fletcher Group: US-based broadcast production services company focused on live sports and entertainment. Directly competes for network sports production contracts similar to Red Brick's NBC/CBS work.

Broad incumbents

• IMG (Endeavor): Broader sports media and events powerhouse producing and distributing live sports content globally. Overlaps with Red Brick in premium sports production but operates at much larger scale and scope.
• BCE Media (Bell Media Production Services): Canadian broadcaster with integrated live sports production capabilities serving major leagues. A broader incumbent with overlapping sports broadcast production services relevant to Red Brick's network production model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red Brick