Invoicera
Invoicera is a cloud-based invoicing and billing SaaS platform founded in 2004 and operated by Vinove, serving SMBs, freelancers, and enterprises in India and globally with multi-currency invoicing, GST/IRP compliance, 14+ payment gateway integrations, and 400+ third-party integrations via web and mobile.
- Company typePrivate
- Founded2004
- HeadquartersGurugram, India
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Invoicera does
Invoicera is a cloud-based invoicing and billing SaaS platform founded in 2004 and operated by Vinove, headquartered in Gurugram, India with additional offices in Noida and Dubai (DAFZ). The platform automates invoice creation, recurring billing, tax/GST calculation, e-invoicing via IRP integration, payment reminders, and accounts receivable/payable workflows for small and medium businesses, freelancers, and enterprises across multiple verticals including legal, SaaS, real estate, manufacturing, e-commerce, healthcare, and hospitality. Underlying technology is a multi-tenant SaaS architecture with SSL/TLS encryption, multi-factor authentication, daily backups, and published SOC 2 Type 2 and HIPAA certifications, delivered via web and native iOS/Android applications.
The product surface is organized into four modules — Online Invoicing, Financial Management, Business Operations, and Customization & Integration — supported by 400+ third-party integrations and an open API. Differentiated capabilities include 125+ currency and 15+ language support, 14+ payment gateway integrations (PayPal, Stripe, Razorpay, Braintree, Authorize.Net, 2Checkout, Bambora, Moneris), and India-specific compliance features (GST billing, GSTR reconciliation, e-way bill generation, IRP-validated e-invoicing). Go-to-market is product-led via a 7-day free trial (no credit card) and tiered self-serve subscriptions ($15-$119/month annual), supplemented by direct enterprise sales for the Customization tier (quote-based, multi-year).
Revenue mechanics are subscription-recurring across four published plans (Starter, Business, Enterprise, Infinite) with add-ons for additional team members and clients, plus custom enterprise contracts and API/integration services. The company is bootstrapped with no disclosed external funding, serves 4M+ registered users and 75+ global enterprises, and operates without a public listing or disclosed institutional investors.
Invoicera firmographics
Firmographics- Name
- Invoicera
- Legal name
- Invoicera
- Website
- https://invoicera.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Invoicera is a cloud-based invoicing and billing SaaS platform founded in 2004 and operated by Vinove, serving SMBs, freelancers, and enterprises in India and globally with multi-currency invoicing, GST/IRP compliance, 14+ payment gateway integrations, and 400+ third-party integrations via web and mobile.
- Ownership category
- akta.pro rank
Invoicera industry classification
Industry- Product category
- Cloud Invoicing and Billing Software
- NAICS
- Software Publishers (513210), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Bill Pay, Invoicing & Payables Platforms (BPAMAFAF)
- akta.pro secondary industries
- E-Invoicing & Invoice Presentment (B2B/B2G) (FSAMAJAF), Recurring Billing & AutoPay Management (FSAMAJAE), Accounts Receivable (Invoicing, Cash Application, Deductions) (BPAAAGAB)
Keywords
Where Invoicera is headquartered
LocationHeadquarters
- HQ city
- Gurugram
- HQ country
- India
- HQ region
- Asia
Offices3 records
Markets served
Invoicera business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Plans (SaaS): Tiered subscription SaaS model with four plans (Starter $15, Business $39, Enterprise $79, Infinite $119 per month billed annually) offering increasing client limits, staff seats, and features. Add-ons available for extra team members and clients. No long-term contracts required; cancel anytime.
- Custom Enterprise Solutions: Tailored billing software customization, legacy system integration, custom-branded deployment, custom reports and workflows. Quoted pricing based on specific enterprise requirements.
- API & Integration Services: Custom API integration and development services for enterprise clients requiring bespoke connections to ERPs, CRMs, and accounting systems.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Starter — Essential features for small businesses; up to 100 clients, 1 staff member, unlimited invoices and estimates |
| Subscription | Annual | Business — Increased capacity for growing businesses; up to 1,000 clients, 10 staff members, API access |
| Subscription | Annual | Enterprise — Powerful automation for high-volume invoicing; up to 2,000 clients, 20 staff members, batch PDF export |
| Subscription | Annual | Infinite — Unlimited possibilities for large enterprises; unlimited clients, unlimited staff, custom integration & development |
| Subscription | Multi-year contract | Customization Plan — Tailored enterprise solutions with custom integrations, white-label hosting, and bespoke workflows |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels10 records
Invoicera product offering
Product offeringCore offering
Invoicera is a cloud-based SaaS invoicing and billing platform that automates invoice creation, recurring billing, payment reminders, GST/e-invoicing compliance, AR/AP management, time and expense tracking, and multi-currency global billing. It serves small businesses, freelancers, and enterprises through tiered subscriptions (Starter, Business, Enterprise, Infinite, plus a Customization plan) and is accessible via web, iOS, and Android, with 400+ third-party integrations including payment gateways (PayPal, Stripe, Razorpay, etc.) and accounting platforms (QuickBooks, Xero, SAP).
