What Broughton Partners does

Broughton Partners is a privately held legal marketing and case acquisition company headquartered at 110 Park of Commerce Dr., Suite 200, Savannah, Georgia, operating a nationwide mass tort claimant acquisition platform that serves plaintiff law firms across the United States. The platform combines multi-channel paid-media execution (paid social across Meta/LinkedIn/TikTok, SEM/PPC on Google and Bing, YouTube video, plus SEO/content and email), a 24/7 in-house call center staffed with trained associates, claimant screening against gold-standard criteria co-developed with leading litigators, and delivery of pre-qualified signed retainers (with HIPAA/HITECH documentation). Client law firms access results through a self-service Partner Portal providing real-time case management, document access, and reporting by tort/firm/campaign, and cases are routed through a network of Certified Litigation Partners using a round-robin distribution algorithm. The company integrates Goldwater Law Firm as an originating firm to ensure ABA Rule 5.3 and state-bar compliance, holds the iComply TCPA Compliance Seal, and uses Trusted Form for web-consent capture and TransUnion True Validate for identity verification on every delivered case.

Revenue is generated through three streams: (1) fixed-cost-per-signed-retainer fees under multi-year contracts with plaintiff law firms; (2) BP Finance, a non-recourse loan program that lets firms borrow up to 2x their initial campaign investment, secured against campaign-specific cases, with case-settlement repayment at 2x-3x the loaned amount; and (3) subscription/membership dues from the Consortium for Mass Tort Access (CMTA), a membership program offering collaborative knowledge sharing and lower entry-point access to mass tort opportunities. Go-to-market is B2B sales-led, combining direct outreach through Business Development Executives, deep presence and featured speaking at legal industry conferences (NTL Summit, AAJ Winter/Annual, MTMP Spring, PILMMA Super Summit, Mass Torts Puerto Rico, Lanier Trial Academy), and a Partner Portal platform for ongoing client engagement.

Customer mix consists primarily of enterprise and mid-market plaintiff law firms diversifying into or expanding mass tort practice, including named clients such as Scott+Scott, McCready Law Injury Attorneys, Childers Schlueter & Smith, Shouse Law Group, The Cates Law Firm, and Goldwater Law Firm. The firm tracks active MDLs including Uber MDL 3084 (2,700+ plaintiffs), PowerPort MDL 3081 (2,545 cases), and Social Media Addiction MDL 3047 (2,243 cases) as part of its campaign portfolio, and states a public mission of helping 500,000 claimants by the end of 2025. Management includes CEO Cason Carter and VP of Business Development Steve Smith, with founding-era leadership anchored by Bob Goldwater of the integrated Goldwater Law Firm.

Name

Broughton Partners

Legal name

Broughton Partners

Website

https://broughtonpartners.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Broughton Partners is a Savannah, Georgia-based legal marketing firm that uses multi-channel advertising and a 24/7 in-house intake center to deliver pre-qualified signed mass tort retainers to plaintiff law firms across the United States, supported by a self-service Partner Portal and a Certified Litigators network.

Ownership category

akta.pro rank

Product category

Legal Marketing and Case Acquisition Services

NAICS

All Other Legal Services (541199), Other Legal Services (54119), Trusts, Estates, and Agency Accounts (525920)

SIC

Services-Legal Services (8111), Loan Brokers (6163)

akta.pro primary industry

Litigation Support & Expert Witness Services (BPAHALAG)

akta.pro secondary industries

Private Credit — Litigation / Legal Finance (FSAHAJAL), Legal Collections & Litigation Support (Judgments, Garnishments) (FSAKAJAD)

Keywords

• Legal marketing services
• Mass tort acquisition
• Claimant intake services
• Case referral network
• Litigation funding

Headquarters

HQ city

Savannah

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Marketing or Sales, Personnel, Operations, Technology or R&D, Others

Revenue model

1. Law Firm Client Retainer Services: Broughton Partners generates revenue by connecting qualified claimants with plaintiff law firms through their marketing and intake services. Law firms pay for pre-qualified, signed retainers delivered through their campaigns. The company also offers BP Finance funding program where firms can secure loans using cases in specific Broughton Partners campaigns.
2. BP Finance Mass Tort Funding: The BP Finance program allows firms to secure loans using only the cases involved in a specific Broughton Partners campaign. Firms can borrow up to twice their initial investment with approval in as few as 7 days. The funding is structured as a non-recourse loan with repayment tied to case settlements (2x-3x the loaned amount).
3. Consortium Membership (CMTA): The Consortium for Mass Tort Access (CMTA) offers membership providing knowledge, expert guidance, collaboration with like-minded firms, and collective buying power to access mass tort opportunities at lower entry points. This represents an additional revenue stream through membership fees.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

Broughton Partners is a legal marketing and case acquisition company that finds and vets qualified mass tort claimants through nationwide advertising, screens them via a 24/7 in-house intake center, and delivers pre-qualified signed retainers to plaintiff law firms, connecting cases with certified litigators.

Product overview

Broughton Partners operates as a mass tort litigation support platform that connects qualified claimants with plaintiff's lawyers and connects plaintiff's lawyers with top litigators. The platform comprises a core integrated system of marketing services, a 24/7 in-house call center for intake and screening, and the Partner Portal for case management visibility. Supporting modules include BP Finance (funding), the Consortium for Mass Tort Access (CMTA) for membership-based resources, and a network of Certified Litigators for case referrals. Process Diligence Services provide compliance oversight including TCPA audits, identity verification via TransUnion, and HIPAA certification. The company's Originating Firm (Goldwater Law Firm) integrates throughout the process to ensure attorney compliance with state bar guidelines.

Differentiator

Problem solved

Functional benefit

Products and services

• Partner Portal Industry-leading self-service online portal providing law firms real-time visibility into case management, campaign progress tracking, document access, and case status monitoring for mass tort campaigns.
• BP Finance Mass tort funding program allowing firms to secure loans using campaign-specific cases as collateral, with approval in as few as 7 days and the ability to borrow up to twice their initial investment. Structured as a non-recourse loan with repayment tied to case settlements.
• Consortium for Mass Tort Access (CMTA) Membership program providing personal injury firms knowledge, expert guidance, collaborative connections, and collective buying power to access mass tort opportunities at lower entry points.
• 24/7 In-House Call Center (Intake) In-house legal intake center staffed with trained associates handling claimant interactions with quality, compliance, and compassion. Screens and qualifies potential plaintiffs against vetted criteria, conducts duplicate claim checks, medical cross-checking, and demographic monitoring.
• Marketing Services Multi-channel advertising across TV, radio, social media, and digital platforms. Includes precision-targeted paid media, search engine marketing, video advertising, SEO, content marketing, and lead-generating email campaigns to reach potential claimants nationwide.
• Certified Litigators Network Network of vetted, certified litigation partners across the country with proven track records, connected through a seamless handoff process for case referrals. Partners must connect with claimants within 48 hours, retrieve medical records within 30-90 days, and be capable of taking cases to trial.
• Process Diligence Services Compliance-focused services including TCPA audits, identity verification, HIPAA certification, DNC protocol training, and standardized tort criteria with round-robin case distribution algorithms.

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Goldwater Law FirmcoreStrategic or Co-development PartnerGoldwater Law Firm serves as Broughton Partners' originating law firm, integrated throughout the process to protect both referring and litigating firms. Founded by Bob Goldwater with 20+ years of experience in injury law, the firm provides compliance oversight and ensures attorney compliance with ABA Rule 5.3 and state bar guidelines. The Goldwater Law Firm handles signed retainers and initial legal dealings, creating a protective shield for all involved legal entities.
• Certified Litigation Partners NetworkcoreStrategic or Co-development PartnerBroughton Partners has developed strong working relationships with vetted litigating firms across the country through an extensive certification process. These certified partners must demonstrate proven track records, connect with claimants within 48 hours, retrieve medical records within 30-90 days, provide regular status updates, and be capable of taking cases to trial. The network ensures seamless handoffs and optimal communication for referring firms.
• Trusted FormcoreTechnology or IntegrationTrusted Form provides secure storage of TCPA consent for web-submitted forms as part of Broughton Partners' compliance infrastructure. This integration ensures proper consent documentation for all digital claimant intake.
• TransUnioncoreTechnology or IntegrationTransUnion True Validate is used for identity verification on every case delivered by Broughton Partners. This ensures claimant authenticity and helps mitigate duplicate representation.
• CompliancePoint / iComplycoreTechnology or IntegrationCompliancePoint provides independent TCPA compliance audits and awards the iComply TCPA Compliance Seal to Broughton Partners after rigorous verification of compliance practices including Do Not Call registry checks, consent management, and call monitoring.
• Tormenta FCminorOthersTormenta FC is a local soccer organization that Broughton Partners sponsors for community outreach through the TOPSoccer program for children with special needs. This is a philanthropy partnership rather than a business relationship.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cobalt Legal Marketing: Legal marketing firm specializing in plaintiff-side law firm growth through digital advertising and intake optimization. Overlapping offering in mass tort and personal injury verticals.
• Rankings.io: SEO and PPC agency focused exclusively on plaintiff law firms including personal injury and mass tort practices. Comparable paid acquisition infrastructure and law firm customer base.
• Custom Legal Marketing: Full-service legal marketing firm serving plaintiff attorneys with paid search, social, and intake support. Overlapping technology stack and target buyer profile.
• LawRank: Digital marketing agency exclusively for law firms, offering SEO, PPC, and lead generation. Directly comparable GTM motion targeting plaintiff attorneys with paid acquisition.
• Mass Tort Nexus: Connects injured claimants with mass tort law firms, functioning as a referral and case-acquisition platform. Closest direct competitor in the claimant acquisition flow.
• Consultwebs: Legal marketing agency serving plaintiff law firms with SEO, PPC, and website design. Most direct comparable in legal vertical marketing, though broader in practice area coverage than Broughton's mass tort focus.

Broad incumbents

• Foster Web Marketing: Larger and longer-established legal marketing agency serving law firms across multiple practice areas. Offers broader service portfolio than Broughton but less mass tort specialization.
• LexisNexis Legal & Professional: Broad legal information and analytics incumbent (part of RELX). Provides legal research, data, and increasingly marketing/lead intelligence to law firms; competitor for wallet share but not direct in mass tort intake.
• Thomson Reuters Legal: Large incumbent serving law firms with practice management, research, and marketing solutions. Adjacent to Broughton's Partner Portal and process diligence offerings at scale.

Emerging players

• GFR Fund: Provides litigation funding and case acquisition support for plaintiff law firms. Comparable to Broughton's BP Finance component and emerging in the same capital-plus-intake niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/broughtonprtnrs
• Facebookfacebook.com/broughtonpartners
• LinkedInlinkedin.com/company/broughtonpartners
• Instagraminstagram.com/broughtonpartners

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Broughton Partners