Product overview
Invoicera is a cloud-based invoicing and billing platform designed as a unified SaaS solution for small to medium-sized businesses and enterprises. The platform is organized into four primary modules: Online Invoicing (core invoicing with customizable templates), Financial Management (expense tracking, credit notes, AR/AP, reporting), Business Operations (multi-business management, projects, time tracking, multi-currency support), and Customization & Integration (API access, custom templates, third-party integrations). The offering includes specific features for GST billing, e-invoicing with IRP integration, recurring/subscription billing, automated reminders, vendor management, and e-way bills for Indian compliance. Industry-specific solutions cover legal, finance, insurance, SaaS, real estate, manufacturing, retail, hospitality, healthcare, and logistics sectors. The platform is accessible via web, iOS, and Android apps.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Invoicing Core invoicing module enabling users to create, send, and manage professional invoices digitally, featuring customizable templates and real-time tracking.
- Financial Management Module for tracking expenses, project budgeting, credit notes, AR & AP management, and financial reporting and analytics.
- Business Operations Module for managing multiple businesses, online payments, projects and tasks, time tracking, and multi-currency/multi-lingual support.
- Customization and Integration Module offering customizable invoice templates, API integrations, and workflow automation tailored to specific business needs.
- Enterprise Invoicing Solution Enterprise-grade invoicing solution with advanced features including batch PDF export, custom third-party integrations, custom workflow automation, ERP/CRM integration, multi-department billing, custom reporting, global invoicing in 125+ currencies and 15+ languages, purchase order management, and AR/AP automation.
- Small Business Invoicing Solution Invoicing solution designed for small businesses offering automated invoicing, customizable templates, multiple user access, mobile invoicing, expense tracking, and automated payment reminders for businesses with limited accounting resources.
- Freelancer Invoicing Solution Invoicing software for freelancers and contractors with subscription billing, multi-client project management, time tracking, project invoicing, and expense management.
- Invoicera Mobile App (iOS) Native iOS mobile application for Invoicera enabling invoice creation, payment tracking, time tracking, expense management, and billing on iPhone and iPad.
- Invoicera Mobile App (Android) Native Android mobile application for Invoicera enabling invoice creation, payment tracking, time tracking, expense management, and billing on Android smartphones and tablets.
- Custom Integration and Development Services Tailored enterprise services including integration with legacy ERP/CRM systems, custom-branded invoices, white-label/self-hosted deployment, custom reports and workflows, and custom development for enterprise-specific needs.
- Invoicera API Platform Public API platform for Invoicera that enables automating data exchange with third-party applications, custom workflows, and real-time updates; documented at https://www.invoicera.com/platform/api.
Quantifiable outcome
- 70% faster payment collection for small businesses
- +9 more outcomes
Companies that use Invoicera
Customer profileNamed customers3 records
Segments11 records
Ideal customer profiles4 records
Invoicera technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability1 record
Feature11 records
Invoicera partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and major.
- QuickBookscoreQuickBooks integration allows Invoicera users to sync invoices and financial data with QuickBooks accounting software, enabling seamless two-way financial data synchronization for accounting accuracy.
- XerocoreXero integration enables Invoicera users to connect their invoicing data with Xero's accounting platform, providing automated sync of invoices and financial information.
- SAPcoreSAP integration allows enterprise users to sync Invoicera billing data with SAP ERP systems, supporting large organizations with complex financial infrastructure.
- PayPalcorePayPal payment gateway integration allows clients to pay invoices directly via PayPal, one of the most widely used global online payment methods.
- StripecoreStripe integration enables credit card and digital wallet payments through Stripe's global payment infrastructure, supporting enterprise-grade payment processing.
- BraintreecoreBraintree (PayPal subsidiary) payment gateway integration provides additional credit card processing options for Invoicera users.
- Authorize.NetcoreAuthorize.Net integration provides payment processing and merchant account services for Invoicera's online payment acceptance capabilities.
- 2Checkout (Verifone)core2Checkout (now Verifone) integration supports global online payment processing for Invoicera users with international clients.
- RazorpaycoreRazorpay integration specifically supports Indian businesses with local payment gateway processing, complementing GST and e-invoicing features.
- BamboracoreBambora payment gateway integration provides additional international payment processing options for Invoicera users.
- MoneriscoreMoneris integration supports Canadian merchants with local payment gateway processing alongside Invoicera's global payment capabilities.
- Fynamics Techno SolutionscoreFynamics Techno Solutions is listed as the GSP (GST Suvidha Provider) partner for IRP/e-invoicing integration, enabling Invoicera to register and submit invoices to the Invoice Registration Portal under GSTN guidelines.
- ValueCodersmajorValueCoders is listed as a developer and marketer of Invoicera, indicating a joint development and marketing partnership for the platform's development and enterprise customization services.
- PixelCrayonsmajorPixelCrayons is listed alongside ValueCoders as a developer and marketer of Invoicera, suggesting a co-development and marketing partnership for platform customization and enterprise deployment.
Scale indicators15 records
Recent moves6 records
Expansion highlights5 records
Invoicera competitors and assessment
Company assessmentDirect peers
- FreshBooks: Cloud-based invoicing and accounting platform targeting freelancers, SMBs, and service-based businesses. Closely comparable to Invoicera on core invoicing, multi-currency, recurring billing, and SMB/freelancer GTM.
- Zoho Invoice: Invoicing module within the Zoho suite, supporting multi-currency, recurring billing, client portals, and GST workflows. Competes directly with Invoicera across SMB and freelancer segments and is listed as a competitor on Invoicera's comparison pages.
- Wave Accounting: Free and low-cost cloud invoicing and accounting for small businesses and freelancers. Direct SMB-side competitor referenced in Invoicera's alternatives/comparison pages with similar subscription freemium pricing.
- Paymo: Time-tracking, project management, and invoicing platform for freelancers and small agencies. Directly comparable to Invoicera on freelancer segment, time-to-invoice conversion, and subscription pricing tiers.
Broad incumbents
- QuickBooks (Intuit): Dominant accounting platform with bundled invoicing, AR/AP, and GST features. Competes with Invoicera's accounting-integrated invoicing and is also an integration partner, creating both direct and indirect overlap.
- Bill.com: AP/AR automation platform for SMBs and mid-market with strong payment and approval workflow depth. Comparable to Invoicera's AR/AP management, recurring billing, and enterprise workflow features.
- Xero: Cloud accounting platform with invoicing, multi-currency, and an extensive app marketplace. Both an integration partner and a competitor; overlaps Invoicera on global invoicing and SMB accounting workflows.
- Square Invoices: Payment-and-invoicing bundle from Block targeting SMBs. Overlaps with Invoicera's payment gateway integrations and SMB/freelancer invoicing value proposition.
Emerging players
- Refrens: India-focused online invoicing and accounting platform for SMBs and freelancers with GST support. Closely comparable to Invoicera's India SMB/freelancer offering and GST feature set.
Regional players
- Vyapar: India-focused GST invoicing and accounting software primarily serving SMBs. Comparable to Invoicera on GST billing, e-invoicing, and Indian SMB GTM, though with stronger desktop/on-premise heritage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Invoicera social profiles
Digital presenceInvoicera compliance and trust
Trust signalCompliance3 records
Invoicera financial estimates
Financial estimateRevenue estimate
Valuation estimate
Invoicera leadership team
Management profileNumber of profiles
Profiles2 records
Invoicera funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Invoicera M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Invoicera
What does Invoicera do?
Invoicera is a cloud-based SaaS invoicing and billing platform that automates invoice creation, recurring billing, payment reminders, GST/e-invoicing compliance, AR/AP management, time and expense tracking, and multi-currency global billing. It serves small businesses, freelancers, and enterprises through tiered subscriptions (Starter, Business, Enterprise, Infinite, plus a Customization plan) and is accessible via web, iOS, and Android, with 400+ third-party integrations including payment gateways (PayPal, Stripe, Razorpay, etc.) and accounting platforms (QuickBooks, Xero, SAP).
Is Invoicera a public or private company?
Invoicera is a private company. It is classified as corporate owned and is currently operating.
When was Invoicera founded?
Invoicera was founded in 2004. It employs 251 to 500 people.
Where is Invoicera based?
Invoicera is headquartered in Gurugram, India, in the Asia region.
How does Invoicera make money?
Three revenue lines are on record. Subscription Plans (SaaS) is the primary driver. The others are custom Enterprise Solutions and API & Integration Services.
Who are Invoicera's main competitors?
Direct peers on record are FreshBooks, Zoho Invoice, Wave Accounting and Paymo. Broad incumbents are QuickBooks (Intuit), Bill.com, Xero and Square Invoices. Refrens is listed as an emerging player. Vyapar is listed as a regional player.
Does Invoicera have an API?
Yes. Invoicera offers API access for integrations, allowing businesses to connect with their existing systems. The API enables automating data exchange with third-party applications, custom workflows, and real-time updates. API Access is included in Business and higher plans, with custom integrations and development available for Enterprise and Infinite tiers. Developer documentation is at www.invoicera.com/platform/api.
What industry is Invoicera in?
Invoicera's product category is Cloud Invoicing and Billing Software. Its primary akta.pro industry code is BPAMAFAF, Bill Pay, Invoicing & Payables Platforms, with a secondary code of FSAMAJAF, E-Invoicing & Invoice Presentment (B2B/B2G). Its NAICS code is 513210 and its SIC code is 7372.